Chapter 540: First Day Sales
(The previous chapter was blocked, let's see if we can release it.) )
At more than 9 o'clock in the evening, Eben reported the global first-day sales of mobile phones and laptops to Xu Qing.
Xu Qing looked at the information, the first day sales of TH mobile phones in the world were 21,853 units, and the number of laptops was 5,198 units.
Very good global first-day sales, Xu Qing was very satisfied, slightly exceeding his expectations.
Don't compare the mobile phones that sold hundreds of thousands or millions on the first day of the future with the current mobile phones.
Today's mobile phone market is far from being able to compare with the mobile phone market of later generations, and the same is true of the laptop market.
This time, the th mobile phone, laptop is said to be the global sales, in fact, there are more than 10 major countries.
After all, TH Group has too shallow roots in the field of mobile phones and laptops, and has not yet proved its strength, and many channel providers are choosing to wait and see.
The time is also very short, TH Group does not have the time and energy to go to hundreds of countries around the world to talk about channels, and take your time in the future.
Xu Qing made a phone call to Denning, praised the TH Group, and said that he would hold a celebration party for the TH Group tomorrow.
The first step of TH Group has gone smoothly, but there are still many unknown factors whether the road ahead will be smooth and stable.
Think about the current mobile phone industry boss Motorola, the mobile phone business in later generations changed hands several times, and was finally sold to Lenovo, and it is about to go out of business.
Think about Nokia, which was even more powerful than Motorola in later generations, accounting for 72.8% of the global mobile phone share at its peak, and Apple's mobile phone did not do it, and finally the mobile phone business was sold to Microsoft.
It took only a few years for Motorola and Nokia to decline from the top of the road, and with Xu Qing in the th group, it is almost impossible for such a thing to happen in the future.
Hey, it's useless to think too much now, first develop TH Group to the status of Nokia in the future.
This is not something that Xu Qing will definitely be able to do if he has future information.
At about 6 o'clock in the evening of the next day, Xu Qing came to the Four Seasons Hotel, where Denim chartered a hall and arranged it in the form of a party, which was attended by all employees of TH Group.
Now there are not many people in the TH group, about hundreds of people, most of them are R&D personnel.
After the release of mobile phones and laptops, it is definitely necessary to vigorously expand the recruitment of personnel, especially marketing personnel.
Marketing is very important for mobile phone and laptop sales!
Like Samsung, which has the largest share of mobile phones in the future, its annual marketing expenses are still as high as tens of billions of dollars.
Samsung, such a well-known mobile phone brand in the world, still has to spend tens of billions of dollars on marketing.
TH Group is now a company that is not well known among consumers around the world, and marketing is even more important.
However, Xu Qing hopes to achieve the marketing effect of Apple mobile phones in later generations.
In later generations, the annual marketing cost of Apple's mobile phone was less than 2 billion US dollars, but the marketing effect achieved was much better than Samsung's, and it was a typical example of doing big things with little money.
Of course, if you want to achieve the marketing effect of Apple's mobile phone, TH Group will either launch products that can change the world.
As soon as the later iPhone4 was launched, it immediately swept the world, and there was no need for Apple to publicize it, but there were many media and consumers to help publicize it.
Either that the market share has reached the level of Nokia, the peak of the later generations, and it is truly known to everyone.
Every time a product is launched, there will be a lot of media and consumer attention.
There is still a long way to go for the above two things that the TH Group wants to do.
Apple was able to launch the world-changing iPhone 4 because it was different from the Symbian iOS system at that time, and it was different from the full touch screen of physical buttons at that time.
TH Group wants to launch its own mobile phone operating system, and it will take a long time for a full touch screen mobile phone, not a short time to do it.
If you want to reach the peak of Nokia's market share, it is even more difficult to do, 72.8% of the mobile phone share, Nokia is also the right time, the right place, and the combination of people.
In the current world, even if Xu Qing did not create TH Group and did not enter the field of mobile phones, it is impossible for Nokia to occupy 72.8% of the mobile phone share.
Speaking of Nokia's market share, Xu Qing remembered that in his previous life, when he was in college, there were more than 50 people in the entire class, and nearly 50 people used Nokia.
Xu Qing has never seen any mobile phone brand that can do it to such an extent, anyway, before he crossed, Apple didn't do it.
Although when Xu Qing crossed, the streets were full of apples, but there was still no Nokia horror.
How great it would be if TH Group could reach the pinnacle of Nokia's glory!
Xu Qing retracted his emotion and greeted the management and employees of TH Group with a smile.
At 7 o'clock in the evening, the party officially began, and Xu Qing went up and said a few words, mainly to praise the people of the TH group.
He was satisfied with the sales of mobile phones and laptops, and the promises he had given before would be valid, and the people of TH Group immediately cheered.
Xu Qing promised them before that if the sales of mobile phones and laptops reached the predetermined target, then everyone's monthly bonuses and year-end bonuses would be tripled.
TH Group has a lot of bonuses every month, and the year-end bonus is very generous, tripling to greatly increase their income.
Xu Qing's principles for the treatment of its major groups are high salaries and high bonuses, and in the same industry, Xu Qing's treatment is definitely the highest ranks.
That's right, Xu Qing just wants to use money to attract talent to join his company.
In the workplace, there is nothing more attractive than money, and the most fundamental and important purpose of everyone working is to make money.
Xu Qing can give them a lot of money, and there is no reason why they should not join.
The human resources departments of Xu Qing's companies receive a lot of job calls and letters every day.
So much so that the phone of human resources is often busy, and some people post complaints in the future community, saying that the phone of Xu Qing's company's human resources department can never be reached.
Xu Qing is not worried that the high salary will drag down the company's finances, because he is confident that those people will make him more money.
Xu Qing and the company's management were drinking and chatting on the other side, and the place where he chatted with ordinary employees was blocked by a table.
It's not that Xu Qing wants to engage in any class, rank or anything like that, but if Xu Qing's management drinks and chats with ordinary employees, they won't be able to let go.
No matter what Xu Qing says, everyone is equal, and when ordinary employees and management chat face-to-face together, they will have a sense of restraint, and it is impossible to change the gap between the positions of the two sides.
In fact, Xu Qing said that everyone is equal, and they just listen to it, and they don't believe it.
It's like the nonsense in the book and on TV that everyone is created equal, and everyone is equal.
In the real society, it is impossible for all people to be born equal, everyone is equal, and some people are born with a golden key.
Can you say that princes, princesses, and children born to ordinary people in the British royal family are as equal?
Can you say that the president of the United States is as equal as the general population?