Due to the high cost of video games, the cost must be reduced or evenly shared.

Therefore, whether it is the DLC mad road or the tide of free-to-play games, it is basically inevitable.

In-game purchase services will also become a type of charge that will be added to most games.

Many players find the money-hungry game "too bad", so sometimes a strange phenomenon occurs.

Even if a game is not fun, as long as there is no charge and less charge, it will be regarded as a "conscience" by players. Crazy Amway this game.

This behavior is a stress response, and at first you can't even see what's wrong.

However, when some manufacturers still cater to this point of players, the taste of everything changes.

For example, turning paid content into liver, although it does not cost a penny, it can also achieve the achievements and achievements obtained by spending players, but the time it takes is often ten or a hundred times higher.

Replace the charged content with a lot of repetitive work time.

Players don't think this game is bad, even when they give up, they will regretfully say, "It's a conscience game, it's good if it's not so liver......"

However, how can these games not liver?

Although Takahashi supports in-game purchases, in this new era, it does not accept in-app purchases, does it accept DLC?

Although saying that two paths in itself does not mean whether they are evil or not, it is too much, such as the Sims series, although each part will have dozens or hundreds of DLCs, but they are all useful expansions.

Xiao Ai has never thought of splitting the content of the base game into DLC, so that players can buy the base game is only equivalent to buying a paid ticket. Therefore, it is still relatively conscientious.

But what about others?

If you can charge for it, you can charge it twice, and you will never charge it just once.

The same is true for in-game purchases, a small number of in-game purchases can support the profitability of the game company.

Is it really like Shang (meow) Haibao Kai, the game "Plants vs. Zombies 2", which could have been a big kill in the Chinese market, with a mere over-in-app purchase, so that players can't play without in-app purchases, making people angry?

The unboxing in "Anti-Terrorist Operation" is actually another world, and in-game purchases have been around for several years, and almost the only form of in-game purchases that has been found to have more sustainable development potential.

The mentality when opening the box is to some extent equivalent to a kind of gambling (meow) betting.

And when human beings face gambling (meow) betting, they often feel more exciting.

To some extent, there are even some players who feel that what never happens is the best.

When gambling (meowing) betting, they are always full of hope for the future.

And when "Anti-Terrorist Action" opens the box, all kinds of special props in the alley keep turning, and as the box gradually expands, it seems that it may burst out at any time, which will make players feel excited.

Even, some players who don't have a big enough heart will choose to close their eyes when opening the box.

It's just that behind all this, there is still only a cold probability.

For the things that are opened in the box, only the smaller the probability of bursting, the rarer and the higher the value.

Therefore, if the explosion rate is really as most players think, they can do what they want, and what they want can be exploded, then I can only be sorry to say that none of these things can be valuable and can make players excited.

It is precisely because a few people have it that this thing is valuable.

Therefore, from the beginning of the unpacking system, it means that it will not follow the wishes of most people.

Even, sometimes it provides a certain amount of negative emotions.

However, these negative emotions provided cannot be completely unilaterally said to be good or bad.

Because......

These negative emotions are likely to turn into greater joy when a good thing is opened.

The sweetness of bitterness is far more sweet than the sweetness of constantly coming and going.

It's like some web games that may appear in the future, and I can't wait to give players 10,000 boxes and open 10,000 artifacts.

When players get these artifacts, will they still have so much fun?

Even the maintenance of the current coolness depends on the coolness brought by the circle of these games.

Let's say that when a player was younger, he played a game that was difficult. When others reach middle age and have money but can't play this game, there is a power-enhanced version of the game, and as long as you spend money, you can get a childhood artifact game, does he want to play it?

Play!

Of course play!

That's why "Legend" web games will one day become the mainstream of China's web game market.

It's because of this that there are too many emotional fans, and in order to make money, Shanda also adjusted the explosion rate of weapons and equipment in the game too harshly.

The depression of the year has been released on the current page game, but it has exploded into a kind of pleasure. The result is a market with billions of dollars in annual revenue.

However, the weapons that come out of the game like "Anti-Terrorist Action" will not affect the balance of the game, and there is no attribute bonus, but it is possible that the color will change somewhat.

For this kind of game that emphasizes multiplayer battles, fairness is the most important thing, if you spend money, you can buy stronger weapons, although the game looks like the revenue figures will look good in the short term, but in the long run, the game does not have much future.

This is the same as the crazy charge of Shang (meow) Haibao Kai, which belongs to the category of being too ugly to eat and ruining the game experience.

The quality of a game itself is important, but marketing and operation are also very important.

An excellent game, put in the garbage operation, may become a game full of ghost suits, but in the excellent operator, you can send an apology announcement every day because the server is full and you need to queue up.

"Counter-Terrorism Operation" is a game that applies a new charging model, and the battle against "Counter-Strike" is not at a disadvantage when the gameplay is still acceptable.

On the contrary, Counter-Strike, which requires money to buy, has encountered some problems with promoters.

However, Villefort has never been a vendor to sit still.

If the valve factory has no ability at all, they may have been acquired by other manufacturers or directly bankrupt.

In the face of 10,000 households of "Counter-Terrorism Operation", they also quickly made adjustments, first of all, they announced that "Counter-Strike" will start to be free to attract new players.

Immediately, they announced a compensation plan.

All players who spend money on Counter-Strike before that time will receive a $30 in-app ticket that can be used to open cases directly in the game.

Make up for the unwillingness of old players, and even make old players feel that they have earned.

I have to count that Villefort is also an excellent company in terms of controlling the psychology of players.