Organic Farm Author: Farmer is flying

Chapter 89 Inspection

The second stop of Tagawa's mid-year inspection work was an online company. Technical forums for online companies, instant messaging software, and online payment software are all online. Now the operating department has been established, and three independent companies have been directly established to take charge of the operation of the three software, the software development company occupies about 40% of the shares in the three operating companies, and the other shares are reinvested by the investment company using the remaining part of his investment with Li Tao, Luan Jianjun and Qi Yong, and the shareholding ratio of the four remains unchanged. This is the result of Tagawa's discussions with the think tanks of his investment firm.

Before the online payment software began to operate, Tian Chuan asked Li Tao to come forward and invited the CEOs of the four major state-owned banks to sit together and discuss the cooperation of software operation. The name of the online payment guarantee software is Alipay, which is inherited from later generations, and Tian Chuan secretly smiled in his heart at that time: Boss Ma Yun, I'm sorry. Alipay's profit mainly comes from the money pre-deposited in the customer's account and the interest brought by the detention of the money during the guarantee period. When online transactions expand to a certain extent, the amount of money will be astronomical. Such a huge amount of money is relatively stable on Alipay's account, and the income brought is unimaginable. Shocked by his bold idea, several CEOs expressed their support for his approach, and the next day, they signed cooperation agreements with Tagawa's network company. The agreement stipulates that Alipay will open accounts in the four major banks, and if the money paid in advance by the user comes from the four major banks, it will remain in the account of the original bank until it is actually paid. If it comes from other financial units, Alipay is free to dispose of its storage problems. The benefit of the Big Four is that customers' money stays in their accounts for a longer period of time. Moreover, Alipay can change this amount from current to fixed in the future, which can really increase the bank's deposit balance. Alipay's profits come from interest income from account balances and investment income.

After the meeting, Luan Jianjun couldn't help but sigh: "This Alipay is really a good thing." The bank profits, the company profits, the buyer is at ease, the seller is at ease, and everyone is happy. The source of it all is the difference of a few days between the payment and the receipt of the goods in an online transaction. If online trading really develops in the future, I am afraid that the profits will make many people blush. Tian Chuan said: "If I say that in the future, online trading will force most shopping malls and wholesale markets to go bankrupt and change careers, so that the business volume of a large number of supermarkets will plummet, and it will be difficult to survive, do you believe it or not?" Li Tao and Luan Jianjun shook their heads at the same time, and Tian Chuan did not force them to believe it, but said: "Just take it as a dream I had, I hope that the Internet company will push me to the throne of the richest man in the country in the future, anyway, your shares are not as much as mine, basically not surpassing me." ”

He finally reminded several people who cooperated: "We have spent a little more than half of the 6.5 million yuan we invested in the early stage, and at the end of the year, the network company may have to make additional investment." This time I am ready to add 20 million yuan, I hope to invest according to the original proportion, if you believe me, prepare the money in advance, if the funds are not enough, your shares may be diluted, anyway, even if I invest myself, there is no problem. ”

Now, the software company is developing two relatively large free function platforms. This is actually reinforced by the branches of the forum, which are developed as separate software. In addition, they have commissioned a software company in Zhongguancun to start developing image text recognition software for the digitization of physical books in preparation for future libraries.

At the same time, Tagawa asked the Internet company to develop its own websites for all its economic entities and to register a large number of domain names. He did not maliciously register domain names like other reborn people in an attempt to make profits, but only registered domain names for his own property and the industries he wanted to intervene in the future, so as not to be preemptively registered by others. At the same time, he also registered domain names for rural museums, competitive Taijiquan committees, Taijiquan Sports Committee, Agricultural University Taijiquan Association and other units, and established websites in turn.

Many units do not have website operators, and Tagawa categorizes these jobs.

The website of the machinery company is maintained by the company's office, and at the same time opened the online ordering and customer communication business, he asked the sales team to send someone to be responsible for the online service, the current online business has just been carried out, has not yet obtained a formal order, and the customer's online consultation is only a few chats. However, Tagawa asked the sales team to promote the company's online service business at the same time during the sales process and expand the influence of online sales.

For the promotion of the picking tourism business, Tagawa did not put together the vegetable sales of the Kokuyun Club, but established a separate website. The purpose of this is to make picking tourism an advantageous and profitable industry in the village, and eventually become independent from his own organic vegetable production base. After half a year of operation, Tianchuan's picking tourism directly drove more than a dozen households in the village to plant greenhouse vegetables, melons and fruits. Tian Chuan reminded the village cadres and guided the growers, so that everyone staggered the varieties and harvest seasons, so that the whole rest tourism project has something to pick and see all year round.

