Chapter 63: Blow
Because of "Gold Diggers", because of "Super Mario Bros.", entrepreneurs who also said "Why are you messing around with Nintendo and getting some children's toys?" have changed their tunes and want to enter the red and white machine platform to try the waters. But because of Nintendo's royalty system and its closed certification system, those who want to pan for gold have nowhere to start, and finally found Hudson.
In fact, from now on, there are no longer a few companies that are dissatisfied with Nintendo's closed policy. Even Hudson, the beneficiary of Nintendo's royalty system, is dissatisfied with the royalty system himself.
It's okay to share the copyright or something, but what makes Hudson and other third parties feel the pain is that the cassette manufacturing and distribution rights are in the hands of Nintendo. Nintendo first collected all the money from the total amount of circulation, not to mention the opacity, and slowly shipped it depending on the mood......
As a result, every time Hudson wanted to release a new game on the red and white machine, he had to consume almost all of his working capital, and not only that, but he also had to take out loans from time to time. If it weren't for the bank's good face in the red and white machine market, Hudson's credit rating would not be low, and where to find funds to make cassettes would be a big problem.
However, compared to the touting of other manufacturers who have not obtained the development rights of red and white console games, this grievance here at Nintendo is really nothing.
Takahashi, who is very busy, is actually not very willing to come to this kind of year-end party that praises each other. It's not that he hates human interaction, it's that this kind of company, which hasn't even entered the video game industry, really doesn't really work for him.
Compared with climbing relationships now, it is better to spend more time doing the right thing and speaking with strength.
Even if he is the youngest person in this year-old party, and he is even a minor according to the adult standard of twenty years old, but because of his performance on TV, no one underestimated him.
"Hey, boy, what do you think of Nintendo?" The drunk, red-faced elder didn't know if he was really drunk, or if he was deliberately making things difficult by being drunk.
Yuji Kudo gave him a cautious look, Takahashi nodded slightly, he understood that he had the knowledge of the future, of course, he would not complain about Nintendo with these people, but he felt that Nintendo's system was most suitable for the current video game market.
"What do I think of Nintendo? I think Nintendo is a strong company, and I think the royalty system is a good system. Takahashi said.
Before his words fell, the room, which was originally a little noisy, instantly fell silent.
Yuji Kudo smiled bitterly, he was used to Takahashi's non-shocking and non-stop style, but in front of so many old-timers......
However, it is good that Nintendo did not speak ill of him.
Yuji Kudo was mostly satisfied with Takahashi's reaction.
He knew why the old president asked Takahashi, because he didn't agree with their belittling of Nintendo, so he wanted to use the young Takahashi as a breakthrough.
Young people are susceptible to environmental influences, and everyone has been here for more than half an hour, and due to this environment, young people will inevitably say something bad to Nintendo.
This is also a tradition of the book. Don't think that only in a company can there be a small report behind the scenes.
Even if you have a private gathering with people from other companies, you must pay attention to your words and actions. Otherwise, just wait for the time, when you block the interests of the other party, people will take out the small notebook that is secretly recorded, pick and choose, find a flaw, and put you to death.
If Takahashi and Yuji Kudo say bad things about Nintendo here, I believe it won't be long before this bad word reaches the current president of Nintendo, Pu Yamauchi.
The temper of the old man Yamauchi is already a legend in the circle. Forge ahead, the means are vicious. Just by taking the position of president for a year, all the old cadres of the old era have been cleaned, which is enough to explain the problem.
"Oh? The old president's tone contained encouragement, but looking at his face, it seemed that he was even more drunk.
Anyway, Takahashi is a person who has shown his face in front of tens of millions of people, although he is on TV, but when he is offline, he also faces more than a thousand people, without any stage fright.
Although these presidents and presidents are all nameless, Takahashi doesn't care, and the coercion brought by the name naturally can't be pressed on them.
Takahashi sat down and glanced around at everyone before he slowly spoke, "I think the current Nintendo system is the only viable system in the video game industry right now. You all know the North American game crash, the Atari crash, how do you think the North American game market collapsed?"
Takahashi only paused slightly, and didn't really give them time to answer, and the answer he gave was very simple, gently spitting out three words, "There are no rules." ”
"I'm sure you've all heard the saying that there are no rules. Don't think that consumers are fools, children are easy to deceive, if the red and white machines are all inferior garbage games, will the red and white machines still make money like now? As for the system that you think is very hegemonic, I think so......
Takahashi sold a little bit before continuing, "What do you think is the most important thing about a game console? Fun games? Powerful performance? I don't think it's any, I think the most important thing is the low price. It can't be said that fun games and powerful performance are not important, but the importance of low price must be ranked before them.
Because only when the price is low enough, can the machine be popularized, and when the machine is popularized, the game can be bought more, and the game will be sold more, so that more people will make games, more people will be willing to make games, and more people will be willing to buy game consoles......
It's a virtuous positive cycle.
Some people may think that this has nothing to do with the royalty system, but I think it does.
You can only make cartridges for Nintendo, and if there is any money in them, how much money does Nintendo have, there must be!, but ......"
Yuji Kudo's face changed a little at the moment, and he only praised it, if he let Nintendo know this...... Oh, my God......
"However, how much does a red and white machine sell. Ladies and gentlemen, 19,880 yen. They made the machine so low just to get more people to buy it. They can't make money on hardware, they definitely have to make money from somewhere else.
The cost of cassette production, of course, is also the same.
You can't just think about how many machines you have and how many cassettes can be sold, and you don't think about how they came about.
Of course, this is a bit from Nintendo's point of view.
But I think it's really a mutually beneficial system. ”