In the applause of the audience, Li Fan quickly stepped onto the stage.

"Hello everyone, investors, it's a pleasure to meet you. ”

The host Xu Feng came to Li Fan's side with applause, and he said, "Warmly welcome Li Fan's arrival." Li Fan is the heaviest entrepreneur in the 3 seasons of our show since it was launched.

Now I will hand over the time to Li Fan and the four investors. ”

After Xu Feng made the gesture of "please", he walked to the side of the stage.

Ma Liang, the founder of 59.com, said: "Li Fan's appearance really shocked me. I just asked Mr. Gu, and it turned out that Mr. Gu didn't know that you were coming.

Are you sure you're not joking? Don't you want to sit in the middle of the four of us?"

Li Fan was happy, "In front of all the big guys, how dare I joke, I really came to attract investment." ”

Yu Cheng asked: "Are you sure you are serious?

"Well, I'm serious!"

"Alright, let's get down to business. ”

Ma Liang: "The 'Sharing of the Million Prize Pool Plan' that shook the industry for a while is indeed a genius idea, this marketing is very barbaric, crazy and powerful, and the effect is too significant!"

And your Lezhi.com's own content is full of highlights, with the attribute of automatically absorbing attention, and this entrepreneurial direction is extremely accurate.

It has opened up new markets, and it has also accurately captured the psychological needs of the general public.

No matter what others do, I must vote for you, at the moment I am just worried about the profit model, can I make money?"

When Li Fan was about to answer, Gu Wanli said, "Don't worry, let's talk step by step." ”

Ma Liang grinned: "Seeing such a good project, I can't control it a little." Okay, you guys are three people who started a joint business, right?"

Li Fan nodded: "Yes, in addition to me, there are also Professor Song Hang of Chenhua University and Professor Cheng Yong of Beijing University." ”

Victoria: "Li Fan, what is the situation of your shareholding ratio?"

"I'm 4, and the other two professors are 3 each. ”

Ma Liang frowned suddenly, "Hey, you don't have an option pool?"

"Hmm. ”

"Why?"

"After the equity reorganization, it will naturally be set up. ”

"Oh, how much are you going to pool options?"

"20 percent. ”

Yu Cheng asked: "I have a curiosity, how much money did you burn when Lezhi.com was founded? The results are so good, you get 20 million, right?"

Li Fan: "Not so much, we have a super-first-class team to operate, and the preparation time is extremely short, so the money is used on the blade, and 9 million yuan was spent before and after."

Our start-up capital is 9 million, and our three co-founders each contribute 3 million. Isn't this spent, so I'm here to ask the big guys for help. ”

Ma Liang joked: "I found a problem, they are also invested 3 million, why are you 40%, 10% more than the two of them, where is this more than 10%?"

Li Fan replied with a joke: "Maybe, it's more from the appearance, right?"

There was a burst of laughter at the scene, and at this time, Niu Benben in the backstage lounge, he silently remembered one thing in his heart: make jokes, enliven the atmosphere, and show his calmness.

Niu Benben is planning to learn from Li Fan.

Yu Cheng said in surprise: "It's only 9 million start-up capital, then why don't you sole proprietorship? This 9 million is too easy for you, right?"

Li Fan: "I think sharing is the main theme of this era and the future. Sharing can make the best use of people's talents and promote the rapid development of the company.

This is not the time of Scrooge and family business, and if for the sake of the company, I don't mind if my stake falls below 10% someday in the future. ”

When the four investors heard this, they nodded their heads, and everyone was very satisfied with this answer.

Yu Cheng asked: "What is your motivation for starting a business? After all, you are already well-known in many fields, why did you set foot in business?"

"To do something meaningful, the establishment of Lezhi.com is considered a commercial act in the eyes of many people, but in my heart, it is a public service activity, providing interesting knowledge for the people and guiding people's lives, which is the essential attribute of our website. ”

"But it's a business after all, for this start-up, have you ever thought about what you would do if you failed?"

