Chapter 128: A New Territory

Enron's all-hands meeting was protracted.

From the internal operation rectification of Enron Media to the resignation of Lin Haicheng, the administrative director, to the reorganization of the department and the resignation of Zhang Xuebin as the director of the marketing department, the bombshells are one after another, and almost every resolution of Gu Bei is related to the vital interests of the employees, or they are promoted or put into the cold palace, in short, a few are happy and a few are sad.

In fact, whether it is the merger of departments or the formation of new departments, as well as the improvement of the company's internal operation and administrative system, it is not clear in a few words. Gu Bei didn't expect to be able to get it all done in one meeting, and he didn't want to sort it out in three or two months, but the big framework is here, and no matter how much it changes in the future, he won't get out of this framework.

After announcing Zhang Xuebin's departure, Gu Bei started the next topic, adjusting the supervisor level of the only marketing department that has not gone under the knife.

The marketing department is the most important core department of Enron Media, with 5 regional managers and 10 deputy regional managers, which is divided according to the 15 districts of Qingchuan City, but this division is somewhat general, and the areas of Qingchuan City are large and small, for example, Huangpu District is much larger than Fengxian District, but the regional managers of the two districts belong to the same level, and each has great rights and high salaries, which is more awesome than the directors of other marginal departments.

Now Gu Bei plans to enter Zhejiang Province, coupled with the continuous expansion of the media market, it is not appropriate to divide it in such a general way, so he decided to divide the regional manager into four levels according to the size of the region, how much market share, personnel composition and profitability, the provincial capital city and the sub-provincial large regional person in charge of the positioning of the first-level market manager, such as the market leader who governs a certain province or the entire Qingchuan City, is the first-level market manager, but at present, Enron Media does not have such a existence, if anyone can win the market in Zhejiang Province for Gu Bei, then he is the first first-level marketing manager of Enron Media。

The regional heads of provincial capitals and sub-provincial-level cities are second-level market managers, and all five regional managers of Enron Media have met the conditions and become the first batch of second-level market managers, while ordinary prefecture-level cities are third-level market managers, and the regional heads of county-level cities and prefecture-level cities are fourth-level managers.

With the distinction of rank, there is naturally a difference in treatment.

The market managers who were still adjusting the digestion department couldn't sit still when they heard Gu Bei's next words, and looked at Gu Bei together, Gu Bei said: "The commission of the marketing manager is calculated according to the previous way, but the basic salary is divided into four standards, each level is increased by 2000, the basic salary of the fourth-level market manager starts from 4000, and the first-level market manager is 10000. ”

Many people in the conference room swallowed their saliva, what is the concept of 10,000 basic salary?

It's 2003!

Even if you don't want any bonuses and don't get any commissions, the basic salary will be more than 100,000 a year, which is too luxurious. Moreover, Enron Media's commission is not low, a first-level market manager, one Chinese New Year's Eve is not a problem, and he can almost buy a house in Qingchuan. However, everyone's eyes are red, but unfortunately there is not a single first-level marketing manager in the entire Enron Media, and there are only five second-level marketing managers, but it is not difficult for second-level market managers to reach 200,000 a year.

Everyone is looking at the super high treatment of the first and second market managers, Gu Bei said again: "In addition to the basic salary adjustment, the first-level regional managers will also enjoy the special car treatment in the future, and the company will match them with cars, although our company does not have a first-level market manager at present, but I believe that a group of such figures will appear in the near future." ”

Gu Bei turned his head to look at Zhang Xuebin next to him, and said: "Whether it is as the general manager of Enron Media or the director of the marketing department, there is no doubt that Mr. Zhang is in line with the standards of a first-class market manager and deserves special car treatment, but the company was in a stage of rapid development before, and the capital chain has been very tight, and Mr. Zhang has never mentioned this requirement, but he does not mention it, it is that he is well aware of the company's difficulties, and it does not mean that I will ignore it. ”

Shi Wei, director of the board of directors' office, who was sitting next to Gu Bei, got up at the right time and took out something from her bag, which was a brand new car key, she put the car key in front of Zhang Xuebin, and said with a smile: "Mr. Zhang, your special car is in the parking lot downstairs, it is a new car just mentioned, a white BMW X5, Mr. Gu said that you like white." ”

The conference room suddenly became unusually quiet, everyone looked at the car keys in front of Zhang Xuebin's desk, and the sound of swallowing saliva came and went.

