Chapter 135: An Unexpected Sweep

November 17, 2010, 7 p.m., Busan International Convention and Exhibition Center. Pen ~ fun ~ pavilion www.biquge.info

Jointly organized by the Ministry of Culture, Education and Tourism, the E-Daily newspaper and Sports Chosun Magazine, and co-organized by the Korea Game Industry Association, Korea's largest game awards ceremony is held here.

In terms of hosting specifications, the Game Awards even surpassed the Blue Dragon Awards, which were organized by Sports Chosun magazine and co-organized by Chosun Ilbo, the Daejong Awards by the Korea Filmmakers Association, and the Baeksang Arts Awards, which were sponsored by Nikkan Sports Newspaper.

Of course, in terms of the influence and attention of the people, the game awards are far inferior to the last three, which are collectively known as the three Korean film and television awards, but from the perspective of the attention of the government and the state, the game awards are at least not below the latter three.

In addition to the four popularity awards on different platforms, the selection rules of the game awards are 20% for netizens, 10% for professional journalists and industry insiders, and 60% for the award committee. The popularity award is 80% for mobile phone voting and 20% for professional journalists.

Voting is open from October 18 to November 1. In other words, the final result of this year's award was actually decided half a month ago, but it will not be revealed until today.

As the No. 1 giant of Korean game companies, the headquarters of Naxon and its subsidiaries and branches occupy more than 100 audience seats, and Liu Kewei and Che Guanglong are sitting in the inconspicuous corner of the Naxon phalanx in suits and leather shoes at the moment.

Originally, this year's Game Awards didn't have anything to do with the threesome studio at all, and it had nothing to do with them. However, Director Zhao called them here temporarily for the reason of "familiarizing themselves with the atmosphere in advance" and "getting familiar with each other by the way".

Even the two suits on his body at this moment were bought in a shopping mall passing by after departure.

Director Cho and Special Counsel Kwon sat in the first row with Naxon's president, Kim Jung-joo, and CEO Heo Min, and other leaders of the decision-making level. Liu Kewei and Che Guanglong found the most remote corner to sit down in a low-key manner, just wanting to make soy sauce quietly, anyway, as a studio that has just been established for a month and a half, basically few people in the company know them.

Liu Kewei held his mobile phone and watched the dance version of "HOOT" dance version of the MV that was just released today, turning over and over to see it enough, and Che Guanglong was also holding his mobile phone, but he was texting Ruoying non-stop.

There are a lot of subsidiaries and branches of Naxon, except for the executives in the first row who are familiar with each other, many of the attendees have never met the people around them at all, except for the occasional small talk with people in the same department, most of them are also as focused on their own business as they are, and have no idea of accosting strangers on such occasions.

Of course, Hellcat Studio, which is sitting in the second row, has long been praised by the media as a popular candidate for this year's awards, and the main creator of "The Legend of Rocky Heroes" is the focus of everyone's attention. Their location can be said to be in a crowded city, many producers from other companies and editors and reporters from game media have come to greet each other, and producer Lee Eun-seok is also full of excitement, as if the big award has been received in advance.

"Yo, Liu Production, Car Program, you are also here?"

Che Guanglong raised his head and hurriedly hit Liu Kewei with the tip of his elbow, who took off his headphones in a daze, and then saw that the middle-aged man in front of him who only had a one-sided relationship was not the R&D director of Neople Company, who else could Jin Zongze, the producer of "Dungeons and Warriors"?

The two hurriedly got up and bowed in greeting. South Korea's social etiquette is very strict, in the face of both seniors and elders, the slightest rudeness will be despised and reprimanded, although the requirements for foreigners will not be as harsh as Koreans, but the strange eyes will definitely not escape.

After saying hello, Jin Zongze surprisingly did not leave, but sat down directly beside Che Guanglong.

"Don't be so restrained, today I am just a spectator like yours. ”

This sentence came from the mouth of the producer of Naxon's single game "Dungeons and Warriors", which is currently the best in terms of revenue and prospects, how could Liu Kewei and Che Guanglong take it seriously?

Not to mention anything else, just after this appearance, the gamers and media people in the nearby audience frequently paid attention to this place, and you can understand what kind of existence this Jianghu status is.

"You're too modest, DNF's performance ......"

Before Liu Kewei finished speaking, he was interrupted by Jin Zongze waving his hand disappreciably.

"No matter how popular "DNF" is, it didn't win the President Award or the Prime Minister's Award, but it just won an Excellence Award and a Popularity Award, which is just comforting. In this venue, more attention is paid to the so-called technological progress than to the feedback from the market. Just from the voting score, the award committee accounted for 60%, and netizens accounted for only 10%. ”

Liu Kewei was stunned for a moment, and said a little uncertainly: "I'm sorry, I don't understand what you mean......"

