"This hot shot is from "The True Color of Heroes"?"

"This gun battle is combined, and it really feels like it's watching. ”

"It's really interesting to look at "The True Color of Heroes". “

"It feels cool to go with the music. “

……

Soon this promotional video went viral.

Although there is a video of "The True Color of Heroes", Zhou Xiaojian is even more depressed. Because this video doesn't have a conversation of what to do.

Not even an introduction.

In addition to Bai Chaoqun, many people are naturally as depressed as Bai Chaoqun. I was full of curiosity about this fire and the shot.

Jin Huijun will naturally not hang everyone's appetite at this time, but the propaganda must not be out with the plate, and it must make everyone feel like seeing flowers in the fog.

Often it seems to be dewy but not dewy is attractive.

The clip that Jin Huijun used for the second propaganda was a clip of Bai Chaoqun and Wang Tao and Li Jun.

In the shot, a majestic black boss is followed by a few younger brothers, and Bai Chaoqun has changed into his own prosthetic leg.

Wang Tao witnessed all this.

After the car drove away, Wang Tao followed Wang Chaoqun to the garage where Bai Chaoqun was resting.

"That's not what you wrote to me, pony. “

"Brother Hao!"

Watching the video, the two brothers hugged each other.

Wang Tao said with some self-reproach: "Even if you break my leg, you won't be able to compensate you." “

"Fool, it's my own bad luck, it's none of your business. “

……

Looking at this video, and thinking of the previous video, a picture of his brother's two ribs being injured flashed in Zhou Xiaojian's mind.

Suddenly, Zhou Xiaojian's expectations for the movie "The True Color of Heroes" were higher.

At the same time, the outflow of the second promotional video also increased the heat of everyone's discussion of the movie.

"Two big men play bitter love scenes, what kind of routine is this. ”

"I haven't seen the movie yet, but I think it's very appealing. ”

"Haha, two sad men get together and play another tragic story. ”

"No, didn't the critics predict that this movie would have no highlights?"

"I just want to ask if there is a heroine in this movie. ”

……

On July 10th, after ten days of propaganda fermentation, although there was no discussion and publicity of "Gunfight".

But "True Colors of Heroes" has also accumulated a fan of its own. Everyone is looking forward to this bitter love drama.

On the other hand, "Shootout", although it has been bombarding indiscriminate propaganda, there are not many labels that really make people grab.

Emperor Entertainment and director Zeng Xin have been vowing to declare: ""Shootout" is a new change in Hong Kong's violent films, which will bring unexpected surprises to everyone. ”

"Mr. Jin, should we have our premiere ceremony?"

Meng Xiaowen said: "There are only five days left before the release, and our premiere is scheduled for that day?"

"Shootout" held a huge premiere yesterday, and almost half of the entertainment industry in Hong Kong went to the premiere of "Shootout".

As for the comments of film critics after the premiere, the film critics hyped the film reviews of the movie to the sky.

"I advise all fans not to miss this best violent movie in the history of Hong Kong. ”

""Shootout" has refreshed our understanding of gunfight violent movies, and it turns out that gunfight movies can still be made like this. ”

In terms of lineup acting, "Gunfight" can be described as a full score. ”

……

The unremitting publicity of various film critics naturally attracted a burst of boasting from the entertainment media.

Looking at such a powerful evaluation of "Shootout", Kim Hye-jun said: "If we hold a premiere, will these film critics and media still be so popular?"

"Probably not!"

Meng Xiaowen said: "Can we invite them to come and say something else?"

Although the premiere of "The True Color of Heroes" was not cold, it was naturally a complete failure compared to "Gunfight".

These film critics and media people have just boasted about "Shootout", and on the other hand, if they brush up on the praise of "The True Color of Heroes" again, isn't this a naked slap in the face?

"What do you mean, Director Jin?"

Li Zengguo asked Jin Huijun: "Is it possible, will our "True Colors of Heroes" be released directly?"

"Screening!"

Jin Huijun said: "Although the premiere is free, we can conduct a screening and let fans directly promote this movie." ”

In the Xiangjiang market, "The True Color of Heroes" naturally did not receive the indiscriminate propaganda from film critics and the media. But fans can still volunteer to promote the film.

The pre-release publicity of a film is generally divided into three forms: screening, screening, and premiere.

