For Gu Bei, Qingchuan in August is the time period for him to comprehensively expand Focus Media.

A public service advertisement film "Transaction" has helped Enron Media's high-end building simulcast network project accumulate a lot of popularity, and in just half a month, Enron Media has pulled up the advertising business for the whole year.

At present, Enron Media has 2,000 office buildings on hand advertising business, and the advertising price of the high-end building simulcast network is billed by the second, such as 30 seconds of rolling advertising, 60 rolling broadcasts for half an hour throughout the day, and the cost needs 32,800 yuan / week, in addition, there are rolling subtitles, stop-motion subtitles, and fuselage stickers, with prices ranging from thousands to tens of thousands.

In the process of negotiating cooperation with advertisers, Enron Media asked the other party to pay the full advertising fee, for example, Nokia advertised on the high-end building simulcast network, the advertisement was produced by Yuexiu Advertising, with a duration of 30 seconds, and it was broadcast for half an hour throughout the day, and the hanging period was one year after it was done, and the channel fee was 32,800 yuan/week, but Nokia had to pay about 1.5 million yuan in advertising fees for the whole year to Enron Media.

That is to say, a single annual advertising business income is 1.5 million, 24 hours a day, but in the office building, there is no one between 8 o'clock in the evening and 6 o'clock in the morning the next day, no one places ads during this time, and the advertising time is 12 hours, and there are 35 million, plus advertising revenue such as rolling subtitles, stop-motion subtitles, and fuselage stickers, 40 million a year is not a problem.

This money helped Gu Bei survive the current predicament, he is now in debt, Xinhui Optoelectronics 13 million, Xinghuazhai 2 million, there are more than 200 employees at hand, more than 100 advertising salesmen alone, and the monthly salary is an astronomical amount.

Gu Bei did not stop the pace of expansion.

Focus wants to succeed, not only because it is a new concept, but more importantly, let this model quickly be recognized by the market, and can quickly turn the concept into a profitable model.

Stopping equals death.

If there is a behemoth that is forcing Gu Bei, a new entrepreneur, not to stop, not to look back, and not to slack off, this big guy is market competition.

In the face of fierce and even cruel market competition, Gu Bei can't and doesn't dare to slack off, he is not worried about others imitating his model, but he is worried that Jiang Nanchun will fight him head-on, he always has a sense of urgency, he must grab more resources, so that Jiang Nanchun will lose the opportunity to fight with him with bayonets.

Gu Bei asked Zhang Xuebin to continue to recruit troops and expand his media territory.

In this hot summer, the advertising salesmen of Enron Media can be seen in every high-end office building in Qingchuan City, holding LCD screens in their hands, according to the words written by Gu Bei himself, and all this is just to win the elevator advertisements of the office buildings.

Gu Bei's media is beginning to emerge.

In the eyes of people in the media, Gu Bei has become the master of the entire Qingchuan media.

On August 16th, the "Outstanding Contemporary Advertiser of China" award party jointly organized by the Television Committee of the China Advertising Association, the Newspaper Committee of the China Advertising Association and the editorial department of "Advertiser" was held in Suzhou and Hangzhou, and the organizer sent an invitation letter to Gu Bei, who flew to Suzhou and Hangzhou on August 15.

That night, Gu Bei found Li Zheng, who was studying in Suzhou and Hangzhou.

It's still summer vacation, Li Zheng didn't go home, he found a girlfriend, rented a house in Suzhou and Hangzhou, and got tired of being with his girlfriend while working in the summer. His girlfriend's name is Luo Xiaoying, a native of Suzhou and Hangzhou, who is small and exquisite, not good-looking, but very good-looking, and has a table of supper at home for Gu Bei and Li Zheng to drink, and then said to Gu Bei with a smile: "There is no fruit at home, I will go to the supermarket to buy some back." ”

Gu Bei nodded, watching the petite and delicate figure go out, feeling sorry for this girl, according to the fate of his previous life, Li Zheng could not be with Luo Xiaoying.

Li Zheng asked Gu Bei why he didn't go home on vacation?

"Isn't that a big deal? Gu Bei took a sip of Lao Yanjing and said, "By the way, what is the matter with you and this Luo Xiaoying?

Li Zheng filled Gu Bei with beer: "Boring, have fun." ”

Gu Bei laughed: "You have a really big heart. ”

Li Zhengdao: "Our brothers are different, let's not talk about this matter, by the way, Gu Bei, what are you doing in Qingchuan now?"

Gu Beidao: "Being a media, are you interested? Wait for you to graduate and go to my side?"

Li Zheng nodded: "It's still early, let's talk about it later, by the way, do you still have contact with Li Caiwei?"

Gu Bei said yes.

Li Zheng drank a glass of beer: "Still hanging people?"

Gu Beidao: "What do you mean by still hanging people?"

Li Zhengdao: "Don't pretend to be confused, I still don't know you? You are clearer than anyone else! Li Caiwei likes you for a day or two, such a good girl doesn't cherish what you think, you have to run away from others like this, and make the chicken fly egg in the end? When you soak others that day, you have no place to cry." ”

Gu Bei ordered a lovesick bird and didn't speak.

Li Zhengdao: "What do you want?"

Gu Bei laughed: "A good girl like Cai Wei has been together for so many years, I can't say that I don't have the slightest feeling." It's hypocrisy, but you know what, I have a girlfriend, people are content, I'm content, and in this case I just hope Cai Wei can understand me. ”

Li Zheng didn't say anything, he said drinking.

After drinking until three o'clock in the morning, Gu Bei got drunk and slept on the sofa of Li Zheng's house.

The sofa is very hard, it is very hard, Gu Bei tossed and turned to fall asleep at dawn, and his sleep was not stable, he had a dream, in the dream there was a pair of eyes, flowing with summer dew, and a white cotton skirt, floating on the green grass, no matter how it could not be dispersed, like the most beautiful thought in the season when the grass grows and the warbler flies.

When Gu Bei woke up, it was already dawn, he was a little dazed, looking at the bright sunshine outside the window, his heart was stunned, he raised his hand to look at the time, it was already more than one o'clock at noon, Li Zheng and his girlfriend Luo Xiaoying both went to work, Gu Bei ran to the bathroom to take a shower before going out.

After eating something casually, Gu Bei wandered around Suhang City until the afternoon.

At eight o'clock in the evening, Gu Bei attended the awards party held at the Suzhou Hangzhou Radio and Television Group Center.

As always, after getting off work in the evening, Li Zheng squatted in front of the computer to play "Warcraft", her girlfriend watched TV, and when she went to Suzhou and Hangzhou TV stations, she was broadcasting the award ceremony live, and the guest of honor was Yuan Yue, chairman of Zero Research and Consulting Group, who held a red card and said: "The winner of the "Outstanding Contemporary Advertising Person in China" award is Gu Bei, CEO of Enron Media. ”

Luo Xiaoying didn't dare to believe it, and it wasn't until Gu Bei, who was in a suit and leather shoes, came to the stage to accept the award that she screamed: "I said Li Zheng, you old classmate is really amazing." ”

Li Zheng turned his head to look at the TV, and when he saw Gu Bei, he was stunned for a moment, and then he laughed and said that it was normal, and he didn't look at who my brother was.

******

PS: I've been busy with work lately, and the code word is particularly difficult, and I know I've hit a hurdle and I'll get through it.