Organic Farm Author: Farmer is flying

Chapter 154: Sweet Mill opens

Tian Chuan was discharged from the hospital after two days in the hospital, and during these two days, people kept coming to visit, so he couldn't do anything, and he couldn't rest well, he really couldn't stand it. As a result, in the afternoon of the next day, he asked the doctor to change the medicine once and was discharged. He didn't take care of the discharge procedures himself, and left them all to the new secretary of the asset management company who found him for him.

This secretary has been on duty for more than half a month, and he has not been used to the existence of this secretary. Tian Chuan's secretary is named Lin Wenlan, in her early 30s, with a good appearance but not particularly prominent, and a standard white-collar beauty appearance. He was found by the newly established human resources department of the investment company, who had worked as the general manager's secretary of a large international company and had a master's degree in management. Since joining the company, Lin Wenlan has been getting to know the boss and is familiar with her work. Tagawa has not assigned her any work, but is gradually introducing her to her schedule.

Tagawa hopes that the secretary will be able to understand his own work content, and help him plan his daily work schedule and solve some daily routine work. Since Tagawa himself has a wide range of knowledge, he requires his secretary to be able to understand these aspects, so it is very difficult to find a suitable secretary.

It took him a lot of time and couldn't find a suitable secretary until the investment company set up a human resources department. After the establishment of the human resources department, in addition to helping him recruit technical and managerial personnel for Tianxin Mill, another task assigned to them by Tagawa was to help him recruit a secretary. Geng Zhongmin, the professional human resources director, was really powerful, and soon poached Lin Wenlan to the company.

Now that Tian Chuan and Lin Wenlan have just become acquainted, Lin Wenlan is not yet able to work independently, but she can already help Tian Chuan deal with a lot of daily routine work.

After being discharged from the hospital, Tagawa was not able to rest, and there was one important thing that he needed to do immediately, which was the opening of Tianxin Mill.

After two months of preparation, the Sweet Mill will open on October 20, the third day of Tagawa's discharge. Prior to this, all the formalities of the store, as well as the preparations before the opening, had been carried out almost completely, and with the joint efforts of Xu Meijing, Feng Zhe and others, the preparations were very smooth, and Tagawa did not spend too much energy on it. In fact, he doesn't have much energy to spend here. However, Xu Jingyi came to the store many times during the preparation period to discuss management and Chinese and Western pastry production issues with several management personnel. The management of the store also knew that although it was Tian Chuan who funded the investment, Xu Jingyi was the real owner of Tianxin Mill.

At the beginning of the decision to build this store, Tagawa and Xu Jingyi had a careful discussion on the style, price, customer group, and development plan of the store.

By the time Tagawa arrived at the store for the last time before his injury, the renovation had already been completed, the equipment had been purchased and installed, and the shop's pastry chef and service staff had been recruited and the training had been completed. Tagawa was satisfied with the products and services in the store, and basically affirmed everyone's efforts during this time. At this time, the opening was approaching, and he came to the store again the day before the opening.

This time he came with Xu Jingyi. Xu Jingyi drove the newly bought POLO, this red car is full of youthful dynamism and petty bourgeois mood, and she likes this car very much.

The two of them checked the full set of preparations in the store, as well as the raw materials to be prepared, and the production plan to be used when it opened the next day, and found no obvious loopholes. Finally, Tagawa gave a speech to all the staff in the store:

"As you all know, tomorrow is the opening day of our Sweet Mill. After two months of hard work, the hard work we have put in these days is about to pay off, and here I would like to start by thanking you all for your efforts. ”

"For tomorrow's opening, we are almost ready, I won't say much here, just go ahead with the plan. In case of unexpected situations, we have also set up an emergency plan, so there is no need to worry about it. At the same time, when we open tomorrow, our two bosses will also come to the scene to cheer you on. ”

"In tomorrow's opening activities, as well as in future business activities, I would like to focus on a few requirements. ”

"First, hygiene. As a relatively high-end food production and sales enterprise, hygiene is the most basic and the most difficult to do a good job. I ask you to be clean and hygienic in all your activities, whether it is the appearance of cleanliness or the details of operation. ”