This is a BMW X5!

You must know that BMW X5 only entered China last year, and the cheapest ones are eight or nine hundred thousand, what a big deal our boss is, it's just blinding!

Facing the envious eyes of the employees, Zhang Xuebin was also a little fluttering, he looked at the car keys, and then looked at Gu Bei, and felt a little moved, but he didn't take the car keys, and whispered to Gu Bei: "Mr. Gu, I can't drive this car." ”

Gu Bei laughed and said in a low voice: "I said Lao Zhang, do you want to demolish my platform in public?" ”

Zhang Xuebin picked up the key at this time, he stood up and was about to sing the praises of Gu Bei's wisdom and martial arts, Gu Bei next to him glanced at his watch and said: "There is not enough time, let's go directly to the next topic." ”

Zhang Xuebin smiled bitterly in his heart, and said to the employees in the conference room: "I won't say much about thanks, today I can drive the BMW X5 sent by Mr. Gu, and you can do the same tomorrow, of course, the premise is to use your practical actions to open up the market for Enron Media! ”

Zhang Xuebin said: "Under the leadership of the chairman of the board of directors and the concerted efforts of all colleagues, Enron Media has occupied 80% of the media market in Qingchuan City, with 3,142 office buildings, 12,000 elevators, 24,000 frames, and the LCD hanging rate has reached 9,000 units, and the frame income in August has reached 3.6 million, and the revenue of the LCD building TV network has reached 25.92 million. This is an exciting achievement, and we are gratifying, but our goal is to dominate the world of Focus Media in China, and we have a long way to go, so we must work together!"

Zhang Xuebin said: " Now, I will read out the initial goal of Enron Media unanimously agreed by the senior management meeting, before December 31 this year, the marketing department must win 20,000 elevators, we currently have 12,000 units, there are still 8,000 units, so we must win 8,000 units in just two months, so the chairman issued an instruction to enter the Zhejiang provincial market, which is to complete this year's set goals, but also to expand the market next year to play a sentinel war, and our two bridgeheads are Jiaxing and Suzhou. ”

Zhang Xuebin said: "Here, I hope that other departments of the company must fully support and cooperate with the marketing department, especially the finance department, the education center, the logistics department, and the advertising department. I hope that the leaders of all departments here can work together to fully support the marketing department!"

Zhang Xuebin's voice fell, the leaders of the finance department, the advertising department, the logistics department and other departments have expressed their determination, but the marketing department as the main force has not moved, and now the marketing department has just experienced a major earthquake, and ushered in such a big challenge, there are not many people who want to take the lead to play the pioneer, you must know that going to a strange city to open up the market and staying in the Qingchuan base camp are completely different things, Jiaxing and Suzhou, these two pieces of meat that can't be seen are definitely not so easy to gnaw.

Gu Bei saw that no one in the marketing department made a sound, and said: "Now we have a preliminary understanding of the company's next move, Jiaxing and Suzhou, the two cities to win 4,000 elevators respectively, and the hanging rate to reach 100%, in any case, this goal must be completed this year, so I need two excellent market leaders to play this pioneer." Speaking of this, Gu Bei's eyes fell on the marketing department managers: "Let's still take a voluntary approach, who of you regional managers of the marketing department wants to go?" or who dares to go!"

The conference room was eerily quiet.

No one was silent.

Gu Bei's proposal was not responded to by the marketing manager.

There are many reasons, the vast majority of regional managers do not want to play this pioneer, not to mention that they have just experienced a big shock in the department, and it is not a simple matter to win 8,000 elevators in two months, especially in small cities such as Jiaxing and Suzhou. The risk is too great.

Secondly, at present, their respective areas have basically completed all the elevator business, and the main work is to pull the advertising business. There is one biggest difference between the elevator business and the advertising business, Enron Media's elevator business has no commission, while the advertising business has a commission, so most people don't want to take this is probably a thankless task.

