Chapter 830: Promotion
Although Fin.K.L debuted to the year, it is also the only girl group that can remain intact and has not disbanded, unlike the mythical group, Fin.K.L, who has no military service, undoubtedly develops better, and with the members of the mythical group continuing to serve in the military one after another, the activities have been suspended, and Fin.K.L has become the only group that has not disbanded the first generation of the group.
In addition, there is also the existence of the gold-sucking madman Lee Hyori, because of the appearance of Kim Yufan, the director of Lee Hyori did not release a new solo album as originally did, because some people were jealous and secretly played conspiracy, and the director of Lee Hyori appeared negative news at all times, and there was even a scandal of plagiarism of the songs of the new album, Yan zhòng affected Lee Hyori's reputation, yes, Lee Hyori, who was originally a top solo female singer, had a very short glory period.
But now, Lee Hyo-ri is not busy launching a new album except for the phenomenal new album that Fin.K.L just flew solo and made himself a Korean sexy goddess.
In addition, Lee Hyo-ri has been active with Fin.K.L since then, and has released singles and mini albums, which have not disappeared from everyone's sight. Therefore, Lee Hyori's popularity of solo not only did not decline, but because of a long time, it unexpectedly reached a state of hunger-quenching sales, which made Fin.K.L after the mini album begin to develop solo, and Lee Hyori gained huge popularity as soon as he solo, relying on Lee Hyori's popularity and influence, advertising endorsements and commercial performances have appeared one after another, and the money earned even exceeds the sum of the other three people in the group.
And Kara is not bad, as the leader of the new generation of Korean girl groups, she should not make too little money, and then go to Japan to develop, although she suffered a lot in the early days, but with the advantage of the combination of Japanese system. Coupled with the top-level support of MC and Universal Music Japan, it resisted the suppression of Ai Hui and began to stand on its feet.
Although it is still a second- or third-rate combination in Japan, it can't stand Kara's good looks, plus Japan's economy is developed, and the market is much larger than that of South Korea. Although it is only a second- or third-rate combination. But it is also a group recognized by Japanese fans, and in this case, Kara has earned more money in Japan as a second- or third-rate group than in South Korea as a top girl group.
This is also why, almost all Korean singers, whether solo or group, have developed to a certain level of popularity and popularity. It will definitely open up foreign markets, and the first choice is Japan.
The reason is very simple, that is, the Japanese market is large, the economy is good, and it is too easy to make money. As long as you really gain a foothold in Japan, even if you only belong to third-rate singers and second- and third-rate singers in the Japanese music scene, the income you earn. It will not be worse than the top singers or groups in Korea. Even if Kara has some advantages in appearance, he will earn more.
missA is much more low-key in comparison. But with the identity of two Chinese, missA has a high popularity in China, and several tentative trips to China, although the main purpose is to check missA's popularity in China and see that it seems that it can enter the Chinese market, but every time it can also be performed by the way. Publicity and advertising endorsements, and a lot of money is earned.
This is because MC is only in music, but also in Fin.K.L, Kara, and missA, plus advertising revenue from actors such as Kim Tae-hee. Liu Zaishi's variety show dominance earned 50 million US dollars, and there is really no difficulty.
However, these are not the most profitable things for MC companies, because the most profitable things for MC companies this year are movies and TV series.
Why in the Korean entertainment industry, movie actors are more valuable than TV drama actors, and TV drama actors are more valuable than singers, in addition to fame, value and interests are definitely the core reasons.
Because actors are different from singers, although filming is very hard, compared with the singer's seventeen or eighteen hours a day's high-intensity schedule, from the beginning of the year to the end of the year, the actor is undoubtedly much easier.
Although it is easy, the actor is higher than the singer in terms of value, value and profit income. To put it bluntly, actors are in a hurry to work easier than singers, but earn more money, this is the actor with a higher status than a singer in South Korea.
Not to mention anything else, it's that this year, MC Company has produced a total of one TV series and one movie.
According to the contract signed by Jin Yufan with advertisers before, starting with 20% of the ratings, if the TV series does not reach 20% of the ratings, it is an advertising money, and the money will be collected only when the ratings reach 20%.
At the same time, if you reach 30% of the ratings, you have to add money, more than 30%, every 5 percentage points increase, the advertising cost will be increased.
Amount~~~ Of course, this rating is calculated as the average rating, and it is the average rating of the entire TV series, not according to the ratings of each episode. After the broadcast of "Bread King Jin Zhuoqiu" is over, when the time comes to speak with the average ratings, advertisers will pay the advertising fees one after another.
Take a look at the current terrifying ratings of "Bread King Jin Zhuoqiu", the average rating has broken through the 40% mark, and this rating can definitely make advertisers pay three times more expensive than the 20% rating.
Because of Jin Yufan's fame and reputation, the TV series "Bread King Jin Zhuoqiu" has attracted countless advertisers, who have injected their own products into the TV series for promotion.
