Chapter 163 Peripheral Marketing

'A family is benevolent, a country is benevolent, a family is benevolent, a country is prosperous, a person is greedy, and a country is in turmoil. Pen Fun Pavilion wWw. ｂiquge。 info This is the case. This is said to be a matter of words, and one person determines the country. It's a passage from "The University."

It was a Confucian saying for persuading the monarch to be good, that is, to warn the emperor that his words and deeds would affect the survival of the entire country.

Wang Yao's quote now is indeed a bit appropriate.

Mr. Qigong glanced at Wang Yao and shook his head, "You are drilling the horns again." ”

Shen Lao smiled, "I know your unwillingness, but you must know that the cruelty of this reality, there is a theory called Darwinian theory, survival of the fittest, survival of the fittest, backwardness, you have to be beaten." ”

"But these things don't get to the point of falling behind. Wang Yao frowned.

"Backwardness itself is a false proposition, most people think that backwardness, it becomes backwardness, and when Feng Shui takes turns, it is a different situation, human beings are like this, in constant reincarnation. Mr. Qi Gong said in a deep voice.

"But in samsara, a lot of good things are lost. Wang Yao said.

"You can't have it both ways. Shen Lao smiled, "If you really want to have both, you have to pay more things, and it will have little effect." ”

"I'm going to give it a try. Wang Yao touched the bangs that were blocking his head, "Since most people like to use money to solve problems now, then I can also use money to solve problems." ”

Shen Lao looked at Wang Yao with some surprise and was stunned.

"Mr. Shen, I want to ask, do you sell the brand of Tianxiang Pavilion?" Wang Yao asked with a smile.

Mr. Qigong glanced at Wang Yao: "You can buy it, let's talk about the collection in this house." ”

Wang Yao licked the corners of his mouth, "Don't worry, I will definitely be able to do it." ”

"Child, where did you get so much confidence?" Shen Lao narrowed his eyes and smiled, "Besides, what use do you want this brand, what you want is the craftsmanship of the Shen family." ”

Wang Yao's smile stiffened, and he scratched his head, "I'm not afraid of bumping into you." ”

"As the head of the Shen family, I want to watch Tianxiang Pavilion flourish under me, but I can't gamble, if you can show the confidence to impress me, I can consider it, let's cooperate." Shen Lao smiled, "Don't forget, I'm a businessman. ”

Wang Yaoleng paused: "You are really a businessman. ”

"Lao Shen was a fairly famous businessman when he was young. Mr. Qi Gong smiled.

Wang Yao smiled awkwardly, he still wanted to use business ideas to play with others, but he didn't expect to meet his seniors, "You guide and guide." ”

"Reputation, core competitiveness, promotion channels, these three points, when you figure it out, come to me. Shen Lao smiled.

Wang Yao nodded as if he didn't understand.

Wang Yao and Mr. Qigong had afternoon tea at Shen's house before going back, and when he left, Shen Lao also gave Wang Yao a book, and the foreign monograph "Capital" has not yet been released in China.

"Grandpa, what are you investing in this kid?" Shen Huixin asked puzzledly, "I can't even afford the manual fee." ”

"Who said people can't afford it. Shen Lao patted his granddaughter's head dotingly, "He now has a net income of more than 100,000 yuan a day, how can he not afford it." ”

"So many?" Shen Huixin's eyes widened in surprise, "It's impossible, except for my clothes, he won't add up to more than 200 yuan." ”

"People don't care about what they wear. Shen Lao smiled and shook his head, "The things he cares about are stranger than all of you." ”

"Then what does he care about?" asked Shen Huixin curiously.

"He probably cares. Shen Lao muttered a little indistinctly.

"Chinese context. ”

..........

'Teach by word and deed, pass on the torch, people go to the arts, and people die and sing'

After Wang Yao went back, he wrote these sixteen words again, and asked each of the four gentlemen to write them again.

These five characters are indeed very different when placed together.

Mr. Big writes calmly and calmly, like a bystander who is out of the world.

Mr. Qi Gong writes carefully, meticulously, with a hint of piety.

Mr. Hu Congwu's writing is a bit blunt, with iron and gold hooks, sonorous and powerful.

Mr. Jin Wensheng appeared cautious, walking on thin ice.

Wang Yao's writing is restrained, but it is a little sharp, but compared with the previous four, it has more vitality.

Sixteen words, five completely different artistic conceptions, made Wang Yao feel a lot.

Pasting the words on the wall, Wang Yao watched for half an hour, didn't eat, and went back to his room to study "Capital".

"What's this kid stimulated again?" asked Mr. Big, puzzled.

"Wearing a dragon robe, you may think of yourself as an emperor. Mr. Qigong chuckled.

"The dragon robe, I went to the photo studio, it's really boring, this kid. Jin Wensheng was stunned.

"It's not an ordinary dragon robe, I look at that dress and my liver trembles, not to mention the embroiderer, all gold wire, silver thread sewn, there are at least two hundred gems on it, the group is amazing." Mr. Qigong laughed.

"Yo, this is going to be restored, which family's talent?" Mr. Big quipped with a smile.

"There is a Shen family who sewed a dragon robe for the Queen Mother, Shen Shou's family, have you heard of it?" Mr. Qigong said with a smile.

"Oh, do you have an impression, is it a national gift?" Mr. Big thought for a moment.

"Well, the granddaughter of that family embroidered a gold-threaded jade robe, called 'God Bless the People' Xiao Yao wore it once. Mr. Qigong said with a smile.

"Such a great courage?" Hu Congwu exclaimed.

"In the past, this head is not needed. Mr. Big smiled, "But the weather is getting cold soon, and I miss my ondol a little bit." ”

"It's less than a fifth of the way through the book. Mr. Qigong pushed his glasses.

"I look at the TV as if there's something called air conditioning, it's very advanced. Mr. Big said with a smile.

"Well, let him go and see it tomorrow. Jin Wensheng reacted and nodded and said.

In the blink of an eye, it entered November, and the temperature became much cooler, but for the elderly, they were particularly sensitive to temperature, and after listening to the complaints of several gentlemen, Wang Yao hurriedly went to buy a few air conditioners, which cost him more than 20,000 yuan, but for the sake of the bodies of several gentlemen, the money was worth it.

"The Legend of Wu Xun" is now almost the entertainment activity of the entire Hangzhou, not only Hangzhou, but even people from other surrounding areas drive to see it, the venue is full, Wang Yao looked down on the number of people in the grass platform team before.

Statistically, there are more than 1,000 middle-aged actors between the ages of 30 and 45, although some have not been on stage for many years, but the basic skills have not been left behind, Liu Yunqing divided into ten groups and let them perform in turn, so that the original actors can recuperate.

In this small month, at least 5 groups of actors performed on stage every night, and the number of audiences remained at 8,000 people, and it was divided into large and small venues, and the ticket prices were different, becoming more and more professional.

Coupled with Wu Tianlai's business management model, the audience experience has also been improved, and at the same time, additional peripheral businesses of the theater have also been carried out at the same time, such as snack services synchronized with movie theaters, as well as various lyric books printed with cartoon versions of martial arts stories drawn by Wang Yao, each of which sells for ten yuan and can sell thousands of copies a day, with considerable profits.

Liu Yunqing also prepared some martial arts figures, and it happened that there was an actor in the troupe, and his family used to make noodles, which Wu Tianlai learned from Europe, America and Dongying cultural industry.

Wang Yao also laughed and said that these peripherals make more money than movie tickets.