Yanai was calm on the surface, but his heart was full of curiosity about the Chinese young man in front of him.

At the age of less than 20 and in less than two years, he successfully founded two companies and earned more than a billion dollars. During this period, he became a director of the second largest investment bank in the United States and the second largest in the world. This kind of experience, even in today's generation of young geniuses, is a miracle that is hard to believe.

No, it should be said to be a miracle.

Liu Jing was quietly looking at Zhang Chen, who was concentrating on reading the information, he was making clothes, and the first thing he looked at was the clothes. He believes that from the way a person dresses, he can tell what kind of person the other person is.

A well-tailored white shirt should be custom-made, with no brand visible, and the cuffs are casually pulled up to the forearm, revealing the strong brachioradialis muscle, indicating that the other party usually attaches great importance to exercise.

The lower body is a pair of APO jeans with tapered legs, and the leather shoes on the feet and the belt around the waist should be berluti.

Regardless of the brand and price for the time being, in terms of wear, it should be carefully designed and have a good balance between comfort and fashion taste.

Unlike the Kimura Takuya-style long hair that is currently popular in Toei, the young man in front of him has short hair, his sideburns are neatly trimmed, his eyebrows fly into his sideburns, and his eyes are focused.

The fingers are dry and slender, and the nails are cleanly cut.

"Chairman Yanai, I see, I will have someone contact you and a representative at Fast Retailing to assist you in completing the NASDAQ prospectus. From the perspective of your operating conditions, if the growth rate of operating income can maintain the current growth rate, there is no problem in listing on NASDAQ, and if you choose to go public in the United States, we are willing to provide corresponding services. Zhang Chen's words interrupted Yanai Zheng's contemplation, and Yanai Zheng breathed a sigh of relief in his heart.

"But... Zhang Chen's turning words made Yanai raise his spirits, "I have a few questions I would like to ask President Yanai, and please do not hesitate to give advice." ”

Liu Jing Zheng bowed his head and said: "Zhang Sang is polite, Zhang Sang is a business wizard, and he can discuss with Zhang Sang, and he can't be begged for." ”

Zhang Chen casually flipped through the information brought by Yanai Zheng: "I saw that you said in the prospectus that Uniqlo is targeting GAP, and the goal is to replace GAP to become the world's No. 1 fast-selling fashion brand, so you made the decision to enrich the product line." Isn't that the decision to launch the sports brand SPOQLO and the homewear brand FAMIQLO and to open nine and seven stores in Takamori and Aichi in October?"

Yanai nodded: "Yes, this is Fast Retailing's new strategy, and ARMINI also has its own different decks." ”

Zhang Chen pondered for a moment: "Chairman Yanui, with all due respect, if this is just an attempt on the operating model, it is best not to write it in the prospectus." ”

Liu Jingzheng frowned: "Please Zhang Sang make it clear." ”

Zhang Chen pondered the wording: "For market traders and investors, Uniqlo's operating model is the key to Fast Retailing's rapid growth. If investors see in the prospectus that UNIQLO's management intends to change the already successful operating model, it will create unnecessary doubts. ”

Yanai Zheng smiled rarely: "Zhang Sang is not optimistic about Fast Retailing's new strategy?"

Zhang Chen stretched out his thumb: "Chairman Yanai is worthy of being a business elite in the western country, a leader in the fast-selling industry in Dongying, and a fast talker. Frankly, I really don't think this strategy has any chance of success. ”

Yanai was born in Yamaguchi Prefecture, the westernmost part of Honshu Island, across the sea from Kyushu Island, and has a stronger business atmosphere and open-mindedness than Kansai.

The values and habits of the Kanto and the Kanto region are completely different, the Kansai has a strong business atmosphere, and the people are more pragmatic and flexible, unlike the people in the Kanto and Tohoku regions, and they are not easy to be fooled.

