As soon as the time for the press conference arrived, Zhang Ran and Han Sanping, the presidents, walked out from behind.

While taking pictures, the reporters present were very surprised, in addition to Zhang Ran at the peak of the century, Han Shanping of China Film, Ren Zhonglun of Shangying, Xu Yongan of Hengdian, and Ma Yun of Alibaba.

Many reporters were a little surprised, this is a gathering of the boss of the film company, and the film company is preparing to join forces, but I didn't expect Ma Yun, a guy who makes women's money, to come too!

After the official start of the press conference, Zhang Ran announced that the five companies officially joined forces to initiate the establishment of the "China Film and Television Industry Alliance", with integrated development as the basic concept and win-win cooperation as the leading direction, the alliance will integrate the advantages of all parties in the film and television industry, and is committed to promoting the resource integration, innovation and development of China's film and television cultural industry, promoting cross-regional and cross-industry cooperation, and fully promoting the development of China's film and television cultural industry.

At the press conference, the five CEOs signed the charter of the "China Film and Television Industry Alliance", and the alliance parties worked together through the distribution link to open a new model of Chinese film distribution.

After the charter was signed, Han Sanping and the four CEOs took the stage to speak.

Han Shanping said that the domestic film industry is basically the Warring States Period, and the companies compete with each other alone, but now the country has relaxed restrictions on Hollywood, and 40 films will be introduced every year, which will have a great impact on domestic films.

Ren Zhonglun said that in the fierce market competition, it is difficult for enterprises to become bigger and stronger by fighting alone. The five parties of the alliance can share resources and work together to achieve the effect of strong alliances and twice the result with half the effort, and achieve the goal of win-win.

Xu Yongan believes that the Yangtze River Delta region has a large number of film and television base resources, coupled with the talents, technology, and capital advantages of Magic City, Lin'an and other places.

Ma Yun has always been high-profile, and his speech also sang the key very high, if the cultural industry does not rise, China is a nouveau riche country and cannot last. Entertainment culture is probably the best way for people to begin to understand what it means to live in the era. Americans can build Hollywood and influence the whole world, and we have the ability and responsibility to build our own Hollywood and pass on our culture!

After several CEOs delivered speeches respectively, they began to be interviewed by the media, and Zhang Ran, the person who took the lead, was naturally the focus of the reporter's questions.

Many reporters felt that Zhang Ran's engagement in this alliance meant to target Wan Da, so some people asked: "There is a contradiction between Century Peak and Wan Da, and neither side schedules each other's films, and now Mr. Zhang is leading the establishment of this alliance, does it mean to target Wan Da?"

After this question came out, the scene was quiet, and the reporters were waiting for Zhang Ran's answer.

Everyone is looking forward to what kind of answer Zhang Ran will give, after all, the contradiction between the peak of the century and Wan Da is well known.

Zhang Ran will definitely deal with Wanda, and the establishment of the film and television industry alliance will indeed squeeze Wanda's living space, but he really didn't set up the alliance to deal with Wanda, and said with a faint smile: "Do you think that so many of our bosses are sitting together just to deal with Wanda? If you think so, then you really underestimate us, and Wang Jianlin is really not worth our trouble." ”

Hearing Zhang Ran say this, the reporters were stunned, Zhang Ran really didn't give Wang Jianlin face at all! Many people quickly drafted a topic for the news in their hearts: "The Five Giants Establish a Film and Television Alliance, and Zhang Ran Bombards Wang Jianlin."

The boss present laughed and said nothing when he heard this, Wang Jianlin has a big temper and is relatively narrow-minded, if he hears Zhang Ran, who is only a million on the left, and Wang Jianlin on the left, I am afraid that he will be half angry.

Zhang Ran continued: "I'll tell you the truth, just last night's reception, an American producer, I don't say which one, he told me that their film was expected to be $350,000 to the sky, and as a result, a bunch of Chinese companies frantically raised the price, and finally this expected 350,000 yuan film, the turnover was 2.1 million, and the film has not yet been filmed. In fact, since "The Expendables" made a lot of money in China as a batch two years ago, the price of imported films has increased four or five times in less than two years, and now a third- or fourth-rate American film can be fried for $2 million.

In fact, the capacity of the domestic film market is limited, and raising prices to such an extent has greatly increased the difficulty of the operation of the domestic market. At the current price, most of the batches will be smashed in their hands. In my opinion, this behavior of Chinese buyers in overseas markets is cheaper than others, and it is not beneficial to Chinese films at all. I'm not saying that there should be no competition, but that vicious competition should be avoided. We set up this alliance in the hope of establishing a synergistic extreme, when the company has a contradiction, everyone can sit down and negotiate calmly; at the same time, when we, the domestic film companies, go abroad to open up foreign markets, they are often alone, if we can hold together, then the strength will be much stronger, in the negotiation will be in a favorable position. ”

A reporter immediately asked: "Mr. Zhang, you just mentioned that to avoid vicious competition, Chinese companies should join together, so if Wanda proposes to join the China Film Industry Alliance, will you agree?"

Zhang Ran said affirmatively: "Our alliance has requirements for members, and it is not something that can be entered casually, but Wanda should meet the conditions." As long as Wanda does not compete maliciously, then we will definitely welcome it. I have a conflict with Wanda, but the small contradiction is not to the extent that you live or die. You may not believe it. So let me put it this way! Wanda has already entered Hollywood, and I have some contacts in Hollywood, and if they want to, I can introduce Wanda to some good projects. For example, Johnny Depp's "The Lone Ranger", and the Wachowski sisters' "Jupiter Ascending" are all very good projects, and I talked to the Wachowski sisters and brothers yesterday, which can completely match Mr. Wang. In this matter, I have no guilt, I am afraid that Wang will always have other ideas!"

