The predecessor of the "Hanbo Award" is the "Brother Cup" China International Young Designers Fashion Competition, which was founded in 1993, and is the most influential international competition in China.

In 2002, it was named by Hanbo Company and renamed "Hanbo Award".

In 2002, Hanbo Group invested 20 million yuan to cooperate with the China Fashion Designers Association to hold a ten-year "Hanbo Award" China International Young Designers Competition.

For more than 20 years, this international fashion design competition has selected and cultivated a large number of new design talents for the fashion industry in China and even the world, and has made great contributions and made great achievements in China's clothing design innovation, designer team construction, garment industry development, fashion culture construction, design education development and the improvement of the quality of design talent training.

As an international competition, on the one hand, it has strengthened the cultural exchanges between countries, made the world understand the developing China, especially enhanced the feelings of young players from various countries towards China, and on the other hand, China's fashion culture and China's design innovation power have been highlighted, expanding China's international influence.

Since its inception in 1993, a total of more than 25,000 young contestants from 68 countries and regions on 5 continents have communicated, learned and grown on this platform, and 675 young designers have entered the finals.

The "Hanbo Award" is not only the opening clarion call of China International Fashion Week in March every year, but also the focus of great attention from Chinese and foreign media, Chinese and foreign garment industry circles, and fashion education circles.

The members of the authoritative jury specially invited by the organizing committee of this competition can be called the super luxury jury.

Among them is Zhang Yaojie, the dean of the Institute of Fashion, who can be said to represent the most authoritative professional competition judge in the domestic academic community.

Don't forget, in addition to the title of vice president of the National Fashion Designers Association, Dean Zhang is also a doctoral supervisor.

In addition to Zhang Yaojie, there is also another vice chairman of the association, Zhang Guanbo, the other party is the winner of the Golden Top Award, compared with the Hanbo Award for young designers, the Golden Top Award is more widely targeted, more like the "Golden Microphone Award" in the hosting industry.

Anyway, there is always nothing wrong with the word "gold" in front of an award in any industry, just like the Golden Horse prize is like an award.

In addition to the vice chairman of the association, Zhang Guanbo is also the design director of the domestic Eight Horses.

The influence in fashion week is not small.

In addition, Hanbo International also sent a judge, how to say that the Hanbo Award is also named by Hanbo Group, and it is impossible to say that it is impossible not to send a judge.

So Hanbo Group sent over their buying director, a woman named Yang Ping.

Hanbo International Group Co., Ltd. is a multinational group with garment as the leading industry, headquartered in Hong Kong, China. The group has nearly 10,000 employees worldwide, with a total asset value of 1.2 billion yuan, and the annual export delivery value and total profits and taxes are among the top in the same industry in China.

Don't look at the total asset value.

It is quite remarkable that a garment group can achieve a scale of more than one billion.

At least Allure Group can't meet this requirement.

Therefore, Yang Ping can become the buying director of Hanbo Group, her vision must be good, and even, her vision represents a certain fashion trend, which is also the vision that a fashion buyer or a senior fashion buyer should have.

If a designer can meet a senior fashion buyer, and the other party is willing to help run the designer's work, then it will basically sell well.

In addition to China, Hong Kong, and judges from other countries are also indispensable, such as the president of the Fashion Association, Otsuka Yangzi, who attended the scene.

In addition, Fran Boise, president of the ESMOD Fashion Institute in Lyon, France, who this guy is, Lin Zhengrong is not clear.

However, he still knows a little about the ESMOD fashion school in Lyon, France.

ESMOD was designed and founded in 1841 by Alex Lavigne, a famous French tailor.

There are five campuses in Bordeaux, Paris, Lyon, Rennes and Roubaix.

Since then, ESMOD has become one of the most important training centers in the global textile and apparel industry, and is known as one of the world's four major design schools along with Istituto Maranolni, St. Martin's School of Design, and Parsons College. As a fashion school with a long history and outstanding contributions, ESMOD has made a name for itself in the industry and has been called the "Harvard of fashion".

Well, that's all in the past.

Now ESMOD campuses seem to have opened all over the world, and it has indeed become the most important training center, not like a school.

