Chapter 801 Mobile phone strategy, convincing the two generals

The most famous advertisement for OPPO mobile phones is undoubtedly Li Xiaocao's "Charge for five minutes, pretending to be forced...... Uh, two hours of talking. ”

Suddenly remembering this advertising slogan, Lin Cheng, who had been playing with the OPPO mobile phone for several minutes, remembered the key question and said: "How long is the battery life of the OPPO mobile phone?"

"The phone has a 550 mAh battery that lasts up to an hour of talk talk and 48 hours of standby time," the engineer said. ”

Lin Cheng nodded and said, "With the existing technology, this kind of battery life is not bad." ”

Out of the mobile phone laboratory, Lin Cheng came to Chen Mingyong's office and asked, "At present, how many OPPO mobile phones have been produced?"

"It's just over 500 units. Chen Mingyong frowned and said: "Since all the accessories on the fifteenth have been prepared one after another, our OPPO company has started trial production since the sixteenth.

The workers are all workers from the Nokia joint venture factory in Modu, and it stands to reason that their technology should be able to pass the test, but after the trial production, the production scrap rate exceeded half, and we did not dare to increase the output at all. ”

In later generations, as long as there are Korean equipment, French modules, MediaTek's X20 chips, supplemented by some miscellaneous spare parts, any ghost who sells copycat phones in Huaqiangbei can DIY copycat mobile phones.

But now, even if there are complete spare parts and mature skilled workers, there is still a high scrap rate, which can't help but make Lin Cheng scratch his head.

Thinking that he was still thinking in his heart that he was going to use machine sea tactics to kill Nokia, Ericsson, and Motorola, Lin Cheng blushed for a while.

"Nokia's advertising slogan 'science and technology is people-oriented', it is really a very correct development strategy, compared to technology and equipment, in fact, qualified workers are the big problem that needs to be solved urgently!" Lin Cheng thought to himself.

Lin Cheng asked: "What is the reason for the high scrap rate of production? Aren't the more than 200 skilled workers old people who have worked at Nokia? Why is there such a high scrap rate?"

Chen Mingyong said: "I think the reason for the high scrap rate is that skilled workers are used to operating Nokia's production equipment and are not very familiar with Samsung's production equipment.

Moreover, Nokia's production equipment is the most advanced in the world, but Samsung's equipment is a backward production capacity that even Samsung itself has to eliminate, and it is difficult for technical workers to adapt to it. ”

Lin Cheng thought for a while and said: "Don't be in a hurry in trial production, stop first, I ask Samsung to send more technicians to come over, train our employees, and tune the production equipment more smoothly."

The more than 200 employees poached from Nokia are the first batch of employees of OPPO, and they will all be used as seeds in the future, and they will even become the backbone of OPPO in the future.

In addition, OPPO's recruitment plan can be carried out in a big way. At this stage, the only magic weapon for our domestic mobile phone manufacturers to fight against overseas mobile phone manufacturers is to win with high-quality and low-cost machine sea tactics, so a large number of skilled workers must be recruited as soon as possible, the more the better.

After the successful trial production, OPPO mobile phones can go to Beijing to compete for the advertising space of CCTV standard.

For the CCTV standard king, you OPPO and vivo can compete freely, who wins and who loses, I don't interfere, no matter which of you wins the CCTV standard king, I am happy. ”

Chen Mingyong asked again: "But Mr. Lin, our OPPO marketing channels are still not a word, what if we produce a large number of OPPO mobile phones, but there is no channel to sell them?"

Lin Cheng said: "There are three channels to solve, one is to advertise on TV and invite dealers to cooperate; the second is that my Lin's Lewanjia supermarket will open up a sales area for your OPPO mobile phone, so that there will be OPPO mobile phones where there is Lewanjia supermarket; third, self-built channels, in the main bustling streets of major cities across the country to establish direct stores, experience stores and repair shops.

With such a three-pronged approach, is the sales channel of OPPO mobile phones still a problem?"

Chen Mingyong was really convinced when he heard this, Lin Cheng was able to become the richest Chinese in the world, and it was really not in vain that Lin Cheng could become the richest man in the world, any problem was solved by him in front of him, and it was Lin Cheng who always had more ways than difficulties.

In the past, when Duan Yongping was in backgammon, the entrepreneur Chen Mingyong admired the most was Duan Yongping, and now after following Lin Cheng for a period of time, Chen Mingyong found that Lin Cheng was more powerful than Duan Yongping in general.

In terms of enterprise management and work ability, Duan Yongping is undoubtedly a more spicy one, but compared with Lin Cheng's sense of the overall situation and endless methods and means, Lin Cheng is undoubtedly more clever.

For Duan Yongping's departure from backgammon, Chen Mingyong also felt sorry for Duan Yongping, if Duan Yongping's ambition was not so big, with Lin Cheng's strategic vision and Duan Yongping's tactical execution, backgammon would definitely become the overlord of the two major industries of electronic audio and video and white goods.

"Okay, I understand, everything will be done according to Mr. Lin's instructions. Chen Mingyong said convincingly.

"Come on, I'm convinced of your abilities. Lin Cheng patted Chen Mingyong's shoulder and said kindly.

Lin Cheng's trust made Chen Mingyong think of dying as a confidant, and he said to himself that he must redouble his efforts and definitely live up to Lin Cheng's trust.

However, Chen Mingyong was a stuffy gourd, and he kept everything in his heart, but he nodded heavily to Lin Cheng and said, "Hmm!"

……

Back to the Lin Group, Lin Cheng turned on the video conference system, and repeated what he said to Chen Mingyong to Shen Wei of vivo, Lin Cheng's foresight and foresight also convinced Shen Wei, Shen Wei solemnly said to Lin Cheng that he must live up to Lin Cheng's trust and develop vivo into a great enterprise.

Lin Cheng was noncommittal about this, but only encouraged Shen Wei a few more words.

After ending the video conference with Shen Wei, Lin Cheng stretched his waist, he has been working hard for OPPO and vivo for the past month, which can be regarded as tiring.

But Lin Cheng can't help it, after all, everything is difficult at the beginning!

For mobile phones, Lin Cheng has seen at least countless models in later generations, but Chen Mingyong and Shen Wei still have the stubborn impression that the mobile phone is just a wireless phone in their minds, so they naturally want Lin Cheng to make more efforts to bring OPPO and vivo into the right track.

Tired and tired, but Lin Cheng has lived a very fulfilling life recently, as long as he thinks of the flip phones, slide phones, and rotary phones, Bluetooth phones, color screen phones, camera phones, music phones, and smart phones that appeared in later generations...... and other advanced mobile phones, all of which are produced by the mobile phone companies under the Lin Group, Lin Cheng couldn't suppress the excitement in his heart.

Of course, since Lin Cheng knows the advanced design elements of so many mobile phones in later generations, he will naturally not repeat Jiang Wanmeng's mistakes, and he sent a legal team to register patents in patent offices around the world as early as last year.

If foreign manufacturers such as Nokia and Motorola want to use these mobile phone patents in the future, this is naturally possible, but Lin Chengke will blackmail them and ask them to sell advanced technology to themselves, so as to realize the purpose of exchanging patents for technology and achieve a big leap in technology.