"Slightly Warm - Looking for the Smiling Face Around You" suddenly became popular.

Why is it hot?

First of all, the theme is very "positive energy".

"Micro warmth" not only corresponds to the platform of Weibo, but also points to the small touching and happiness of ordinary people.

And "smiley" is better understood.

Laughter is the privilege of human beings, laughter is the most beautiful expression of human beings, and people only laugh when they are happy, happy, and satisfied. Laughter represents a kind of fulfillment, laughter represents a kind of identity, laughter represents living and working in peace and contentment, and laughter represents peace in the world.

Speaking of which, this time he really learned to be "careless", but he was lucky enough to hit the right one!

What's the right deal?

"Slightly Warm - Looking for the Smiling Faces Around You" was launched on September 14, and in half a month, it will be the National Day.

A month later, a world-renowned conference will be held in Yanjing.

At this juncture, it is "warm" and "smiling", what a time, how joyful, and how likable!

Not only the above likes, but also the users.

Some people, because the content of their education as a child "does not match" with the real life of adulthood, collides with the ideal world and the real world, so they have a retaliatory "rebellious mentality", and begin to disdain a qiē lofty and high, begin to despise a qiì a qiē wei guangzheng, and begin to resist a grand and positive social theme.

However, in the activity of "Micro Warmth - Looking for the Smiling Faces Around You", the word "micro" softens the main theme attribute that some people must hide when they see it, and then adds a "side", which makes people feel a strong human touch, so it has a broad social foundation.

Thereupon......

The "smiley face activity" immediately swept Weibo, and then spread, sweeping the domestic Internet.

A real hit!

Many people saw their classmates, colleagues, and friends participating in the "smiley face activity" and found it interesting, so they registered accounts on Zhiwei Weibo and joined in.

Let's put it this way, those who feel that they are handsome and beautiful, who are confident in their appearance, or who are particularly confident in their makeup skills and PS skills, all go to the "My Smiley Face" link.

Some people have found that the "My Smiling Face" link has attracted a large number of small models and third-rate female stars, and they are shrewd enough to see the influence of the Weibo platform and want to take the opportunity of the event to save their zài sense.

Just send a photo, take a picture beautifully, P a P, put it up, in case it is favored by a rich businessman and a big-money director? Then wouldn't it turn over all at once? Isn't the boss of Weibo a super diamond man? Although the probability is low, it is also an opportunity!

And the "Smiling Faces of Parents" link poked at the hearts of people who are grateful and filial.

As the saying goes, "filial piety comes first", and filial piety has always had a deep-rooted cultural foundation in Chinese society.

Promoting filial piety not only represents the inheritance of traditional national culture, but also represents the civilization of a country and a nation.

In fact, "The Smiling Face of Parents" is the most tearful of the three links.

Compared with all kinds of beauty, all kinds of handsome, all kinds of young, all kinds of people in "My Smiling Face", all kinds of people are more beautiful and complacent, the photos in "Parents' Smiling Face" are much simpler and more real.

The Chinese parents in the photo are neither smiling brightly nor confidently, their teeth are mostly unsightly, their faces are wrinkled, and their expressions are full of "no edges and corners" polished by life.

But they're laughing!

They are looking at their children laughing.

Maybe in the hearts of the older generation, it doesn't matter what they do, as long as their children are doing well, it is better than anything else.

Among all the photos of "smiling parents", there is one that is more popular because this photo is special.

The man in the photo looks like he is in his 50s, with gray temples and obvious wrinkles on his face. The reason why it is special is that the smile of the man in the photo is very inconspicuous, it is even more mysterious than the smile of the Mona Lisa. One can feel jerky, humble, perfunctory and extremely unnatural in his smile.

Another reason why this photo has gained popularity is the photo description:

"My father had no food when he was a child, he didn't have anything to eat when he was young, he didn't go to school when he went to school, he didn't go to work when he was in his prime, he didn't have a job, his son went to school to catch up with the industrialization of education, he worked to catch up with the abolition of job distribution, and when he got married, he caught up with the rise in housing prices. He has worked very hard in his life, I have hardly seen him laugh when I am so big, he can't laugh, this one is the most like laughing. He laughed because I made some money in the stock market, bought a house and a car in the city where I worked, and took him and my mom to live. ”

A person who can't laugh......

The beginning of "tragedy" is full of the vicissitudes of the times.

The end of the "comedy" is full of bitter and sweet ending.

Just like a Weibo user said in a comment below the photo: Life is like a circle, as long as you keep going, there will always be a surprise of dead wood in spring.

And the comments that follow are a bit crooked.

"What city do you work in?"

"How big is the house?"

"Do you have a loan for a house or car?"

"Married?"

"Do you have a girlfriend?"

"What are you looking for?"

……

Compared with "My Smiling Face" and "Parents' Smiling Face", the third link "Smiling Faces Around You" has the most participants, and the highlights and news are also the strongest.

"The Smiling Face Around You" has no specific direction, no clear scope, and is almost all-encompassing, which gives a large number of Weibo users who are not confident in their appearance, pay more attention to personal privacy, and do not want to post their parents.

After hearing about Zhiwei's Weibo "Smiley Activity", photojournalists, photography enthusiasts, and photography studios were particularly motivated, and they all registered with their real names, or registered as the name of the studio, intending to increase their online popularity by participating in the event.

Everyone is not stupid, seeing that after Shen Fu settled in Weibo, because of the "number of friends' followers" is amazing, not only domestic media, but even foreign media have reported that Shen Fu is "the first person in the Chinese world Internet influence", and is optimistic about the prospect of Zhiwei Weibo, saying that it will definitely change the form and ecology of online interaction among Chinese netizens.

So, it's clear that whoever can successfully make a name for themselves on Weibo will definitely have huge benefits.

A "smiley face activity", people with various purposes from all directions to attract people, gathered on the platform of Zhiwei Weibo, for a while, Weibo was very lively, originally scattered users to play their own games, there is a "main line", and the contact and interaction between users are also more.

On the other hand, many large enterprises have noticed the lively situation on Weibo, coinciding with the National Day and the conference is imminent, some nimble enterprise managers give orders to their subordinates, arrange people, find employees with good images, and pose for photos of smiling faces on the front line wearing work clothes and working on the front line, which is called "the National Day gift on the Internet".