Chapter 336 of the text was released in North America

Next chapter

According to the statistics of relevant institutions, the Palme d'Or can get the equivalent of $15 million in media exposure. For a movie like Fahrenheit 911, with such a publicity effect, there is almost no need to invest heavily in publicity.

The situation is completely different for "Time Warrior", which has been released on Rotten Tomatoes after its Cannes premiere, with a freshness rating of 92 and an 82 for MTC's comprehensive media score. As a commercial film, it is already a rare good reputation. However, although Bo X has raised the forecast value, the number is still not high, and now the prediction given by Bo is 30 million in the first week, and the final box office is 70 million, and the popularity of the movie is still not enough.

Lionsgate will naturally not be idle, and began to frantically burn money for publicity, striving to maximize the popularity of "Time and Space Warrior" before its official release.

Film promotion is a money-burning job, and it is almost impossible for Hollywood to succeed at the box office without spending money on publicity. Whether it is "Queen Blair" or "Ghost Record", it has burned tens of millions of publicity dollars. The publicity cost of Hollywood movies is generally more than half of the production cost, and the cost of "Time and Space Warrior" is 90 million, so the publicity fee should be more than 45 million.

However, Zhang Ran can't come up with this money, and the publicity fee can only be paid by Lionsgate, and after the box office of the movie comes out, Lionsgate will deduct the publicity cost first, and then share it with Zhang Ran.

Now Lionsgate's TV channel is massively airing trailers for "Time Soldier", while channels with a concentrated youth audience like MTV are inserting "Time Soldier" commercials every night, while top movie magazines like "Variety" are beginning to appear Keanu Reeves interviews, newspaper critics' columns hugging "The Matrix" thighs, "a masterpiece beyond "The Matrix", "The Wachowski brothers should be feeling the pressure", etc., trying to make the audience feel that this is a film comparable to " The Matrix.

After this round of marketing bombardment, before the official release of the movie, the popularity of "Time and Space Soldier" reached a new peak. The latest prediction given by Bo is 35 million in the first week and 85 million at the final box office.

On June 11th, the North American journey of "Time Warrior" officially began, and the premiere took place at the famous Chinese Theater in Los Angeles.

On this night, there were three premieres at the same time, "Star Saga 2", "Around the Earth in 80 Days", and "Garfield", and each company held a grand premiere.

The other three films are all works of large companies, and there are a lot of stars on the scene, and there are many stars. And the red carpet of "Time Warrior" looked starry-stard, and the only big star who came to cheer was Reeves' friend Sandra Bullock. Lionsgate has been making small-budget movies and horror films, and its connections can't be compared with the Big Six, and Zhang Ran is a rookie director, so it is naturally difficult to attract big stars to support him.

However, with Keanu Reeves' fame and a lot of publicity money, the fans who came to cheer were no less than the other three movies. At this moment, in front of the huge billboard of "Time Warrior", thousands of avid fans gathered on both sides of the red carpet, filling the entire street.

When the crew members of "Time and Space Warriors" walked on the red carpet, the fanatical fans raised the cheering cards in their hands and screamed desperately: "Keanu!

The loudest and craziest are basically female fans in their teens and twenties.

Although the fans didn't come for themselves, Zhang Ran still waved at everyone very friendly. However, he felt a little emotional in his heart, when he first came to Los Angeles to study, he strolled along the Avenue of Fame, looking at the footprints and handprints of those big stars, as well as the legendary theater, which was out of reach for Zhang Ran at that time. Now that his film is premiering here, there's a sense of comfort that dreams have come true!

After entering the theater, the No. 1 screening hall was full, in addition to the main creators and crew of the film who had already taken their seats, there were also more than 100 film critics from various media. The rest were all fans, and a hundred of them wore white T-shirts with "Maple Knife City" written in Chinese, and they were the lucky ones who were selected at the official website event.

At the same time, more than 700 theaters in North America were filled with audiences in front of 2,100 screens, and everyone was looking forward to the beginning of the movie. The movie will only be officially released tomorrow, and all theaters are not rolled out today.

The praise of Rotten Tomatoes and the praise of the media have long whetted the appetite of the audience. However, the movie did not disappoint them, the tense and exciting plot, and the rapid pace made people breathless.

Ryan and Jones are good friends, and they participated in the official website event, but unfortunately were not selected for the premiere. However, as die-hard fans of Reeves, they still rushed to the theater to watch the movie as soon as possible.

As veteran fans, Ryan and Jones realized that this was an extraordinary movie in the opening ten minutes. The color of the movie picture is natural and full, the editing rhythm is hearty, the music perfectly sets off the effect of the picture, and the car soars from the sky to the ground, and the fierce collision makes people's blood boil, which is simply hilarious.

Not only them, but in front of more than 2,000 screens throughout North America, countless audiences are exclaiming.

"Oh my God! This drag racing scene is so amazing! "Fast and Furious" is like a girl driving compared to this! This is a real action movie!"

"That's cool! I've never seen special effects like this in any other movie before, this director is a genius, do you know who the director is?"

