Another wholly-owned subsidiary, Jiangyou Qingxiangyuan Food Company, recently invested 50 million yuan to establish a biological research institute.

In addition, the company will carry out a comprehensive technical upgrade and introduce the most advanced production line in Germany.

The new factory of Qingxiangyuan will cover an area of more than 500 acres, with three professional condiment branches, using traditional technology and modern technology to produce dozens of products such as Zhongba soy sauce, vinegar, spicy sauce, spicy sauce, sweet noodle sauce, sausage seasoning, sauce meat seasoning, compound seasoning, etc.

Li Xiaoshan, chairman of the group, said: Qingxiangyuan will become the largest soy sauce manufacturer in northern Sichuan and even in the country.

Qingxiangyuan is a century-old enterprise, which always guarantees product quality and pursues healthy development.

Our company has now officially established the Qingxiangyuan Sauce Garden Museum, which will be "China's No. 1 Soy Sauce Museum", and will be fully open to the society during the Spring Festival.

The third wholly-owned subsidiary, Pushan Lemon Company, Xiaoshan Group will invest an additional 100 million yuan again to fully cooperate with the Puzhou County Party Committee and County ZF to build a "national lemon capital".

Strive to build Puzhou into the "five centers" of lemon planting, processing, sales, scientific research and culture in the country.

Now 19 lemon base townships have been built, the lemon planting area of the county has reached 280,000 mu, and the output of lemon fresh fruit is more than 20 thousand tons, and its output, scale and market share account for more than 50% of the country.

At present, there are 38 lemon professional cooperative economic organizations such as Puzhou Lemon Fresh Fruit Professional Cooperative and Puzhou Lemon Professional Cooperative.

It has produced and developed more than 10 series of products such as lemon oil, lemon pectin, lemon fermented fruit wine, lemon fermented fruit vinegar, lemon tea, lemon drink, freeze-dried lemon slices, and ready-to-eat lemon slices.

In 2001, the company will hold a press conference on "Pushu Lemon" in Kyoto.

In addition, Xiaoshan Food Group invested an additional 10 million yuan in its wholly-owned subsidiary, Haoyuzui Snack Food Company.

Brother Kimchi Condiment Company (the latest spin-off) invested an additional 10 million yuan.

Pixian Xipu Soy Sauce Food Company (the latest spin-off) invested an additional 10 million yuan.

Puzhou Puyu Agricultural Products Company (the latest spin-off) invested an additional 5 million yuan.

A series of statements from Xiaoshan Group have raised the image of Xiaoshan Group again, and Li Xiaoshan, chairman of the group, has made a high-profile appearance.

In fact, this time the company made a series of actions, many of which were old pots filled with new wine.

For example, the Biological Research Institute of Qingxiangyuan and the Qingxiangyuan Museum have been planned or completed for a long time.

This time it's just an opportunity to raise the profile.

The latest investment amount of each company, except for the Puzhou Lemon Company is to "cheer up" the third brother, which is the latest investment plan, and the others are also things to be done sooner or later.

This time, it was announced in a centralized manner, just to build momentum.

28. The office of Chen Xiaofei, chairman of the Hongqi chain headquarters.

Facing Xiaofei and Cao Daxia, I said: "This time, I plan to let the Hongqi chain announce the franchise plan and five-year plan of the five provinces and cities in the major media in northern Sichuan, including the achievements of the Hongqi chain over the years. ”

"Isn't it too high-profile?" Cao Daxia asked.

"I'm just spreading the red flag chain in the sun first, so that the black hand has nowhere to hide! Mr. Cao, you take a look at this document first, we have our confidence!"

As he spoke, he handed the information of Everest Holding Group prepared by Tong Yuqin for me to Cao Daxia.

After Cao Daxia quickly flipped through it, he glanced at Xiaofei, and said hesitantly: "Mr. Li, in fact, I have a proposal that I don't know whether to talk about or not?"

"Mr. Cao, but it doesn't hurt to say it!"

"Mr. Li can actually incorporate the Hongqi chain into the Everest Holding Group!"

"This ...... No need, I just want the Liu family to understand our strength and let them have scruples!"

"Mr. Li, don't blame me for being too talkative, you and Chen Dong are a family, I understand, but people don't understand, people only know that it is two women who are supporting this company. ”

"Hongqi Chain originally owed Mr. Li 130 million, which is a real debt for Hongqi Chain. ”

"Since Mr. Li and Chairman Chen are a family, why not convert the 130 million into shares. ”

"Then in addition to this year's profits, only in terms of net assets, Mr. Li can basically control the Hongqi chain. ”

"And Mr. Li and Mr. Chen can solve the housework problem in other ways. ”

"Saying this, I hope Chen Dong won't be surprised!"

After listening to Cao Daxia's words, Xiaofei glanced at me resentfully and said, "I agree, it doesn't matter if all the shares are removed, I still don't believe that he can starve my mother and daughter to death!"

"What kind of are you talking about?" As I spoke, I glared at Xiaofei.

And Cao Daxia was even more embarrassed when he saw the two of us talking about housework, plus what he just said.

"What I'm saying is true, and I understand that this is a serious situation. Cao always thinks about the red flag chain, I won't be too careful, this is originally a one-time solution!" Xiao Fei said seriously again.

I glanced at Xiaofei, "Then where is your dad......"

"You don't have to worry about my dad, I'll make it clear. ”

Thinking about the influence of what Tong Yuqin said, plus what Cao Daxia and Xiaofei said is the truth, I think this is okay.

"Well, this year, all profits will be divided, and then I will account for 51% of the shares of Hongqi Chain, 39% of Xiaofei, and 10% of Mr. Cao. ”

"Let's settle it like this first, and then talk about it after the specific year!"

On December 30, the major newspapers once again reported in a big way:

Hongqi chain large shares change enlightenment

Li Xiaoshan, chairman of Xiaoshan Food Group, personally invested 130 million yuan to invest in Hongqi Chain and control Hongqi Chain with 51% of the shares.

Hongqi chain recruits franchisee enlightenment

Since 2001, we will vigorously develop franchisees and strive to reach 3,000 stores in five years.

The company vigorously develops franchisees this time, and plans to invest in the expansion and construction of new logistics systems around the five provinces and cities, and strengthen the channel sinking of lower-tier cities.

From the date of its establishment to the end of 2000, Hongqi chain has opened more than 1,200 supermarket chains in five provinces and cities including northern Sichuan, employing more than 10,000 employees, and owning more than 1,000 directly-operated stores, with a total area of about 230,000 square meters, and leasing properties accounting for 80%.

In 2000, the number of consumers in Hongqi chain exceeded 80 million. The annual revenue is nearly 2.1 billion yuan, and the net profit is 200 million yuan.

We have five large-scale logistics and distribution centers; It has established a good mutually beneficial and win-win business cooperation relationship with nearly 1,000 suppliers

In 2000, the "Hongqi" trademark was approved and registered by the Trademark Office of the State Administration for Industry and Commerce. And it has been rated as a famous trademark in Shudu, a famous trademark in northern Sichuan Province, and a national well-known trademark.

The advantages of our company are: dense distribution in the urban area, strong brand recognition and competitiveness in the local area; The company's business format based on convenience supermarkets has certain characteristics, and it avoids the direct competition of domestic and foreign hypermarkets.

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