Of course, Li Fan thought about it, and frankly speaking, if he fails, he will fail, what else can he do? If this road doesn't work, he won't go!

But this can't be said to investors, and investors have to blow it, so that they can see their indomitable courage and domineering, investors want to see the temperament of entrepreneurs the most, including these two points.

Li Fan said: "Failed to start a business? I'm sorry, I haven't thought about it." I have always believed that there are only two outcomes for the future of Lezhi.com: success, or very success. ”

Li Fan's words were plain with a hint of domineering, which caused thunderous applause at the scene.

Backstage, Niu Benben nodded silently: Well, I'll brag when the time comes!

Gu Wanli finally spoke, he said: "Celebrity entrepreneurship often has a drawback, and they are very accustomed to using the fan economy to make profits, but at present, it seems that many celebrities have failed.

We also know that there are individual celebrities who have achieved commercial success, but they have one distinctive feature: de-staring.

Have you thought about it?"

Li Fan nodded: "Mr. Gu, of course I have considered it, and I am also trying to be as starry as possible, such as the million prize pool plan, the video we recommend, the source is just a college student." ”

Ma Liang: "Lezhi.com's traffic is already very good now, what is your future profit model?"

"At present, it is the tipping function, and we share it with the creator. ”

"What about the future?"

"The future, we can talk about it in detail. Li Fan refused.

"So what else are you going to do? The Million Dollar Pool Program is already very good up front. ”

Li Fan refused with a smile: "This can't be said at the moment." ”

Yu Cheng nodded, "Yes, trade secrets." ”

(Niu Benben in the background silently remembered one more: learn to refuse.) ）

The four investors had an in-depth understanding of Lezhi.com for about 10 minutes, and then talked about financing.

Victoria asked, "What is your valuation? How much is the financing?"

Li Fan: "The valuation during the year is 1 billion yuan, and the financing is 80 million. ”

As soon as these words came out, the recording room was stunned, and the scene was in an uproar:

"How much?"

"80 million? Oh my God, I remember that in the show, the largest investment amount was only 20 million. ”

"Can investors easily invest? 80 million, 100 million less. ”

……

After the four investors glanced at each other, Ma Liang took the lead and said: "I believe in one sentence: a person's excellence is a habit. Since Li Fan can achieve great success in other fields, he will also move forward on the road of business.

Moreover, I particularly appreciate Li Fan's marketing talent, as well as the strictness of Lezhi.com's content moderation. I voted!"

The audience gasped, really cast?

Ma Liang continued: "The valuation is 1 billion yuan, and the financing is 80 million, which is to sell 8% of the equity. I invested 80 million, but I want 20% of your equity. ”

Li Fan smiled faintly: "Thank you." ”

"80 million, this ......" Yu Cheng frowned, and summed it up, "That's it, don't 80 million, I'll invest 100 million." ”

The audience at the scene directly fried the pot, 100 million! This is 100 million!

Although there is not much difference between 80 million and 100 million, the concept is different! This 100 million is for many otaku, how many mobile hard drives have been purchased!

Li Fan felt that there was nothing good, and as he expected, Yu Cheng said again: "But I want you 22% of the shares." ”

In the face of the big fat of Lezhi.com, everyone is salivating, Lezhi.com's innate advantages are too great, not to mention anything else, just the business philosophy of Lezhi.com, the government must vigorously support it, not to mention the vitality that Lezhi.com has now shown.

Victoria is bound to say: "Lezhi.com, I'm decided." No matter how much you compete, I'll add 10% to your best offer. ”

The applause at the scene rang out instantly.

The audience thought to themselves, this foreign girl is such a local tyrant!

Yu Cheng asked, "Mr. Gu?"

