The use of network management software to connect the port of the domestic Internet café and output information is a trump card in today's era. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

But it also has its limitations, it is nothing to pop the window once in a while, if you play it seven or eight times a day, maybe netizens will get bored, and even complain to the owner of the Internet café.

At that time, even if the Wansheng network management software has advantages and perfect functions, the Internet café owners will be forced to choose to uninstall it.

Therefore, in Gu Heng's eyes, network management software is a strategic weapon that can be used, but it cannot be used frequently.

In the longer term, network management software is difficult to achieve after all.

Nowadays, the network management software has been crowned with the title of free, no matter how many tricks you play, it is difficult to change this status quo, just like the Chinese people are used to the free Microsoft system, and want to become a charging model, is it possible? Will anyone buy it?

In the same way, since today's network management software has set a precedent for free, it is almost impossible to turn the situation around.

This alone determines its pattern.

Just imagine, if Teng Xunguang only has one buckle and does not expand other profit channels, will it still play?

Therefore, Gu Heng never planned to invest too much in network management software.

In his eyes, the greatest value of network management software is to guide and publicize the company's products.

As for how other people perceive network management software, Gu Heng didn't have the leisure to guess.

There is only one thing he thinks about now, which is to create another core product with stronger stickiness and more promising prospects as soon as possible before the status of iOnline Game Forum is challenged.

Portals, social platforms, e-commerce, live streaming platforms?

Which one to choose to tackle?

Judging from the laws of history, the portal network will be eliminated and is not advisable.

It seems to be a good live broadcast platform, but with the current technical level, it can't be done at all.

E-commerce has the most ambitious prospects, but if you want to rise quickly, you must have enough foundation, and Brother Xiao Ma can make Taobao because he already has an Alibaba foundation.

Strictly speaking, Brother Xiaoma's Taobao is not a cross-border, but a transformation, from a B2B e-commerce model to C2C, precipitating sales to the final end, and carrying out a person-to-person e-commerce model.

It is precisely because he had a relatively good foundation from the beginning that Xiao Ma was able to successfully raise tens of millions of dollars in start-up capital and start his real take-off journey.

In other words, Gu Heng doesn't have this foundation, and even for the operation and promotion mode of e-commerce, he is still at the level of seeing flowers in the fog, and it seems unreliable to get this.

Thinking about it, it seems that only the virgin land of social networking is more suitable for the current Hengchuang Technology.

After all, iOnline Game Forum is essentially a social platform, but its audience is relatively single and pure, and the limitations of the forum itself cannot allow users to establish more in-depth communication between them.

In the social field, a few names quickly flashed in Gu Heng's mind!

The school intranet launched around 05 was later renamed Renren.com, the happy network launched in 08, and the Xinlang Weibo that was launched in 09 but came later.

Among them, the main social group on the school intranet is college students, and through real-name authentication, accurate positioning is carried out, so that college students across the country can find their junior and senior high school alumni on the platform.

However, where it succeeded, it was precisely where he failed.

For college students, they are eager to establish intersections with alumni scattered in Tiannan and Haibei and communicate and interact on the same platform, so the intranet was quickly accepted and recognized by the student group as soon as it was launched.

However, as the student group has entered the society one after another and become people in the workplace, the circle of alumni is a little small, and they no longer have much time to talk nonsense with former alumni and share interesting stories about their respective schools. In their spare time, they began to change to the circle of colleagues.

Because of the realization of its own limitations, the school intranet later thought about transformation and changed its name to Renren.com, that is, a platform for communication and interaction between people, but because of many factors, it failed to succeed in transformation and was gradually eliminated by the trend of the times.

As for the happy network launched in 08, the main target group is office white-collar workers, relying on social games such as grabbing parking spaces and happy farms, which have exceeded 100 million users within a few years.

However, because it relies too much on games and ignores the essence of socializing, when those classic games slowly lose their popularity and are imitated by other companies, Kaixin.com quickly loses its advantage and loses its glory.

As for Weibo, which has come from behind, there are many factors for its success, the most distinctive of which is that it has made social media a platform with media attributes, and has made the fan economy superb.

Through celebrity users with many fans and celebrities from all walks of life as a link, thousands of users are driven to settle in the platform, and it is easy to open up the situation.

At that time, whether it was a third-tier star or a first-line star, if they did not have a strong enough background, the most unscrupulous thing was the media, their identity and status all came from fans, once they were maliciously smeared by the media, fans who were easily guided by public opinion would abandon them, and their status would be lost.

Therefore, they are in great need of a platform that can speak to the people of the whole country, and Weibo is a good fit for this, inviting these celebrities to open accounts on the Weibo platform.

Relying on this bond, fans will naturally flock in.

With the expansion of Weibo's influence and the gradual decline of traditional media, more and more celebrities, and even government agencies, have poured into it to open accounts, completely establishing its hegemony as a social platform.

Judging from the development history of these three platforms, Gu Heng's most inclined thing is, of course, to do Weibo, but in this era, the technology definitely does not meet the requirements.

Not to mention, just a function of pushing messages in time is difficult to do nowadays.

Weibo bloggers send a message, it will be synchronized to the personal page of all fans in time, this function is not surprising after many years, but at the moment, it is a hurdle that cannot be overcome, which is determined by the current level of technology.

Therefore, in terms of technical difficulty, the best thing to overcome should be the intranet of the school.

But in order to do this, the initial positioning must not be limited to the student group.

Relying on alumni communication, you can win over the vast number of students across the country, and by relying on social games, you can win over office workers and other young groups.

As for the wider audience, Gu Heng didn't think about it for the time being.

In 2002, the main force of the Internet in China was young students and professionals who were easy to accept new things, and grasping these two groups was equivalent to grasping the pulse of the current Internet era. (To be continued.) )