The rain continued unabated, and Bian Xuedao stopped in Rochester. Pen Fun Pavilion wWw. ｂiquge。 ｉｎfo

In the restaurant on the fourth floor of the hotel, Hong Chengfu was eating while telling Bian Xuedao the anecdote of Professor Deng's daughter Deng Qiang's "scholar" when she was studying at Yale.

After Hong Chengfu finished speaking, Bian Xuedao took a knife and fork and asked, "I look at the family photo in the study, Professor Deng also has a son?"

Hong Chengfu nodded: "Yes, there is also a son." ”

Bian Xuedao asked casually: "Won't it be a professor too?"

Putting down the knife and fork, picking up the water cup and taking a sip, Hong Chengfu said, "I really know a little bit about this." Professor Deng's son, Deng Hu, is a top student at the Wharton School of the University of Pennsylvania and a young talent in the financial circle. Unfortunately, early last year, Deng Hu was involved in an insider trading case, and in the end, all three charges were convicted, and he was severely fined and sentenced to 18 months in prison. ”

18 months in prison!?

Bian Xuedao asked puzzledly: "Would Wharton's top students make such mistakes?"

Putting down the water glass, Hong Chengfu picked up the knife and fork and said: "In the United States, there are usually only three kinds of people who fall into insider trading, one is an ignorant fool, one is a bold gambler, one is a financial elite, and Deng Hu is the third...... Good swimmers drown. ”

Bian Xuedao listened silently and did not answer.

A few seconds later, Hong Chengfu continued: "In order for Deng Hu to be lenient, the Deng family paid a lot of fines. Although the salary of being a professor in the United States is not low, it is certainly not comparable with the financial circle. In addition, Deng Hu can only start a new business after being released from prison and needs start-up capital, so ......"

Bian Xuedao frowned when he heard this: "You mean Deng Qiang?"

Hong Chengfu nodded: "In my impression, Deng Qiang is not a person who loves shows. Today she came to kill five birds with one stone, probably to find a part-time job as a market consultant in Youdao, so as not to worry about money. ”

After taking a deep look at Hong Chengfu, he learned to cut the steak and said: "There is a shortage of people in North America, and the more capable and credible people the better." ”

Half a minute later, while chewing steak, Bian Xuedao asked Hong Chengfu: "What do you think about Youdao making mobile phones and OLEDs? ”

Picking up a towel and wiping his mouth, Hong Chengfu said solemnly: "Industry is the foundation of the country, and the entity is the root of the enterprise, because the entity can more perfectly carry the core competitiveness of the enterprise." ”

As he spoke, Hong Chengfu stretched out his hand and pointed out the window and said, "That direction is New York, where Wall Street is." Although the current global economic crisis originated from subprime real estate loans, its roots are in finance and on Wall Street. To put it bluntly, this crisis is purely the Americans who have gone overboard. ”

However, no matter how tragic the economic crisis is, the United States will not collapse, because the country's system and national nature make it have a very strong self-healing ability, and they can rely on the strong position of the dollar and the financial combination to transfer the crisis out, so that other countries can share the pressure, and even drain the water. ”

Retracting his hand, Hong Chengfu continued: "Europe, Asia, and Latin America will all become flood reservoirs for the United States. Let's not talk about Asia and Latin America, let's talk about Europe...... Last year, the economy grew by 1.1 percent in the United Kingdom, 0.9 percent in France, 1.3 percent in the United States, and 1.7 percent in Germany, which may not seem to be much different, but according to estimates by economists in various countries, by 2010, the economy of Britain and France will be between 1.3 and 1.5 percent, the United States will grow between 2.7 and 3.0 percent, and Germany may grow by 3.8 percent. ”

Without waiting for the side to ask, Hong Chengfu continued: "The reason why everyone is so optimistic about the German economy is because Germans don't play finance, don't play real estate, don't rely on tourism, all in all, they don't play anything that is virtual, the real pillar of their economy is manufacturing, is the production and export of high-end industrial products, in fact, not only high-end industrial products, Bosch electric drills, Reken flip plows......

When Hong Chengfu said this, Bian Xuedao interjected: "I know this, my relatives in the countryside said that domestic agricultural machinery is generally scrapped in 8 years, and there is no problem with imported agricultural machinery from Germany for about 15 years, and the screw cap is rarely loose, and it will not rust." ”

Hong Chengfu nodded slightly and said: "Germany, which attaches great importance to manufacturing, has the healthiest economic system in the whole of Europe and even the world, and their large, medium and small manufacturing enterprises are exceptionally strong, which is enough to ensure that the employment rate of the country does not have problems, which also ensures an optimistic economic prospect." ”

After a pause, Hong Chengfu said with emotion: "I say so much, in fact, I want to say that I very much agree with Youdao to transform to industry when the spirit of the enterprise is at its fullest, this road may not be easy to walk, but as long as you get out of the road, Youdao is a real giant company that people look up to." ”

Putting down the tableware in his hand, Bian Xuedao leaned back in his chair, showing a rare expression of lack of confidence, turned his head to look at the sky outside the window and said, "To be honest, making a mobile phone, I don't have a very clear idea in my head now." Apple's rise has become unstoppable, and the global mobile phone market will enter a period of hand-to-hand combat for the change of dynasty. Youdao has no relevant technology accumulation, no sales channels, even if the acquisition of other mobile phone companies as a stepping stone, but OLED development is not an overnight thing, I am worried that the early stage only input but no output, will drag down the group's capital chain. ”

This one......