Gu Wanli waved his hand, "I won't vote, my own family." ”

Ma Liang: "Li Fan, which one of us do you choose? Victoria doesn't have to think about it, as you just said, the purpose of your financing is not only for money, but also for resources. Victoria doesn't have the resources in the country!"

Victoria laughed, "Not necessarily!"

The investors looked at Li Fan with burning eyes, waiting for his response. But seeing that Li Fan said impatiently: "Raise 80 million, and only sell 8% of the shares." ”

"The shares are given too little. ”

"Didn't you say it before, you have to know how to share, so let's take a step, 80 million, 18% of the shares. ”

Li Fan reiterated with a smile: "I'm sorry, I can only sell 8% of the shares." ”

"It's too bad, it's not appropriate!"

"Your current valuation is obviously too high, only about 300 million. ”

……

In the face of price reduction, Li Fan continued to smile lightly: "Ladies and gentlemen, I can only sell 8% of the shares, and this is unshakable." ”

Ma Liang: "Then I can't vote." ”

Yu Cheng: "I don't recognize this share. ”

Victoria recognized it, no matter who made the highest bid, she directly added 10%. Therefore, she didn't participate either, just waited for the net to be closed at the end.

Li Fan bowed suddenly, "Okay, since that's the case, then I'll give up today's financing, thank you." ”

The four investors looked at each other, which was a bit unexpected for them, and they had never encountered such a tough entrepreneur before.

How can we talk about financing that depends on the fixed price of the entrepreneur? Generally speaking, entrepreneurs have repeatedly regressed, after all, they have to live and die and ask for others.

Everyone suddenly looked at Gu Wanli, and their hearts woke up in an instant, there is still a big tree here, and Li Fan cannot be in a desperate situation, this is a typical fearlessness!

In fact, there is no need to rely on Gu Wanli, Li Fan can afford this money by gritting his teeth, so he has no sense of urgency of the financial crisis, and he is not in a hurry to immediately attract investment.

As soon as the three investors were surprised, Li Fan had already moved to the side of the stage.

Ma Liang: "Wait a minute, don't worry, it's easy to discuss!"

Yu Cheng: "15% shares, 80 million, will it be?"

Ma Liang glanced at Yu Cheng and said, "Li Fan, 100 million, I also want 15% of the shares." ”

Li Fan stopped, "Is there anything lower?"

Just when Ma Liang looked at each other, Victoria said: "I said, on the basis of their highest offer, I will add another 10%, that is, 110 million, 15% shares." ”

"Thank you guys, I can only provide 8% of the shares!" Li Fan said, bowed, and left the stage.

Ma Liang got up and waved his hand and said, "Teacher Li, let's talk in detail in the audience." ”

Yu Cheng got up and left the table, trotted to the passage, held Li Fan's hand and said, "Let's discuss it again, let's discuss it after the show, I want to vote for you very, very much, let's study it again!"

The host Xu Feng came to the center of the stage and said, "Please come back and take a seat, everyone is calm, good things are grinding, don't be in a hurry."

Please the last entrepreneur of this issue!"

Backstage, Niu Benben learned another trick from Li Fan: retreat is advance! If he takes it right, it will have a miraculous effect.

Li Fan was at ease and in the confrontation with the investment bosses, and he had strong control, and Niu Benben learned a "mess".

The staff said: "Niu Benben, please introduce yourself to the camera." ”

Niu Benben recalled the "learning experience" and said: "My name is Niu Benben, I am the founder of Orange Mall, and at present, I have a Taobao two crown stores and a physical store, specializing in health care products......

My goal is to achieve sales of more than 100 million yuan within the year, and the company will be listed within three years.

……

Dear investors, may we set sail together and create brilliance together!!"

Investor seats:

Ma Liang shook his head: "How can this kid brag so much?"

Yu Cheng sighed: "The young man is a little unpragmatic." ”

Then, bang, bang, two red lights lit up.

Niu Benben was startled when he saw this, and he couldn't speak, what's the matter? I learned from Brother Fan!

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