Chapter 352 of the text is the two of us

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Recently, Zhang Ran's fame has skyrocketed, and various invitations have come to the door. Some invited him to shoot commercials, and some invited him to be an endorsement. There are many international brands that invite him to endorse, the most famous is Ermenegildo Zegna, and I want to ask Zhang Ran to be the image ambassador of China.

Ermenegildo Zegna's offer was $1 million for two years, but Zhang Ran still refused, as an ambassador needed to attend various promotional activities, and he didn't want to waste time on it.

However, an international brand like Zegna can find its own image ambassador, Zhang Ran felt very happy, and said to Zhang Jingchu proudly: "Jingchu, you have to work hard." I, as a director, have been asked to be a brand ambassador, and you, an actor, are only a close friend of Dior's brand, so you have to work hard!"

Celebrities and international brands are generally divided into four levels according to the depth of cooperation, from low to high, they are commercial promotion, brand friends, image ambassadors, and spokespersons.

Commercial promotion is the brand to engage in activities to help the platform, brand friends are to maintain good cooperation with the brand, will attend various promotional activities of the brand, and the image ambassador and spokesperson are similar, there are hard advertisements, and you can see the star's advertisements on the wall when you enter the store. The difference between a spokesperson and an ambassador is that the spokesperson is exclusive, and the endorsed brand should be used as much as possible in public and avoid using the products of its competitors.

Zhang Jingchu pouted and said, "I don't blame you!"

Zhang Ran said: "How can you blame me, who made me too capable?"

Zhang Jing's first count fell Zhang Ran: "Because you don't praise me, you see how Zhang Yimou treats Gong Li, and how Feng Xiaogang treats Xu Fan." Comrade Zhang Ran, you have to learn from these seniors!"

Zhang Ran pouted and said: "Zhang Yimou abandoned his ex-wife for Gong Lihe, and Feng Xiaogang divorced his ex-wife because of Xu Fan, are you asking me to learn from their fine tradition?"

Zhang Jingchu stared at Zhang Ran and said, "Fine tradition?"

Zhang Ran said with a straight face: "Look, this is what makes me different from them, I definitely can't learn from them!" He saw that Zhang Jingchu seemed to be a little angry, and immediately added: "Of course, you are my daughter-in-law, I don't praise anyone! When the filming of "Three Fools" is finished, I will tailor a drama for you, this is always okay, right?"

"That's pretty much it!" Zhang Jingchu laughed, then got up and took two scripts from the room and put them in front of Zhang Ran, "I have received several scripts recently, and two are good." I don't know which one to choose, you can help me with the staff!"

Zhang Ran picked up the script and read it, and the cover read "Aromatic Journey". He remembered that the "Aromatic Journey" in the previous life was played by Zhang Jingchu and Fan Wei, but he didn't expect that in this life, this film was found. I flipped through the script below, and the cover read "Both of us". He was slightly stunned, could it be Ma Liwen's "The Two of Us"? He opened the script and flipped through it, and sure enough, it was Ma Liwen's "The Two of Us". Not only did he see the movie, but he liked it quite a bit. In the past, when he was studying in the magic capital, he met a similar old lady. In this film, he can see his past life.

The two books are good, and the characters also have their own characteristics, no wonder Zhang Jing was entangled at the beginning.

Zhang Ran thought for a while and asked, "What do you think?"

Zhang Jingchu expressed her thoughts: ""Aromatic Journey" wants to play a woman's life in the film, which spans 30 years, which is very challenging; I like "The Two of Us" a little more, and I can see my own shadow in the pony, which is very kind. However, the director said that the shooting cycle can be very long. She prepares to shoot spring dramas in the spring, and autumn dramas in the fall, and it will be filmed for a year. I'm afraid that when the time comes, I will take on other dramas, and "The Two of Us" will be filmed again, and it will be difficult to do it then. ”

Zhang Ran was very surprised: "Why did she shoot like this?"

Zhang Jingchu explained: "The director has no money. With only an investment of 2 million, it is impossible to spend money on scenery and others, and the salary will only be 100,000 if I take this drama!"

"Using digital shooting, using post-color grading 2 million is enough, forget it, don't care about this for now. Zhang Ran looked at Zhang Jingchu and asked, "I'll ask you, do you really like this play and really want to act?"

Zhang Jingchu nodded very affirmatively: "I like this story!"

Zhang Ran is also more inclined to "The Two of Us", and the quality of this film is higher: "Things are simple. You contact Ma Liwen and ask her to meet tomorrow, I want to talk to her about this movie!"

After graduating from Chinese opera, Ma Liwen entered an advertising company, and her main job was to write and plan pig feed advertisements; After several years of hard work, in 2001, Ma Liwen put Zhang Jie's novel "The One Who Loves Me Most in the World" on the big screen, and won many awards including the Golden Rooster Award for Best Director.

"The Two of Us" is Ma Liwen's second work, which comes from her experience, when she was studying in Chinese opera, she rented a lonely old lady's house. The ups and downs that happen in the film are her personal experience. At the beginning of this year, she heard that the old lady had passed away, and the past came to her mind, so she wrote this script.

"The One Who Loves Me the Most in the World" was cast by China Film and won a lot of awards, so this time Ma Liwen didn't make much effort and got an investment of 2 million from China Film. After reading the script, Han Sanping recommended Zhang Jingchu to Ma Liwen, saying that it was particularly suitable for her to play the pony, so Ma Liwen contacted Zhang Jingchu.

