Chapter 809: Self-Promotion

Zheng Li was confused, and simply asked, "What happened?"

"It's okay, Brother Tool sued the bees," Yuan Yang summed up briefly.

Zheng was still ignorant, "Who is Brother Tool?"

"Hey, when I saw you, I didn't brush the house every day, his deeds were reported on our website before," Lao Wang said with a smile.

"In short, it's a bit of a stupid thief," Yuan Yang didn't care, pointing to the other party's mobile phone, "You go to the 2nd station to search for 'tool brother original video', and you know why." To be honest, I think we should sue for 2 stations together, after all, Brother Tool is their popularity. ”

"Remember to close the barrage, if you hate spoilers," Wang added.

"Oh," Zheng lowered his head and clicked on the 2B folder, opening the Love Tucao app inside.

Soon he found the video that the other party said and watched it, and at the same time did not forget to turn off the barrage display.

The night is falling, the wind is whining, the street lamps are shining on the long road, and you can vaguely see that the shops opposite have closed their doors, and only the advertising lights on the two doors are still flickering.

The out-of-focus blurred picture, a person's high-level viewing angle, obviously not from the habit of overlooking the monitoring probe, visual inspection should be who the home camera or even the mobile phone is installed on the wall.

While enjoying the feeling of Conan's possession, he saw a passerby suddenly walk into the picture.

The other party quickly turned to the camera, and the outline of his body quickly became clear. Because his back was to the street lamp, Zheng Li couldn't see this person's face clearly for a while, and only felt that it should be a man.

The other party threw the bag he was holding on the ground and let out a dull "Library!"

Then he bent down and rummaged, and when he straightened up, he had an extra claw hammer in his hand, and smashed it at the camera, letting out a louder "Boom!"

The sound was a little loud, and Zheng Li hurriedly slid the screen to turn down the volume. As for the destructive power of this blow, there is not much, at least the shooting continues.

The other party didn't seem to expect this result, and was stunned for a while and reached out to touch it, and then continued to wave Xiao Cui and smash it over.

smashed and smashed, a spot of light suddenly appeared on the other party's face, reflecting a man's face, short hair and short beard, and he was actually a little handsome.

The man first subconsciously squinted and stretched out his hand, and then reacted and withdrew his left hand to cover the lower half of his face, while his right hand continued to smash with the hammer.

This round of stormy attacks had an effect, and one "U" shaped light mark after another appeared on the screen, which looked a little in the way. Thinking so, Zheng Li saw that the opposite direction shifted to the left, and at the same time, the traces on the screen disappeared without a trace.

After the berserk attack, the other party touched the scratches on the "screen", as if to test the results of his destruction. Then he bent down and straightened up, grabbing a large screwdriver. I came to the front and grabbed the screwdriver to poke and poke and scratch the right, and then the male thief was disappointed to find that the screwdriver was useless.

After irradiating the flashlight for inspection, Zheng Li saw that the other party had changed a tool, this time a long-handled sledgehammer.

"Knock knock!" the man put down the sledgehammer and picked up the flashlight again.

As if he wasn't quite satisfied, he switched to another saw and began to "buzz and buzz" saw.

Then Zheng Li saw that the picture suddenly began to flicker, and when he looked closely, it turned out that the lights were flickering indiscriminately, shining the other party's hard-working face flickering, and at the same time, the "woo" siren also sounded.

The sound and light effects were so obvious that the latter apparently noticed. Picking up the flashlight to check the results again, Xu felt that he couldn't quickly break through the defense outside the camera, so he directly bent down and lifted the bag, and ran away in a puff of smoke amid the sound of the siren.

The protagonist disappears, the video comes to an end, and it automatically stops playing.

Zheng Li clicked play again, and at the same time opened the barrage, and dense text and emoji pictures immediately floated in front of him. Some people sell melon seeds, peanut soda and coke in the front row, and others introduce the time and place, which turned out to be an attempted theft that occurred outside the door of a bee mobile phone gas station last month.

There is also a senior member who directly used the expression customization function to throw pictures out, and finally made Zheng Li, who was confused, understand the cause and effect. The thief took a fancy to the mobile phone display box outside the store and brought a bunch of tools to make a profit.

"There are five kinds of tools I see alone, there are five kinds of small sledgehammer lamp drill saws, and they are really 'tool brothers'!"

