readx;? Compared with the amazing box office on the first day of "Three Fools", "Wu Ji" took a big dive, with 28% of the scheduled films only achieving a box office of 5.5 million, while "A Thousand Miles to Ride Alone" was even more dismal, only achieving a box office of 3.5 million. Pen Fun Pavilion wWw. ｂiquge。 ｉｎfo

After Chen Kaige got the box office on the 23rd, his hands trembled, according to the performance of "Three Fools", the next schedule of "Wuji" will definitely be greatly reduced. In this way, it will be difficult for "Wuji" to pass 200 million!

Chen Hong was also a little anxious: "Brother Kai, what should I do now?"

Brother Chen Kai's face sank like water, and he bowed his head and was silent.

The release strategy of "Wu Ji" is similar to Zhang Ran's "The Aviator", which is to hit the Golden Globe Awards and Oscars while being released in China, and use the influence brought by the Golden Globes and Oscars to increase the box office.

Now that "Wu Ji" has been nominated for the Golden Globe Award for Best Foreign Language Film, everything is moving towards the predetermined track, but Zhang Ran's "Three Fools" has come out, posing a great threat to "Wu Ji". If you don't want to keep the film schedule, when the Golden Globe Awards and Oscars come out, "Wu Ji" will have no film schedule for a long time, so you must find a way to keep the film schedule!

In last year's Lunar New Year war, Zhang Ran adopted the method of reducing the sharing to ensure the scheduling of "The Aviator", and had the last laugh. Brother Chen Kai couldn't think of a better way, gritted his teeth and said: "Call the various theaters, as long as we can ensure our film schedule, I will return five points to them!"

Chen Hong nodded and said, "Okay, I'll call the people in various theaters." ”

In the new picture office, Zhang Weiping is holding a report, and his face is so gloomy that he is about to drip water. The box office of "Riding Alone for a Thousand Miles" was 3.5 million on the first day, and the opponents were "Wuji" and "Three Fools", with this kind of performance now, the final box office of "Riding Alone for a Thousand Miles" may be 30 million.

The Lunar New Year war, his own movie can be said to be out!

Of course, the overseas copyright of Zhang Yimou's films has always been easy to sell, and "Riding Alone for a Thousand Miles" has already returned to its original cost for overseas copyrights alone, and it will definitely not lose money, but Zhang Weiping's box office estimate of "Riding Alone for a Thousand Miles" is 00,000, and the gap is really too big.

Zhang Weiping couldn't figure it out, with Zhang Yimou's golden signboard and the idol of Ken Takakura's generation, how could the box office of "A Thousand Miles Walk Alone" be so bleak? Zhang Ran's lineup of "Three Fools" is similar to himself, and the reputation is also about the same, how can the box office gap be so big?

The 24th is Christmas Eve, and theaters across the country are full of people. Especially at night, theater halls across the country are full of people queuing up to buy tickets, and even the all-night shows are basically full.

The box office came out the next morning, and 52% of the films of "Three Fools" achieved 29.55 million, "Wuji" achieved 12.5 million with 25%, and "Riding Alone for a Thousand Miles" achieved T with 18% of the films

"Three Fools" easily broke the single-day record of 28.55 million set by "Wuji", and blinded countless people's eyes.

"Wu Ji" is a super blockbuster with an investment of 35 million US dollars and three years of production, while "Three Fools" has an investment of only more than 10 million yuan, and no one expected this to be the result.

With the crazy performance and good reputation of "Three Fools", almost everyone realizes that this year's Lunar New Year champion may be Zhang Ran again!

It's Christmas, but Cao Bingkun doesn't have much activity. In the evening, he came out of Renyi, said goodbye to Bai Ling, got on the bus, and went home for dinner.

Half an hour later, Cao Bingkun got out of the car and prepared to go to the supermarket to buy groceries.

A man with a bag walked over and asked in a low voice, "Dude, do you want a plate?"

Cao Bingkun usually likes to buy discs to watch, so he said, "Is there a new film?"

Selling pirated plates proudly said: "There are all kinds of new films, Chinese foreign, and Zhang Ran's "Three Fools", this movie has been very popular recently, the high-definition version, do you want it?"

Cao Bingkun was stunned, the pirated version of the movie was released only two days after its release? It was too fast! Piracy hurt the movie very much, and the audience often did not enter the cinema again after watching pirated copies. He was a little anxious: ""Three Fools" has only been released for two days, where is the high-definition version?

The seller of pirated disks grinned: "This time the situation is different, Zhang Ran's film is too popular, and the high-definition version came out very early this time." I'll tell you absolutely clear, if it's not the HD version, you return it to me!"

Cao Bingkun's cold hair stood up: "You are really a high-definition version, you didn't lie to me?"

The seller of pirated disks said: "I lied to you that you have no asshole for having a son!"

Cao Bingkun didn't speak, he directly touched ten yuan, took the pirated disk and turned around and left.

After returning home, Cao Bingkun turned on the TV and DVD, and when a clear video image appeared on the screen, his entire face instantly lost color.

It's really an HD version!

Cao Bingkun stared at the TV for a few seconds, and then dialed Zhang Ran's number tremblingly: "Zhang, Teacher Zhang, something is wrong! The high-definition version of "Three Fools" is being sold on the street! Well, I watched it, and it was very clear!"

In the conference room at the pinnacle of the century, Zhang Ran convened the company's senior management to hold a meeting on the piracy of "Three Fools".

The screen in the conference room is playing the pirated version of "Three Fools", and everyone present looks very solemn, and the picture on the screen is very clear, not the kind that was secretly filmed in the cinema, but the high-definition version.

