The online drama "Dragon Group" ended yesterday, and the fans who had already praised this drama were deeply impressed by the finale. - Sohu Entertainment

"Dragon Group" officially came to an end yesterday, but the story is not over, although He Chong and they defeated Dracula, but the more powerful Cain was released, and Tang Chengcheng is also uncertain, so many viewers and netizens strongly requested to shoot a sequel, setting off another wave of Internet discussions. ——Xinlang Entertainment

On the day of the broadcast of the finale of "Dragon Group", the number of hits on the whole network exceeded 400 million, breaking its own record again. —Tencent Entertainment

Early the next morning, major web portals and the media all reported on "Dragon Group", and this phenomenal TV series once again aroused heated discussions among netizens.

TV dramas at the pinnacle of the century have always been popular, and this time "Dragon Group" is no exception, making Chang Jirong, Yuan Shanshan and other leading actors popular all over the country. Since the beginning of the broadcast of "Dragon Group", Chang Jirong and Yuan Shanshan's Baidu index has not fallen out of the top five, and Huang Xuan, Lin Xiaolu and others have also been in the top ten. Chang Jirong's Weibo fans have surged from tens of thousands to millions today, and tens of millions of various endorsement contracts and scripts are pouring into them like snowflakes.

Hong Kong and Taiwan media lamented that in recent years, the mainland Xiaosheng Xiaohua has been pouring out wave after wave, especially the students brought out by Zhang Ran, who want to have good looks, acting skills, and packaging, and they are simply beating Hong Kong and Taiwan Xiaosheng in an all-round way, and now the Xiaosheng Xiaohua in Hong Kong and Taiwan is about to die!

Although Zhang Ran has been busy with 3D testing, he has not forgotten "Dragon Group". After all, "Dragon Group" is a big IP that he has planned for many years, and he has always hoped to make "Dragon Group" a superhero that belongs to the Chinese, and export Chinese culture to the global market with Chinese stories and Chinese characters.

The "Dragon Group" TV series is the most important foundation of the entire big IP plan, and only if the TV series is successful, there is the possibility of subsequent development. It's just that there are too many variables in film and television works, and Disney's ability to create IP is second to none in the world, but it is also a time when it fails. Everyone knows that "Pirates of the Caribbean" is very successful, but how many people know that while Disney is creating "Pirates of the Caribbean", there are two films adapted from the park project that have been wiped out due to box office failures. Therefore, whether "Dragon Group" can succeed or not, no one dares to pack tickets.

Now that "Dragon Group" has set off a ratings storm in Asia and has accumulated a number of fans in Europe and the United States, the most critical step in the IP plan is to take a step!

In order to further raise the big IP of "Dragon Group", and for the follow-up development of "Dragon Group", Zhang Ran convened a meeting with the senior management of the Century Summit Film and Television Department.

In the conference room, Gao Jun, Ye Lin, Cai Yinong and others were talking happily. Cai Yinong, who was joking, was full of spring breeze, and his pride was overflowing. Of course, it is understandable that she is proud, in the past, domestic TV dramas could only spin in East Asia, but this time "Dragon Group" is not only popular in East Asia, but also millions of viewers in Europe and the United States have watched this TV series through Netflix, which is the first time for Chinese TV dramas.

Zhang Ran picked up the teacup and knocked it on the table, reminding everyone that the meeting was over, then looked at Cai Yinong and said with a smile: "Mr. Cai, let's announce the data of "Dragon Group" in various places for everyone!"

Cai Yinong laughed proudly, took a report in his hand and read unhurriedly: "Up to now, the click-through rate of "Dragons" in the mainland has approached 8 billion, and the click-through rate of a single episode has exceeded 400 million, creating a single-episode record for TV dramas broadcast online; more than 2 million viewers have watched "Dragons" on Netflix, considering that there will be multiple users watching on one Netflix account, the actual number of viewers of "Dragons" may be 8 million to 10 million, or even more; The average rating is 35, surpassing the 32 of Zhang Jizhong's "The Legend of the Condor Heroes", setting a new record for mainland TV dramas in Xiangjiang; in Taiwan, the rating of "Dragon Group" is 5.12, breaking the 5.02 of Zhang Jizhong's "Dragon Babu", setting a new rating record for mainland TV dramas in Taiwan; in Dongying, the rating of "Dragon Group" is 23, breaking the record set by the Korean TV series "Winter Love Song" and creating a new record for the ratings of foreign TV dramas screened in Dongying......

Gao Jun and the others knew that "Dragon Group" was very popular overseas, but they didn't expect it to become like this. One record after another was easily broken, and one new record was quickly born. "Dragons" seems to be born to break records, which is too domineering, right?

Waiting for Cai Yinong to finish reading the data, Ye Lin couldn't help but say: "I know how wonderful "Dragon Group" is, and I believe that "Dragon Group" will be a great success, but I really didn't expect it to be so successful, and I actually refreshed all kinds of records, it's incredible!"

Gao Jun also sighed sincerely: "Yes, the performance of "Dragon Group" is really amazing, it is comparable to "Huanzhu Gege". After all, the influence of "Huanzhu Gege" is only in Asia, and there is no influence in Europe and the United States, while "Dragon Group" has millions, or even tens of millions of viewers in Europe and the United States!"

Cai Yinong said proudly: "To be honest, I didn't expect "Dragon Group" to be so successful. Now it can be said that this big IP can be regarded as cultivated!"

