In fact, neither glassblowing nor pottery is unique to Eslite Workshop Street, which is part of the handicraft business itself, just like going to a chocolate shop to participate in chocolate making, and going to some cake experience shops to make your favorite cakes.

It's all about the experience.

It's also a business model.

It is also a favorite way for tourists.

Travel, play, is the focus on experience.

Otherwise, when you arrive at a scenic spot, just take pictures, and then take the car to the next scenic spot, and continue to repeat the photo, what is the consciousness?

Whether it is a cultural landscape or a natural landscape, it is all about experience.

Lin Zhengrong generally has no interest in the cultural landscape, unless his work needs to do art collection or other things, otherwise, he is not very willing to join in the excitement.

In contrast, they will prefer natural landscapes.

However, when they came to Taipei, they wanted to go to the scenic spot to play, but they really didn't have this time.

Coming to Taipei is a journey for Lin Zhengrong.

There is no need to complete any tasks, even if the group exhibition is a repeat of the previous graduation show.

So during this time, he was in a good mood, although he didn't go to the DIY pottery hall like the girls like Chestnut and them, but he was quite willing to visit the entire workshop street.

It is different from Yanfu Innovation Park, and it is more commercial to send it to the Cultural and Creative Park.

A lot of crafts can be faced by tourists.

Yanfu Innovation Park is more of an entrepreneurial base, and the positioning of the two is still different after all.

But visiting the workshop street still gave Lin Zhengrong a different experience.

Another shop that Lin Zhengrong finds even more amazing is that he can make his own silver and copper jewelry. The space here is very compact, around the cash register is a circle of 10 workstations of workbenches, each workstation has a complete set of tools used in traditional hand-processed jewelry, it can be said that although the sparrow is small and has all the internal organs, it is like a traditional handmade jewelry processing workshop, messy with a little fresh feeling.

How to describe the dress and temperament of the waiters in the store... It is also quite bridging with the workshop taste of the small shop, and has a kind of charm of old Shanghai.

However, it is a little more difficult to participate here, with a lot of onlookers, but all the workstations are empty, and it seems that only true craft enthusiasts will take the time to pay for it.

Judging from the on-site situation, among all the handicraft experience projects, the production of leather goods is still the most participatory, and the leather goods shop here is almost full.

In the leather workshop, you can choose from glasses cases to handbags, although the price is definitely a little more expensive, but you don't need to buy a complete set of handmade tools to start work, and there are teachers at any time to correct the guidance, very suitable for manual beginners to take the first step on the road of hand-made.

In addition, there are music box DIY workshops, potted plant workshops, painting workshops, etc., which can cover various interests of general handicraft lovers, plus the small fresh atmosphere created by the packaging, I believe that every literary and artistic youth who visit here will be eager to try and generously donate.

Lin Zhengrong and his group spent more than two hours on the upper floor of the entire mall.

Walking to the upper floor of the mall, I finally came to the "Eslite Bookstore".

This is also the link that everyone is looking forward to the most.

Eslite Bookstore, the flagship store with the largest name of Eslite Books.

But it's much bigger than the pocket-sized bookstore at Shih Chien University.

However, although it is large, the decoration of each Eslite bookstore is completely uniform, and the coffee-colored sign will appear at the end of the elevator elevator, and the whole store is filled with coffee, beige, and milky white warm tones, as if the Eslite decoration designer wants to tell everyone that drinking coffee is a perfect match for reading a book.

Unlike the rest of the downstairs, all Eslite bookstores are forbidden to take pictures, and if you have to take a picture of the environment, no one will stop you, just don't take pictures of the specific content of the book.

It's the same as going to a clothing store and banning photography.

It is generally forbidden to take pictures in clothing stores, and the most important reason is to prevent stealing the version, because after many first-line brands are launched, a large number of buyers will flock to it, if you buy new products to imitate, no one can say anything about this kind of buyer, so many fashion buyers are VIP users of the brand, even if the shopping guide of the store knows that the other party is the buyer, there is no way to do it, it is impossible to restrict the other party from buying.