At this moment, Zhang Ran turned off the projector, knocked his fingers on the table, and said in a deep voice: "In addition to the pirated versions that have begun to be sold on the street, the piracy of "Three Fools" on the Internet is even more rampant, since yesterday afternoon, there has been a 1.4G high-definition version on the Internet, and later there are different sizes of versions to facilitate dissemination, in various film and television forums, film and television download websites are pushing the pirated version of "Three Fools". There is no doubt that this is an organized operation on a large scale!"

Zhang Ran used to do pirated film and television downloads, although he doesn't make domestic films, but he still knows a lot about piracy of domestic films. Pirated movies are not uncommon in China, and there is nothing to make a fuss about. But what came out was the gun version, which was secretly filmed in the theater, not only the picture was poor, but it was often mixed with the laughter of the audience and the shadow of walking.

The high-definition version of the movie leaked out two days after its release, and it was the first time he had heard of it. What's even more terrifying is that someone on the Internet is pushing the pirated version of "Three Fools". Obviously, this is an organized act. Who is behind the organization of this operation?

Wu Ruide said coldly: "This high-definition version can't be secretly recorded, it must be stolen from the master, it can only flow out of the theater, and there are people on the Internet who are fueling the troubles, which should have been planned a long time ago." "Three Fools" appeared in high-definition piracy, and the biggest beneficiaries were "Wuji" and "Thousands of Miles to Ride Alone", they were the most suspicious, but they shouldn't have done it!"

Gao Jun agrees with Wu Ruide's point of view: "Brother Kai is relatively high in his bones, and he is very proud in his heart, although the reputation of "Wuji" is not good, but the box office is good, there is no need to do such a thing." As for "Riding Alone for a Thousand Miles", it will definitely not, although Zhang Weiping has a big mouth and likes to stir up trouble, he is a smart person and knows the consequences of doing this. This time he can put our pirated version, then next time we can also release his pirated version, in the end it will be a lose-lose situation, he will not do this. As far as I know, the overseas copyright of "A Thousand Miles to Ride Alone" is selling well, and the overseas copyright alone has already paid off, so there is no need to do so. If you can do such a bottomless thing, the other party must have an enmity with us. No matter who this person is, we have to find out to set an example and make him pay for his actions, this kind of piracy has exceeded the bottom line!"

Zhang Ran nodded slightly: "I must find out, not only for our film, but also to protect the ecology of the entire film industry." If the movie is released in HD two days after its release, the entire film industry will be finished. Now that piracy has been circulating on a large scale, the most important thing is to solve this problem, what should we do now? If piracy is allowed to run rampant, then the box office of "Three Fools" will be doomed!"

In fact, the piracy of American blockbusters does not have a particularly big impact on the box office, and sometimes it can even boost the box office, because the audience will arouse the interest of going to the theater to experience more shocking visual effects after trying to watch it, but "Three Fools" is a feature film, and there is not much difference between watching it on TV and watching it in the cinema, and it often loses a lot when it encounters piracy.

Everyone present knew this, and knew that this matter had to be solved, but there was no good solution for piracy. Over the years, there hasn't been a movie that hasn't encountered piracy, but never has there ever been a movie that has really curbed piracy.

Gao Jun pondered for a moment and said: "I see this, and sent a lawyer's letter through the media, stating that we have officially reported the case to the public security organs, and said that we will continue to use legal means to protect our legitimate rights and interests." At the same time, ask the General Administration for help and ask the General Administration to issue a document to crack down on piracy......"

Without waiting for Gao Jun to finish speaking, Wu Ruide made it clear that he objected: "You can't do this." We're like a beautiful woman walking in the forest with no clothes on, and if we shout, 'Oh, why am I undressed?? What will be the consequences? Originally, there were many people who didn't know that "Three Fools" was pirated, but as soon as our lawyer's letter was issued, everyone knew about it, and our losses were even greater!"

Zhang Ran felt that this made sense, if it was an ordinary netizen spreading piracy, sending a lawyer's letter might work, but now in the face of organized action, the lawyer's letter will not work: "Then what can you do?"

Wu Ruide said with a wry smile: "There is no particularly effective way, we can only organize people to check piracy on the Internet, and if we find our movies, we will let them take them off the shelves, and if the other party does not take them off the shelves, then we will take corresponding measures to crack down." At the same time, contact Baidu and Google and ask them to block the search content of the words "Three Fools HD" for a short period of time. We have a good relationship with the two companies, and we have invested tens of millions of dollars in advertising to them this year, and they should be able to help with this!"

Zhang Ran nodded: "Okay, just do it!"

After Baidu received Zhang Ran's call, he patted his chest and promised, I will help you get this thing done, and Google is relatively hypocritical, saying that it must follow the spirit of the Internet and cannot be directly blocked, but after Zhang Ran said that it would increase advertising investment, Google said that although it cannot be blocked, it can change the algorithm to make the website that provides pirated content rank after more than a dozen pages.

At the same time, Wu Ruide brought the company's security elite together and began to fight piracy online. Forums like Eden, Holy City Home, and Asuka Film and Television are the focus of attention, and these sites have basically been deleted after receiving a request to delete "Three Fools". They make websites to make money, not to make trouble, and they don't want to get into trouble.

Of course, there are also websites that feel that they are awesome and refuse to take them off the shelves. For this kind of person who does not know life and death, the security elite at the peak of the century taught him to be a man in minutes. To be a pirated website, you rely on advertising to make money, and if you can't even open the website, then what can you do to make money? So the person who thinks he is awesome will soon be awesome, and he cried and apologized through QQ, brother, I was wrong!

Just when the peak of the century was busy fighting piracy, a shocking news appeared on the front page of "Xinjing Daily", with a headline that smacked of schadenfreude: "Zhang Ran's new film has been pirated and suffered heavy box office losses!" (to be continued). )