Chapter 438: The Koreans' Attempt
"Why don't we also hurry up and record the program and send it to the TV station to broadcast it?" Lin Xiao said. Pen Fun Pavilion wWw. biquge。 info
"Is it too late?" Tan Shi asked.
"What's too late for this, as long as the TV station can broadcast it, isn't it just a matter of going up and cooking a dish, a matter of minutes. Lin Xiao couldn't help it.
"Old Zhou, you have been in the United States for many years, do you have any acquaintances on the TV station? Can you say hello and broadcast our program as well?" asked Kong Ruiming.
"Americans don't talk about people. Zhou Ruiming smiled bitterly: "They talk about money, this kind of TV program is clearly priced, you give sponsorship money, they will broadcast it for you." ”
"It's easier to ask for money. Lin Xiao sighed: "President Tan, how much money have you raised in total for coming to the United States this time?"
"Oh, there are 30 million in total. ”
"How much does it cost to produce such a show and broadcast it on American TV in turn?"
"Do you mean all the TV stations? That's a lot. Zhou Ruiming made a slight estimate in his heart: "American TV stations are divided into public stations and pay stations. There are more than 100 large and small, and the ratings of public stations are a little higher and they survive on advertising fees, while the ratings of paid stations are relatively low, corresponding to some fixed groups of people. It would be astronomical if it were all on the air. Tens of millions are definitely wanted, and they are still dollars. ”
"There's no need to broadcast them all. Liu Mang thought for a while: "We are fighting back against those South Koreans, which TV station they broadcast, where we broadcast it, we must not let them brainwash these Americans." ”
"Makes sense. Tan Shi nodded.
"It's not enough to just broadcast a program on a TV station, a food exhibition must also be organized, not only to be held, but also to be a special one, and it is better to make it a food festival directly. Li Ruonan replied.
"Food festival?" everyone was surprised.
"That's right, the sponsorship fee for the TV station is too expensive, and we can't go to the American media ourselves, but let the American media pay attention to us. As long as we do it well and create an avalanche effect, then the effect will be bigger and bigger. The TV station will take the initiative to report and promote us for the sake of ratings!"
"This method is good!" Tan Shi praised and couldn't help but give a thumbs up: "He is worthy of being the helmsman of the Baidai Group!"
"Well, I also agree with Wakao's approach. The food festival is not only about food, but also about some traditional Chinese arts, such as Peking Opera, face changing, martial arts performances, etc., so that the content is richer, so that these Americans can not only eat, but also watch and play. Liu Mang added.
"That's right, while expanding the propaganda to let these Americans know about our Chinese cuisine. While applying for the UNESCO World Heritage List, the Koreans must not be allowed to take the lead!"
"That's also a huge amount of money!" Zhou Ruiming snapped his fingers and calculated: "The venue, personnel, and ingredients all need to be expensed! Your current money is a drop in the bucket." ”
"Money is no problem, we can sponsor it at EMI Group. Li Ruonan replied.
"Then I'll sponsor it too. If there is no more, tens of millions can still be obtained. Kong Ruixiang replied.
"Don't forget me, I'm also a standard second generation, okay? I don't know how to spend it with so much money. Lin Xiao plucked out his ears.
"Then I'll contact the Chinese organizations in New York and ask everyone to help volunteer. This is related to the face of the entire Chinese, if we inherit the thousand-year-old food culture and really let those sticks rob it, then what qualifications do we have to call ourselves the descendants of Yanhuang? ”
"Everyone has the money to contribute, the strength to contribute, and the unity of the city!" Tan Shi picked up the tea.
"United!"
Half a month later, in a luxurious suite at a Hilton hotel in New York......
"Xiba, do you mean Liu Mang and that hateful woman also came to New York?" The man who spoke was in his forties, and it was none other than Kim Tae-hyun, who had been to China last time.
"Yes, Chairman Kim, they've rented a soccer field in Queens and are going to have a food festival there. ”
"It seems that they want to do something with us?" As soon as he thought of Liu Mang and Li Ruonan, Kim Taehyun gritted his teeth in anger.
Liu Mang made him lose face in front of the South Korean media, while Li Ruonan teamed up with Jones to snipe at the group's stocks, causing the group to lose billions of funds.
"What should we do? The Chinese food festival is about to open, and the major newspapers in New York today are overwhelmingly advertised. ”
"What can I do?" Kim Tae-hyun became more and more irritated the more he thought about it: "This is the United States, not us South Korea! What can I do to stop it?"
"President, we can do it too, and we can do it right across from them. ”
"We're going to do it!" Kim Tae-hyun nodded: "You go and prepare now!" Not only do it, but it must be bigger than those Chinese, and you help me contact Mr. Johnson and ask his TV station to step up the promotion of our Korean food, and as for the sponsorship fee, we can double it." ”
"I see. ”
……
"Master Liu Mang, everything is ready, you can start tomorrow. Zhou Xiaolong took a bottle of water and handed it to Liu Mang.
"These Chinese people are really welcoming. Liu Mang took a sip of water and sighed.
A few days ago, Zhou Ruiming contacted a Chinese organization in New York, and heard that the Koreans were going to apply for the Chinese traditional noodle to be a World Heritage Site, and the entire Chinese circle was boiling. Everyone organized and not only enthusiastically donated, but also spontaneously came from major cities in the United States, gathering tens of thousands of people in a short period of time.
"Master Liu Mang, you have been staying in China all the year round, and you can't understand the feelings of our people for the motherland. Zhou Xiaolong paused: "Only people who are in a foreign country will feel the call of their homeland." ”
"Aren't you born in the United States?" asked Liu Mang curiously.
"Although I was born in the United States, I was instilled with traditional Chinese culture by my father and grandfather from a young age. The Great Wall of China, the Forbidden City, Chinese poetry, and Chinese food have long been seared in my heart. ”
"If you have the opportunity, you must go back to China to see, China has developed rapidly in recent years, and it has long been very different. Liu Mang patted Zhou Xiaolong's shoulder and said.
The rented football field has been decorated by the Chinese volunteers.
In the middle is a square stage on which performances with Chinese characteristics can be staged. Surrounded by a circle of long tables and making stalls, it is convenient for arriving Americans to come and enjoy the food.
As for whether the food festival should be charged, everyone has been discussing it for a long time.
Liu Mang finally made a decision to only charge a small amount of ingredients for diners. Because if it's all free, I'm afraid that someone will come to make trouble for some reason.
Now everything is ready, only the east wind is owed.