Because of the tourist picking project, the mutton of Wang Lame in the village, the local flavor restaurant of the second sister-in-law Li Chunhua's family, the tofu and soy products of Liu Denan's family, and the salted eggs of Zhang Chengye's family, many of these specialties have formed a certain reputation, and many people in the picking group will buy some. Tian Chuan entrusted Qi Ligang to manage the village's tourism promotion network and rural museum network, and now there are no tourist customers in the village who have rushed to other greenhouses, but the greenhouse vegetables are close to maturity, and the people who grow greenhouses are a little anxious.

Tagawa is going to promote the tourism picking project online, but of course, this can only play a supporting role at the moment. A more direct way is to contact travel companies and advertise, and he plans to promote the markets of Jinshi and Yongyang and Langfang, but there is no specific way yet.

The websites of several Tai Chi institutions are similar in content, and are now temporarily managed by the members of the School Tai Chi Association. Among the members is a senior student in the Department of Computer Science, who is responsible for all the network management of the association.

After reading the network company, Tian Chuan accepted Luan Jianjun's strong invitation and went to visit the real estate company. The company itself has nothing to look at, only a small office building, a few offices. The purpose of the visit was to listen to Luan Jianjun boasting about his glorious achievements. After half a year's efforts, the 33 buildings of the first residential community developed by the company have all been capped, 70% of the houses have been sold, the total construction area of the real estate exceeds 250,000 square meters, and the sales price has been more than 700 million yuan. It is estimated that the net profit of this community will exceed 350 million yuan.

Now the company still has two communities under construction, both of which are in good locations, all on the side of the third ring road. One is already excavating the foundation, the other is being demolished, and construction is expected to begin in October. The community that has started construction is in North Taipingzhuang, and the off-plan houses are selling well.

After discussion, several people decided not to pay dividends for the time being, and left the profits in the company as the next development fund.

Later, when it came to the situation of the home improvement supermarket, Luan Jianjun said: "The first phase of the supermarket project is a hall, and the foundation has just been made, but the construction will be very fast, and it is estimated that it will be completed within two months." Now less than a quarter of the investment promotion work has been completed, which is a bit troublesome. ”

Tagawa asked, "How is the internal functional area divided?"

Luan Jianjun said: "It is probably divided according to the floor area, tile area, furniture area, etc. ”

Tian Chuan was stunned, isn't this the practice of the general decoration city? Although it is convenient for customers to compare and purchase various materials, there is no concept of serving customers at all. So he said: "Isn't this a wholesale market? You think, most customers are decorating for the first time, and they are basically unclear about various materials and processes, so they can only learn as they buy." When you enter a building materials city like yours, you can only listen to the sales clerks of each house when you buy materials and what price you spend. By the time the learning is almost done, the renovation is over. That's not the case with the home improvement supermarket we're going to do. ”

Luan Jianjun asked curiously, "What kind of sales model is there?"

Tagawa said, "From the very beginning, I said that what we wanted to do was to be a 'supermarket'. What is a supermarket? It is to put the things of various brands together, clearly mark the price, so that customers can see it at a glance. If there are manufacturers who want to list the superiority of their products in the store, we also allow it, but the promotional materials must be reviewed and meet the requirements. Each manufacturer can send promotion personnel to carry out promotion, as long as the supermarket's regulations are complied with, we will not intervene. Of course, when buying large building materials, customers can contact the supermarket attendant to discuss the details of delivery and other services. In addition, there should also be a processing service area in the supermarket, which can have decoration companies, woodworking processing, furniture customization, doors and windows custom sales and other businesses, which are also required to be clearly marked. In this case, the shopping experience of customers is completely different from that of a building materials city with small shops. Can you imagine what it's like to walk into a market in an industry that you are completely unfamiliar with, and be fooled by one salesperson after another?"

Luan Jianjun said: "My building materials city can also be clearly priced." ”

Tian Chuan said with a smile: "Brother, are you too naïve, or do you think the customer is too naïve? The salesperson in the store will have a hundred ways to sell at a high price and at a low price, believe it or not? In the end, the price of the things that customers buy depends on their level of bargaining." Moreover, the merchants who do decoration and building materials deceive customers, and there is no psychological burden at all, because there are basically no repeat customers among the customers of decoration and building materials. ”

"When shopping in home improvement supermarkets, customers do not have the psychological burden of this at all, because there are professionals in our supermarket to check for them. Whether it is price or quality, it can be seen at a glance and completely transparent. ”

After listening to Tian Chuan's words, Luan Jianjun fell into deep thought, and finally decided to change the supermarket's business policy according to Tian Chuan's method.

Tian Chuan finally suggested that Luan Jianjun advertise more for home improvement supermarkets, especially building advertising. Advertising on the building of your own new real estate, just facing the customer group, and almost no money, no cost, why not.

In addition, it is necessary to try to attract big brands to settle in and raise the grade of our supermarket. At the same time, it is also necessary to take into account the mass brand, supermarket, and any grade of brand.