Chapter 196: No Price Reduction
Time flies, and in a blink of an eye, a month has passed since Zhang Xiaofan came back from Shenjiang.
The main achievement of this month is the promotion of the second generation of fluorescent paint, although its practicality is very good.
But its price does limit its promotion, Zhang Xiaofang actually wants the price to come down, after all, there are not many people who can accept the price of 60.
Now the general price of coatings on the market is about 26, more than twice the market price of coatings, practicality, generally in special occasions.
Therefore, many people would rather give up this little attractive coating, rather than let their profit margins be compressed to a very low level, not to mention that fluorescent coatings have not been verified by the market, and there is no mature example, so that some manufacturers are willing to follow suit.
This led to the fact that the promotion was very hard during this time, Deng Xiaoni was working almost day and night, Zhang Xiaofan couldn't stand it, and said her a few times, but he couldn't resist him.
According to Deng Xiaoni, if you develop this kind of paint, then it is my responsibility to promote it.
During this time, the industries that used this fluorescent paint the most, the first was fitness equipment, the second was light poles, and the third was guardrails.
The promotion of other industries is not smooth, although the model is made, so that those manufacturers can intuitively understand what kind of situation this paint will be at night.
But its price does raise the bar and leaves a lot of people out of the way.
In fact, the cost of this paint is about 30 yuan, Zhang Xiaofan sold it for 60, and Zhang Xiaofan originally wanted to reduce the price.
But Chen Ying denied it, but Chen also said this to Zhang Xiaofan.
"Where can you drop the price again? 40% of the gross profit, we should put it, then the price is 42.
This price is still very different from the mainstream paint price, and the threshold can be said to be still very high.
They will still hesitate, in this case, our coatings, the net profit is relatively low, should be less than 30%, for a new type of coating, 30% profit is very low!
If we lower our prices, our sales will not necessarily increase.
But without reducing the price, we can ensure our net profits, at least the cost of research and development can be recovered, and the use of this paint is indeed a little bit of chicken ribs, I don't think you will deny it. ”
To be honest, I have thought a lot about it during this time, and Zhang Xiaofan really feels that the effect of this feeding material is a little bit chicken.
Of course, it's not that he doesn't have many uses, many places are actually dispensable, and some time ago this paint was marketed to refrigerator manufacturers.
They didn't even glance at Zhang Xiaofan.
And it was a very idiotic look at Zhang Xiaofan.
"Who goes to open the refrigerator at night without turning on the lights?"
It was this sentence that made Zhang Xiaofan speechless.
was originally full of interest, ready to talk about a big business, who knew that Zhang Xiaofan who touched this nail was bitter and couldn't say it.
You can't be angry just yet, because he does have a point.
However, Zhang Xiaofan felt distressed a long time ago, and the east is not bright, and the west is bright.
Although there is basically no achievement in the home appliance industry, there is an industry that has made Zhang Xiaofan indeed make a lot of money because of this coating, and it is still coarse and long-term.
This has to thank Liu Pingfeng, she told him the recommended guardrail sprayed with fluorescent paint, suddenly let Liu Ruming open a window, after going back, he thought about it carefully, and found that this paint is completely possible to reduce a lot of unnecessary expenses for municipal projects.
He wrote a report on his plan and handed it to his superiors.
I didn't expect to be called by myself last time the next day.
"Have you actually examined this thing?
How practical is it, and does the light it emits work?"
Liu Ruming sat up straight.
"I deliberately asked the manufacturer to provide about 500 meters of guardrail, installed it in a lot without street lights, and observed sunny, cloudy, and rainy days.
On a sunny day, the fluorescence it emits at night is relatively bright, basically with the low beam on, you don't have to worry about hitting something, you can really feel a band of light.
On a cloudy day, the light is a little smaller than on a sunny day, and if it's a rainy day, it can only be vaguely recognized. ”
"Then the actual effect of this thing is quite good, you can try it out. ”
"Just come back to Aconitum Town, what do you think?"
"Yes. ”
"When the time comes, I'll give you a detailed report, and I'll get them to produce the product as quickly as possible, and within three days, I'll have all the guardrails installed. ”
"Well, according to your report, you can save a lot of energy, just for a month, and then you can calculate in detail how much money you will save. ”
"Good. ”
Liu Ruming's report elaborated on the benefits of this kind of railing and guardrail, and was mentioned as one of them, that is, it can save the cost of power supply.
There are a lot of remote side roads, and at night, there is not a lot of traffic, but the street lights are still on.
This has caused a lot of unnecessary losses, if there is such a railing guardrail, as long as the guardrail is installed in the middle of the road, and then only a warning piece about ten centimeters wide is installed on both sides of the road.
Then try again and see what happens if you don't turn on the street lights.
After all, there are many remote side roads, and after eight o'clock in the evening, there are really not many vehicles, let alone pedestrians.
At this time, this fluorescent guardrail can play a role, and a light band can be seen from a long distance, so that the driver can be reminded as soon as possible where there will be danger.
Moreover, Liu Ruming's report also mentioned that yellow light, red light, blue light, and other different gloss intervals can be used to make the whole road look very beautiful.
Of course, during the day, it is almost always white, and it only at night that it emits a different light, and maybe after installing these guardrails, it can form a scenic spot.
Regarding the installation of fluorescent guardrails in dangerous areas, Liu Zuming also emphasized that there is such a place in Wutou Town just now, which is why Liu Ruming chose this place as a pilot.
In urban areas, basically this fluorescent guardrail is not very useful, and most of the road sections will be left on overnight, so it does not show the advantages of this fluorescent guardrail, and these sections can completely use ordinary guardrails.
The price of fluorescent guardrails is about 20% higher than that of ordinary guardrails, of course, Liu Ruming knows that the cost of changing from ordinary guardrails to fluorescent guardrails has not increased by 20%.
However, the supplier is his nephew, and he must also turn a blind eye.