"The self-hematopoietic ability of mobile phone subsidiaries is indeed a problem that cannot be ignored. Hong Chengfu thought for a while, frowned and said: "If this point is not solved, the group's financial pressure will be great." If you rely on financing to force the layout, there is no problem in a short time, but if the performance does not improve within two years, it will be difficult to make financial statements. Because we are different from Elon Musk, his Tesla selling point is the prospect of new energy, and in three or five years, his only task is to burn money, burn money, burn money...... At this stage, profitability is not his concern, and neither are investors. But when we make mobile phones, we are entering the Red Sea, and investors are very sensitive to financial statements. ”

Taking a deep breath, Bian Xuedao picked up the towel in front of him and said, "When I return to China, I will gather everyone to discuss it together and see if we can come up with a solution." ”

At this moment, a black man who appeared to be in his 30s walked past Bian Xuedao and Hong Chengfu with a mobile phone, talking to people in English as he walked.

Bian Xuedao was about to get up, Hong Chengfu suddenly raised his hand and said, "Wait a minute." ”

Stopping his figure, Bian Xuedao looked at Hong Chengfu and asked, "What's wrong?"

"You sit down first, and I suddenly have an idea. After speaking, Hong Chengfu slowly picked up the water cup and took two or three sips, his expression showing that he was falling into rapid thinking.

After about a minute, Hong Chengfu raised his head and said with burning eyes: "Before I met Pei Tong in France, I had just finished a trip to Africa. On that trip, I spent three months in Africa, visited many countries, and made many friends. Last year, an African friend of mine mailed me a few photos of his daughter's wedding. ”

Looking at Bian Xuedao's eyes, Hong Chengfu said, "You must be wondering why he mailed me the photos of his daughter's marriage." ”

Bian Xuedao smiled and said, "You really guessed right." ”

Hong Chengfu explained frankly: "Because his daughter married a Chinese. ”

"Chinese?"

"Yes, the letter said that his son-in-law is a salesman of a Chinese mobile phone company in Africa. ”

Hearing this, Bian Xuedao faintly understood why Hong Chengfu wanted to talk about this past.

Really......

Hong Chengfu continued: "Later, I checked, and there was indeed a Chinese company that entered Africa to sell mobile phones. Founded in 2006, the company positioned itself in Africa, and in 2007 launched the ITEL brand to test the African market, which received a good response. ”

Daigo empowerment!

The seven words "positioning the market in Africa" made the chaotic dark clouds in Bian Xuedao's mind dissipate at once.

Seeing that Bian Xuedao was enlightened, Hong Chengfu Zhengse said: "Avoiding the fierce competition in the domestic and European markets, and focusing on the African market, which few people pay attention to, this is a very smart differentiated competition idea." ”

"At the same time, due to Africa's economic backwardness, the demand for the functionality of mobile phones is on average five to seven years behind that of Europe, the United States and Asia. In other words, we can use the mobile phone manufacturing technology that we have bought and has become popular, and immediately enter Africa. Take advantage of the vast market of the African continent, train the technical team, train the marketing team, accumulate manufacturing experience, and at the same time return funds, and use the income of the low-end market to support the R&D investment of high-end products, even if it cannot be supported, at least it can share the financial pressure. ”

"More critically, I've been to Africa three times, and every time I've been there, I've seen changes, even if it's not the kind of ever-changing change at home, but it's really changing. And let's be honest, the quality of educated Africans is not low at all, even higher than some people in the country, so Africa will not be a lost continent forever. Then, when a company, a brand, has industry dominance on a continent, the subsequent transformation of intangible resources is very amazing. ”

After Hong Chengfu finished speaking, there was silence in front of the table.

After a while, Bian Xuedao said in a deep voice: "Reading thousands of books and traveling thousands of miles, it is not that 'knowing' is not as good as 'doing', but if you don't do it, you don't know it true." If the mobile phone strategy of the Tao can be successful, you are the first hero. ”

Geng didn't let me say

Thanks to the book friend [Come on, I'll top you] idea, it's better than my previous thinking, so I deleted yesterday's manuscript and rewrote it.