Zhang Chen once read a post in his previous life, saying that the Osaka Fourth Division in Kansai was repeatedly defeated in World War II and was full of slots, and was known as the most cowardly Dongying army in World War II. Although this article is made up blindly, it is the result of the author's brainstorming after hearing about Dongying Dao. But one thing is not wrong, compared to the Kwantung people who broke 100 million jade in the war, the Kansai people represented by Osaka were relatively wealthy, and they saw some militaristic brainwashing more thoroughly, and it is true that they are unwilling to fight wars that are not beneficial.

This pragmatism and flexibility have also led to the emergence of a number of innovative companies in Kansai, and in addition to Uniqlo, Nintendo and Kyocera in Kyoto are also leaders in Japanese innovative enterprises.

Liu Jingzheng will not be stubborn at all, and likes to discuss business strategy with others, but Zhang Chen said this, but it just scratched his itch.

"Zack-kun, I don't agree with you. Uniqlo is growing rapidly, and according to the general business strategy, it is the right time to take advantage of the trend to launch a multi-brand operation. We chose the two fields of sports and home furnishing to expand, on the one hand, we value the size and potential of these two markets, and on the other hand, we also start from UNIQLO's existing advantages to cover the largest market with the smallest cost, so what's the best of both worlds?"

After 20 years of precipitation, he now not only has considerable capital, but also has formed a whole set of his own business philosophy based on his past success.

Fast Retailing's current annual turnover is around $400 million, nearly 100 times short of the $40 billion turnover that peaked in the future. But the difference in scale doesn't mean anything, and Yanai's business philosophy was already very mature in the early nineties.

Moreover, Yanai Masashi doesn't like to socialize, and he doesn't like to be interviewed by reporters, and his favorite thing in his free time is to talk about business with others, and in this regard, he is very similar to Konosuke Matsushita, the god of management in Toei.

And Zhang Chen, who had such an opportunity to learn from and verify his true material with Yanai Zheng, who had achieved great success, was also in high spirits, and deliberately did not rely on the foresight of the reborn, but used the professional knowledge and vision accumulated in the past two years to exchange views and opinions with Yanai Zheng.

"No, no, Chairman Yanai, your management model and market strategy can only cope with the competition in Asia, and the effect of Fast Retailing's expansion in Europe and the United States is half the effect! The fact that you mentioned in the prospectus that the U.S. stores were closed due to poor operation last year is proof of this!" Gradually, the topic of conversation between the two has expanded beyond the company's development strategy, and has expanded to all aspects of operation and management.

"Zack-kun, I must reiterate that the closure of stores in the United States is not a strategic failure, but a problem of employment. You're successful in the capital sector, but you're still too young to understand that 90 percent of the problems in running a company are people. Previously, Fast Retailing, as a local company, had a hard time attracting top-notch talent. But as long as it is listed on the main board, Fast Retailing's talent attraction is completely different from what it is now, and it can find truly first-class talent to help Fast Retailing succeed in Europe and the United States. ”

"President Yanai, the issue of employment is also a management issue, but also a strategic issue. ”

"You're stealing a different concept!" the two kept clashing their opinions, and their words became more and more intense.

"Even according to your theory, there are still 10 percent of the problems that companies have that can't be solved by personnel adjustments. As a manager of the company, it is easy to assign tasks casually, but if you blindly pin the hope of success on the subjective initiative of employees, it is tantamount to abandoning the basics! As I have just said, the demarcation of your current multi-brand strategic product line is too blurred, whether it is Uniqlo or the other two brands, they are all based on the basic model as a selling point, but what is the difference between the basic style of sportswear and home clothing and the basic style of casual clothing you are doing now? The product line does not play a complementary role, but will deplete Uniqlo's cost advantage and shopping convenience. Consumers can buy everything in just one store, but now they have to run three stores. Needless to say, the current Uniqlo, even Nike, tested the waters of fashion fast-selling a few years ago, and the fashion fast-selling specialty store that was alone did not succeed. Do you think that Uniqlo's brand influence and attractiveness are stronger than Nike's? You have raised a total of 13.5 billion yen from the second section of the East Stock Exchange, and these 16 stores will spend 6 billion yen, and you will have to spend another billion yuan on promotion. As a test of the waters, the price is too great!"