However, it is actually good to be able to graduate from several campuses in France, but it is not as good as expected.

In his previous life, Lin Zhengrong had been fooled by this school, so his impression was relatively bad.

And the major shareholder of this school seems to have become himself, in the eighties and nineties of the last century, the yen rose, and he claimed to be able to buy the entire United States, so the company of this company in overseas mergers and acquisitions, this kind of mergers and acquisitions, involving all aspects, not only the fashion industry, just like one of the Hollywood giants Columbia business was bought back then.

So I said that I bought ESMOD, and there seems to be no problem.

It is not easy for the Hanbo Award to invite the dean of the ESMOD fashion institute in Lyon, France.

Lyon is the third largest city in France, and although it doesn't want to be a fashion capital like Paris, the whole French fashion atmosphere is good.

Of course, the French came, and of course the Italians were indispensable.

In fact, the Hanbo Award also invited a female professor named Natalie from the International School of High Fashion and Plastic Arts in Cofia, Italy, to serve as a judge.

Although the Cofia International Academy of Art is not as famous as the Istituto Marangoni and the European School of Fashion Design, its influence in Italy is actually quite good, and there are even some rankings in which the Cofia Academy of Art is ranked first.

Formerly a professional pattern-making studio for high-end ready-to-wear stores, and under the patronage of the Lazio Regional Government, it became the first professional school in Italy in this field, and it also has a history of more than 100 years, and is still very famous in women's haute couture design.

To be able to become a professor inside, there is still the ability.

In addition, the former dean of Saint Martin, Joan Prary, who became the godmother of fashion, appeared on the jury.

The appearance of the other party is reasonable, unexpected, the other party appeared in the Sino-British fashion summit, and appeared in the scene of the Hanbo Award to clean up.

But Lin Zhengrong really didn't expect that the former dean related to St. Martin would really appear on the judges' bench.

In the countries where the four major fashion weeks are located, it seems that except for the Yankees, who did not appear at the Hanbo Awards, people from the other three countries came.

In addition, Lin Zhengrong's idol John Wiffle also came.

There are eight judges, each of whom is not small.

Especially those foreigners, one is more famous than the other, if you want to say who is the weakest, then you don't have to think about it to know that it is the buying director of the Hanbo Award.

However, who is the title and the sponsor behind it?

As for whether these foreigners understand Chinese painting, this is not something that Lin Zhengrong should care about.

They don't understand, and others do.

Because in addition to them, the dean of the School of Chinese Painting of the Central Academy of Fine Arts was specially invited to serve as a special judge.

As for why it is not the dean of Chinese painting of Guomei but CAFA, the reason is easy to understand, who made this Yanjing, a one-third of an acre of land in CAFA.

If you want to talk about Chinese painting, whether it is Guomei or CAFA, Lin Zhengrong did not hesitate at all, and would choose the former.

Who made him a student who graduated from the Chinese Academy of Fine Arts in his previous life?

In fact, in the general perception in China, CAFA's oil painting ranks first in China.

The China Academy of Fine Arts is recognized as the first place in Chinese painting.

In fact, the history of the China Academy of Art is a history of the development of Chinese painting.

The most powerful group of Chinese painting scholars and professors in China are basically concentrated in the Chinese painting department of Gome.

However, who let China International Fashion Week be held in Yanjing, and CAFA is also one of the promoters, it would be too much to say that the dean of the Chinese Painting Department of Gome was invited over.

None of this has anything to do with Lin Zhengrong.

Besides, even if he really invited the dean and professor of the China Academy of Art, it would not be of obvious help to him, and now he graduated from the Fashion Institute, not the China Academy of Art, and he studied fashion design, not Chinese painting.

Therefore, he is not the person he remembered in his previous life.

But when he saw the dean of Chinese painting from CAFA, he couldn't help but sigh.

There is no way to control the touch of this memory.

The entire Hanbo Award, including the award ceremony, is only an hour long.

Therefore, it took half an hour for the 25 young designers who were shortlisted for the Hanbo Award to complete the show.

I don't know if the organizer did it on purpose, anyway, Lin Zhengrong's works were put in the last group.