Screenings are films that are screened for the purpose of exhibition, and are generally used as documentaries and educational films. It is usually also part of an activity.

The screening is to pre-screen the film that has not been officially released in some local theaters before the film is released.

The premiere is a premiere ceremony, which coincides with a publicity campaign by media critics before the release of the film.

Although both the screening and the premiere are part of the promotion, the meaning is not the same.

Many parts of the premiere are controllable, such as film critics and the media, and some entertainment companies will give film critics and media more good things to the film in order to make it cooperate with the promotion of the movie.

As for the screening, it is to give the right to speak to the fans, and let the fans tell the quality of the movie.

Usually in the film and television industry, there is a certain risk in screening.

The film and television industry is not without exceptions, some large-scale production actions with an investment of hundreds of millions, and their directors and producers are full of confidence in themselves, but they are sprayed out by fans.

In the end, the box office was released, not to mention the return to the cost, and even the production cost was far from the cost.

Therefore, directors who are forced in the film and television industry generally do not choose to screen it, without it, just because the risk is too great.

As for the investment and producers, after a few examples and lessons in the film and television industry, they will not agree to the screening.

"The True Color of Heroes" is different, its investment, producer and director are all Kim Hye-jun.

If Jin Huijun wants to screen, others naturally have no right to speak.

"That's it!"

Jin Huijun said: "We will contact several theaters and screen "The True Color of Heroes" tomorrow. “

At this time, everyone naturally knows that it is better to go to the screening than to go to the premiere without attention.

"Okay, I'll contact the theater. “

Meng Xiaowen said: "Then should we find another water army to hype up and publicize Mr. Jin!"

"No need!"

Jin Huijun shook his head: "There will be a water army to promote for us." “

"Mr. Jin, you have asked the water army to promote for us. “

Meng Xiaowen was puzzled: "Film production has been so hard, leave these things to me!"

"You don't have to hire any more trolls. ”

Jin Huijun said: "You will understand when the time comes." “

With the popularity of "Gunfight", even the screening of "The True Color of Heroes" in various theaters is not cold.

Fortunately, Meng Xiaowen has a few theater managers who are more familiar. In the end, three theaters were identified in Xiangjiang for three premieres of "The True Color of Heroes".

Kim Hye-jun announced the news of the screening of "The True Color of Heroes".

This was somewhat unexpected.

I thought that Jin Huijun would use some more means, but what the emperor didn't expect was that "The True Colors of Heroes" would be screened.

"Kim Hye-jun also has times when he gives in and admits defeat. “

Zhou Ping said: "This is really a bit unexpected by me. “

"Shall we find someone to watch "The True Color of Heroes"?"

Wang Junbo said: "I'm a little curious, what kind of shootout movie Jin Huijun will make under this lineup." *

The closer it is to the release, the more uncertain Wang Junbo's heart becomes.

Although I think that "Gunfight" will be better, I have some unsteadiness in my heart.

"Can anyone make this violent movie with a shootout?"

Zeng Xin said disapprerovingly: "Jin Huijun is a mainland director. “

The news of the screening of "The True Colors of Heroes" is affecting Zhou Xiaojian's heart, and it can be said that since watching a few promotional videos of "The True Colors of Heroes", Zhou Xiaojian is particularly looking forward to this movie.

It's even a bit of a stretch of urgency.

Although the outside entertainment media and film critics are in full swing for "Shootout". However, Xiangjiang's 'Entertainment Gossip Forum' has been firmly occupied by "The True Color of Heroes" in the past few days.

Everyone is speculating about the various versions of the story of "True Colors of Heroes" and the final ending.

"I think Brother Pony and Haoge will definitely be able to join forces to take their world again. “

"The part where Brother Xiao Ma avenged Brother Hao is simply handsome, and I look forward to Brother Xiaoma's wonderful performance in other clips in the play. “

"The ending is what I want to know, what kind of ending will Brother Xiao Ma and Song Zihao end up with?"

……

Zhou Xiaojian refines and tops the most discussed posts about "The True Colors of Heroes" every day.

It can be said that since there have been a few more promotional videos of "The True Colors of Heroes", the activity of the "Entertainment Gossip Forum" has been extremely popular.

The outside world has promoted "Gunfight" in the "Entertainment Gossip Forum", but it does not occupy the popularity of "The True Color of Heroes" at all.