"It's a Chinese, it seems to be called Zhang Ran!"

"What? Chinese directors, it's incredible! I thought Chinese directors could only make art films! But this guy is really good at filming, full of imagination!"

Sandra Bullock was a little skeptical when she heard that Reeves gave her best performance in this film. However, as the plot of the movie progresses, Bullock finds that this statement is not an exaggeration at all, Reeves has indeed made a huge breakthrough in this play, compared with the expressionless and lack of inner fluctuations in the past, compared with the expressionless Reeves in the past, his tears, his sadness, his pain, all of them are so real, and the whole performance is very infectious.

Sandra Bullock was very happy for Reeves.

As a sci-fi action movie, the action scene is undoubtedly what the audience is looking forward to the most, the last 30 minutes of the movie have a sense of speed, a very amazing sense of power, and the scene is very gorgeous, and the fight is shocking and crying, which makes the people present addicted: "This fight scene is too emotional, this speed, this power, it's just explosive!"

"I think the fight scenes in this movie are much better than 'The Matrix', and it looks cooler!"

"Wow, hit the fourth layer of space, this world is a desert!"

"Time Warrior" is different from other sci-fi action movies, not only explosions, drag racing, crazy fights, nor only heroic and invincible male protagonists. "Time and Space Warrior" is actually telling the story of people, the growth of people, and the story of an ordinary person who lives a miserable life and grows into a hero. Therefore, the whole movie has a real and moving force, and this sense of realism also makes the audience more engaged.

The whole movie is 140 minutes long, but the audience at the scene does not feel the passage of time. When the movie ends, many people seem to be unsatisfied.

After the lights were turned on, the applause, whistles, and screams on the scene were endless, and almost everyone was doing their best to express their love for the movie just now, and the audience pushed the atmosphere of the scene with enthusiasm.

After the premiere, the audience was in a state of excitement, whether they knew each other or not, and they all praised each other loudly and talked about the content of the movie just now.

"God, this movie is so exciting, I can't believe it. Do you think the ghosts that people usually talk about are really people from another dimension?"

"I think there is ability, maybe it's like in the movie, there is another person next to us, but we can't see him, he can't see us, only people with special abilities can see it. ”

"Keanu is so handsome, if he can give me a hug, I'll be happy even if he dies soon!"

"Who's that actress? It's so cool, I think she's even cooler than Keanu! If only I had such a cool girlfriend, I want her whip to whip me!"

"That actor is called Zhang Ziyi, and he is the starring role of "Crouching Tiger, Hidden Dragon"!"

Just as the audience walked to the theater hall, there were people queuing up to buy tickets, asking, "Are you watching the premiere of "Time Warriors"?

"Oh God, this movie is simply amazing, I've never seen such a wonderful movie, it's unbeatable!"

"Hurry up and watch it, you'll definitely regret missing this movie!"

At the same time, in almost all the 700 theaters where "Time Warrior" was released, something similar happened. Everyone who watched the movie was completely shocked by the special effects, plot, and creativity of this movie!

Ryan and Jones came out of the screening room, and they were both very excited. Ryan danced to Jones: "If Zhang has a new work, I will definitely go to the theater to see it, and now I am already a fan of his movie!"

Jones agreed: "Me too, he's a genius. The movie is so good, I'm going to watch it again tomorrow night!"

Ryan nodded: "I'm coming too, this movie is worth watching twice, no, five times!"

Just then, a staff member came over and asked them to help with the questionnaire.

Ryan didn't think about it, and drew a heavy stroke on the position of the questionnaire "A", and Jones, who was next to him, took the pen and chose "A" without hesitation.

After the premiere, Zhang Ran returned to the hotel and called Zhang Jingchu to talk about the premiere, then turned on the computer and waited for an email from Cinemasore.

CS is the most important film market research company in North America, providing an immeasurable box office reference for the entire industry. For a movie, the score of CS is much more important than Rotten Tomatoes and MTC. Unlike preview screenings organized by blockbuster films, CS surveys are conducted immediately after audiences have watched the premiere of a film, and the final box office predictions based on these audience word-of-mouth are astonishingly accurate. The rating of CS is easy to understand. A is success, B is okay and relatively satisfied, and C is bad news, which means that a box office tragedy is about to happen.

The bosses of Hollywood studios will anxiously stay in front of the computer after the premiere of the movie and wait for an email from CS with the rating of the movie, and usually CS will send an email at 11 o'clock sharp.

However, the CS score is only a basis for predicting the box office, and the score does not represent the whole story. For example, the film "Companion Resort" was scolded by critics, and the audience's evaluation was B, but CS predicted that the movie could receive 133 million. The reason for CS is that in the same schedule, this is the only comedy, and there are no competitors at all, but in the end, the movie achieved a box office of nearly 110 million.

At 11 o'clock, Zhang Ran received an email from CS, he took a breath and opened the email.

It's a cause to cheer about!

The CS score is A, and the predicted box office is 120 million! (To be continued.) )