"Second, quality. From supplier certification to product sales, we have developed operational standards at every step. Our store is positioned in the mid-range market, not a high-end hotel, and we do not want to show the craftsmanship of the masters, but strictly follow the established operating standards. Our ultimate goal is to enable someone who doesn't know anything about pastry making to make a product that matches your taste according to our practices. ”

"Don't be convinced, it's your job to develop and refine these procedures and to constantly develop new products, rather than mainly making pastries for sale. You know, the cost of the pastries you make yourself is too high, and you have seen the sales price of us, if you keep making pastries, we will not be able to make back the cost. ”

"Pastry chefs, your value cannot be reflected here. Remember, since you joined the team at Sweet Mills, you've become a mental worker. ”

"Third, service. Our service should make our customers uncomfortable and high-grade, and we must always keep in mind the requirements of our training, which is the guarantee of the long-term prosperity of our Tianxin Mill. ”

"That's all I have to say, it's been emphasized many times in the early training, and I repeat it to emphasize the importance of these principles. These simple things are the basis for the survival of our Sweet Mill in the future. If anyone dares to destroy the foundation of our Sweet Mill survival, I will break his job without mercy. ”

At ten o'clock in the morning the next day, the Sweet Mill opened. Similar to the opening of many stores, a red carpet was laid out in front of the store, and baskets of flowers sent by friends were placed in front of the store, and friends who attended the opening ceremony entered the store with a fixed consumption card presented by Tagawa to accumulate popularity for the store. However, the surrounding shops also found some things that are different from ordinary stores, such as the quantity and quality of flower baskets far exceeding those of other stores. Another example is those who hold the consumption card into the store to consume until the evening is still flowing, you know, a customer in the cake shop stay time is limited, this day to night flow of people, is required a large number of consumption cards to support.

Most of the customers who enter the store have received gift cards of different denominations in advance, and only a few use cash to make transactions.

In the face of so many customers, the production capacity prepared by the store is completely unable to meet the sales requirements. Even so, Tagawa did not allow the preparation of products in advance. Since most products only have a shelf life of two or three days, and after one day, the taste decreases, so Tagawa had the production room of the store use equipment for the second store, and the production capacity was nearly doubled, but this was still not enough.

For this reason, Tagawa can only ask the store manager Xu Meijing to inform the customers who are shopping, and after confirming the purchased products, they can choose to wait for the products to be baked in the store, or they can make an appointment to come and pick up the pre-ordered pastries. This is one of the contingencies that can be prepared in advance to alleviate the problem of over-concentration of customers.

By 3/o'clock in the afternoon, Tianxin Mill posted a notice that all the pastries for the day had been ordered, and no new orders for the day would be accepted. Customers can enter the store * Sweets after tomorrow. Yes, the day's capacity has been fully booked, and the last customers who order will not be able to get their pastries until after 7 p.m.

On the opening day, a total of 27 customers* had a birthday cake. These customers, whether they are holding opening discount cards, coupons, or using cash*, have been pleasantly surprised. As long as you have a valid ID card of the birthday person, you can enjoy a 3% discount and get a birthday gift prepared by Tianxin Mill. The value of this gift is more than the price of the cake after 3% off. In other words, on this day, the cake was produced at Tianxin Mill*, and the store basically gave it away for free, and it also had to pay some of the cost of the gift.

For this special offer, the store explained in the greeting card attached to the cake: today is the birthday of Sweet Mill, and these lucky customers celebrate their birthday with Sweet Mill, and the birthday wishes they receive will be stacked. In order to thank these customers who have the same birthday as Tianxin Mill for their good luck to the store, the store gives these customers a great value for money. This offer is only available once and will not be available in the future.

Looking at the hot sales in the store, Xu Jingyi was very excited, if such a hot operation continued for a long time, the development of Tianxin Mill would be immeasurable, and the profits would be too high. Tian Chuan poured a basin of cold water on the excited Xu Jingyi: "This is just an illusion brought by the early publicity and coupon cards, and it cannot be used as a reference basis for future turnover." Don't you see that the equipment I prepared is only half of what I used today, and the extra half is for the second branch. In the future, you will find that even if you only use half of the equipment, there will be a lot of idle time, and most of the time there will be only one or two customers in the store selecting pastries, and sometimes there will be no customers, which is the norm. Don't forget that our business philosophy is to create a petty bourgeois style for our customers. If every day is as lively as today, as lively as the vegetable market, where will there be high-level white-collar workers?"