After the organizing committee introduced the film festival, it entered the reporter's question session.

Under the command of the host, the first reporter got up and asked: "I want to ask Director Zhang Ran, why didn't the Lin'an Fantasy Film Festival set up an award unit, and will there be a new setting in the future?"

Zhang Ran replied: "At the beginning, we planned to award awards and hold a B-category film festival. However, after more than a year of investigation, the organizing committee of the film festival found that there were too many B-class fantasy film festivals, and the homogenization was particularly serious. It doesn't make much sense for us to have another fantasy film festival like this. At the same time, we also hope that the film festival will become a festival for fans and open their arms to ordinary people, so we finally decided to make it a C-category film festival, with no awards selected by the jury, and the highest honor of the film festival is directly selected by the fans. ”

As soon as Zhang Ran's answer ended, another reporter stood up: "Mr. Zhang Ran, I am a reporter from South Korea's "JoongAng Daily", and you also talked about a lot of fantasy film festivals just now, the three major fantasy film festivals, the Austin Fantasy Film Festival in the United States, and the Bucheon Fantasy Film Festival in South Korea, Dongying Xizhang Fantasy Film Festival in Asia, etc., so what does the Lin'an Fantasy Film Festival rely on to stand out from it?"

The eyes of the reporters present were focused on Zhang Ran's face, and many reporters wanted to ask this question, and the reporters in Zhijiang Province were particularly concerned about it.

The smile on the corner of Zhang Ran's mouth seemed to be engraved on his face, and he said slowly: "Now the Yangtze River Delta region is forming a film and television industry belt, we take a closer look at the Yangtze River Delta region and find that there are film and television bases such as Xiangshan, Chedun, Hengdian, etc., there is a national digital industry base in Wuxi, and there are film and television schools such as Shangju, and Lin'an is in the center of the entire film and television industry belt." Century Film is the world's largest film and television industrial park, and Century Summit has reached agreements with many world-class film and television giants to shoot at least 30 foreign films and 100 domestic film and television works in Century Film every year in the future. At that time, there will be more than 100 crews, thousands of film and television companies, and hundreds of thousands of film and television practitioners stationed in the film capital, which can give birth to hundreds of billions of economic momentum. The purpose of our Lin'an Fantasy Film Festival is to integrate domestic and foreign film resources and create a platform for display, trading and exchange! Backed by the Yangtze River Delta film and television industry belt, backed by the entire Chinese market, and even backed by the entire Asian market, this is the biggest advantage of the Lin'an Fantasy Film Festival!"

There is a sentence that Zhang Ran did not say, there is a Cannes Film Festival in Europe, a Toronto Film Festival in the Americas, and an Asian film market is very large, but there is no film festival that is truly influential in the world, and it is possible for Asia to create a world-class film festival. Zhang Ran hopes that within ten years, Lin'an Fantasy Film Festival will become the No. 1 film festival in Asia, on a par with the Cannes Film Festival in Europe and the Toronto Film Festival in the Americas.

The explosive development of China's film industry in recent years has made many foreign film and television institutions and producers realize that with the awakening of 1.3 billion potential audiences, it is only a matter of time before the Chinese market surpasses North America, and everyone is very concerned about the Chinese market and wants to get a piece of the pie.

It's just that the Chinese market is difficult to enter, and they have to face policy uncertainty and a ledger and issuance system with Chinese characteristics. They tend to be tigers eating snails when facing the Chinese market – they don't know what to eat, and Lin'an Fantasy Film Festival provides a good platform for communication and can provide a full range of support and services to participants from all over the world!

The film market is extremely important to the film festival, sitting on the largest film market in Europe, making Cannes the first of the three major film festivals, backed by the North American film market, making the Toronto Film Festival the existence of the three major film festivals, and backed by the Chinese market, Lin'an Fantasy Film Festival is naturally likely to rise strongly!

Another reporter who was called got up and asked, "Hello Zhang Ran, I'm a reporter from the Los Angeles Times." You said that there will be a lot of foreign films to shoot in Lin'an, but I have interviewed a lot of Hollywood producers, and they are very interested in the Chinese market, but they are not interested in making movies in China. Because language is a big barrier, and it's hard to find different types of supporting characters and backgrounds, Hollywood producers are not particularly willing to come to China to film. So how do you convince them to come to China to make a movie?"

Zhang Ran glanced at the reporter who asked the question, to persuade Hollywood producers to come to China to film is difficult and difficult, simple and simple, as long as they see enough benefits, they will flock to it, and said lightly: "Last month, China and the United States signed the "Sino-US Film Memorandum", which made some changes to the rules of co-production, no need for Chinese actors to star, changed to one-third of the crew must be Chinese, and at the same time required to be filmed in China, now Hollywood films are easier than in the past to get co-production qualifications. With only 25 percent of the share of the film and 45 percent of the co-production, no Hollywood producer wants to miss out on the opportunity to become a co-production. As far as I know, a lot of Hollywood producers are thinking about turning their films into co-productions, including James Cameron. A few days ago, James called me, and the first thing he said was, tell me, how can I turn "Avatar 2" into a Sino-American co-production? I didn't give him an answer, but told him that a forum for Sino-foreign film cooperation will be held at the Lin'an Fantasy Film Festival to discuss the co-production of films. James readily agreed to participate in our forum, saying that he would discuss with us how to make "Avatar 2" a co-production. Therefore, if you hear that "Avatar 2" is being filmed in Lin'an every few years, don't feel strange. ”

The reporters at the scene were stunned by Zhang Ran's news as if they had been immobilized.

