Chapter 479: Cooperation

The king of the box office of this century is undoubtedly "Titanic", a movie that received a box office of 1.8 billion US dollars after its release, and it is also a peak that all filmmakers cannot surpass. Pen ~ fun ~ pavilion www.biquge.info

The film did not cause much of a sensation when it was first released, and the box office performance of more than 20 million in his hands was not very good, but then the reverse growth phenomenon that completely violated the rules of the film market shocked the entire industry and subverted the entire industry's perception of a 'good film'.

It turns out that the movie does not reach a climax after its release, and then it enters a weak period, and it can still have battery life, and the root cause of this battery life, as well as the terrible 'return rate' phenomenon, made all film planners start a new thinking.

Movies can't be considered entirely disposable products.

That is the real feedback that the film brings to the audience, and the word-of-mouth effect it has established.

Before "Titanic", Hollywood also had a word-of-mouth effect, but it was mostly the word-of-mouth effect of actors, and the audience was willing to pay for the actors they liked, but after "Titanic", the audience began to learn to pay for the movie itself.

The success of this film did not depend on the operation of the business and the effect of big stars, the starring Leonardo was still a young actor at the time, and the heroine Kate Winslet was not a top actor at that time.

The cast is very weak, and the main reason is that the cost of filming cannot support the salary of top actors.

For the sake of shooting quality, Cameron chose to give up the star effect.

may be confident in himself and the script, otherwise it would be inconceivable for a film with a 100 million investment to make such a decision.

Facts have proved that good things don't need any auxiliary means, and the audience will give the most authentic evaluation, so this film that is not a box office miracle appeared.

And the person who created this miracle, before he made a movie, was a truck driver, but his family background is not bad, he belongs to the middle class, his mother is an art teacher, and his father is an electronic engineer.

The combination of art and technology in his family has given Cameron a higher vision since he was a child, technology has let him know what he can do, and art has let him know what to do.

After the release of Star Wars, Cameron, who had taken the first step, decided to pursue a career in filming films, as he grew up building a 'futuristic world', starting to write science fiction novels as a teenager and discovering that cinema could fulfill his dreams, so he embarked on the road of legend.

Until now, he is still known as an all-round man in Hollywood, not only because of his directing skills, but there seems to be nothing he won't do, the special effects of all his films are different from the mainstream, for which he even developed his own special effects studio, and then created his own special effects technology.

"The current technology in this world can't meet my needs, so I invented it myself, but I'm not a professional after all, and I don't have that much talent, so I just have to wait now. Cameron said after seeing Wang Yao's special effects technology, "But I think I've waited now." ”

"Who is more important in the film itself or the actors. Wang Yao asked a question.

"Cinema is the art of directing. Harvey answered.

"But business is not. Spielberg smiled and pointed at Cameron, "Cutting-edge technology is infiltrated and developed, because it is necessary to maintain and amortize development costs and stabilize commercial circulation, so any subversive model will be resisted, and this must always be remembered, but this guy always wants to do subversive things." ”

"If you're not so gentle, you're going to be even crazier than I am. Cameron said sarcastically, looking at Wang Yao, "Mr. Wang, are you interested in doing a big ticket?" ”

"You've just been to see Hayao Miyazaki, who, like Cameron, is known as a tyrant, and you know, tyrants have not ended well since ancient times. Harvey said nervously.

"Shut up, you fat man. Cameron glared at Harvey.

"Sir, I can provide technical support, but I need to pay some in advance. Wang Yao smiled.

"You say. Cameron asked.

"I need you to help me promote a movie. Wang Yao said.

Cameron was stunned, and Spielberg also looked at Wang Yao strangely.

To promote a movie, looking for a director does have some effect, but you should find those stars who have fans.

"In the shoes of a friend, I'll help too, or do you want to use my name?" Cameron asked.

"No, just mention it in some interviews. Wang Yao said with a smile.

After reaching a cooperation intention with Cameron, Cameron went back to prepare an outline of the script for Wang Yao, and Spielberg looked at Wang Yao, who was communicating the script with Hanks, "Wang Yao, why did you make such a strange request?"