"Hehe, it's a pity that these tools are not very powerful," Wang Shan said, "This transparent display box seems to be fragile and fragile, but it is actually made of high-strength fiberglass, which is no less powerful than bulletproof glass." The power of the sledgehammer was enough, but he only stared at the corners, the place was already porcelain, and there was an anti-collision rounded corner design, and the hammer was smashed and slid without force, and it had no effect at all. ”

Yuan Yang interjected: "Actually, he is too honest and greedy. If I just pick it up and smash it on the front, the phone will be broken if it is broken, and it will be a big deal to dismantle and sell parts!"

Lao Wang looked at him, "The young man is so courageous, is it you the one who smashed the car window and stole cigarettes last time?"

"I have something to do with it? I'm just talking about things, if I didn't have to worry about the phone inside, this case would have been opened a long time ago. ”

He probably thought that there were no people passing by the streets at night, so there was no need to be in such a hurry, and he could grind slowly. As a result, people are not as good as heaven, not to mention that there are tens of thousands of people on the opposite side watching the remote control. ”

The sudden on-the-go selfie light of the phone broke the tool brother's plan. And because he knew that there was no surveillance at the door, he didn't pay attention to disguise, and when he found out that he had become the protagonist of the live broadcast, it was too late.

Hand tools are inherently inefficient, and they are ridiculed by onlookers "in full view", so he is naturally afraid of anger and tension, and his already unpleasant efficiency is greatly reduced. At the end, the audience played the siren remotely, and finally pressed the last straw, so frightened that he threw down the display box that he had grinded into a big face, and ran away with the tool bag.

In recent years, monitoring probes have been everywhere, and he didn't deliberately dodge, so he was directly found by the thief according to the map and the vine. Of course, it may also be that the crime is minor and not worth running away from, right?" Wang Shan pointed to the photo on the tablet and said: "Ah, this is the goods, not long after dawn, he was taken away from home by the police Shu Huang block, and then he was administratively detained for 12 days, and he was released yesterday." ”

"That's it?"

"Attempted theft is generally not a crime, unless it is against a bank, an antiquity, or a particularly large amount. And all the mobile phones in the box add up to less than 20,000, so it is just detention, of course, the box money still has to be compensated. ”

"Cheap him!"

Zheng Li looked down at the photo on the tablet, and the tool brother's eyes were covered by a thin black strip, and he could still see his face clearly. It's just that this face seems to be darker and fatter, and at first glance, I thought it was a mistake to catch Feng Liang. Fortunately, he quickly understood that the problem was on the phone, BP7 is equipped with chip-level selfie beautification technology, and the front camera implements the beautification strategy by default, making that guy whiter and more photogenic.

Fingering the tablet, he asked: "By the way, the police have to make a code, but the live broadcast made by the bee did not do so, so it violates the right of portraiture?"

"No," Wang shook his head, "online live theft does not infringe on portrait rights, because the Constitution stipulates that the people have the right to supervise, and recording and exposing illegal and criminal and uncivilized behaviors in public is a fair use of portraits, not an infringement." ”

While speaking, he typed "tool brother" in the search bar, and then showed the result to the other party, "The problem is this, but he didn't sue the second station and the UP master." ”

Yuan Yang answered: "I think it may be for fear of public anger, after all, Er Kang's lesson is still very profound." ”

Because this farce is really joyful, someone soon processed it into a spoof video and uploaded it to 2 stations. Although Brother Tool did not have a single line, he successfully impressed the audience with his rich movements, extravagant props and unpretentious expressions, and quickly became popular on the Internet. Then there are all kinds of brain-opening secondary creations: Brother Tool Anti-Japanese, Brother Tool Whack-a-Mole, Brother Tool Concert or something, which can be described as endless.

Of course, in the process, the second station and the scarf of Bee also made great efforts, helping to promote it for free, and finally sent the "tool brother" into the "ghost animal all-star", making it an Internet celebrity comedian.

This not only achieves the purpose of revenge, but also promotes its own products by the way, which can be described as killing two birds with one stone, and the key is not to spend money. It's just obvious that the operation in the second half has been out of the scope of fair use, and at the same time, there is unjust enrichment in it, so it's no wonder that people are angry.

As soon as Zheng said that he understood, Wang Shan poured a basin of cold water on his head, "Things are not that simple. ”

The lawsuit against Bee E-commerce and Swan Live is also reasonable.

Bee E-commerce is fully responsible for the online and offline sales channels of Bee Group, and all directly-operated stores, especially those directly operated, are naturally infringing entities.

