Coincidentally, when Renren Technology began to show its prominence rapidly, there were several companies in the entire Internet industry circle. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

Baidu, a company that focuses on the search field, was well received by users at the beginning of the year for launching an MP3 free download function, and while this trend has not passed, it launched a product called Tieba.

Tieba, in a sense, is somewhat similar to the more prosperous forums in China in the early days, which allow some users with common interests and hobbies to communicate and interact on the platform.

The difference is that the forum has an extremely accurate user positioning group, which is more professional because it is accurate. Just like the original love online game forum, its different sections have their own small functions, such as the "online game Jianghu" section dedicated to discussing industry trends, like the "push game trial" section for users to recommend games, and the "Wind and Snow Moon" section that has caused a boom under the slogan of blind date......

The positioning of Tieba is more about casting a wide net, targeting groups that are not limited to a certain group, but users of the whole network. If you like a common star, you can create a post bar for that star, if you like a common game, you can start a post bar for that game, and if you like to watch movies, you can also create a post bar for promoting movies and commenting on movies......

On a single feature, the post bar is naturally not as good as the forum, but it is wide and miscellaneous, but it has also attracted a lot of users in a short period of time, especially the function of creating a post bar can be the owner of the bar, so that some users can substitute for the identity of a pioneer, to independently pull users to settle in the post bar created by individuals, this trick, play very slippery, basically do not need to spend too much effort to promote, the post bar platform can slowly develop.

It's just that when it was first launched, the product of Tieba also experienced some bad things.

Some of the sign-in and membership functions it launched are stalks that have been played in the early days of the love online game forum, and some users who have been on the love online game forum before are naturally clear at a glance, and then casually ridiculed a few words, saying that this is a tribute to the "love online game forum".

Then, a few seconds after the post was sent out, it was deleted!

Originally, this was not a big deal, but ordinary people would complain at most, after all, the river crab beast was so powerful, and ordinary grass people couldn't do it.

But as the saying goes, if you walk too much at night, you will inevitably bump into ghosts!

Unfortunately, there are really a few people who have been deleted because of ridicule, and they are also well-known high-V users in the love online game forum.

As a result, in the face of this kind of organized and disciplined action, some post bars with only a few hundred or thousands of users were powerless at all, and they were soon swept up by these sprayed posts.

So far, the earliest explosion bar incident in China was quietly born. And the concept of the water army has also begun to slowly become popular.

………

"It's time to come, it's still coming. It's just that compared to the launch of the post bar in the previous life, the time seems to be a little early. And in the design of the product, it also draws on some concepts of online game forums!"

Gu Heng chuckled and shook his head, he didn't think that the advent of Baidu's post bar would be borrowed from his own head, and he caused such an explosive incident!

At this moment, what he is looking at is a magazine called Internet Weekly, which has been established for less than two months!

At present, this magazine is only distributed within the company, and the middle and senior management of YY Technology and Renren Technology Co., Ltd. have one copy, and the others are issued by department, and each department publishes several copies.

At that time, in order to implement this plan, Gu Heng also set up a team to collect information about the industry, so that the company's employees could keep abreast of the latest relevant information in the industry.

As an Internet company, as the company's management, our vision must not always be limited to ourselves. While understanding ourselves, we should also be able to keep abreast of the latest developments in the industry, not only the development trends of some domestic and foreign peers, but also some major technological innovations related to the Internet industry, the latest policies issued by the government, and the excellent ideas of absorbing some Internet products......

In the 21st century, the information age has quietly come, grasp the first-hand information of the entire industry, timely absorb the latest scientific and technological innovation achievements and some excellent design concepts, understand the relevant policies, not only to broaden the horizons, sometimes in some decisions, but also to be one step ahead.

As for the effect, it is also obvious. Although some of the company's management usually take the initiative to understand some industry information, but because of work, it is often more one-sided, and with this weekly magazine that can be called an encyclopedia in the industry, everyone understands more detailed and comprehensive.

Specifically, in the last few meetings, Gu Heng can clearly feel that some people burst out more sparks of wisdom when they speak and discuss at the meeting.

To get back to the point, when Gu Heng saw Baidu launch the product Tieba in advance, he was not too surprised, nor did he have much pressure, because of the difference in positioning, he knew very well that Baidu basically did not pose much of a threat to him.

It was only when he saw that Baidu was blown up that he showed a slightly interested expression.

Sailors!

This is not a glamorous word on the Internet in the previous life, but what cannot be ignored is that this group has a lot of energy on the Internet, and sometimes, it can even guide public opinion to a certain extent, saying that the black is white and the white is black.

To take the simplest example, in the past life, it was exposed from time to time on the Internet that some celebrities had done things that were immoral, and from an objective standpoint, these behaviors were not welcomed by everyone, and even quite disgusted. But at this time, some users will begin to take the rhythm, through various "public relations" means, to reduce this impact, and even under the guidance of turns, it is possible to leave a "sympathetic" impression on users.

These situations are not uncommon on the Internet in the previous life, unless it is something that cannot be "washed the ground" at all, as long as they are willing to spend money on "public relations", those water army teams that specialize in making a living from this can make public opinion deflect to a certain extent.

The so-called three people become tigers, this is especially evident on the Internet.

Based on these factors, Gu Heng wondered if it was necessary to form his own water army team.

First, when you are led by others in the future, you can take timely and effective countermeasures.

Second, a naval team can also play a role in such as propaganda and public opinion guidance.

After pondering for a moment, Gu Heng temporarily suppressed this thought, not because he was not interested, but because there was no more suitable candidate.

After all, it is not easy to form a combat combat army, not only to be flexible, but also credible, after all, this is not a glorious thing, it is not suitable to recruit in the name of him or the company, and can only be formed by credible people.