Jin Zongze turned his head, his previous smile was gone, and he stared at him with a serious face: "Liu Zuo, I'm curious about you and your team, what is the original intention of making games? Is it to win awards to prove yourself, or to make money, or to make good games?"

Raising his chin at Lee Eun-seok, who was shaking hands and talking with several game magazine people in front of him, Kim Jong-taek laughed and said, "For example, that one makes games to win awards." Naxon's profits are high enough, and now it is pursuing spiritual gains, such as winning the President's Award or the Prime Minister's Award, which has never been seen in history, which is also the honor that President Kim dreams of. ”

Stretched out his hand again and pointed at Zheng Yingxi, who was sitting a little lonely in another corner, Kim Jong-taek pouted and said: "That is a typical example of making games to make money, those casual games in Lodumani Studio, but they are the most cost-effective game projects, with few manpower and a short R&D cycle, and each work can be continuously produced and put to the market like a factory assembly line." It's a pity that Naxon's most profitable studio is destined to not get much recognition in this venue. ”

In the end, Kim Jong-taek cocked his thumb and compared it to his chest: "There are also fools like me who only want to make a good game, and they do their best to make a game, and the market performance in East Asia is quite passable." But in this kind of industry event, it is only a supporting role at most. ”

After saying this, Jin Zongze paused for more than ten seconds, and looked at Liu Kewei's expression meaningfully: "Now, Liu Production, have you found the starting point for your game? What kind of game person do you belong to?"

If you can, of course, it is the most perfect result to take all three into account!

Technological innovation is directly proportional to the input cost, and with the existing material and manpower of the three-person work, even if I have ambitions, it is impossible to build a castle in the air out of thin air.

When it comes to making money, what game person doesn't want their works to make money and sell well? Even if it's Kim Jong Chaek Kim Productions, you're no exception, right? As for casual games or other genres, choosing the former is not necessarily due to the low cost of research and development and short cycles, but more because of the differences in the producer's own game concept orientation. Some people like to play competitive games, some people like to play adventure puzzles, some people like to shoot and kill, there are a thousand Hamlets for a thousand people, and the market itself has different game types in demand, and it is a little too narrow to despise casual games based on cost and cycle alone.

As for good games, this definition is obviously imposed by Kim Jong-taek himself. As long as the game that the player likes, it is a good game for him, and "DNF" is just recognized by a relatively mainstream audience, who says that niche games are not good games? For example, if you think about Duan Shanshan, Saiwen and Liu Suifeng who were thrown in Seoul, can't "The Sixth Day Demon King", which has been obsessed with by those picky guys for five or six years, be considered a good game?

Liu Kewei pretended to be stupid and laughed a few times, gave a thumbs up, lowered his head, scratched one of his eyebrows, and said a little shyly: "Actually, I'm just a first-time producer, so I didn't think about it so much, I really haven't considered what you said." I just want to make a game that carries the game philosophy and dreams of our team, and if it can be recognized by more players, it will be the highest reward for us, and we dare not expect anything else. ”

Jin Zongze looked at him seriously, with a rather playful expression on his face, like a senior antique connoisseur evaluating an artifact that is difficult to distinguish between real and fake.

Unconsciously, the award ceremony was announced one by one according to the process.

The long-awaited "Legend of Rocky Heroes" won a total of 15 million won in the Presidential Award, the Technical Creation Planning Award, the Technical Creation Sound Award, the Technical Creator Award, the Technical Creation Picture Award, and the Online Game Popularity Award.

Nexon's subsidiary Wizent's "MapleStory DS" (actually a DS ported version of Wizent's online game "MapleIsland"), jointly developed by Japan's Nintendo Corporation (in fact, a DS ported version of Wizent's online game "Mapleland"), also won the Excellence Award for the PC/Playstation Platform and the Popularity Award for the PC/Playstation Platform, with a total prize money of 4 million won.

In the 2010 Korea Game Awards, there were a total of 13 major awards and 24 awards, and Naxon won a total of 8 awards, accounting for one-third of the total number of awards in one fell swoop.

Lee Eun-seok, the producer of Hellcat Studio, who was full of trophies, and Lee Sung-chan, the head of the Wizent company headquarters (that is, the president of the branch), took a group photo on the stage, and their eyes inadvertently swept over Yoo Ha-way, who was sitting next to Kim Jong-taek in the audience.

Liu Kewei smiled politely and nodded, while Li Enxi looked away lightly as if he didn't see the other party.

One is the center of attention, while the other is just the most marginal presence in the audience.

Twenty-eight-year-old Lee Eun-seok, twenty-four-year-old Liu Kewei.

This is the first meeting of two cutting-edge game producers at Naxon's corporate headquarters.

P.S. last night's CPU fan fell down, and the blades were all broken. I went to change to a new one this morning, not only wasting a night and a morning, but also putting in most of the unsaved drafts of the chapter......