It's not that his work is the best, but it should be put at the end as the finale.

It's just that he temporarily cut the line, in order not to disrupt the previous catwalk link, so he can only be ranked last.

Of course, this intentional or unintentional arrangement does make Lin Zhengrong a unique existence in the entire Golden Hall.

It's not that his works have the most models on the catwalk, nor is it a mix of men's and women's series of his works, but because after he has the first two points, he is still the only model who appears on the catwalk as a designer in the entire Hanbo Awards.

Unlike the Bi She, the catwalk models are not designated by the organizer, but are invited by the designer himself and then reported to the organizer.

In this way, the participating designers are given the freedom to play.

also made Lin Zhengrong the most unique existence.

Anyway, the teachers, students and alumni of Yanfu who knew Lin Zhengrong and knew his deeds at the scene couldn't help but applaud.

This scene is somewhat like the closing ceremony of Yanfu Fashion Week.

Because many viewers at the final of the Hanbo Award were actually invited to attend Yanfu Fashion Week.

Not to mention, the three familiar judges present, even Qin Tingcheng and several other judges who had attended Yanfu Fashion Week also appeared in the Golden Hall.

It can be said that except for Scarlett, a world supermodel, almost all of them attended.

So seeing Lin Zhengrong appear in the show, there is a feeling of solidarity.

Because, if Lin Zhengrong can win the gold medal of the Hanbo Award, doesn't it prove that their vision has actually reached the level of the highest competition judges in the domestic industry?

Not only that, but a group of professors in Yanfu also hope that Lin Zhengrong will win the award.

You must know that Lin Zhengrong is a student who came out of Lin Zhengrong.

Oh no, it's still a fresh graduate, and I haven't graduated yet.

Or students in their tufts.

is even different from Wang Guodong, Wang Guodong has already gone to Italy to study and returned from his studies, it is difficult to prove that his ability is because Yanfu's teacher teaches well, but Lin Zhengrong is different.

The roots and seedlings are red!

So if there is really anyone who wants Lin Zhengrong to win the award the most, it must be a group of teachers in Yanfu.

Of course, whether it can win the award or not.

It depends on the results of the jury.

All the designers' works were displayed, the models left the stage, and all the contestants took the stage to thank them.

Then he left the stage again, and the host took the stage to announce the results.

The awards of the Hanbo Award are relatively simple and not as complicated as Yanfu Fashion Week.

1 Gold Award, 50,000 RMB and 1 round-trip air ticket to China, one week of collection;

2 silver awards, 20,000 RMB and 1 round-trip air ticket to China, one week;

2 Bronze Awards, 15,000 RMB;

1 Enterprise Recognition Award and 1 Internet Popularity Award, each with a reward of 5,000 yuan;

There are several awards of excellence, with a reward of 2,500 yuan

The above awards are all awarded certificates or trophies by the China Fashion Designers Association, and the bonuses are all pre-tax amounts.

In fact, tens of thousands of dollars and air tickets are small things, and winning awards is an honor.

Of course, it would be nice to win the Gold Award.

The award ceremony is not complicated.

It's different from the film festival, where short films are shown and then presented one by one by the award presenters.

Instead, the seven winners took the stage together to receive their awards.

However, when the award-winning designers were announced, there was a trend of succession.

The first awards to be announced are the winners of the Excellence.

Well, after all the Excellence Award winners came to the stage to receive their awards.

It was the turn of the enterprise recognition award, this is a black buddy from South Africa, who is the designer who uses totems to combine with "So Many Graces in the Country".

Then there is the Internet Popular Design Award, which is a beautiful girl from Italy, who looks like an elf and is very beautiful.

The costumes designed are also fairy.

However, Lin Zhengrong felt that the other party could win the Internet Popularity Award, not because her design was amazing, but because she looked better when she grew up.

Who made other designers look too sorry for netizens.

After the Enterprise Award and the Network Award are produced, it is the highlight of the Hanbo Award.

In addition to the Gold, Silver and Bronze Awards, the other awards are actually chicken ribs.

The above two awards are actually no different from the Excellence Award, just a little bit.

Only the three awards of gold, silver and bronze are the focus of everyone's attention.