Yanai Zheng's face was flushed, and the blue tendons on his forehead burst out, "Enough! You don't know what an enterprise is! An enterprise is a collection of people, and it is a collection of common visions! People with the same vision come together and work hard for a goal, this is a good company! Uniqlo has realized not only my expectations, but also the expectations of all employees since the day it was founded!"

Zhang Chen immediately said: "As an enterprise manager, the most important job is to determine the direction for the enterprise, and when you say this, you are shirking your responsibility as an enterprise decision-maker! It is right to be an enterprise, win nine times, and constantly draw nutrients from failure to move forward." But if you insist on going your own way knowing that you will fail, you are not taking a risk, you are committing suicide!"

Zhang Chen was also a little out of breath, glanced at Liu Jing Zheng coldly, and found that Liu Jing Zheng was also staring at him viciously.

"Hahaha. The two couldn't help but smile at each other, and they both felt a sense of pity for each other.

In the conversation just now, the two talked from Peter Drucker to Gary Hamel, and then from GAP's SPA private label retailer business model to the emerging ZARA SKU-centered rapid response model, and finally evolved into a battle of management concepts. It can be said that through this conversation, both of them have reorganized their business philosophy, and more sparks of inspiration have appeared in their minds.

"Zhang Sang. Liu Jingzheng got up suddenly, his face was serious, and he bowed deeply, "I have a reluctant request, please Zhang Sang must agree." ”

Zhang Chen hurriedly got up, Liu Jing is about the same age as Zhang Guoqiang, and he shouldn't be overpowered, "President Liu Jing is polite, I have a discussion with President Liu Jing today, and I have benefited a lot, and I dare not shirk what I can." ”

Yanai Masashi said: "Zhang Sang, since I took over the trading company from my father, I have been sleeping at night for 12 years. But I am ashamed to say that I am not a shallow learner, and I deeply feel that my own talent is insufficient. Although Jun is young, but when he met with Jun today, many questions were suddenly opened, and he believed that there was Zhou Lang in the world and the talent to go to illness. Zhengzhijun is busy with affairs, and he shouldn't have done this non-trivial request. But today, I saw you at first sight, and if you did not give up, I would like to invite you to join the Fast Retailing Board of Directors as an independent director. With your help, Fast Retailing will be able to go out of Dongying and market the world!"

Zhang Chen didn't understand a word of Yanai Zheng's words in Japanese, but fortunately, the translator brought by Yanai Zheng was powerful, and he translated this half-literate and half-white sentence.

Previously, Liu Jing Zheng and Zhang Chen had been talking in English, and Zhang Chen had not paid attention to the young man behind Liu Jing Zheng, so he couldn't help but look at it twice.

The young man's Mandarin is very good, he doesn't have a Dongying accent at all, he should be Chinese.

Zhang Chen's eyes flashed: "President Yanui, I am deeply honored to be invited by you. But I know that I am not capable enough, and I am afraid that I will fail Chairman Yanai's kindness. ”

Yanai was busy saying: "Where does this start? Zack-kun can achieve today's situation with the age of a weak crown, who can say that Jun's ability is insufficient? If he says this, he will only think that Jun intends to shirk and look down on a rural enterprise like Fast Retailing." ”

Zhang Chen was puzzled: "President Liujing, let's be honest, you also know that it is impossible for me to live in Dongying for a long time. Also, I've always been a Chinese, isn't it a little embarrassing to join the Fast Retailing board?"

When Yanai heard this, he laughed: "Zack-kun is too worried, now that communication is developed, transatlantic calls and emails can handle official business." Fast Retailing's day-to-day operation and management do not dare to work hard. If you encounter a key decision, such as the one we just discussed, please give me advice. Other than that...... Yanai smiled lightly, "Zack-kun may not know that you are not the first Chinese director of Fast Retailing. ”

Zhang Chen was stunned, could it be that there are also Chinese on the current board of directors of Uniqlo?

