Chapter 287 - Bar Financing (2)
My sister deeply remembered the investment theory taught by my father since she was a child - investors are more clever than investment business in this world. Pen ~ fun ~ pavilion www.biquge.info
Just as the Wu family has been doing for generations, my sister is now practicing how to invest precisely in a businessman, rather than in a business.
If she follows this criterion as the main judgment of investment, then Gao Feng will definitely meet her requirements.
"Hehe, Gao Feng will definitely not let you down. Wu Hao said with a smile.
"I haven't been disappointed in his hopes. β
Lin Xueyan said with a smile: "I see that you really want to get this bar, so Hao, if from the company's point of view, I pass the investment application of your bar, and I give you an investment of 50 million in my personal name, which should be regarded as encouraging you and your friends to enter the business world." β
"So good?"
Wu Hao was pleasantly surprised.
"Sister, you don't have to review it from the company's point of view, just give us an investment of 50 million in your personal name. β
"Come less, give priority to the company's investment, and only consider my personal investment if it does not meet the company's investment requirements. β
"That'...... How much does the company invest?"
"It depends on your actual needs, maybe millions or tens of millions, which is not necessarily. β
"Ahem, ahem, you eat first, I'll go to the bathroom. β
Mom, it's better to secretly call Gao Feng to make him perform a little worse, personal investment can get 50 million, and the company's investment may only be a few million, this gap is too big.
"Do you want to call Gao Feng secretly, don't go, Yuxin confiscated your brother's mobile phone, you can't leave my sight until you see him." β
"Hehe, brother obediently hand over the phone. β
Lin Yuxin smiled evilly.
Wu Hao rolled his eyes, a flock of crows flew overhead, and there were three black lines on his face.
"Okay, money, it's enough for business, is it possible that you still plan to spend all your time with the extra money? If not, what does it matter if it is less, if it is not enough and it is really necessary, you can launch a second round of financing, and when there is really this demand, I suggest that you launch a financing invitation to more groups, sometimes a company wants to become bigger and stronger, the founder is not necessarily the largest shareholder, let more capital dilute the shares in your hands, sometimes it means that you have potential, of course, if you have enough strength to become bigger and stronger, and at the same time you can hold a large share of the shares, it is better, what to do or you explore it yourself, especially you, people want to do business and make money, when do you want to be interestedοΌβ
"Ahem, sister's food seems to be a little cold, let's eat it quickly, come and come, come and eat, I'll ask them out." β
"As soon as I got to the point, I changed the subject. β
Lin Xueyan was helpless.
Wu Hao smiled and didn't say anything.
I'm also in business now, but this business does have no other branches, you just don't understand.
β¦β¦
After eating, Gao Feng and Jiang Rulin were invited to meet at the door of the bar.
The business door has not been open for a while, and the door is dirty, and it is full of ash layers, although the younger brothers left a little tidy up, but the traces of the bar's miscellaneous work are still obvious.
Wu Hao doesn't know what's so good about such a bar, it's not that she hasn't been here before, she has seen it before, and if you look at it again at this time, you can see anything valuable!?
I don't know what she wants to see.
Anyway, his task is completed, and the next thing is for Gao Feng to go out on his own.
As the main escort object, from the beginning of entering the door, Gao Feng accompanied him to introduce every facility of this bar, the intention of every furnishing, and finally even the good wine in the bar was introduced.
Lin Xueyan watched everywhere and listened to Gao Feng's explanation, no matter whether it was useful or not, she didn't interrupt a word.
The visit to the bar took fifteen minutes.
Fifteen minutes later, when everyone thought she was about to make a decision, she asked Gao Feng to take her around the bar.
The walk was forty minutes, and along the way I was asking Gao Feng what he thought of the bar.
In order to try to attract some investment, Gao Feng of course said all his thoughts and planned a lofty blueprint as much as possible.
Lin Xueyan listened very carefully, and did not give an accurate answer when she finished, but left two questions.
"What's the positioning of your bar?"
"Does your bar have a theme?"
"Go back and think about these two questions, and give me a written report after thinking about it, but you don't need to write it yourself, but the content must be your own thoughts, and by the way, you will also think about the reasons for your first business failure along these two questions, maybe the next will be much better." β
Gao Feng didn't directly answer her two questions, he really didn't have an answer in his heart.
The five of them chatted on the way and went home.
This matter was not resolved, and Wu Hao didn't have the heart to go home, so he returned to Lin Xueyan's residence with the car.
Wu Hao sat on the sofa and propped his head and looked at his beautiful and capable sister.
He usually feels that he guesses people's minds quite accurately, but after following her all night tonight, he didn't see if she had made a decision, so could it be that he had to look at the written report to decide?
"I said, sister, will this investment be successful?"
"What do you think?"
Lin Xueyan asked with a smile.
"I feel that Gao Feng's performance is not bad, you Yinrui will definitely not lose money in the future if you want to invest in him, and now that he is just starting out, you can support him a little. β
"Gao Feng is indeed okay, but whether it will work or not depends on whether he can figure out the two questions I left him, you too, as a shareholder, you should also think about these two questions, and if you think about it, you will know why you have no business for the first time. β
"Sister, do you mean that we didn't have a position and no characteristics before?"
"Isn't it obvious?"
"Uh, is that obvious?"
Lin Xueyan poked his head with her slender jade fingers.
"I know that your initial idea may be to attract as many customers as possible, as long as you can come to the store to consume is the customer, it is business, this is not difficult to see from the disparity in the price of wine in your bar, this kind of idea is also normal, but a problem caused by this idea is that low-end consumers go in and see that many of you are high-consumption, forget it or change places, high-end consumers come to your bar grade is not enough, not in line with the taste and do not come, even those middle-level people into your store will feel that it is not up or down, nondescript, and it is better to go to other bars that meet the taste when both ends are not goodγ β
"That makes sense. β
Wu Hao touched his chin and thought.
"If you really want to do a good job, you must give up some customers and concentrate on serving a special level of customers, especially a very consumer-oriented business like a bar, and you need to find the right positioning, either to be an ordinary bar close to the people, or to be a high-end bar with high-end consumption, both of which can make money to the extreme, and it is difficult to make money like your previous practice." β
"I see, what about this topic? Now that you've said it, why don't you remind you?"