But taking pictures is different, taking pictures or even secretly taking pictures is a completely cost-free thing.

This is also the most hated thing for brands.

Therefore, the prohibition of taking photos is limited to clothing stores, even in Eslite bookstores.

Lin Zhengrong thinks that this kind of explicit regulation may be due to the stricter regulations on intellectual property rights in Taiwan, and the Taiwanese version of the book with the same content will be sold for three times the price of the mainland version, and the impact of piracy on Taiwan's cultural industry will certainly be more significant.

Lin Zhengrong is still in favor of this phenomenon, after all, he is also a creator, and if there is a pirated infringement, he also hates it.

Of course, he is in the mainland, and it is still more difficult for him to go to the bookstore without taking pictures.

Some professional books, sometimes there is no need to buy them, so take out your mobile phone to shoot some of the content you want, this kind of thing, Lin Zhengrong has not done it.

When he used to be in a bookstore, he used to do it often.

Photography is also rarely banned in mainland bookstores.

Besides, everyone was poor when they were students, but Lin Zhengrong really didn't have many opportunities to go to a large-scale book center, Yanfu Library has enough books, and now there are electronic libraries like Chaoxing, and even connect with the entrance to the national electronic library for free in colleges and universities.

If you really need any information, you can find it in the school.

It is also a free resource for colleges and universities.

It's just that most college students ignore it, and it is often until the time to write their graduation thesis that they will go to professional websites such as CNKI to operate other people's professional papers to plagiarize, and the world's papers are copied, so you really want current college students to write papers and check the literature well, which is really not easy.

Of course, not all people in Taiwan are cultural people, and not all readers in Taiwan will come to Eslite Bookstore to buy books.

Most people won't buy it.

Shen Manni will not buy it either.

Eslite's books are expensive.

People who visit Eslite generally look at it on the spot, but there shouldn't be many people who buy it.

Compared with the deserted Xinhua Bookstore and the Book City Book Center in China, Eslite Bookstore is undoubtedly rich in the creation of bookstore business culture, and you can read books while drinking coffee in this place.

So it's not books that are bought, it's coffee, or even a culture.

This can be seen from the cashier of the bookstore that is deserted.

Lin Zhengrong bought books in Eslite three times, and none of them caught up in line, and almost when he arrived at the cash register, it was an empty scene that no one had ever come before, and it should be said that the cash register of each bookstore was the most unattended place.

This matter is actually very understandable, judging from the fact that Taiwan is still far from catching up with the per capita wages of the mainland's first-tier cities, it is really expensive to spend three times the price of their locals to buy books.

Because he has been to Taiwan, Lin Zhengrong can't help but laugh at the kind of mainland media or self-media that preach that Taiwanese like to read and be literate at every turn.

In the eyes of these media, it seems that the cultural temperament of the Taiwanese people really wants to throw off the mainland several streets.

This is not the case.

For the preservation of traditional culture, Taiwan does have its own complete system, but it does not mean that Taiwanese are all culture.

Unless it's some professionals who are engaged in cultural creation.

Fashion designers like Lin Zhengrong are barely half artists.

But if you want to talk about ordinary people, it's not likely.

However, to say that the number of people visiting Eslite Bookstore can indeed reach the level of several Pageones in Yanjing, or even slightly more, but everyone is holding paper books and being fascinated, at least Lin Zhengrong didn't see it.

However, Lin Zhengrong still admires Eslite's business philosophy.

The great thing about Eslite is that no one buys it, and people can still make money and keep opening stores.

Lin Zhengrong thinks that for a company with pursuit, some things can never change, this part has the role of "soul", for "Eslite", the bookstore is its "soul", no matter how many people come to buy, put the bookstore in an important position to lay the unique cultural atmosphere of this department store (enterprise), now in the Chinese area, who doesn't want to say that he is a cultural person?

Since he is a cultural person, he should come to visit Eslite, which is Lin Zhengrong's own inadvertent idea.

Because Eslite does make half-baked artists like Lin Zhengrong feel comfortable.

