After talking about things in the office, seeing that it was getting late, Bian Xuedao got up and put on his coat, and said to Wang Deliang: "Change places, let's have a drink, last time I said I wanted to drink with you, but I haven't drunk it." ”

This is the art of mastering people while learning the Tao, but Wang Deliang can't ask for it.

The leader says "have a drink" with you in front of people, which is polite to you, but if he can really have a drink with you, it is worthy of you.

Li Bing drove.

Wang Deliang sat in the co-pilot, and Bian Xuedao sat in the back seat.

Halfway through the car, Wang Deliang suddenly asked Li Bing: "The car behind followed all the way, what happened?"

Wang Deliang's question, while learning Taoism - this kid is still so clever.

Li Bing glanced at the rearview mirror and said, "It's the company's car." ”

Seeing that Wang Deliang half-understood and half-understood, Bian Xuedao added rarely: "There is a security guard in the car behind, you can understand it as a bodyguard." ”

Looking at the expression, Wang Deliang wanted to say something, but he didn't say it.

Bian Xuedao said: "I bought a winery a while ago, but I didn't expect it to be reported by the media. Besides, Songjiang is such a big place, no matter how much meat there is, not everyone can eat it, in order to grab meat to eat, I broke the teeth of several people, and bandits are infested at the end of the year, so I have to guard against it. ”

Wang Deliang understood.

I don't know anything else, but he is very clear about the ability to "break people's teeth" while learning the Tao.

With the means of learning the Tao from the side, the person who stands on the opposite side of him will be very unlucky, and it is very possible to force people to be anxious, and it is very possible to fight back, such as the "revenge gunman" who was hit and killed by a car in everyone's legend - Xiang Bin.

Or, who knows how many pairs of eyes are staring at Bian Xuedao, a "young rich man" who can afford to buy a top winery, sharpening his knife and preparing to do a big deal.

Or, those enemies who have accumulated in the past few years while learning the Tao will not spend money on a whim one day to find an outlaw and make a big deal with a small one.

…………

Bian Xuedao took Wang Deliang to the encounter bar.

Li Yu and Li Xun followed Lu Wenjin to France, and met that the bar was temporarily managed by Fu Lixing and Tang Genshui in turn.

For a period of time, encountering a bar has become a base for Bian Xuedao to drink, and his whereabouts have driven many group employees to come to the bar for consumption and recreation.

In particular, some unmarried and beautiful female employees who are just over the age of marriage think that this is almost like playing baccarat, if one day they always drink too much, and accidentally bump into the bar aisle in a hazy way, and then ...... Wouldn't the canary's life be at your fingertips?

Bian Xuedao drives beauties, beauties drive men, and the business of encountering bars is "inexplicably" more popular.

On the second floor of the bar, there is a special seat for Bian Xuedao.

Li Bing was very familiar with the people in the bar, asked for a glass of mineral water, found a seat casually, and guarded downstairs.

After sitting down for half an hour, Yu is here.

After Bian Xuedao's introduction, he looked at Yu Jin and Wang Deliang stretching out their hands and holding them together, and the basic skeleton of Youdao Film and Television Media Co., Ltd. was built.

From this day on, after Li Yu, Yu was officially included in the group sequence of Bian Xuedao.

Today, he is the most suitable person around Bian Xuedao to take charge of a film and television media company.

Compared with Li Yu, who is simple, kind and easy to speak, first, Yu Jin is bold and has many eyes, second, Yu Jin's execution and understanding are super strong, third, Yu Jin is not pedantic and good at flexibility, and fourth, Yu Jin's heart is black enough and ruthless.

And what about Yu's partner Wang Deliang?

Wang Deliang has a good personality, humor, strong interpersonal skills, and another point, when calculating Tao Qing, he learned to see his careful thinking and work style.

Of course, the reason why I asked Wang Deliang to come back was because Bian Xuedao was afraid that he would get off the reins one day.

Yu is now a classmate of Bian Xuedao University, Wang Deliang is a classmate of Bian Xuedao Junior High School, everyone's "background" is half a catty, and no one wants to use the "relationship with the boss" to suppress anyone.

It's a check and balance, and it's a balance.

…………

The meal lasted for more than three hours before it was dispersed, and Bian Xuedao told the two of them everything that could and should be said so far.

I brought the driver with me when I came here.

Wang Deliang stayed directly at the Shangxiu Hotel.

Spitting out alcohol, he sat in the back seat of the car and asked Li Bing, who was driving: "Do you think my life is interesting?"

Li Bing glanced at Bian Xuedao in the rearview mirror and said, "Maybe it's another kind of siege!"

Bian Xuedao stopped talking and closed his eyes in the car and pondered.

The establishment of Youdao Film and Television Media Co., Ltd. is a move that he has been brewing for a long time.

It is fair to say that this was a prudent and important strategic choice.

Before meeting Zhu Haishan, he never thought of opening up a new battlefield for his career, in his heart at that time, wisdom + dare = half a life, he felt that with these two careers, the money he made was enough.

But after seeing Zhu Haishan's life achievements, Bian Xuedao realized that his pattern was still small.

Later, through guò's self-analysis, he gradually realized that the main source of this psychology of small wealth and peace is the prophetic node in 2014, to put it bluntly, Bian Xuedao is not confident enough in himself after losing the prophet, so subconsciously, he has not really planned a long-term career that can be operated for a lifetime.

Well, the winery should be a long-term business, not a pioneering business, but a conservative business.

The establishment of Youdao Film and Television Media Co., Ltd. is a business layout and a big step after careful consideration.