In terms of advertising placement alone, under the calculation of the film and television department of MC Company, as long as "Bread King Jin Zhuoqiu" can guarantee 40% of the ratings after the broadcast, it will at least triple the $10 million to $30 million, which is still at least, and the specific situation depends on the average ratings.
This is just advertising placement, there are other aspects of income, not to mention, plus the TV series has made Sung You-ri and Kim so-hyun skyrocket, and the invisible value of this zào is even more immeasurable.
is just a TV series, and the value of the zào created is almost taken for granted, and all the singers of the MC company worked hard to create the value of zào six layers. And it takes less time and is more relaxed, which is why the status of TV drama actors is higher than that of singers, and they can make money, you must know that the singers of MC companies are currently the most competitive among all music agencies in South Korea, and their popularity and influence are combined, and they are the strongest and the most profitable.
But even so, a large group of people worked desperately for a whole year. The value of the zào created is only a little higher than a TV series, and this gap is a bit risky.
This is just a TV series, you must know that movie actors have a higher status than TV drama actors, for the same reason that TV drama actors have a higher status than singers, that is, the value of what can be created is higher.
This year, MC Company only produced a TV series, that is, "Sunshine Sisters". Because at that time, it was facing the suppression of major actor management companies and film production companies. In this special case, the movie "Sunshine Sisters" is completely invested by MC Company itself and participated by everyone in MC Company.
From this point of view, there are no outsiders in the movie "Sunshine Sisters", and how much money can be made is basically taken by the MC company itself.
And the movie "Sunshine Sisters", the final number of moviegoers reached 10.44 million horrors, which is more than 80 billion won according to the average Korean movie ticket price of 8,000 won. In the end, MC was able to get 40%. That's more than 30 billion won, which translates to more than $30 million.
This is only the direct box office revenue, not counting the advertising placement, and the actors' advertising endorsements from countless advertisers brought about by the high number of moviegoers.
Calculated together, the movie "Sunshine Sisters" can bring at least nearly $40 million in revenue to MC Company. This is still the most conservative estimate, and it is only domestic in South Korea.
You must know that "Sunshine Sisters" has become another Korean local film with more than 10 million viewers. It will definitely receive huge attention, and it will be able to be released in other countries under this attention at that time, I dare not say that it is global, but at least it is certain in Southeast Asia.
As for overseas copyrights, it is really a net profit, and it is counted. Estimates of several million dollars are conservative estimates.
In this way, the value of a movie like "Sunshine Sisters" even exceeds the value of all singers under MC Company for a year's hard work, which is why the status of movie actors is higher than that of TV series actors and singers.
Looking at the stunned trio. Jin Yufan couldn't help laughing, jokes, show off your wealth, don't show off your wealth with your buddies, show off your wealth with me, show off your wealth with me, aren't you asking for hardship, it's too comfortable to live a good life, the idle egg hurts and has nothing to do, and it's not to find a buddy to slap your face.
Whether it is MC's income in 2009 or Jin Yufan's personal income, it is definitely able to kill the three people sitting in seconds. MC company's annual revenue, more than S? M, JYP, and YG are even higher combined.
And Jin Yufan's personal wealth can definitely kill three people in seconds, and even the bosses of all brokerage companies in the Korean music industry add up to the point of being killed by Jin Yufan in seconds.
Jin Yufan has how much money now, Jin Yufan doesn't know, although Facebook has not been listed, but now the added value has increased by leaps and bounds, and the estimated value has exceeded 30 billion US dollars, and Jin Yufan has almost nearly 10 billion US dollars with the shares in his hands.
However, Facebook was not Kim Yufan's biggest asset before it went public, because in addition to Facebook, Kim Yufan has other projects, especially several companies aimed at mobile games, which are more valuable than Facebook, which has not yet been listed.
Kim Min Young and the three of them were silent in an instant, Nima, what else is there to show off, although I know that the MC company must have made a lot of money this year, but I didn't expect the most conservative estimate of 50 million US dollars, which is too big a gap.
It's a pity that Jin Yufan didn't seem to plan to let the three of them go, but said in a somewhat confused tone: "By the way, it seems that there are movies and TV series, I don't know how much it is, but I heard President Hong Shengcheng say that movies and TV series are really very profitable, and I am considering that I will spend more time on movies and TV series in the future, because this year, we MC invested in a movie and a TV series, and the income created by zào has exceeded the total value of MC company in music." ”
Kim Min Young: "......"
Park Jin-young: "......"
Yang Hyun Suk: "......"
The value of a film or TV series is more than the sum of its parts. Just now, Jin Yufan also said that MC Company has made a conservative estimate of 50 million US dollars in music this year, so doesn't it mean that movies and TV series combined, conservatively estimated to make 50 million US dollars, or even higher.
Combined, that's more than $100 million. Nima, when will the Korean brokerage company be able to generate $100 million a year. $100 million doesn't seem like much. But if you exchange dollars for more and exchange them for won, that's 100 billion won.
