Chapter 163: Broadcast Platform
The one-and-a-half-minute pilot trailer was quickly finished, but Lu Qin and Xiao Tang in front of the computer in the living room couldn't come back to their senses for a long time. Pen | fun | pavilion www. biquge。 info
The living room was quiet for more than ten seconds, and Lu Qin seemed to have just come out of the shocking and compact plot just now.
She smiled before she could say anything, "No, I'll have to watch it again." ”
With that, she clicked the replay button.
After reading it for the second time, the assistant Xiao Tang also reacted.
She couldn't believe it: "Qin Bao, this is really an online drama that cost 300,000 yuan to shoot?
Lu Qin rolled his eyes at Xiao Tang, "How come, didn't you see the name in front of the trailer?"
Although the quality of the trailer far exceeded their expectations, and can even be compared to some big-budget web dramas, Xiao Tang is still a little uneasy.
She thought for a moment, "Qin Bao, they can't have spent all their money on the trailer, right?"
Don Jr.'s concerns are not unreasonable.
Now there are many films like this, in order to attract good investment, the trailer is made the same as the movie, and almost half of the post-production is spent in the trailer, but when I really see the feature film, it is disappointing, and the reputation has fallen to a low point.
Intuitively, Lu Qin didn't believe Xiao Tang's speculation.
The trailer can be made like this, as long as the quality of the feature film is not too bad and the trailer is too much, this is definitely an online drama worth investing in.
"Xiao Tang, don't think about it, if you can make such a trailer, the feature film will not be bad, I believe in Nie Yao, she will not let me down. ”
Xiao Tang saw that he couldn't stop Lu Qin, so he didn't persuade him anymore.
If it weren't for the fact that this drama was still in the secret stage, Lu Qin would be excited to send out this pilot trailer now.
She looked at it twice more before picking up her phone and dialing a number.
The phone was quickly connected, and the deep voice of a middle-aged man was heard.
"Miss Lu, what kind of wind is blowing today that reminds you of me. ”
Lu Qin smiled slightly and told the man about Nie Yao's online drama.
The man readily agreed, "It's a trivial matter, you will pass the trailer later, and after I watch it, I will directly arrange a schedule for you." ”
Lu Qin said a few more words and hung up the phone.
Shangjing, the headquarters of the Qizhi video portal.
In the office of the senior management of the online drama department, Qiu Bin is reviewing the film.
There are also several backbones of the same department next to him.
Just now, a few people were at the small conference table in Qiu Bin's office, discussing the broadcast schedule of a big investment web drama.
Qiu Bin's mobile phone interface suddenly lit up, he didn't just press the phone or leave it alone as before, but immediately made a silent gesture towards several people, picked up the phone and connected the phone.
The call was not long, only about two or three minutes.
When he hung up the phone, several key people gathered around the conference table looked at him.
"Brother Qiu, which bigwig's phone call made you not even open the meeting, this is not your style. ”
Qiu Bin shook his head and pointed to it, although he had promised very well on the phone just now, he was actually not so happy in his heart.
There are a lot of online dramas invested by their platform themselves and are still waiting for the schedule, and now they are killing halfway to bite the gold, and they can't refuse if they want to, it's a real headache.
Several people were curious when they saw his movements.
One of them, a middle-aged man with a two-handful beard, joked: "Yo! This airborne army, since we have met us, you have to meet us." ”
Seeing that these people's jokes were getting more and more outrageous, Qiu Bin knocked on the table, restrained his expression and said, "Okay, it's not your business." Xiao Chen, I'll send you the information about this drama in a while, and you can arrange a time for you to do so, as long as we don't offend anyone. ”
Xiao Chen, who was sitting on the very edge, was slightly stunned after hearing this, and then nodded, "Okay, Brother Qiu, I know, I'll see the situation tomorrow." ”
Xiao Chen has been working with Qiu Bin for several years, and he can be regarded as the person who knows him best in the department.
Qiu Bin is a very capable person and has his own certain principles for doing things, since he said so, it is equivalent to putting this drama into the cold palace.
Just sell face and put it on the platform, and there will be no official announcement and promotion at that time, which is fatal for an online drama, even if it is a big production that costs tens of millions, which one didn't quarrel with the heat before it was filmed?
At most, at most, this drama will be sent a through train on the official blog, which can already be regarded as a face for the big people who called.
Lu Qin's call didn't attract much attention.
And Qiu Bin didn't even bother to watch the pilot trailer, so he arranged things to his subordinates.
Lu Qin and even Nie Yao and Yuan Wei didn't know all this.
On the other hand, the Northern Xinjiang Film and Television Company, the difficult birth of the online drama imitation of "Princess Dayan" finally ended.
Yao Tezhu sent the crew's expense report into the office for Brother Hao to see.
Because of the change of the script and the re-hiring of the heroine, nearly 200,000 more were spent on the original budget.
The entire web drama has not been counted, and more than one million has been invested in post-production.
Brother Hao looked at the report a little painfully.
He said to Yao Tezhu, who was standing next to him: "Hurry up and find someone for post-production, then cut the trailer, and find a cooperation platform, we must not be slower than them!"
Once they imitate the online drama of "Princess Dayan" one step late, it will be all wasted, and the more than one million will be wasted.
"What ......about promotion," Yao Tezhu asked at the right time.
Since you want to act fast and overshadow the other party's momentum, you must build momentum as soon as possible, and you must get a certain amount of heat and exposure. Otherwise, who would go to watch a little-known small online drama, which is not a big production of tens of millions, and there is no popular Huadan Xiaoxian meat, why should the audience support you and buy your account.
Brother Hao has been in the industry for several years, and of course he understands what Yao Tezhu means.
"Find someone to push and smash all the resources we can contact into it!"
Things have developed to this point, it has long been difficult to ride a tiger, and they have only one way to go to the dark.
"Brother Hao, I'm afraid the publicity expenses planned before are not enough. ”
The fat on Brother Hao's face trembled, he gritted his teeth and instructed Yao Tezhu, "You go to the finance department to pay 200,000 yuan again, and this time you must stir up the popularity of our drama!"
Money can make ghosts grind, and money is of course easy to do.
When the time comes, spend 100,000 yuan to find a few large scarves, bring a bit of heat, and stir up the topic, and it is not difficult to bring heat to the online dramas produced by them.
Yao Tezhu set up a military order in front of Brother Hao and said, "Don't worry, Brother Hao, as long as the funds can be in place, I can achieve the results you want." ”
After speaking, Yao Tezhu walked out of Brother Hao's office with his head held high.
He thought viciously in his heart, this time he would let Nie Yao suffer a loss, and he couldn't say anything bitter.
He wants her to never forget this profound life lesson for the rest of her life!