There are two reasons for the final decision to make this move:

First, Bian Xuedao was a traditional media person in his previous life, although he was not the same way as film and television media, he belonged to the same sect, and he all carried the word "media". Moreover, in the previous life, several newspaper buddies successively jumped to TV stations and media companies, and when they got together to drink, they talked about some industry secrets, prospects, and unspoken rules.

Second, the strategic judgment based on the way of learning.

Bian Xuedao believes that the house is a rigid need, and the spiritual and cultural needs are super rigid needs.

It is true that real estate can rise sharply for a few years, but it will lag when it reaches the top, and it will enter the stage of price and no market within a few years. Moreover, because of high housing prices, as well as an endless stream of violent forced demolitions and land requisition deaths, Chinese people generally have a bad impression of real estate developers, and in people's minds, real estate developers are basically equated with coal bosses and mine bosses.

Therefore, a real estate company can become one of the subsidiaries, but not a pillar industry of the group.

Culture, film and television media companies are completely different.

When the economy is backward, people's spiritual needs are small, but after the material needs are satisfied, the spiritual needs will quickly exceed the material needs. In Bian Xuedao's memory, the next few years will be an era of explosion in the demand for spiritual entertainment of the Chinese people.

With the increasing number of film screening channels, the increasing number of screens, and the good cultivation of the film terminal market, within a few years, China will surpass Japan and become the world's second largest box office after the United States.

This big country of 1.3 billion people will be the world's largest demand market for spiritual products, and the "world movie box office" with an annual box office of tens of billions of yuan will make all filmmakers salivate.

Because of this, the once arrogant Hollywood began to shoot "Kung Fu Panda", and included Chinese elements in "2012", "Pacific Rim", and "Transformers 4" into the category of "positive elements".

Because of this, Shanghai's "Oriental Pearl" has appeared again and again in Hollywood's large-scale productions, "Avatar" cleverly designed "Chinese-style Suspended Mountain", and Oriental faces have also appeared in "co-productions" from time to time.

Of course, this kind of pure market pleasing behavior is not the same thing as cultural appeal, Hollywood blockbusters "one red heart, two hands ready", do not hesitate to make a "special version" to change the law to please the Chinese, in fact, to change the law to make Chinese money, but this also proves that the Chinese spiritual and cultural demand is strong.

All in all......

The media will die, but people's social needs will not die, so Bian Xuedao is determined to engage in Weibo.

In short......

Real estate will return to calm, but people's spiritual needs will always exist, so Bian Xuedao is determined to engage in a film and television media company.

In the middle of the night, he had carefully planned the development curve of this film and television media company in the study, and he found that it was really interesting.

First, this film and television media company can form a strategic complement to the video website of Zhiwei Technology, and use its own artists to shoot online dramas such as "The Year in a Hurry", and then premiere exclusively.

Second, this film and television media company can be linked to Weibo. Holding the hype weapon of Weibo in his hand, it can be said that he can get twice the result with half the effort if he wants to fry a certain artist or a certain TV series, a certain movie, a variety show, or a certain topic.

Third, there is no separation between style and style. Parallel development to a certain extent, Youdao Film and Television Media Company, Dare to Football Club, Youdao Charity Fund, these three can achieve high-level interconnection.

Fourth, we can make good use of the prophetic message.

From 2007 to 2014, the Oscar, Grammy, Golden Globe, Cannes and other award winners, not to mention a few treasures, can also remember one or two.

It's enough to remember one or two of them.

In the next few years, whether Youdao Film and Television Media Company participates in the production of Zuò as an international investor, or finds a way to stuff its own artists in, or asks Shen Fu to sing a theme song, what is the effect?

And that's not all.

Did he know that "Old Boy" would be popular, invest in the production of zuò, and then pull it to his own video site to premiere?

Not at all!

Knowing that horse riding dance is popular all over the world, is there a problem with finding the right person to show it in advance?

Not at all!

He also knows that in the next few years, a number of online novels will be adapted into film and television works, such as "Step by Step", "Twilight Snow in a Thousand Mountains", "The Princess of the World", "The Age of Naked Marriage", "33 Days of Broken Love" in 2012, the phenomenal TV series "The Legend of Zhen Huan" in 2012, "To Our Dying Youth" in 2013, "The Legend of the Ancient Sword", "The Legend of the Wind", "The Year in a Hurry" and so on in 2014.

Is there a problem with Youdao Film and Television Media Company buying the copyrights of these novels in advance, or making zuò by its own company, or cooperating with others to produce zuò?

Not at all!

Not only that, but Bian Xuedao also has greater ambitions.

His greater ambition is to be one step ahead of others and lead IP adaptation (online novel adaptation) to become the mainstream production method in the future film and television industry.

Adapting online novels into film and television works, so that capital, audiences, readers, novels, and films can achieve intimate contact with each other, which is essentially a production method similar to that of American dramas while filming and creating, and in a sense, this method is more advanced.

Because compared with traditional screenwriters, the breadth of online novel creators and the diversity of themes have laid the foundation for the diversification of the themes and content of film and television dramas. Moreover, the inherently interactive nature of online novels allows authors to absorb readers' opinions in the creative process to improve the novel, mobilize netizens to vote for their ideal actors and actresses, and create topics on social media platforms, and then extend their tentacles to games, dramas, animations and other fields. The greater advantage is that the online novel itself has a considerable readership, basically, the readers who like the novel are the natural high-quality audiences of the adapted film and television dramas, with these readers, the film and television dramas are basically guaranteed in the ratings, which can greatly reduce the market risk. Therefore, it is not an exaggeration to say that the adaptation of online novels is a gold mine.

Fifth......

This last point is what Bian Xuedao values the most.