Chapter Fifty-Nine: Zhiguan's Two or Three Things [Ask for Subscription!
Unlike Daewoo, there is another powerful video game company in Taiwan (Harmony) Bay, called Zhiguan.
The starting point of Zhiguan is also to start a magazine, and the magazine they founded is called "Software World".
However, at the beginning, Zhiguan was not a company known for producing and distributing local games in Taiwan (Harmony) Bay.
It has comprador attributes, and it has contracted with dozens of game companies outside Taiwan (Harmony) Bay, and is responsible for the distribution of their games in Taiwan (Harmony) Bay and even Southeast Asia.
Of course, no company's scope of business remains the same.
Because of pirated games, and for various reasons, they have gradually moved into the ranks of local game production.
Compared with Daewoo, as early as 1990, it developed an online discussion forum for "Software World".
And in 1991, the first Golden Disk Award Leisure Software Design Competition was held.
The generosity of the bonus can be said to be unprecedented in Taiwan (Harmony) Bay at that time.
It attracted a lot of programming and art to change direction and devote themselves to the development of computer games.
And in the process, I also found that in addition to many excellent computer game designers.
Not long after Daewoo released "Xuanyuan Sword", Zhiguan released "Romance of the Three Kingdoms", a modified game of "Romance of the Three Kingdoms".
As an excellent literary work in China, "Romance of the Three Kingdoms" has endured vitality and incomparably strong influence.
After the joint promotion of the online community and offline magazines, not only the game "Romance of the Three Kingdoms" itself was a big hit, but even the theme of the Three Kingdoms was brought to the heat at once.
Three Kingdoms games of various themes emerge one after another, and Taiwan (Harmony) Bay has entered a period of Three Kingdoms fever.
In fact, before the release of Zhiguan's "Romance of the Three Kingdoms". There is already a company that has already started to make games with the theme of the Three Kingdoms.
The name of this gaming company is Glorious.
Guan Rong's company has been making war simulation games since its first game, "Battle of Kawanakajima", which was launched at the beginning of its establishment.
At that time, even the video game was in its infancy.
The subdivision of war simulation games is blank, and there are no competitors at all.
However, because of this genre, it is still too difficult for players who are new to video games to get started. Therefore, it is also very niche.
Although there are no game manufacturers competing with Koei for the market for war simulation games, Koei's business situation is not good, and it is just barely able to make ends meet.
Even, later on, the unit price of the game had to be raised, so that the glorious die-hard fans could spend more money in order to continue to operate.
And this historical problem has created the glorious games that have been created later, and it seems that they have always been more expensive than the games of other manufacturers.
Flowers bloom and fall outside the window.
Nintendo has become the hegemon of the video game industry with the red and white console and Super Oreo Bros.
Koei also struggled on his own one-acre and three-thirds, and finally found two game series that could sell well, one is the "Nobunaga's Ambition" series, and the other is the "Three Kingdoms" series.
The reason why these two series were able to sell well was not because of the glorious level of game production, which suddenly climbed a notch.
It's because these two series, whether it's Oda Nobunaga or "Three Kingdoms" or "Three Kingdoms", both have a wide audience base.
It's like a game, even though it's made like a villager fight, and if you call it Romance of the Three Kingdoms, she can sell it. If you call it "The War of the Hokkaido Villagers", it won't sell.
Rubbing the history that is already very well-known is better than interpreting the history that no one cares about at all.
As an agent publisher, Zhiguan came into contact with the "Three Kingdoms" series earlier than the vast majority of Taiwan (Harmony) Bay players.
And because the platform on which the glorious "Three Kingdoms" was released at the beginning was a unique personal computer platform, there were not many Taiwan (Harmony) Bay players who had played "Three Kingdoms".
Therefore, it led to the explosion of "Romance of the Three Kingdoms" in Taiwan (Harmony) Bay, which has mature experience to learn from.
Even companies like Elephant Electronics have a heart for making arcade games with the theme of the Three Kingdoms.
They did make a lot of them, but for various reasons, the Three Kingdoms arcade machines they made can only be said to be unpopular.
It wasn't until a few years later, in 1996, that Elephant Electronics developed their own 2D arcade substrate.
They condensed the advanced experience of making games in the past, and "Three Kingdoms" finally became famous.
Even in another world, the series continued to be released with new titles until it entered the second decade of the 21st century.
It's just that at that time, the arcade industry in another world had completely withered.
In addition to the relatively large arcade game hall in Benhai, most of the rest of the state-owned game halls are arcade halls with dance machines and various machines similar to coin pushing (harmony) and gambling (harmony) as the main direction.
"War of the Three Kingdoms", an arcade game that has influenced countless Chinese, has become the tears of the times.
In 1992, in addition to owning its own "Software World" magazine, Zhiguan Technology also obtained the distribution rights of the Chinese version of "Gamer's Heart".
And Zhiguan Technology has also acted as an agent for the release of many games made by 10,000 households.
The cooperative relationship with Wanhu can be said to be quite close.
It should be mentioned here that the game publishing strategies of Taiwan (Harmony) Bay and South Korea were similar to those of China and later China.
Foreign game companies cannot directly publish games in these countries and regions.
If you want to publish a game, you can only do so through your own businesses in these regions.
The advantages of this are evident in the region of the country, which is to be able to maintain the independence of the region as much as possible.
Not only the original game manufacturers can make money, but also local agency manufacturers can make money.
The rise of South Korea's future first-vote game companies is not unrelated to this strategy, and the fact that Zhiguan has been able to get many excellent developers through the Grand Prix is not unrelated to this policy.
It didn't take long for Zhiguan to get the general agent qualification of the Taiwan (Harmony) Bay region of 10,000 graphics cards.
And they will also be responsible for the production of the bundle game of 10,000 graphics cards, the computer version of 10,000 graphics cards of "The Legend of the Martial Arts".
And the specific porting of this game was handed over to a studio called Heluo Studio.
The name of the main developer of this studio is Xu Changlong, and his ID on the Software World Forum is "Jianghu Xiao Xiami".