"Isn't it weird?" Wang Yao was stunned.

"It's just publicity, and I took over his film that I don't know if it's a pit, you have to know that what he likes is made out of nothing, in the era of superheroes are rampant, he created "The Terminator", and then it was collectively boycotted, his originality is a kind of destruction of the laws of business, so the circle will say that he has no business ethics. Spielberg said, "The risk is not proportional to the reward." ”

"It's just an advance payment. Wang Yao smiled, "Moreover, I don't mean to follow the mainstream business model, I don't think I can rob those giants." ”

Spielberg raised an eyebrow slightly.

"Capital competition doesn't do any good for small companies, so it's better to grab a small audience and build a brand, and Cameron is currently the most valuable among niche audiences, and Quentin is too literary and unsuitable for commercial lines and mass production. Harvey shook his glass.

"You want to hug Cameron for warmth?" Spielberg raised his eyebrows slightly, "Can't you see that he is a bit alone?"

"As long as I have the skills he needs, he has only one choice. Wang Yao smiled: "Is Mr. Berg confused, asking what, I chose him, didn't choose you?"

"I still have contracts with the giants. Spielberg said.

"It's not just because of this. Wang Yao smiled: "To be honest, I don't think your film is very popular." ”

"Popular?" Spielberg paused.

"Well, it's that the depth positioning has been formed, and the audience will buy tickets for you, but even if your film is good, it will give the audience a sense of unfathomability. Wang Yao smiled, "I mean your film, the artistry is too high." ”

"Cameron's artistry isn't low, either. Spielberg frowned.

"But don't you think the way he tells the story is very bloody?" Wang Yao said with a smile, "Whether it is "Titanic" or "Alien", in our words, there is a sense of proximity to the people, and the sense of proximity to the people of the selected materials. ”

Spielberg frowned, as if in thought.

"My target is no longer the current moviegoer, because this cake has been booked by the giants, I occasionally steal a little bit, they don't care, but once it starts to shake their interests, then I will be sanctioned, I am not like you, I am not just a director, I am more of a boss. Wang Yao smiled and shrugged, "I have to be responsible for my employees, and besides, I don't have as high a belief in movies as you do." ”

Spielberg glanced at the film playing on the screen, and suddenly thought of something, turned his head to look at Wang Yao, "I have watched "81194", I seem to know the purpose of your movie. ”

"Shhh Wang Yao squinted and smiled.

"To be honest, I think you're more dangerous than we are. Spielberg squinted.

"So, if you want to survive, the advantage of US imperialism is that if you don't touch the fundamental interests, you can turn a blind eye to everything else, and in order to survive in the film market, I can only choose to open up new markets. Wang Yao smiled, "And popular movies are all popular with the public, a bit like popcorn movies." ”

"From my point of view, what you're doing is not good for the art of film. Spielberg laughed, "But from a business point of view, you're making the right choice." ”

"Good luck to me. Wang Yao said with a smile.

"I heard you're going to make a stage play?" Spielberg asked again, "Chinese opera?"

"Yes, a new genre is exciting for Broadway, and at the same time, there are certain benefits as a pioneer, and I am not for the art, but for the popularization. Wang Yao smiled: "I can only pull the tiger skin." ”

"You really are a qualified businessman. Spielberg laughed, "Specialized in exploiting human vulnerabilities." ”

"It's to make me weak. Wang Yao was very aggrieved.

"Boss, when will I be able to meet Mr. Wang Koo?" asked Hanks.

"He's busy. Wang Yao waved his hand, "I have read the script of the movie you gave me, and I have also shown it to Mr. Berg, and we all think that your script is good, but it will fail." ”

"The script is too deep, and the skills are too shallow. Spielberg said, "And there's so much I want to express, and the choreography is messy, so if you don't want to hit the south wall, I recommend you shoot two more to try the feel." ”

Hanks was unwilling, but nodded anyway.

"I've got a script here, if you're interested, take it, and if you don't, I'll give it to someone else. Wang Yao rummaged through his bag and pulled out a script.