Chapter 388: People are not persuaded well

Wang Yao has some understanding of the current domestic entertainment model, but he doesn't have much understanding, he is in contact with Leslie Cheung, Chen Zhiming, Uncle Ge, and other actors or singers who have become famous, so they are all defined as stars. Pen ~ fun ~ pavilion www.biquge.info

But after Pu Min and Song Qianqian's popular science, the domestic entertainment industry was redefined again.

Any industry must have a selling point, that is, core value, competitiveness.

The selling point of an actor must be his acting skills, whether it is a tragic comedy idol drama, he is all about acting.

The selling point of a singer must be the song crowding, whether it is a pop song or a saliva song, it is all about singing skills.

The selling points of these two are similar, acting skills and singing skills are both content, that is, the work is the selling point, and there is no value without the work.

But in the Dragon Kingdom, stars are another type of profession, which may be called idols.

This model was introduced from the Dongying entertainment model to Goryeo and Xiangjiang Treasure Island, and was formed after several cultural changes.

The first characteristic of this type of occupation is that it requires good looks, and it must be good-looking.

Singers and actors can become famous as long as they really have the strength no matter what they look like, but this star can't, he must look good, this is just needed.

The second feature is that actors and singers rely on their works to gain public attention, and celebrities generally rely on various news hype to gain attention, and then participate in some film and television dramas or records.

The selling point of celebrities is not their looks, but their fans.

Why is it said to sell fans, because after the star debuts, he first needs a person, and this character must meet the needs of some people, and most of them are underage teenagers in junior high school and high school, because this age is carefree and yearning for a beautiful age, so it is easy to be attracted by beautiful things.

There are certainly people in the world who don't like money, but no one doesn't like beauty.

Through the attraction of appearance, and then understand the character design, the character design packaged by ordinary companies is mostly put on a label, such as "Melancholy Prince", "Sunshine Boy", "Warm Brother", "Intimate Sister", "Strong Girl", etc., the label in the most popular idol group Little Tiger is the most basic routine label "Thunderbolt Tiger", "Little Handsome Tiger" and "Good Tiger".

This kind of label can make up a lot of similar things in the fans' brains, and then extend it infinitely, build a perfect object in their minds, and then let themselves form the illusion that the star itself is like that.

This is a method of commercial promotion using the 'worship psychology' in psychology, which is aimed at some innocent teenagers who have no experience.

This kind of worship psychology is first to let teenagers fall into the beautiful fantasy they have constructed, over-deify a virtual persona, and then regard the success and achievements of celebrities as their own credit, which is a kind of psychological satisfaction of excessive self-conjecture.

And this kind of operation will also make fans fall into a kind of imaginary substitution, such as everything about idols, including the halo, is substituted into themselves, forming a kind of bound blindness, so when someone attacks their idols, it is like attacking fans, and fans will naturally resist fiercely.

And celebrities are also responsive to fans, and the agency will enter the fans to conduct internal investigations, and the dynamics and behaviors of celebrities also meet the expectations of these fans, making these fans even more lost in this illusion.

There is an idiom called 'love house and crow', this allusion comes from an ancient superstitious saying, the crow is a kind of ominous bird, once the crow falls on the roof of someone's house, it means that disaster has come.

After King Wu fell, King Shang set himself on fire to pick up the Star Pavilion, and King Wu of Zhou arrested a lot of old ministers of the Shang Dynasty and didn't know what to do, so he asked Jiang Taigong Lu Shang.

Lu Shang, the prince of Jiang, replied, "I have heard that if you like that person, you will love the crows in his house, and if you hate that person, you will take away his servants and household officials." What do you think of killing all the hostile elements and leaving them alone?"

King Wu of Zhou thought about it, because King Shang did have a grudge against him when he killed his brother, but he didn't want to kill these old ministers of the former dynasty, so he let them go.

It is also the opposite of another idiom.

Loving the house and Wu is a kind of behavior that can unconditionally tolerate everything of the other party because of the love of each other, and even reaches the blind step, this blindness is called the halo effect in psychology, also known as the 'halo effect'.

This halo effect is that the supervisor judges everything, loses his mind, and does not pursue it objectively, and officially because teenagers are the most subjective age, so those unscrupulous entertainment companies use this psychological condition to create this kind of idol to make money.

