Chapter 586 Broken (Thank you for the alliance leader''''My favorite'')

"All the traditional culture and art that have been cultivated in this land have been disrupted in modern times, so the 'mainstream traditional art' that exists now is not the original traditional art, because it has been disrupted, and it cannot return to the original track, and the only way is to rebuild a car from the original track and start all over again. Wang Yao flickered with a cold glow severely.

"You..... You're a deviant. He Le was surprised: "What are you thinking about?"

"I want to take a look at the hundred schools of thought. Wang Yao grinned brightly. At the beginning, cross talk was to take out the people's favorite part from many traditional arts, forming a project that was popular with the people and excluded by other industries, and after development, it became a form of performance to promote the main theme at that time, but it has still deviated from the original track, and only by starting again can it return to the mainstream, just like Guo Lixing's cross talk, which is the way to go down the three indiscriminately in the industry, and it is the least affordable way, but it is also the beginning of cross talk, do the people love to watch it?

He Le was stunned for a moment and nodded, "Judging from the attendance, I really like to watch it." ”

"That's the best place to start. Wang Yao grinned and said, "Since cross talk is okay, then other lines can also set sail again, from the place where it first appeared, set sail again." ”

He Le blinked, "Then how many years will it take to mature?"

"Soon. Wang Yao smiled, "Because the elegant part has not disappeared, as long as the vulgar part forms a scale, it will naturally be directly connected to the elegant part, this is the same culture, this is the culture that belongs to our China, even if it is done again, in the end, it is also the same lineage." ”

He Le swallowed his saliva in shock, "Are you sure? Although theoretically I think it is feasible, you must know that the environment today is different from that of hundreds of years ago." ”

"Another characteristic of civilization is that it is everywhere and affects us all the time, and the memories from the bloodline do not change because of the change of appearance. Wang Yao smiled, "Besides, we haven't deviated too far, it's still too late, and the important thing is that we have a complete history." ”

"But the history college entrance exam is only 100 points. He Le laughed.

"You don't understand what I mean. When cross talk becomes popular among the public as a traditional culture, then the sense of identity for traditional culture will naturally come, with the theory of love and Wu plus the feelings of family and country, I am naturally interested in and identified with other traditional cultures other than cross talk. ”

"The root cause of cultural invasion is not the strength of the other culture, but the lack of confidence and disagreement with our own culture. Wang Yao said, "I said that to start the tradition anew, is to eliminate." Traditional culture's stereotypes and prejudices formed before, human beings, especially the public, have always stayed away from prejudiced things, such as tattoos, no matter whether the tattoo is a bad person or not, no one will want to understand him, this is disagreement and rejection, this matter has nothing to do with the tattoo, it has nothing to do with the tattoo, the Chinese people do not agree with the traditional culture, not that the traditional culture itself has problems, but the traditional culture, do not agree and reject, so naturally can not return to the mainstream, do not return to the mainstream, it can only become a niche art, then there is no help to change the traditional cultureIt is also of no value for building national self-confidence. ”

"If I want an industry to survive, there are many ways, using commercialization and industrialized capital operation, you can package them into the same commodities as pop music, but does it make sense?" Wang Yao said seriously, "What I want to do is to let the Chinese people stand up and not scoff at the mention of traditional culture, and applaud when they mention modern culture." ”

"Let's talk about commercialization. He Le was a little blindsided.

"The chain of commercialization of traditional cultural industries is that mass base + project base + commodity base = profit. Wang Yao sighed.

"I understand, it is the fan audience of the entertainment industry + celebrity personality + low-cost works = profit. "He Les understands in seconds.

"Well, the analogy is apt. Wang Yao said with a smile, "For example, the qigong craze in the first two years is a successful commercialization case, qigong can be successful in such crazy things, and traditional culture and physical things can naturally be operated, but if you use this method of moral degradation, I may kill you." ”

"How can we, we are serious business people. He Le smiled and rubbed his hands, "By the way, I don't care to do this kind of thing of betraying my conscience and stealing money from other people's pockets." ”

"I asked a friend to make an economic model for Kunqu Opera, and the investment value of Kunqu Opera is about 30 to 5 billion US dollars, and if it develops benignly, it can be sustainable. Wang Yao said, "So, according to economics, as long as the gimmick is enough, there is no commodity that cannot be sold, but this kind of capital operation is against conscience and morality, collecting IQ tax, eating red steamed buns, although the harm is not as great as pyramid schemes, but the nature is the same, pyramid schemes take advantage of greed and laziness in human nature, and capital is the use of IQ gaps and bubble economy. ”

"Having a person like you with a sense of social responsibility and worries about your family and country also makes me believe that there is still kindness in this world. He Le laughed.

When you have this view, it means that you no longer believe in goodness, and how terrible it is to have an environment that does not believe in goodness. Wang Yao narrowed his eyes slightly, "What Confucius said about etiquette is nothing more than that, do you want your children to live in the same environment as you?"

He Le blinked and said with a smile, "My child, it's hard not to live in this environment. ”

Wang Yao was stunned, "I almost forgot, you are in the most cruel and dark environment." ”

"Actually, it's those of us who really need salvation. He Le smiled and looked up at the moon in the sky.

The so-called elegance and vulgarity of art have already become another issue in Wang Yao's eyes, the foundation of elegance and vulgarity is based on identity, and those who criticize the vulgar are because of the heartache of culture and art, and those who criticize elegance are also dissatisfied with the spring and white snow of culture and art.

But if a culture and art are detached from the people's foundation, its elegance and vulgarity will seem meaningless.

Because this kind of culture and art that is divorced from the folk sect will not have the role of influencing human nature, shaping aesthetics, and inheriting culture, such culture and art itself is devalued.

Guo Lixing's cross talk is to go down three ways, not only, pee and fart, but also mixed with ginseng roosters, and all kinds of immoral jokes, but this kind of three ways is the origin of the earliest cross talk culture. For example, "I heard the person next door say that there is a beautiful lady who steals men, and I don't know whose wife it is." "The implication of this phrase is 'whoever goes is the green hat'.

Most onlookers will have the heart to beat people, but in order to prove their 'innocence', most of them will stay and listen to a paragraph, as long as they listen, when they are rewarded, there will be a set of 'pestle' routines waiting for you, so that you have to pay money, which is the main reason why cross talk was scolded in the past.