In a way, this is also the business of Allure underwear.

It is to sell traditional underwear culture.

In terms of the promotion of underwear culture, Allure underwear is indeed in the forefront.

But for ordinary people, what else is there to promote in a piece of underwear?

In most people's eyes, underwear is linked to **.

However, this kind of thing makes Allure underwear so elegant that it can't be done.

It even gives people the illusion that underwear can be full of art.

But is lingerie really art?

That's where the benevolent comes in.

Lin Zhengrong does like culture-related things, in essence, he is also a literary and artistic young man, and he also likes some petty bourgeois things.

If Eslite, it's not a bookstore, it's something else.

He certainly wouldn't have that much affection.

The time that everyone spent in the bookstore was not long, and they didn't come to read the books, but more to experience.

Especially after hearing Lin Zhengrong tell Shen Manni that the books in it are three times more expensive than those in the mainland, no one will spend this kind of unjust money.

What's more, it's hard to carry books when you buy them.

So after everyone felt the atmosphere, they quickly left the bookstore.

The downstairs dining area of Eslite Songyan Shop also continues to have an elegant and light feeling, among which the more famous store should be Shu Qi and Lan Xinmei's KIKI Restaurant, perhaps looking at the elegant decoration with the same temperament as Eslite, it is difficult to think that it is Sichuan cuisine here. Wu Baochun, a baker born and raised in Taiwan, won the European bread world championship at the first World Cup Bread Masters held in Paris, France.

Not to mention the gold content of this competition, it is already a great thing that a Chinese can win the championship of an international culinary competition and be widely recognized by the Western world.

After turning around in front of various restaurants that look delicious, Lin Zhengrong finally chose to have a bowl of luxury udon noodles, Lin Zhengrong thought that Lin Zhengrong was probably attracted by the scene of cutting udon noodles on the spot, this noodle shop with the longest queue for cutting and selling, but it was full of delicious food, and it should be perfect if you are in a hurry.

After eating noodles, it had already sunset outside, and just as Lin Zhengrong was about to leave Songshan Cultural and Creative Park, it suddenly began to rain, so Lin Zhengrong turned into the newly opened "Eslite Hotel" hotel. To be honest, hiding from the rain is just an excuse, and when you look into this hotel from the floor-to-ceiling windows, just the décor of the lobby bar is very attractive, and it is imperative to go in and have a cup of coffee. The style here is a bit inaccurate to describe in other words, but it is a "Eslite" style.

From the appearance of the hotel, it is not difficult to see that the positioning here should not be lower than any 5-star hotel, and in Taipei, there are not many hotels with lake views and cultural parks, let alone in the city center. This hotel has just opened, but it is now the hottest hotel in Taipei, and it is also one of the most expensive hotels in Taipei, but it is still only 4 stars, which can be called low-key luxury.

Since Lin Zhengrong does not live here, it is difficult to evaluate its facilities and services, but judging from the performance of the lobby bar, Eslite Travel should not be selling luxury routes, but a mysterious positioning similar to high-end literature and art. If you compare it with a high-end hotel in the traditional sense, it may be more similar to "Four Seasons" or "Mandarin Oriental", but it still seems to be more intimate to petty bourgeois intellectuals.

The Lobby Lounge is almost an iconic sight of Eslite Travel, with thousands of books behind the bar that can be accessed at will, resembling a library rather than a high-end hotel lobby in some ways.

Using books as the theme of the hotel lobby Lin Zhengrong This is the first time to see, the book with the modern sense of simple design furniture has formed a different sense of high-end, Eslite tells Lin Zhengrong with practice, high-end is not necessarily splendid, not necessarily the accumulation of famous brands, even ordinary books that can be enjoyed fairly by the world's dicks and the rich can become elements with a high sense of quality, and cultural temperament can also endorse high-end positioning.

After several intimate encounters with Eslite, Lin Zhengrong feels that culture cannot be said to be more or less, but who is really integrating culture as an important element into the business, rather than selling culture as a commodity.