Chapter 698: Persuasion
Zhang Ziyi had never heard the name Echo Permat, and asked curiously, "What does this person do?"
Ivy Nivo explained in a low voice: "Marvel's boss!" He saw Zhang Ziyi's eyes blank, and said: "'Spider-Man', 'Iron Man' know, right? He is the boss of the comic book company that created these characters!"
Ivy Nivo was able to mix and thrive in the United States, mainly thanks to two people, one is Murdoch and the other is Arnold Milkan. Murdoch doesn't need to say much about www.biquge.info pen & fun, and Arnold Milkan is a well-known producer in Hollywood, having participated in the production of more than 120 films, including "Mr. and Mrs. Smith", "Pretty Woman", "L.A. Confidential" and other well-known films.
Arnhorne Milkan also worked on two Marvel films, Daredevil and Erica, and Evy Nivo followed him, meeting Echo Permatt once at the premiere of Daredevil. It's just that Ivy Nivo didn't get the chance to talk to Echo Permat, so he didn't recognize it at first.
Zhang Ziyi suddenly realized: "So that's the case, Zhang Ran and Wu Ruide came to see him together, they should want the copyright of the comics, and they are ready to put a certain comic character on the big screen!"
Ivey Nivo also has the same opinion, thinking that Zhang Ran is coming for a certain Marvel character. He had heard Arnold Milkan say that Permatt was forced to sell Marvel characters in the first place, when Marvel was saddled with huge debts and had to sell Marvel characters to revive the company. Now that Marvel has recovered, it is almost impossible to buy Marvel characters.
In Ivey Nivo's view, this is an opportunity for himself, because Arnhorne Milkan and Permatt have a good relationship, and if he is willing to step in to help, it is entirely possible to take away two second- and third-tier characters from Marvel.
Zhang Ran naturally didn't know what Ivy Nivo was thinking, and was chatting with Echo Permatt very casually.
Echo Permatt looked at Zhang Ran and asked, "Does Mr. Zhang like comics?"
Zhang Ran shrugged his shoulders and said very frankly: "When I was a child, I read some Toei comics, and I liked Hayao Miyazaki's "Valley of the Wind", but I read relatively few American comics, and I was not particularly interested. ”
"It seems that we are the same kind of people!" "Echo Permatt was slightly stunned, and then laughed, "I was not interested in comics or Marvel at first, and it was a complete coincidence that I was in charge of Marvel. The reason why Toybiz Toys was established in the first place is mainly because Marvel toys are very popular and Marvel toys are very promising!"
Speaking of this, Eco Pomart paused for a moment and became serious: "But then I joined Marvel, and it has been sixteen years now, and I have been in charge of Marvel for ten years. I came out of the abyss step by step with Marvel, Marvel is already the most important part of my life, and if you want me to sell Marvel, it's impossible!"
Zhang Ran naturally didn't believe Permatt's words, he clearly remembered that Marvel was sold to Disney in the last life!
In fact, even if Zhang Ran was not a reborn, he would not believe Permatt's words. Permatt was Jewish, and they could even sell Jesus for money, so what could they not sell? The key is to give a price that makes them happy.
Zhang Ran smiled faintly: "I fully understand, a few years ago, when YouTube was sold, my partners complained to me, the company is developing so well, obviously it has a great future, why should it be sold? I told them that YouTube has a great future, but we have no funds, and we don't have the strength to let it continue to develop, and now we have become an obstacle to its continued development, and for its future, we must let go! Marvel is also the same, with "Spider-Man", "Iron Man" Waiting for the big hit of the movie, the era of superheroes is coming. Although Marvel has begun to make its own movies, the distribution channels of the film are always in the hands of the Big Six, and Marvel can only cooperate with the Big Six or be acquired!"
Echo Permatt said lightly: "You are right, with the success of "Iron Man", many of the six companies have set their sights on Marvel. You also said that the film distribution channel is mainly in the hands of the Big Six, and cooperating with the Big Six is undoubtedly the best choice. In this case, how dare you hit Marvel's idea?"
Zhang Ran said confidently: "Cooperating with us will be more beneficial to the development of Marvel, and it will bring you more benefits!"
Echo Permatt stared at Zhang Ran for a few seconds and said, "I want to hear it!"
Zhang Ran chuckled lightly and said lightly: "We don't have a TV network in our hands, nor do we have a complete global distribution network like the Big Six, and the overall distribution capacity is not as good as the Big Six." However, we have a relatively complete distribution system in North America, the United Kingdom, and France, and in Asia, especially in East Asia, the distribution capacity is still above the Big Six, and in a few years, when the entire distribution system is fully established, our distribution capacity will not be much inferior to the Big Six.
We can have what we have in the future, but we can never grasp what we have, and that is the Chinese market. I won't talk much about the box office and distribution of movies, I will only talk about derivatives, China has a population of 1.3 billion, of which 280 million are under the age of 18. Let's say 1 in 10 of them buy a Marvel toy, and each of them sells for $50, that's $1.4 billion. In addition, we will build three to five Marvel-themed theme parks in China. Disney wants to build a Disneyland in China, but it has never been able to talk about it, and China has restrictions on foreign investment in the cultural industry. If we were to run the Marvel theme parks, there would be no such problem! Each Marvel theme park receives 10 million visitors a year, and three theme parks receive 30 million people. In addition, we plan to build a Marvel theme park in Dongying, Europe and the United States. How much will Marvel gain from this?"