Because of the halo effect, everything that idols do will be infinitely amplified, there are no shortcomings, no loopholes, so idols sell fans, as long as they serve fans well, it is his greatest ability, he does not appear in TV series for the audience, and he sings not for the audience, but for the fans.

So this kind of idol, unless the transformation is successful, or the life cycle is very short, because the character design of this thing, over time will slowly fade, will be exposed, if there is no real work, one day it will be replaced by others, it can be said that this skill can only be a youth rice.

Therefore, after many companies package an idol, they will excessively consume the value of this idol, and arrange a lot of work for him to make money while he is the hottest, once this idol has no value, it will be abandoned by the company immediately, because this idol is replicable and has no weak period of replication.

Because there are always new teenagers, there are always new idols.

There is nothing to be spit on or despise about this profession itself, because pleasing others is also an ability, and as long as you do not cheat or violate moral laws, then all legitimate labor should be rewarded.

However, this profession does not help much in the entertainment industry and social impact, on the contrary, it lowers the overall standard of the entertainment industry.

Cultivating an actor requires professional class time and a long transition period to polish his acting skills, and cultivating a singer also requires professional training.

But cultivating an idol is fast, because the packaging model and routines are fully mature, the idol industry in Dongying Goryeo is the same model as the assembly line and canned food, and it is fully mature when it arrives at Xiangjiang Treasure Island, and after the development to the mainland in the past few years, the conditions are perfect, and the mainland market has just started, the market is huge, although the consumption capacity is not strong, but the potential is unlimited.

The low-investment, high-income industry is naturally the most popular, and the success of the Little Tigers has made many brokerage companies in the mainland move their minds, but because they are unwilling to invest in the water first, they focus on some actors and singers who have not achieved much success, and the economic company has come up with a plan to hype and package to earn eyeballs.

Although there is no too successful Amway at present, a large number of former third-rate actors have successfully earned more than some first-line actors, and they go to the acupoint to perform every year, gaining fame and fortune.

The celebrity idol model is increasingly becoming the mainstream of the entertainment industry, and singers and actors are being marginalized, which can be said to be a vicious circle, but the agency doesn't care about this, they just want to make money.

Wang Yao feels that if this development continues, the literary and artistic industry, which was originally intended to enrich the people's spare time, will become an entertainment that will reduce the poison of young people to death.

"Is this the same for your company?" Wang Yao asked Pu Min.

"The hottest F4 now is our company, don't you know "Meteor Garden"?" Pu Min smiled.

"He doesn't even watch TV, of course he doesn't know. Xu Qingmei said with a smile, "But thinking that Wang Yao speaks Hong Kong and Taiwan in Chinese, it is still quite subtle." ”

"Don't sauce purple. Song Qianqian hugged Xu Qingmei and smiled.

"Have you finished eating, go back early after eating. Wang Yao glanced at the two of them.

"You want to go out?" asked Xu Qingmei with an eyebrow.

"Well, there's something going on, Manager Pu can help me send them home. Wang Yao said with a smile.

"Okay, you have something to do first. Pu Min waved his hand.

Wang Yao nodded, got out of the hotel and took a taxi to Wu Tianlai's company.

"Brother, you've come to see my brother. "When I met, Wu Tianlai hugged Wang Yao.

"Brother Wu's clothes are quite suitable. Wang Yao smiled.

Wu Tianlai was wearing a plain hemp short brown, and he really looked a little low-key as a rich man.

"Thanks to your friend for helping me design it. Wu Tianlai greeted Wang Yao into the office and made tea, "The big red robe given by a friend, try it." ”

"I drink everything for the same taste. Wang Yao smiled and took a sip.

"Wait, I'll call someone for you. Wu Tianlai made a call.

Wang Yao nodded, looking around the office, this time there were a lot of good things compared to the last time, all of them were calligraphy, paintings and antiques from before.

This time, Wang Yao came to Wu Tian to solve a matter that had been tied to his heart.

It's the problem of underage beggars in Hangzhou.

He didn't have the ability before, he was powerless in this kind of thing, because there were also huge interest groups involved behind it, but now it's different, although Wang Yao may not be able to save everyone, but as long as he sees the problem, he has to solve it.

'The road is not smooth, nothing can be done,

People don't persuade well, and the bell doesn't ring if it doesn't ring.

If you don't have money, you will stop drinking, and you will read the scriptures when you are old. ’