Chapter 0118: Business Sets Sail

Time passed, and another week passed in the blink of an eye.

In the past week, several companies under Li Wenxing's name, especially the three companies under Xingyu Culture, have stepped into the track after the initial run-in and are developing steadily.

First of all, on the side of the Literary Society, the serialization of "Xun Qin Ji" is in full swing.

has the Sing Tao Evening News itself, with a single sales volume of 80,000 as the base, and then with the voice broadcast of Shanghai Commercial Station at 11 o'clock in the evening.

Although it is still not as popular as those depicted in Hong Kong entertainment that I saw in my previous life, it has reached the level of being chased by the whole people in one fell swoop, but it is not far behind.

At least the sales of the Sing Tao Evening News have slowly increased by more than 4,000 copies in the past few days.

Don't underestimate the sales of more than 4,000 copies, with the regular sales of the Sing Tao Evening News, it has stopped growing in the past one or two years, and even regressed because of the financial crisis.

Now, because of one, an unprecedented theme has crossed, it has triggered a craze for people to read newspapers and chase more.

It is believed that as time goes by, the sales of Sing Tao Evening News will continue to rise until the market is saturated, or the craze subsides.

Of course, the benefits of serializing "Xun Qin" are far more than that.

Due to the serialization of "Xun Qin", the sales of Sing Tao Evening News have increased, and the brand image of Sing Tao Group has also been virtually enhanced.

Every time everyone talks about "Xun Qin", which is the hottest topic at the moment, they will talk about the Sing Tao Evening News and the Sing Tao Group, which serialized it.

Coupled with the news and public relations assistance of the commercial station column, the brand accumulation and reputation of the Sing Tao Evening News have invisibly raised the stock price of the group.

It's just that because the time is still short, it's not very obvious.

But the public can't feel it, and Hu Rui, the chairman of the group, will not be unaware.

Since attending the opening ceremony of Li Wenxing's side last Monday, Sing Tao stock has begun to rise slowly.

If it is said that there is no news effect of investing in the Star Literature Society, and the auxiliary effect of serializing the most popular topic of the current "Xun Qin Ji", it would be a bit of a lie.

After all, apart from this, Sing Tao Group has nothing else to do recently?

In short, this is definitely a good thing that Hu Rui likes to see.

With an investment of 400,000 yuan, the group's shares rose by half a point, and they have already doubled their earnings.

It is also because of this that Hu Rui, while being happy, kept urging Li Wenxing and asked him to hurry up and start the plan for joint investment in the real estate industry that the two sides had negotiated before.

Similarly, Hu Rui has a harvest here, and the harvest on He George's side of Shangtai is not bad.

Since Commercial Channel started the audio reading of "Xun Qin", there has been no response in the first three days.

But on the fourth day, the reading and broadcasting progress was changed from the original 10,000 words to 3,000 words, and the hotline of the commercial station exploded in an instant.

In the words of later generations:

I have a sentence that my mother sells batches and I don't know whether to talk about it or not?

Lao Tzu stayed up all night and waited until eleven o'clock, and you would broadcast 3,000 words even more?

You turtle son, hurry up and add more.

Well, everyone also knows that the original manuscript of "Xun Qin" is a bit silvery.

In order to quickly establish the popularity of the Literary Society, and to increase the readability of this 'pioneering work', the relevant descriptions in it must be more than equal.

In this case, the new version of "Xun Qin" will definitely be more popular with the majority of silvermen.

However, your commercial station is now hanging everyone like this, making people want to listen to it every day, and they want to die, is this still a human being?

Therefore, the final result is that whenever the customer service sister of Commercial Station talks about Li Wenxing, she can't wait to be able to peel him and cramp.

For a few days on end, they really coped with too many teasing and threats from salty wet guys, and even received special gifts from individual listeners, which was really ......

In short, the customer service girls of Commercial Station are full of grievances, but the big boss He George is very satisfied with the transaction with Li Wenxing, and is already thinking about how to adapt and shoot the drama of "Looking for Qin".

Secondly, there is also the comic book club, and the two comics "Transformers" and "Cherry Maruko" are also selling well.

In the first three days of the whole week of last Monday, due to the impact of piracy, sales fell very sharply.

The price of two comics is already very high, and the price of a single copy of ten yuan is really not affordable for everyone.

At present, the average salary level in Xiangjiang is only 1,000 yuan.

A big bowl of fried noodles in a food stall is only two or three yuan, and a movie ticket is only four or five yuan.

Your comics, children's books for teenagers, are priced twice as much as ordinary movie tickets, isn't this a money grab?

With such a high selling price, even if it is half off, you can make money.

It is in this line of thinking that piracy came into being.

At the same time, under the low price, those children who like these two comics, but can't afford the price, will of course also set their sights on piracy.

As a result, the buyer and seller hit it off, and the spring of pirates and the children of civilian families also came.

It's a pity that all this is based on exploiting, squeezing, and eroding genuine comics.

Li Wenxing was ruthless in dealing with this phenomenon.

He didn't ask about the specific process, it was all handled by Weng Zhuoxu.

It will definitely not be very glorious, which can be seen from Lu Xuan's angry rush to question him in person.

How can Li Wenxing answer? He can only ask three questions and not know three things, and then he can appease and coax him a little.

In the end, the spicy police flower was also out of temper, and he couldn't blow it up if he wanted to, so he could only close the team angrily and return in vain.

In short, because of Weng Zhuoxu's thunderous sweep, since last Thursday, there have been no pirated copies of two comics on the market.

When piracy disappears, the sales of genuine copies will naturally rise.

After such a half-month of sales, coupled with Shi Nansheng's operation and public relations, the two comics have been the best-selling publications in Hong Kong in recent times, and there is no one.

And with the increase in sales, the popularity of the two comics and the rise in topic popularity, there is no longer a need for too many profit underwriters, and the cost of sales will gradually decrease.

Like before, in order to let the underwriters ship and promote, Li Wenxing even gave them a profit of four yuan per book.

As early as the beginning, in order to make the two comics take the high-quality route, Li Wenxing's customized printing cost was as high as three yuan per copy, and the selling price was only nine yuan and eight millimeters (milli = gross / corner).

If the underwriter is given four yuan per copy in the middle, and the other dues are deducted, the comic club will earn a few cents per copy at most.

Now that it's okay, He George and Hu Rui have profits from the literary club, and naturally they don't mind helping to promote Li Wenxing's comic club a little.

In this way, with the guidance of online special news and the offline sales team pulled up by Shi Nansheng, there is no need to use the underwriter channel found by Lin Xueli before.

Four yuan of profit for each book? At this time, if they are given two yuan for each book, Li Wenxing will feel pain.

Not only that, the cost of sales here has been greatly reduced, and the production cost there can also be further compressed.

After several days of rectification, Weng Zhuoxu and several people bought it back, and the printing house under the name of the publishing house was able to operate normally.

Even if it's just a small factory, with only two or three printing presses, it's still old goods.

It doesn't matter if it's old or not, as long as it can be used.

In this way, in the future, the comic printing work of the comic club can be handed over to its own publishing house for printing.

This not only saves costs, but also saves a lot of trouble.

The same is true for the Literary Society, which can also hand over the manuscripts of the books that are about to be sorted out to be printed by their own publishing houses as Starry Sky Digest, and directly distribute the goods to the whole Xiangjiang at a reasonable price.

Above, to sum up.

In other words, in just one week, all three companies have achieved profitability and have a promising future.

So, what is Li Wenxing doing to reap such a phased success?