The reporters present were stunned, wouldn't it, Zhang Ran was really so kind, would he introduce the project to Wanda?

The reporters all know that Zhang Ran looks harmless and easy to talk to, but he is definitely not the Virgin, how Huayi and the Wang brothers are finished, everyone knows clearly. But they can't find fault with Zhang Ran's words, after all, Johnny Depp is a Hollywood superstar, and the Wachowski sisters and brothers are also big directors, and their projects will definitely not be bad projects.

Not only did the reporters not understand it, but even several CEOs were a little puzzled. When they heard that the Wachowski siblings had a project, they were very excited. After all, the Wachowski siblings are the directors of "The Matrix" and are world-class famous directors. However, they also believe that Zhang Ran will not be so kind, and there may be something wrong with the Wachowski siblings' project.

After the press conference, Ma Yun asked in private: "Is there anything wrong with the Wachowski siblings' project?"

Zhang Ran smiled and asked, "What, are you interested in Wachowski's project?" He saw Ma Yun and them smiling, knowing that they were indeed interested, so he said: "If you want to lose money, just vote!"

Everyone was stunned when they heard this, and it seemed that there was really something wrong with this project, so they said: "The Wachowski sisters and brothers are big directors, and their project is really that bad?"

Zhang Ran smiled faintly and said: "If it is really a good project that can make money, will the big Hollywood film companies not invest money, and do the Wachowski sisters and brothers still need to go to various film festivals to find investment? Let me tell you this, all the blockbusters that go to the film festival for financing are bad projects that are eliminated by the big Hollywood film companies." This is not to say that the movie is bad, but that the project is not favored and it is difficult to make money. I don't dare to say that 100% of these projects will lose money if they don't get investment in Hollywood, so they come to various film festivals to attract investment, but 98% of them are losses. Of course, this is only for blockbusters, and the situation is different for small and medium-budget movies, and there are many good projects that have been missed for various reasons. If you dig hard, you can unearth a lot of good projects. ”

Everyone present suddenly realized when they heard this, it turned out that this was the case, Zhang Ran really didn't have a good heart.

Han Sanping laughed and said: "If it were me, I wouldn't have told it at the press conference, but quietly stabbed the news to Wan Da." Wang Jianlin took a look, this is the director of "The Matrix", a big director, this project must be invested; as soon as you say this now, Wang Jianlin will think, how can Zhang Ran's kid be kind enough to recommend a project to me, he must be digging a hole for me, this project can't be done!"

Zhang Ran said confidently: "It doesn't matter if he doesn't vote for Wachowski, but Wanda will definitely vote for other Hollywood projects, they have no other way to go." Whether I say it or not, Wanda will eventually fall into the pit of Hollywood. ”

All the bosses present were a little surprised, how could Wanda have no other choice, and after thinking about it carefully, he suddenly understood.

The most powerful thing about the peak of the century lies in the fact that it has mastered the best director resources in China, with Zhang Yimou and Feng Xiaogang in the hands of the peak of the century, Ning Hao and Ding Sheng in the hands of the peak of the century, and Wu Ershan and Yang Qing and other directors of the new generation are also in the hands of the peak of the century. What's even more terrifying is the hematopoietic ability of the peak of the century, Ning Hao, Ding Sheng, and Wu Ershan are all cultivated by the peak of the century itself, and the peak of the century has also cultivated more directors endlessly!

The biggest gap between Wanda and the peak of the century is the director resources, the directors in Wanda's hands are mainly from the Beijing circle and the Hong Kong circle, but the Beijing circle is mainly TV drama directors, and it is not good to make movies; the situation in the Hong Kong circle is better, relying on Yu Dong and Bona's years of operation in the Hong Kong circle, Wanda has pulled some Xiangjiang directors. However, the peak of the century has much stronger connections in the Hong Kong circle than Yu Dong, not only acquiring Golden Harvest, but also launching five or six movies every year, and is also an ally with Yang Zhicheng, and the first-line directors in the Hong Kong circle are basically cooperating with Golden Harvest. The people who work with Bona are basically second-rate directors, and finally have a Tsui Hark with a good reputation and box office, but after "Dragon Gate Flying Armor", he no longer cooperates with Bona.

Now the biggest problem of Wanda is that Century Peak does not supply films to Wanda, and Wanda Cinemas can only show its own films, imported films, and films of neutral companies, while domestic popular films are basically insulated from Wanda, and the business of Wanda Cinemas has plummeted.

Wanda, who lacks film sources, can only hope to supply films to Wanda Cinemas through MGM and co-production with foreign film companies and filmmakers. But Wanda doesn't understand the depth of Hollywood, and all he can get are bad projects that the six major and the pinnacle of the century don't want, these projects are all big pits, and they must be filmed and compensated. Can Wanda afford to lose two or three films, but what if it is too much? Sony lost nearly $3 billion in four years when it acquired Colombia, can Wanda afford such a loss? But Wanda can't afford not to shoot, if he doesn't, Wanda Cinemas will not have enough film sources.

Ma Yun glanced at Zhang Ran deeply, Huayi was slowly consumed by the peak of the century, and Wan Da may not be able to escape this ending!