Wright sorted out his emotions and said to Lin Tianye: "Mr. Lin Tianye, the 25% share is really good, but Wright Store has always adhered to the multi-brand strategy, and it is impossible to change. ”

Hayashida chuckled softly: "I know the strategy of the Wright Store, but now the situation is different, to be honest, not only the Wright Store, but also many stores that sell Nintendo products, Nintendo will ask for a new contract." ”

Wright's eyes widened, Nintendo is too domineering! Although Nintendo has always been overbearing, the clause of only selling Nintendo products is unprecedentedly domineering.

A store like the Wright Store, if it was willing to sell only Nintendo products, would have done so a long time ago, and it would not have waited until now.

Nintendo is doing this, isn't it afraid of opposition from those stores?!

Wright took a deep breath and said in a deep voice, "Mr. Hayashi Tano, if you really want to do this, then the Wright Store would rather not sell Nintendo's products. ”

"Are you sure?" Lin Tianye asked rhetorically.

"I'm sure!" Wright said firmly.

Lin Tianye had a little headache, and Wright's personality was as he expected, not threatened, soft and hard.

If it was before, Lin Tianye would probably have said when he heard Wright's words, Wright's store is waiting to go out of business.

But now, Lin Tianye didn't have the confidence to say this.

Sony PS, Sega SS, Honor Z1, these 3 game consoles are selling very well, and the Wright Store does not sell Nintendo's products, you can sell these 3 products, and they can still live very well.

Those damn companies not only made him come to the Wright store to negotiate in the cold, but then he had to negotiate with other important partners of Nintendo.

With the example of the Wright Store, it is conceivable that it is almost impossible for other partners to agree to sell only Nintendo products.

Lin Tianye suddenly changed his smile: "What if the share ratio is increased to 30%?"

Wright was stunned again, 30% of the share?!

This share ratio is 10% higher than the previous 20% ratio, you must know that in the Wright Store, Nintendo's annual sales reached more than 80 million US dollars, of which about 16 million US dollars were distributed to the Wright Store.

Now that the share has been increased from 20 percent to 30 percent, the Wright store can receive $24 million, $8 million more than before, if sales remain the same.

$8 million is not a small amount, which is equivalent to the annual sales of two branches of Wright Store.

Wright was a little dry-mouthed, but his voice remained firm in his refusal: "I'm very sorry, the Wright store can't sign a new contract." ”

Lin Tianye scolded Wright angrily in his heart, if it weren't for the fact that Wright's store has annual sales of nearly 100 million US dollars, he would not have personally negotiated with Wright.

This guy who doesn't eat oil and salt and is not greedy enough is really annoying.

The 30 percent share is very, very high! This greedy guy is not satisfied.

Lin Tianye said a little coldly: "Mr. Wright, Nintendo's sincerity is already very sufficient, don't be too greedy." ”

"No, no, no, I'm not greedy, even if Nintendo increases the share to 100%, I can't agree to it, the multi-brand strategy is the foundation of the Wright Store, and it is impossible to change. ”

Wright doesn't want to fall out with Nintendo yet, although Sony, Sega, and Honor Group are developing well, but Nintendo's heritage and strength are there.

Falling out with Nintendo, sales in the Wright store are likely to drop significantly.

When Lin Tianye saw Wright's appearance, he knew that the possibility of Wright agreeing was very small, but Lin Tianye didn't want to give up like this.

The Wright Store is one of the largest sales channels in addition to Nintendo's official channels and franchise stores, and if the Wright Store agrees to sign a new contract, it will have a huge impact on other third-party sales channels, and Nintendo's second plan will be implemented more smoothly.

Among all Nintendo's sales channels, third-party sales channels account for the largest proportion, with more than 65%, and official channels and franchise channels account for 35%.

Nintendo's products are sold all over the world, and it is impossible for Nintendo to set up official channels everywhere, which will only drag down Nintendo, and it can only set up official channels in important cities.

The number of franchise stores is somewhat larger than that of official channels, but the situation is also similar, and Nintendo can only set up franchise stores in large and medium-sized cities.

Third-party sales channels only need to be purchased from Nintendo, and other things do not need to be managed by Nintendo, and Nintendo is happy to see such a situation.

Not only can it greatly reduce the burden on Nintendo, but it will also allow Nintendo's products to appear all over the world, even in very remote places in Africa.

The benefits of third-party sales channels are obvious, but the disadvantages are also obvious, that is, they are not under Nintendo's control.

Now the Wright Store is an obvious example, if the Wright Store really does not sign a new contract, what can Nintendo do, is it really to stop supplying?

Impossible, it is not only the Wright Store that has been injured by the cessation of supply, but also Nintendo, which sells more than $80 million of Nintendo products every year, which is also a lot of money for Nintendo.

Thinking of this, Lin Tianye said to Wright: "Mr. Wright, as long as you sign a new contract, the supply of all Nintendo products in the Wright store will be sufficient in the future, and there will be no shortage of stock."

And once Nintendo has a new product, it will be provided to the Wright Store as soon as possible, and you can consider these two conditions. ”

Wright is tempted again, not out of stock is very attractive to him, some of Nintendo's popular products are occasionally out of stock, and every day of stockout, a sum of money is lost.

The attraction of new products to be available as soon as possible is also great, because Nintendo has too many sales channels, and it is impossible for new products to be available to all sales channels at the same time.

Nintendo will give priority to the supply of some sales channels, of which the official channel and franchise stores have the highest priority, followed by the relatively strong companies in the third-party sales channels, stores.

Wright is well aware of the benefits of selling new products first.

Now Lin Tianye said that the first time to supply new products, that is to say, the priority of the Wright store is the same as the official channel, the franchise store.

Wright's doubts grew bigger and bigger, why did Nintendo have to agree to sell only Nintendo products? The conditions proposed were so generous that it was like bloodletting.

Wright's brain thought quickly, sounded the reports I saw these days, Sony PS, Sega SS, Honor Z1 sales are very good,

Could it be that Nintendo made such a decision because of the sales of these three companies and felt threatened.

Is Nintendo's current situation really bad? In the past, when Sega's products were very popular, Nintendo did not make such a decision.

Can these three companies really threaten Nintendo's position? Nintendo is the global game hegemon!

Wright doesn't have access to Nintendo's core information, and he doesn't know how dangerous Nintendo's situation is right now.

He just felt that although the console sales of those three companies were good, they were not enough to threaten Nintendo.