After learning the news that "The True Color of Heroes" will be screened tomorrow, Zhou Xiaojian naturally put it in the forum in the form of a notice for the first time.

Under this news, it quickly attracted everyone's comments on the post.

"Screening, great, I'll take my brothers to see it tomorrow. “

"I can't wait, don't talk about it, I'm going to go to the theater to grab tickets after twelve o'clock today. ”

"I can't bear to watch it, you spoil it first, and then I'll think about it. Somehow, I'm always worried about the end. “

……

On July 11th, at eight o'clock in the morning, after Zhou Xiaojian finished washing, he was ready to go to the theater to queue up.

Although the movie was played at eleven o'clock, Zhou Xiaojian was already a little impatient.

Zhou Xiaojian chose the nearest 'Central Cinema'.

At a quarter past eight, when Zhou Xiaojian arrived at the theater, he found that there was already a long queue in the theater.

Zhou Xiaojian couldn't help but wonder a little, as the manager of the entertainment gossip forum, Zhou Xiaojian didn't think of any blockbusters being released today.

"Dude, what movie are you watching? Come and line up so early?"

Zhou Xiaojian asked curiously.

"The True Color of Heroes!"

Looking at the team of more than 30 people in front of him, Zhou Xiaojian couldn't believe his ears, the true colors of the hero started broadcasting at eleven o'clock, and the tickets for the screening were only on sale at ten o'clock, so there was such a long queue so early.

"This is the rhythm of fire!"

When Zhou Xiaojian was analyzing, there were three more people queuing up behind.

"Alas, buddy, I'm here to line up too, and you'll have to be behind me. ”

……

Xu Guang, the manager of "Central Cinema", looked at the long queue below and learned that they were queuing up for "The True Color of Heroes".

is also lamenting that the crew of "The True Colors of Heroes" is really willing to spend their money, and they have hired so many people to brush up on the results of "The True Colors of Heroes".

However, thinking that there was no loss to the theater, Xu Guang did not stop it.

Although Emperor Entertainment has no intention of caring about the content of "The True Colors of Heroes", it is very concerned about the screening of "The True Colors of Heroes".

Long Qi is the attendance rate and the audience's attitude towards the screening of this movie.

Early in the morning, Zhou Ping sent out three people and asked them to stare at the door of the theater to stare at the actual situation of "The True Color of Heroes".

"What, there's already a long queue at the entrance of the theater. ”

"You're sure you can see that they're lining up for 'True Colors.' ”

……

Zhou Ping couldn't believe it, in Zhou Ping's impression, with the carpet propaganda of "Gunfight", "The True Color of Heroes" should be to the extent that no one cares.

"Water Army!"

"It must be the navy army invited by Jin Huijun. ”

Zhou Ping judged that it must be because he was suppressed at the premiere, so Jin Huijun found some sailors in line to find psychological balance.

Because at present, there seems to be no movie in Xiangjiang that has so many people queuing up because of the screening.

"Okay, since you dare to ask the navy to do such blatant propaganda, then I'll help you again. ”

"Xiao Wang!"

Zhou Ping instructed his secretary Xiao Wang: "You go and stuff a red envelope for a few editors who usually have a good relationship with us, and tell them about the screening of "The True Color of Heroes" in various theaters. ”

On the other hand, Meng Xiaowen, who was staring at the screening in the theater, was also a little surprised.

"Although I don't need to care about the matter of inviting the navy, I don't need to be so open!"

If the media knew about such a hired water army, then "The True Color of Heroes" would probably really be squirted out.

Meng Xiaowen, who was a little worried, still dialed Jin Huijun's phone.

"Hey, Mr. Jin!"

"What, you're sure you didn't invite any sailors. ”

……

On the other hand, the long line of platoons has changed from 30 to dozens larger.

Many entertainment media also hurriedly dared to come when they heard the news, even if there were no red envelopes to take, queuing up for the screening ceremony was a big news in the Xiangjiang entertainment circle. Naturally, they didn't want to miss out on this opportunity.

As soon as 10 o'clock arrived, movie tickets officially went on sale. In less than a moment, the tickets for the screening have been sold out. Many people are even annoyed that they didn't get tickets.

Zhou Xiaojian got his favorite movie ticket.

Thinking about the upcoming movie, Zhou Xiaojian felt an inexplicable excitement.

At this time, outside the theater, various media outside the theater were filming the scene of selling tickets and queuing.