Chapter 1240: Can't wait

After the price war goes on and on, the market price of the product will drop to a relatively low level because of the price war. The profit margins of the two companies are not too big.

There is no monopoly, and it is the consumer who ultimately benefits.

But if only one company or one interest group can come up with such a product. Such an interest group will consider selling at a higher price.

is like beauty cream, Xiao Jieyu here, in fact, she has not set a lower price for beauty cream.

Because these highly processed products, such as pork, can reduce prices and increase prices with market changes. After you reduce the price, it will be difficult to go up again. Because your price has already been sold to that extent, and the price suddenly increases, consumers will have a feeling of rejecting high-priced purchases.

But at the beginning, when this product opens the market, if your price is too high, it will affect the initial sales.

The price is about the same, and consumers who have the spending power may buy it back and try it out. However, if the price is too high, there are often not too many people who try such high-priced new things.

You say that if you've been selling for a while, people will say you're good and cost-effective. Then I can buy it and try it out.

But you've just been listed, and no one recommends it at all. In case I buy this and go back and see that it's not worth it at all, isn't it a loss?

Therefore, when a new product is launched, first of all, the price cannot be too low, because now the price is low, and it will be difficult to rise in the future. At the same time, in order to open up the market, this stage must reduce the price of consumers.

So I opened a big reward, buy 800 and get 500 free. As soon as such an event came out, consumers thought they were taking advantage of it, even though they bought something at a good price.

In the end, because the price is not low now, even if the original price is restored in the future, it does not seem to be completely unacceptable.

Again, you can't do anything. Of course, there are no repeat customers. If something is good, even if there is no such good discount next time, there will still be people who will buy it again.

Xiao Jieyu is in this situation, and if other companies have mastered the beauty cream, under the premise of no competition, eighty percent will make a similar decision.

To put it simply, there is no competition, and it is possible to buy a higher price.

Of course, even if there are no cosmetics similar to beauty creams on the market, it is impossible to buy them directly at a high price. Just because there is no product of the same type does not mean that consumers will only choose to buy this one product.

To use a simple analogy, a bottle of beauty cream costs 400, but the actual effect is better than some cosmetics on the market with a price of 2,000.

If there is no competition, it is a monopoly situation. It can be sold for almost 2,000.

If you want to sell more than two thousand, don't think about it. In the final analysis, even if you have this effect, other cosmetics can't completely replace it. However, if the price is too high, the vast majority of consumers would rather choose an ordinary nourishing cosmetics with high cost performance to reduce the use time of chemical cosmetics. I won't be forced to buy too expensive beauty cream.

In the final analysis, there are only a few people who are really not bad at all.

Therefore, if you monopolize it, you can sell it for almost 2,000 yuan, and the sales volume will not be bad.

And if it can't be monopolized, Fanyu Cosmetics Co., Ltd. and Yadai Cosmetics Co., Ltd. have opened a price war. The cost price of 400 yuan, and finally 80% of the finished product should be reduced to the level of 500.

Is there any money? There is still money. But there is already very little money to be earned. In this case, the biggest beneficiary is actually the consumer.

Our policies in China, at least most of the time, are aimed at bringing higher benefits to ordinary people. Therefore, monopoly must be guarded against.

And in fact, all Yu beauty cream cannot be regarded as an absolute monopoly. You're selling high, why don't I buy it?

In some areas, monopoly has become a very critical part of an industry. The downstream industrial chain can't buy it if you want to.

In such a situation, the monopolist arbitrarily raises the price. It will lead to complaints from the entire industrial chain. When it comes to consumers, the price is much higher than the actual cost.

In the case of this kind of absolute monopoly, it is necessary to strictly guard against it, and there can be no relaxation.

Saying this, it shows a very simple truth. If Yadai Cosmetics can monopolize this product, they can sell this beauty cream for the price of 2,000 bottles.

However, if Fanyu Cosmetics Co., Ltd. is still producing the same type of product, the final market price of this product is about the same, about five or six hundred. In this way, it does not mean that it is not profitable, but that the space for making money has been greatly compressed.

Qi Pengyu, why did he allow this kind of thing to happen?

So the actual situation was that if Qi Pengyu had persuaded Yang Fan to cooperate with him at that time. The next step will definitely be to find ways to make Fanyu Cosmetics Co., Ltd. yellow.

In this way, the Qi family can obtain greater benefits in the area of beauty cream.

In fact, as long as people who have experienced some battles think about it a little, they can figure it out.

So the situation at that time was that Qi Pengyu participated in the celebration banquet of Fanyu cosmetics. In fact, I did have the purpose of cooperating with Yang Fan and then going to the death of Fanyu Cosmetics Co., Ltd.

You Qi Pengyu are also too deceitful, right?!

Yang Fan didn't think of this at that time, so it wasn't because of this reason that he fell out with Qi Pengyu.

But in the final analysis, what Qi Pengyu and Yang Fan said at that time would have been heard by others. Qi Pengyu's face will definitely be very unpleasant.

It's also a big little of Yadai cosmetics, how can you do things so badly?

On the surface, he happily participates in other people's celebration banquets, but in fact, he does not leave a way for others to live at all. You're really bad.

Qi Pengyu knew what his behavior represented, so he actually wanted to meet Yang Fan in private.

But there has been no opportunity, so I have to contact Yang Fan on such an occasion.

It was really before, and I really couldn't establish contact with Yang Fan.

And during the time when Qi Pengyu wanted to meet Yang in private, he really had to send a private detective to keep an eye on Xiao Jieyu's situation here.

I thought it shouldn't be difficult to find someone. But from the moment Qi Pengyu had an idea, all the way to Fanyu Cosmetics Co., Ltd., where certain achievements were made to celebrate the banquet, Qi Pengyu couldn't find Yang Fan.