In August in Beiping City, when it was the hottest time, Ma Liwen walked into a café with a parasol. She came to see Zhang Ran, and she received a call from Zhang Jingchu last night, saying that Zhang Ran wanted to meet with her and talk about cooperation.

Although Zhang Ran is not the boss of a large company, the domestic box office of "Time and Space Warrior" has exceeded 300 million, and the global box office is close to 500 million US dollars. Zhang Ran will definitely earn tens of millions of dollars in this movie, and if he wants to talk about cooperation, Ma Liwen can't refuse.

Ma Liwen glanced up and saw Zhang Ran and Zhang Jingchu sitting by the window of the café. She walked up to the two of them and shouted, "Zhang Ran, Jingchu, I'm sorry I'm late!"

Zhang Jingchu hurriedly greeted: "Sister Liwen, we arrived first, you can sit down!"

Zhang Ran also smiled and said, "Sit down and talk slowly!"

Ma Liwen sat down, she felt a little emotional, people are a few years younger than me, but they have hundreds of millions of film funds in their hands, and I have to run around to make a 2 million small-budget movie, the gap is too big!

Zhang Ran took a sip of coffee and said, "I have watched your "The Man Who Loves Me the Most in the World", and I like it very much, I can't make this kind of delicate movie!"

Ma Liwen smiled and said, "I've seen your "Burst Drummer" and "Time and Space Warrior", the rhythm and tension of the movie are excellent, and I can't make this kind of movie." ”

Zhang Jingchu smiled and said, "Are you here to praise each other?"

Zhang Ran and Ma Liwen both laughed, and these words were indeed suspected of touting each other. Zhang Ran said: "I read the script of "The Two of Us", I like this story very much, it is really the right choice for you to find Jing to play Pony for the first time, her personality is very similar to Pony, and she has similar life experiences, she can play this role well!"

Ma Liwen said politely: "Thank you!"

Zhang Ran began to get to the point: "I heard that you are planning to shoot spring in spring and summer in summer, and take a year to shoot the four seasons? I build yì you use digital technology to shoot in the fall and winter. Autumn part of the digital technology can be called up for spring and summer effects!"

Ma Liwen doesn't know much about digital technology, but she knows that this thing is quite expensive, so she said helplessly: "If I can, I want to do it too, but we only have 2 million, and we can't afford to use what you said!"

Zhang Ran smiled and shook his head: "You have a misunderstanding about digital technology, and movies with digital technology will only be cheaper." Shot on film, the film ratio is estimated to be 1 to 3, and the film is 90 minutes, which is also 270 minutes of material. 270 minutes, about 68 films. I'll give you the cheapest 1400 for film, so the money for film also needs 950,000. The cost of all the materials is about 250,000, which adds up to 1.2 million. When filming "Time and Space Warrior", we bought three Sony F900 digital cameras, and "Time and Space Warrior" was shot with F900, and now the machine is idle, I can lend you one......"

Without waiting for Zhang Ran to finish speaking, Ma Liwen stood up directly: "Really?

If Zhang Ranken lent her the camera, he would not only save money on film, but also on the cost of the camera. Domestic movies generally use Alai 535, the rent is 5,000 a day, even if it is only 30 days, the cost of the camera is 150,000. These items add up to more than 1 million saved!

"Of course it's true, and we can give you special effects support. There will definitely be a fee for special effects. However, "The Two of Us" doesn't have any special effects to do, it just needs post-grading. If you're interested, you can discuss it with one of the special effects artists. If you have a problem with funds, you can always let me know and I can provide support to make this film the best it can be!"

"Thank you, thank you very much!" Ma Liwen didn't know what to say except to thank her, she now felt that Han Sanping's decision to find Zhang Jingchu to play Xiaoma was too wise.

"No thanks, I really like this story, and I hope this story can be made better. Zhang Ran waved his hand and said from the bottom of his heart, "By the way, how about the role of the old lady, is there a suitable candidate?"

"I'm going to invite Teacher Jin Yaqin to act!" Ma Liwen was afraid that Zhang Ran wouldn't know, and added, "It's an old actor in Renyi, playing Grandma Liu in "Sister Ma", an idler!"

Zhang Ran originally wanted that Ma Liwen had no candidate, so he recommended Jin Yaqin to her, which saved effort. In the previous life, Jin Yaqin won the Tokyo Film Festival with her outstanding performance in "The Two of Us", and there is no one more suitable than her. He gave Ma Liwen a thumbs up: "Smart choice!"

Ma Liwen smiled embarrassedly: "Thank you!"

After all, this is someone else's movie, Zhang Ran is not good at pointing fingers, and after chatting about the heart of the movie for a while, he took out a business card from his bag, handed it to Ma Liwen and said: "That's it today, you can call me if you have any questions." ”

"Okay, thank you!" Ma Liwen got up and thanked her.

After seeing off Ma Liwen, Zhang Ran and Zhang Jingchu also left the café and walked to the parking lot. Zhang Jingchu stepped forward and gently held Zhang Ran's arm, and looked at him charmingly: "Zhang Ran, thank you!"

"Stupid, thank me!" Zhang Ran patted Zhang Jingchu's hand lightly. There must be a reason for him to help Ma Liwen because of Zhang Jingchu, but not all. Even if the starring role of "The Two of Us" is not Zhang Jingchu, Ma Liwen will come to the door with a notebook, Zhang Ran will help, he really likes this story.

After opening the car door and sitting in, Zhang Ran suddenly remembered something: "By the way, I almost forgot." On Baozi's birthday next week, we have to prepare a birthday gift, let's go to the mall to have a look, this is your teacher's task!" (To be continued.) )