Liu Jingzheng nodded and said: "Yes, Lin Chen Lin Jun, who is in charge of Uniqlo marketing, is also from Huaxia, but it's a pity that he went to Huaxia Yangcheng to communicate with suppliers and went on a business trip, otherwise he would definitely have let him come today." At Fast Retailing, I have always been against the theory of origin, and whoever can contribute to Fast Retailing will have a place for him. Moreover, Fast Retailing can have today, and it is also thanks to another Chinese person, Giordano's Li Zhiying Li Sang, it is because of his inspiration and guidance that Fast Retailing has established its own SPA system. It can be said that without the Chinese people, there would be no fast selling today. ”

Zhang Chen looked at the translator beside Liu Jingzheng, and Liu Jing Zheng smiled: "Yes, he is also from Huaxia, Pan Jun, the manager of the Chiba store, and I pulled him over to be a translator today." ”

The young man surnamed Pan bowed: "Mr. Zhang, my name is Pan Ning, please advise." ”

Zhang Chen politely shook hands with Pan Ning, and Liu Jing said: "Pan Jun has been working at Uniqlo for two years, and he has great ambitions and wants to be his own boss." In Dongying, this is a rare ambition, but in Fast Retailing, as long as he works hard enough, I believe that Pan Jun will one day achieve his ideals. ”

Zhang Chen glanced at Pan Ning deeply, Pan Ning smiled slightly, quite a general.

Zhang Chen took a breath, "Okay, since President Yanai is so gracious, it would be too hypocritical for me to disagree, President Yanui, please give me more advice in the future." ”

Liu Jing was overjoyed, Zhang Chen asked the waiter to open a bottle of champagne, the two raised a glass to celebrate, the guests and hosts were happy, and Zhang Chen also poured a glass for Pan Ning.

"Chairman Yanai, since I have become an independent director of Fast Retailing, I will also make a certain contribution to Fast Retailing. Zhang Chen held champagne and said to Yanai Masa.

Yanai was surprised, "Oh? ”

Zhang Chen took out a stack of colorful fabrics from the cabinet, which looked very similar to tweed fabrics, but they were lighter than tweed fabrics. "Mr. Yanai, I don't know if you recognize this fabric?"

"Polar fleece?" Yanai said in a lost voice, and then realized his gaffe, and said casually: "This should be the polar fleece fabric from Malden Mills, right? It is mainly used for outdoor products, and the cost and price are very high, and it is difficult to apply it on a large scale." ”

Zhang Chen nodded: "Yes, mountaineering clothes and ski suits made of polar fleece can easily cost tens of thousands of yen, even if they are sweatshirts made of polar fleece, they cost more than 5,000 to 10,000 yen, and the cost factor cannot be ignored." ”

Yanai was distraught: "Yes, I have studied this fabric before, but the production process is too complicated to reduce costs, so I gave up." ”

Zhang Chen smiled meaningfully: "President Yanui, what do you think if I tell you that the fabric in your hand is not produced by MaldenMills, but a technological breakthrough just made by a Huaxia company, and the cost can be reduced to one-third or even less of the current one-third?"

Liu Jingzheng's expression changed greatly, and he didn't even lose his temper when Zhang Chen completely denied his multi-brand business strategy.

"Oh, that's true? Zack-kun, can you introduce me to me? Maybe there's a chance to work together. Yanai said calmly.

The people of Tokyo are very discriminatory against the people of Osaka, but the people of Kyoto discriminate against everyone, including the people of Tokyo, and the people of Kyoto do not admit that they are Kansai people, but in fact they are, and their accents are no different from those of Osaka.

Yanai attaches great importance to the Chinese market, belongs to the pro-China faction, and was rated as a "pro-China Japanese traitor" by the Dongying media, and is a fellow villager and has a close personal relationship with the left-leaning Kan Naoto.

Finally arrived in Shunde, drove 2,250 kilometers in a day and a half, ate pig porridge at night, and prepared to eat Minxin Laopu and fish hot pot and sashimi tomorrow.

By the way, is the claypot rice of the beef exhibition delicious? Is the attitude really so bad?

Two shifts tomorrow.

(End of chapter)