In the process of speaking, Zhang Ran always watched Echo Permatt's reaction, but the other party did not react at all, as if he was listening to something that had nothing to do with him.
Zhang Ran secretly said in his heart, this person's city is really deep enough, and continued: "After talking about the benefits to Marvel, let's talk about the benefits to you." I really appreciate your idea of the Marvel Universe, it's very creative, and to tell you the truth, we also have the idea of creating a universe, creating a sci-fi universe about the future world. If we buy Marvel, you are still at the helm of Marvel, you can realize your vision of the Marvel Universe, and more importantly, our acquisition of Marvel will be in the form of cash and stock. The six other companies will adopt the same method to acquire Marvel, but these companies are media groups, and now the media group is very affected by the Internet, and there is not much room for stock appreciation; we are different, we are an Internet-based film company, and the Internet represents the future, when we acquired Netflix last year, many people thought that we were too expensive, but in just one year, Netflix's market value has doubled, and in the next few years, the market value of our company will continue to grow! Selling Marvel to us is much more cost-effective than selling to the Big Six! ”
Zhang Ran is very realistic, and the benefits he talks about are real, especially the idea of using cash plus stocks, which is really attractive to Echo Permat.
However, Eco Permatt was not willing to surrender so easily, and said quietly: "If the acquisition of Marvel fails, how are you going to continue your plan?"
Building a theme park is a plan that Zhang Ran has been planning for many years, and he must have a backhand, he shrugged his shoulders and said lightly: "If we can't buy Marvel, then we will go all out to buy Universal Pictures." Now GE is in a very difficult situation, the company needs money, and Universal's business has not been very good in recent years, and the acquisition of Universal Pictures is completely feasible. If Universal Pictures can be acquired, then the IP in the hands of Universal, such as "Jurassic Park" and Universal Studios, will be ours. Universal Studios is as influential in the world as Disney, and with the acquisition of Universal Pictures, we will be able to build theme parks in China under the name of Universal Studios. On top of that, we have a lot of options, like Lucasfilm, we can build a Star Wars theme park, like DreamWorks and so on!"
Universal Pictures was strong in the 90s, but since the beginning of the new century, it has been going downhill, and even Spielberg is gone. Now other major companies have entered the era of superheroes, but Universal's Hulk box office is not very good, and there has been no box office bomb in recent years, which is the bottom of the big six.
In the last life, in 09, Comcast, the largest cable TV company in the United States, took advantage of the bankruptcy of General Motors to acquire 51% of the shares of Universal for $13.8 billion, and in 2013 acquired the remaining 49% of the shares for 16.7 billion, so the acquisition of Universal is completely feasible.
The main reason why Zhang Ran chose Universal as an alternative is that the acquisition of Universal requires too much capital, and at the same time, the acquisition of Universal will be more troublesome. Because Universal is not just Universal Pictures, but a combination of Universal Pictures and NBC, Universal's current portfolio includes the NBC television network, a movie studio, several theme parks, and multiple cable channels including CNBC, MSNBC, etc.
Zhang Ran is Chinese, and it is impossible to buy a TV network like NBC in the United States, and the acquisition of Universal can only buy studios and theme parks, and the NBC network and other cable channels must be divested, which is quite troublesome.
Acco Permatt was taken aback when he heard that Zhang Ran regarded Universal as an alternative, this young man's courage was beyond his imagination, and he sighed sincerely: "It seems that Mr. Zhang is really ready to become the second Walt Disney and build a cultural and entertainment empire of his own!"
Zhang Ran smiled and said: "I don't have such a grand goal, you may not believe it when I say it, everything I do, all the efforts, are actually to strive for greater creative freedom!"
Echo Permatt stared at Zhang Ran for a few seconds, and said slowly, "I can't understand your idea, but I believe what you said is true." Marvel can sell it to you, but you have to come up with terms that satisfy me!"
Zhang Ran didn't think about it, and said directly: "Yes!"
Echo Permatt looked at Zhang Ran and said with a smile: "Don't you even ask me what my conditions are?"
Zhang Ran smiled faintly: "Didn't you say it, we are a kind of people, we are rational enough, we all know what we want, I believe you will not make a random offer!"
"I really don't like negotiating with my own kind, but I like working with my own kind!"
"I feel the same way!" Zhang Ran raised his glass and smiled at Echo Permat, "I hope we can have a good time together!"
When the acquisition intention is reached, the next thing to do is asset accounting, and then the two parties bargain until the final completion of the transaction.
In order to complete the acquisition of Marvel, Wu Ruide has already set up an acquisition team, and the next thing is their business, but there is no need to worry about it.
When the dinner was over at almost ten o'clock, Zhang Ran and they were heading out after settling the bill, when the female manager of the restaurant stopped Zhang Ran, whispered a few words to him, and gave him an invitation.
After walking out of the restaurant, Wu Ruide smiled: "That female manager looks very good, it seems that you have an affair tonight, I wish you a good night, I'll leave first!"
Zhang Ran lit up the invitation letter in his hand and explained with a smile: "What's the affair? It was Robert De Niro who invited me to a party in the New York film industry. This time, I was supposed to talk to him about something, so I'll take a look!"