Agreeing all was something Cheng Zhong didn't expect. Pen & Fun & Pavilion www.biquge.info

"I think this book is really good, whether it can save the fate of our publishing house or not. I hope we can all work together to get this done. ”

Liu Xiaoqing spoke first.

Yesterday it was Liu Xiaoqing who questioned the most, and it is Liu Xiaoqing who supports it the most thoroughly. Cheng Zhong also admired Liu Xiaoqing's supportive attitude.

In the absence of any objection from the employee. Cheng Zhong discussed the next publication.

"How many copies are we going to print first, and how are we going to do it?"

Cheng Zhong began to ask everyone.

At this time, Zhao Meng of Shenhua Publishing was also holding a morning meeting for employees.

Zhao Meng was commending the best writers of Heijin Huijun's article, when he answered a phone call.

"Are you sure about that?"

"There are really people who don't dare to go against us. ”

"It looks like we're really going to do something about this publishing house. ”

Zhao Meng hung up the phone. Li Kaiwen asked with concern: "What's wrong, president, what's going on?"

"There was a publishing house that wanted to oppose us and agreed to publish Kim Hye-jun's book. ”

Zhao Meng said to the employees below.

"It's that publishing house that has the audacity to dare not buy the account of our Shenhua Publishing House. ”

Cheng Zhong Publishing House. ”

Zhao Meng said that after Cheng Zhong was published, his tone turned flat again.

"A publishing house that is about to close its doors, does it really want to save a bankrupt publishing house with a single book?"

Zhao Meng said a little sarcastically at this time.

Speaking of Cheng Zhong Publishing House, Zhao Meng still has a deep relationship with this publishing house. Zhao Meng snatched several books that should have been published by Cheng Zhong Publishing House. The sales of those books were not bad.

The current predicament of Cheng Zhong Publishing House can be said to have a lot to do with Shenhua Publishing House. And Zhao Meng also learned a few days ago that Cheng Zhong Publishing was going to close.

And now Cheng Zhong Publishing House is going to publish an online article like "The First Close Contact". It seems that Cheng Zhong is really ready to do the right thing with himself.

But Zhao Meng felt that with this online article, he wanted to save Cheng Zhong Publishing House, which was on the verge of bankruptcy. That's too unlikely.

But now it seems unlikely that Zhao Meng wants to stop the publication of Cheng Zhong Publishing House. Because the rules of the industry are there, even though I say how this novel is harmful to the body and mind of teenagers. How bad. But after all, there is no legal leak to be found.

And Cheng Zhong Publishing House was about to close, and those who were barefoot were not afraid to wear shoes. If Cheng Zhong Publishing House is really determined to publish "The First Close Contact". Zhao Meng also had no way at all.

When the employees at the bottom learned that Cheng Zhong Publishing House was going to publish this online article, most of them were very calm. Because in their hearts, they decided that Cheng Zhong Publishing House was not worthy of being an opponent with them at all.

"Since Cheng Zhong Publishing House publishes, let him publish it, and we don't need to ignore him. Dealers we can put some effort into it. ”

Zhao Meng said to Chen Hongyi, an employee of the marketing department.

"Don't worry, I know what to do, so don't worry, President. If their books sell well. That's a dereliction of duty. ”

After listening to Chen Hongyi's statement, Zhao Meng smiled with satisfaction.

"Anyway, it's going to close sooner or later, I really don't know what Cheng Zhong is going to toss around. ”

Zhao Meng said to himself.

At this time, the division of labor of Cheng Zhong Publishing House has basically been arranged. The first printing is ready for 150,000 copies. It is then replenished according to market requirements.

And now the urgent thing is to sign a copyright licensing agreement with Jin Huijun. Cheng Zhong made an appointment with Jin Huijun. I went to the café yesterday to sign the contract.

Jin Huijun was about to reach the door of the café when she saw Shi Nalin going out with a boy in a car. Jin Huijun didn't see the boy's appearance clearly. Looking at the back just feels familiar. Déjà vu.

But Jin Huijun thinks about the world, and there are more people who know each other in the background.

Jin Huijun was telling herself, "I must be thinking too much." ”

Jin Huijun then talked to Cheng Zhong about the publication and distribution of books, and Cheng Zhong's first order was 150,000 copies.

Kim Hye-jun felt that it was too little. Jin Huijun also roughly estimated that there are millions of people who have watched his live broadcast. And these millions of people know "The First Close Contact" through word of mouth, at least tens of millions.

And if you convert these people into consumers, you can probably consume millions of copies according to one-tenth of them. And now it's only the first order of 150,000 copies, which is too far away.

Kim Hye-jun suggested that the initial printing should be increased to one million copies.

"What a first order of a million copies. This is also an exaggeration. The best-selling books this year are only a few hundred thousand. And we're going to order a million books at once. Is this reliable?"

When Jin Huijun suggested that Cheng Zhong order the first book to one million copies, Cheng Zhong was very surprised. And Cheng Zhong couldn't understand the confidence that came from Jin Huijun.

A million copies are priced at $10. That's 10 million. In addition to printing and sales money, you can also earn millions.

Jin Huijun analyzed the data for Cheng Zhong from many aspects. Cheng Zhong was just a little unmoved. Cheng Zhong always felt that the risk of one million was indeed too great. And if the step is too big, it is easy to pull the egg. If you don't make your own pension money, you will be doomed.

Seeing that Cheng Zhong was unmoved, Jin Huijun no longer persuaded him. Anyway, I have already decided to get a 25% sales commission.

What Jin Huijun is most afraid of is that it will not be printed and will affect sales. Another way is to pay a high price for printing. Since Cheng Zhong didn't listen to himself. There will be times when he regrets it.

After signing the agreement, Cheng Zhong saw Jin Huijun's optimism about sales. The number of first order prints was increased to 300,000. Cheng Zhong felt that as long as he could sell these 300,000 copies. The publisher will definitely be able to survive until next year.

The new book is expected to be available for sale in about 10 days. When the time comes, everything can be handed over to the market, Jin Huihui thinks.

And the promotion of the new book is also crucial.

Although Jin Huijun only took a 25% commission. But sales are also very important to Kim Hye-jun. Kim Hye-jun is also preparing to promote her new book, which will be published.

And the best publicity is to make a public donation.

"In order to raise the profile of our new book, I suggested that we collaborate with a public welfare project. ”

Cheng Zhong is also having a headache with the promotion of his new book. Jin Huijun's words quickly attracted Cheng Zhong.

"How to cooperate?"

Cheng Zhong asked.

"We alone donate 1 percent of our sales to the public. That is to say, for every dime you sell, I will take a dime. Donate to non-profit organizations. Let it be used as a public welfare fund to help children who are out of school. ”

Cheng Zhong felt that Jin Huijun must have endured the wit and talent that he should not have at his age. Propaganda such a big problem. was so easily solved by Jin Huijun.

Kim Hye-jun's propaganda is also the first of its kind in China. Very few people can bring advocacy and non-profit organizations together.

This bundled marketing invented by Kim Hye-jun. In later China, everyone rushed to imitate and learn.