Swan Live took measures such as full-channel push and text annotation to expand its influence during the live broadcast, and also publicly provided video recordings afterwards to provide material for various "tool brother" videos, which seriously violated the thief's portrait rights and privacy rights, and was also pushed into the dock.

"But even if the lawsuit is won, all the tool brother can get is an apology in the newspaper and some compensation, and it is impossible to get a large amount of punitive damages like the United States, so what is he trying to do when he flies to the door of Egret Island to sue?"

"yes, what's the picture?" Zheng Li muttered this sentence, falling into deep thought.

"I_kn_i!" Bell suddenly picked up.

The chatter of a few people next to him was in full swing, and the American guy naturally felt it. He opened the browser and searched for it, and with the help of a translation plugin, he finally understood what was going on.

Raising his head, he slashed a few times with his right hand and palm, "His purpose is to harvest popularity, so that he can be on the show, autobiography, and receive commercials, it will be a lot of money!"

"That's in the United States, and the TV stations here won't look for him," Wang Shan said to him, "but I agree with you, he should be just for the money, and you must know that there are many ways to become famous, such as selling the live broadcast rights." ”

Brother Tool's journey to defend his rights started at Ludao Airport, because he opened a live video room called "Brother Tool Court Defends Rights and Sues Bees for Infringement of Portrait Rights", and arranged at least three mobile phones to follow him.

On the surface, this is to give bees a way to treat their own people, and use live broadcast to fight back against live broadcast, but in essence, it is playing with marketing to rub hot spots. Because of the continuous display of black technology, the popularity of bees is at a high level, and he jumped out to fight a lawsuit at this time, which can naturally attract the most people who eat melons.

Even if the lawsuit is lost in the end, the popularity is earned.

And the fact is also the same, Brother Tool has a certain reputation, and the defendant is a well-known bee, and the live broadcast of rights protection really attracted tens of thousands of people who eat melons, and then all the network editors moved from the media to quickly spread the news to all corners of the network. Although Brother Tool has earned fame and popularity, the platform that provided him with live broadcast support has also benefited a lot and successfully made a name for himself.

"Hey, 'Brother Tool' is obviously a nickname ridiculed and ridiculed by netizens, this person actually has the face to take it, what a brazen person!" Zheng Li sighed.

As an American BY, Bell's concern is obviously different, "So, will the Jockey Club appear in court to respond to the lawsuit? Will there be a live broadcast at that time?"

Wang Shan shook his head, "No, these two companies are not directly related to Atletico Madrid, he is neither a corporate representative nor a major shareholder, so he does not need to appear in court." ”

Although Bee e-commerce has a bee brand, it does not belong to the Bee Group. The company was initially established by companies such as Bee Mobile Phone and Bee Network to divest their related assets, but in order to attract retail channels, a large number of external shareholders poured in, and the shares of Bee were eventually diluted to only about 30%.

However, there are few bees, and even fewer others, and as the largest shareholder and the largest supplier, the bees still firmly control the company. In this way, it can not only ensure the health and controllability of the channel, but also be able to throw away the two burdens of rent and salary, and let yourself travel lightly.

The situation is similar with Swan Live, where the shares of the bees themselves are heavily diluted in order to bring in external forces and accelerate development.

As for Atletico himself, he received the news as soon as possible, but he didn't take it to heart and continued his keynote speech.

Bee spent a lot of money to build a huge library of materials and AI tools, and naturally he was not satisfied with just using it for his own use, and it happened that the Game Developers Conference invited him to give a keynote speech, and then he came over to advertise.

Of course, Atletico can't do too much, they can only mix soft and wide implantation in the dry goods, otherwise if they make people feel bored and leave the scene, it will be embarrassing for him.

The title of the lecture was "New Game Development Technologies Using Artificial Intelligence", but in fact, in the name of case explanation, it focused on various tools developed by bees.

By analyzing real-world climate, biological, demographic, and economic data, and making reasonable deductions based on them, bees have compiled a large number of templates and AI algorithms to create a vivid and credible natural and social environment in just a few simple steps, and the efficiency gains are obvious.

The introduction alone was not enough, Atletico simply played with the on-site interaction, asked everyone to ask for on-site input tools, and finally built a decent demonstration prototype. Seeing the brilliance in everyone's eyes, he almost pulled him and asked, "How much is a catty?"