Of course, going to Jiaxing and Suzhou to open up the market can not be said to be useless, if you really have the ability to gnaw these two bones in just two months, then not only these two markets belong to you, but also can get the favor and trust of Chairman Gu Bei, after all, it is the person who helps him fight the world.

You know, where is the position of marketing director now? Therefore, except for Shen Cheng, who was silent, more than ten managers in the marketing department looked at Li Zhaoxiang, who had been promoted to secondary market manager.

Li Zhaoxiang is clearly eager to try.

He really wants to be this pioneer!

As one of the 15 regional managers of Enron Media, the Minhang District under his jurisdiction is the largest area with the largest number of elevators and the highest advertising efficiency, and the advertising business commission is also far ahead of other marketing leaders, but Li Zhaoxiang did not pay attention to this little profit at all, because now Zhang Xuebin's marketing director has given it, Li Zhaoxiang's heart is very eager, and he is too eager to become the director of the marketing department.

Gu Bei didn't let go, where to hang the position of marketing director, and made it clear everyone's appetite, and the key point is the media market in Zhejiang Province, Li Zhaoxiang knew that if he could win the market in Zhejiang Province and be promoted to the first first-level marketing manager of Enron Media, then it would be a matter of time before he was transferred back to the headquarters as the marketing director of Enron Media. But Li Zhaoxiang is also TM, and he can't say it, that day Zhang Xuebin asked him to choose Suzhou among the two cities of Jiaxing and Suzhou, isn't it stupid?

He didn't believe that Zhang Xuebin didn't know that there was a world of difference between the geographical locations of Jiaxing and Suzhou, and that the latter was the only way for Enron Media to enter Suzhou, the capital city of Zhejiang Province, and several major cities, and was the most important stronghold! Winning it would be equivalent to taking Suzhou, Hangzhou, and Zhejiang Province; while Suzhou was close to Qingchuan, its southwest direction was Wuxi, Changzhou, and Nanjing, which were already the provincial capitals of Jiangsu Province, and with Gu Bei's current thinking, Enron Media's expansion direction was definitely Zhejiang Province, and it was impossible to extend its tentacles to Jiangsu Province.

Therefore, at present, Suzhou has no geographical value.

Li Zhaoxiang still doesn't understand what Zhang Xuebin thinks, why let him choose Suzhou between Suzhou and Jiaxing? Isn't this especially a shit for him to choose between a pile of gold and a piece of shit? But Li Zhaoxiang still has to choose this piece of shit, can he not listen to Zhang Xuebin's words? This is his biggest reliance on Enron Media, pulling him from a salesman all the way to Bole!

Therefore, Li Zhaoxiang raised his hand with a smile in his heart.

Gu Bei turned his head to look at Li Zhaoxiang, to be honest, he likes this marketing general, he has ability, and his personality is also good, but he has shortcomings, he likes to drill camps! He has heard many people in the company say that Li Zhaoxiang is Zhang Xuebin's top brand.

Of course, Gu Bei was too lazy to deal with these rumors, and said to Li Zhaoxiang with a smile: "Very good, our company's trump card is about to be shot." ”

Li Zhaoxiang said: "Mr. Gu has won the award, I'll fight this headline, I choose Suzhou." ”

Gu Bei was surprised for a moment, then glanced at Zhang Xuebin quietly, and finally nodded: "Cheng, I will wait for Manager Li to triumph at this year's annual meeting." ”

Li Zhaoxiang immediately stood up and expressed his determination: "Mr. Gu, rest assured, I will definitely go all out to include the media market in Zhejiang Province into the territory of the Enron media empire within one year!"

Gu Bei nodded: "Okay, just by saying this, I want to toast you at tonight's dinner." After a pause, Gu Bei's eyes swept to the marketing department: "Now that Manager Li has chosen Suzhou, what about Jiaxing, what's going on with your marketing department, it's all a coward?"

More than ten managers of the marketing department exchanged their heads and discussed, but no one stood up, and only after a while did someone speak: "Mr. Gu, I'll go to Jiaxing." ”

Li Zhaoxiang turned his head to look.

Unexpectedly, it was Shen Cheng who stood up.

******

PS: Happy Mid-Autumn Festival.

Update well and try to update.