Zhang Ran was not so optimistic, and said lightly: "Now is just the first step we have taken to success, we are not just making a fortune and leaving." Our goal is to create a super IP with a life span of 20 years or even longer, just like the superheroes under the comics, which can flourish forever. One season is not enough to achieve this goal, it will take at least five seasons to achieve the effect, and the IP of "Dragon Group" must continue to be raised!"

Although Cai Yinong admires Zhang Ran very much, she still has her own ideas about the development of "Dragon Group": "I agree to continue to raise the IP of "Dragon Group", but I think it is still possible to develop it appropriately while raising it, such as launching the game of "Dragon Group", if the game is done well, it can stick to users." ”

Zhang Ran was about to speak, but he listened to Gao Jun next to him and said, "I think we should develop it as soon as possible, and we can't stop developing." The popularity of "Dragon Group" has brought about a wave of following the trend of shooting similar themes of Dragon Group, and now many film and television companies are crazy about the Dragon Group at the starting point and other stations, such as "Chinese Dragon Group", "Dragon Group Agent" and other copyrights have been won by film and television companies. In the past two days, I got a news that the online drama of "Chinese Dragons" is already in preparation, and Bona's "Chinese Dragons" movie has also begun to be established. We can't raise IP slowly, if we slowly raise IP, and others preemptively make the movie of the Dragon Group and make the game, then the peaches we planted will be picked by others!"

Zhang Ran was slightly stunned when he heard this, everyone knows that domestic film and television dramas are serious followers, "Huanzhu Gege" became popular, and a bunch of Qing palace dramas appeared; after "Soldier Assault" became popular, a bunch of military dramas appeared; "Latent" became popular, and spy war dramas flooded; not only the theme followed the trend, but even the name followed the trend, after the fire of "Bright Sword", "Sharp Sword", "Turning Sword", "Ice Sword", and "Dumb Bride" became popular, there were "Million Brides", "Perfect Bride", "Cruel Brides" and so on, "Dragon Group" It was expected that some people would follow suit after the fire, but Zhang Ran didn't expect Bona to jump out to make a movie about the Dragon Group, which is clearly a provocation to the peak of the century!

Cai Yinong and the others heard Gao Jun's words, their faces changed slightly, Youku, iQiyi and other video sites are simply following the trend, but Bona is not as simple as following the trend, and the meaning of provocation is obvious.

Ye Lin snorted coldly and said, "In the past two months, Wanda has been provoking us, and this time the rush to shoot the "Dragon Group" movie is clearly coming at us!"

"We should fight back with all our might, give Wanda a hard time, let them know that we are powerful!"

"Yes, if we don't fight back in an all-round way, others will think that we are afraid of them!"

In the past two months, everyone knows that Wanda has been constantly provoking the pinnacle of the century, and they also understand Wang Jianlin's intentions. Wanda bought MGM last year, but still has no say in Hollywood. Wang Jianlin hopes to tell Disney and other Hollywood companies that although the Century Peak is awesome, we are not afraid of them at all, and we have the power to be inferior to them in China. We can help you enter the Chinese market, and you can help us distribute our films globally, and everyone will benefit from each other!

Wanda acquired Bona, has the connections of the Hong Kong circle, and absorbs part of the power of the Beijing circle, it is a combination of the Beijing circle and the Hong Kong circle, plus Wanda Cinemas, and MGM acquired in the United States, itself is quite powerful, if Wanda is combined with Disney, and Harvey Weinstein and other opponents at the peak of the century, then Wanda will become a very terrible opponent.

However, Zhang Ran didn't see it that way, and said lightly: "We will definitely solve the grievances with Wanda, but not now." We have to go according to our own plan, and we can't be distracted by Wanda. Bona likes to shoot "Dragons", right, let them shoot it. For a big production like "Dragon Group", the script, shooting, and post-production will take at least three years, which means that it will not be released until almost 2014. At that time, our industrial chain should be completely completed, and when the time comes, our theaters will not release Wanda films, Weibo will not give them popularity, and ticketing websites will not sell Wanda tickets, and then our mobile phone system should occupy most of the domestic market share.

Gao Jun and they all knew that the company had plans to make a mobile phone system, and they understood that the mobile phone system could bring a lot of traffic to the company, but now after listening to Zhang Ran's words, they really realized how terrifying it was to hold the mobile phone system. If the mobile phone system at the peak of the century blocks Wanda's APP, the audience will not be able to buy tickets on Wanda on their mobile phones, which will definitely be a fatal blow to Wanda.

However, Cai Yinong is still a little worried: "But everyone is swarming to shoot the theme of "Dragon Group", which is easy to overconsume, causing the audience to suffer from aesthetic fatigue, and then resist this theme. ”

Zhang Ran is very confident in "Dragon Group": "There is no real aesthetic fatigue in this kind of theme, just like a romantic comedy, someone will always watch it, the key depends on whether your story is good or not, and whether you shoot it well." As long as the story is exciting enough and filmed well enough, there must be an audience. How many years have American superheroes been aesthetically fatigued? There really is no need to worry about this question. ”

Zhang Ran looked at the crowd and continued: "The most important thing for "Dragon Group" now is to attract more audiences on the basis of sticking to the existing audience, teenagers are a big market, and audience training should start from dolls. Next, we will draw manpower from Tiangong Chongcai to form an animation department to create a series of cartoons called "Dragon Group", which will be broadcast for free on various video websites and TV stations, cultivate young audiences, and truly raise the IP of "Dragon Group"nt

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