That's "Avatar", "Avatar", which has swept the world, is about to become a co-production, and it is possible to come to Lin'an to shoot!

But thinking about it carefully, the reporters were quickly relieved, "Avatar" achieved a box office of 1.8 billion in China, but Fox and the peak of the century could only get 234 million, if "Avatar" was a co-production, it would be able to get 810 million, a full 576 million more, no wonder Cameron is not calm.

Zhang Ran smiled and continued: "In addition to the reason for co-production, starting next year, if a Hollywood project is filmed at the Century Film and Television Base in Lin'an, you can get a 45% tax rebate. This high-welfare subsidy plan will be shared by the Peak of the Century, the Zhijiang Provincial Government and the Lin'an Municipal Government, and will subsidize US$300 million per year for five consecutive years, totaling US$1.5 billion......

Zhang Ran briefly introduced the subsidy situation, the whole subsidy is roughly divided into three parts, the peak of the century, the Zhijiang Provincial Government and Lin'an are one-third of each government. If a project is produced anywhere in Zhijiang Province, the Zhijiang Provincial Government will subsidize 15%, if it is filmed in Lin'an City, then the Lin'an Municipal Government will subsidize another 15%, which is 30% together, and if it is filmed in Century Film Metropolis, then Century Summit will subsidize another 15%, and the sum of the three will be 45%.

Of course, this subsidy of 15% does not mean that if you cost 100 million yuan in the movie, you will be refunded 15 million directly, but 15% of the consumption, that is, if you spend 100 million in Century Film, then Century Summit will refund 15 million to you;

After hearing about the subsidy plan of the peak of the century, the whole scene was in an uproar, and the reporters were shocked again.

Tax rebates and film and television production incentives are common in today's global film and television industry, but the 45% subsidy offered by Century Summit is undoubtedly one of the largest in the world. Before the peak of the century, Vancouver, Canada, had the highest tax rebate in the world, with a combination of federal and state government incentives, and up to 43% subsidy for filmmakers, while Malaysia's 30% tax rebate was one of the highest in Asia.

Now the peak of the century has issued a 45% subsidy, which is undoubtedly the best in the world!

For 5 consecutive years, the annual subsidy is 300 million US dollars, a total of 1.5 billion US dollars, which is too much!

I'm afraid that only Zhang Ran can do such a big deal!

After the press conference, major domestic portals and major news agencies around the world reported the news as soon as possible.

"Lin'an Century Film Capital is the first in the country to launch government policy subsidy measures!"

"Lin'an launched a support policy for the film and television industry, and the Century Film Capital opened in 2012!"

"$1.5 billion is a subsidy, in order to attract the Hollywood team, the peak of the century and the Lin'an government have fought hard!"

"The subsidy measures of the Century Film Capital have been introduced, and the peak of the century has made efforts in the film and television industry chain!"

The subsidy policy launched by Century Summit has attracted great attention from Hollywood and film and television production teams around the world. In just two days, nearly 100 overseas film and television companies, including the six major Hollywood companies, have contacted Century Peak to consult the details of the subsidy policy, and expressed strong interest in filming in Century Film Capital.

The New York Times believes that "if the film subsidy policy of the peak of the century is successful, it will greatly change the pattern of the global film industry, and Hollywood is currently arranging a large number of filming bases in Canada, Romania and New Zealand. ”

The Hollywood Reporter said: "Hollywood producers have concerns about China's policies and cultural conflicts, but money can make a lot of money, and in order to get co-production places, for high subsidies, there will be a large number of Hollywood films produced in Lin'an in the future." ”

Forbes magazine published an article on its website titled "Will China's 'Hualywood' Take the Film Industry from the United States?" in which it viciously stated: "Zhang Ran has proposed very preferential measures to encourage the filming of films in China." In response, Washington should do everything in its power to prevent Peking from taking away another iconic industry of the United States!"

In China, the subsidy policy launched by Century Summit has also attracted great attention from major film and television companies, because this subsidy is not only for Hollywood movies, but also for domestic TV dramas and movies as long as they meet the conditions, they can get a 45% subsidy. In just two days, the relevant departments of Century Summit received thousands of consultation calls, all of which inquired about the specific content of the subsidy.

At the same time, the subsidy policy of the peak of the century has also made many domestic film and television bases feel the pressure, among which the pressure on Hengdian is particularly huge. The Xiangshan Film and Television City in the hands of Century Peak originally had a certain threat to Hengdian, but now Century Film Capital is engaged in high-end studio shooting, and has issued a high subsidy, and the pressure on Hengdian is even greater.

Hengdian's worries are not unnecessary, in just two days, 11 crews originally scheduled to shoot in Hengdian canceled their filming plans, and Benxiangshan Film and Television City and Century Film both went. Even some extras are discussing whether to go to the Century Film Capital and Xiangshan to have a look, maybe there will be more opportunities and more room for development.

In the face of the huge impact brought by the peak of the century, Xu Yong'an, the head of Hengdian, took several managers to go after discussing with his father Xu Wenrong.

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