In the whole of South Korea, except for those top large groups and large companies, a company can generate 100 billion won in revenue in just two years after its establishment. Who is not shocked, who dares to despise.
Don't forget jì, the MC company has the big killer of Jin Yufan, and it was very low-key and inactive in 2009. You must know that in the MC company, Jin Yufan is the core and soul, and the same is true in terms of making money.
It is said that Kim Woo-beom is preparing for a new album and will start an active period of about one and a half to two years, so that the total revenue of MC in 2010 will be completed. Definitely be able to reach a brand new record, and even shock yourself, a record that you look up to incomparably.
Jin Minying and the three of them looked at each other a few times, you look at me, I look at you, and they all see helplessness in each other's eyes.
Now in the face of MC companies being so strong, the three major companies have no choice but to sigh and find a way to catch up as much as possible. Even if you can't catch up, try not to be left too far behind by the MC company.
The MC company has a solid foundation, and now it is even playing petty tricks and conspiracies. It won't have much impact on the MC company, but it will anger the MC company and be retaliated by the MC company's mad revenge.
This also made Kim Min-young and the three of them just sigh about the situation of the MC company, and they thought about playing yin in their minds. But just think about it, unless you can kill with one blow, maybe there is a stronger backstage, otherwise, whether it is Kim Min Young or Park Jin Young. Or maybe Yang Xianshuo doesn't dare to provoke today's MC company lightly.
So, the three of them made a wise choice to change the topic, if they talked to Jin Yufan about income again, it is estimated that they would be completely hit by Jin Yufan and the MC company.
In recent years, as the influence of Hallyu on Southeast Asia has grown, Korean culture has become more and more important in the upper echelons of the South Korean government. Half an hour later, accompanied by Choi Kwang-sik and Bae Jong-jun, Lee Myung-bak personally came to the annual meeting and personally met with the bosses of various companies in the Korean entertainment industry.
Kim Woo-beok, Kim Min-young, Yang Hyun-suk, and Park Jin-young, respectively, are the heads of the four major brokerage companies in the Korean music scene, and of course they were received by Lee Myung-bak.
After Lee Myung-bak said a lot of thanks to the four major brokerage companies for their contributions to the promotion of Hallyu culture over the years, Kim Yu-bum and the four of them looked humble guests, and a lot of people did not dare to be a reply, and Lee Myung-bak's expression became stern and began to get down to business.
"I just listened to Bae Jong-joon's explanation, and I realized that this is really unfair to the four of you. But at present, the influence of the Korean Wave is getting bigger and bigger, and the promotion must be more active, not interrupted, and even need to work harder to promote, so don't think too much about the four of you, as a Korean, it is the duty of every citizen to work hard for the influence of the Republic of Korea. ”
"Inside, we'll try. "No matter how arrogant the four of them are, but in the face of Lee Myung-bak, the first head of South Korea, they still have to keep a low profile. Kim Min-young and the three of them are really respectful, and Kim Yu-beom will not respect them until the time, but I just feel that since they are Koreans, they must be more or less honest in the face of the South Korean president, and everyone is really good, isn't it.
To be honest, when he met Lee Myung-bak, the head of South Korea, Kim Yu-beom really didn't have much reaction, but he felt that Lee Myung-bak looked younger than on TV, this makeup is powerful, and there is no hair on his forehead, which is a little funny.
If this is the Chinese president, Jin Yufan will definitely be different, don't talk funny when the time comes, it is estimated that standing in front of the chairman, he will not dare to speak in the atmosphere, and he will not be able to speak excitedly.
Lee Myung-bak was obviously very satisfied with the attitude and answers of the four people, and nodded with a smile: "Of course, the four of you have made great contributions to the promotion of Hallyu culture, and this time you have to sacrifice your own interests, and even sacrifice those artists and children, we are not unseen, so we plan to prepare an award from this year, organized by the Ministry of Culture, Sports and Tourism, which is an award for outstanding contributions to the country in the field of popular art." ”
Looking at the four people who were a little surprised, Lee Myung-bak said with a smile: "Although this matter is still being discussed, it is not a big problem, and it has basically been finalized." And this award, according to the previous decision, was named the Korean Popular Culture and Art Award. ”
"Korean Popular Culture and Art Award!" Hearing Lee Myung-bak's words, Kim Yu-beom couldn't help but be stunned for a moment, but quickly reacted, nodded thoughtfully, and then bowed his head slightly, already beginning to think about it in his heart.
As for Kim Min-young, the three of them are not very clear about the Korean Popular Culture and Art Award planned by the South Korean government and organized by the Ministry of Culture, Sports and Tourism, but the three of them have their own ideas in their hearts.
This Korean Pop Culture and Art Award, in the end, is led by the government and organized by the Ministry of Culture, Sports and Tourism, and in terms of status and honor, it will definitely be higher than other awards, which also makes the three of them have their own ideas in their hearts, and they plan to work hard and strive for several awards at the first Korean Pop Culture and Art Awards. (To be continued......)