Xie Shengmei is very well prepared, and there are many details and innovations in the planning case, even in the variety show Jiayi Entertainment, this planning case was immediately selected.

Jiayi Entertainment has sufficient funds, and after the plan is selected, it will directly enter the preparation stage.

Coupled with the fact that Xie Shengmei has already taken precautions to find a suitable director and resident guests, the filming process will be smoother and faster.

According to this progress, this variety show will be able to meet the audience in early October.

Xie Shengmei took her assistant and her artists to devote herself to the filming of this variety reality show, and Nie Yao did the same.

The chief producer of Yunyan Media's new variety show is Nie Yao herself, and the director is Shi Ke, a special variety show director invited by Yunyan Media.

Although Shi Ke is not a leading director in the variety show industry, he is also famous, and he has produced one or two well-known veteran variety shows, but he has not achieved much in the past two years, so he has gradually fallen silent in the circle.

Nie Yao didn't think of inviting him, he was introduced by Xu Yi.

Shi Ke is Xu Yi's senior, although Xu Yi is capable, but he never likes to drill camps, the reason why the two can keep in touch for so many years, and they can often come out for a meal, is entirely because of their similar personalities.

Director Shi Ke is also a demanding and principled person, he does not have too high a pursuit of money, and almost all of his experience is put on his career as a director.

People like him who don't like to be flexible and have an untactful personality are always excluded in some crews and even in certain circles, so it is not so easy for him to take on a variety show that he is satisfied with.

This time, being introduced to Nie Yao by Xu Yi is also a coincidence.

After July, Nie Yao took Yunyan Media's variety show crew to shoot in a closed manner.

For more than two months during the summer, Nie Yao's scarf did not move.

Even Zhou Rui and Ah Lan's scarves have changed from weekly changes to monthly changes.

It's the beginning of the school year in September.

A reporter squatted at the gate of Jinghua University and took photos of Nie Yao going to the school to report.

The photo was sent to the scarf by the media, which immediately attracted heated discussions among netizens.

"!!My Yao finally appeared! I was moved to tears!"

"Yaoyao, count for yourself how long you haven't had a scarf! And Brother Rui and Ah Lan, don't look at it, have you also been infected by Yaoyao!"

"Why haven't I seen Yaoyao for more than two months, and I feel that Yaoyao has become better looking again?"

"Aren't any of you curious, what Yaoyao has been doing for more than two months?"

"Could it be that you are living in a two-person world with Mr. L?"

"Upstairs, I suggest you go and see Mr. L's scarf, one a week, exuding a thick emptiness and loneliness, if I Yao is by his side, he will become a resentful husband?"

"Could it be going abroad to shoot Derek's movie?"

"No way, Derek's film is in preparation, and filming won't start until December, and there's all that information on the Internet. ”

"Curious, I'm holding back my big move!"

"Don't guess, maybe Yaoyao just went on vacation, don't you know, isn't it normal for the old cadre Yao's photography skills not to post updates?" For a while, everyone also felt that this statement made sense.

No one has stipulated that public figures can't take vacations, right?

"Isn't anyone as concerned about the release promotion before "Seven Days of Domineering President" as much as I do? The premiere of Golden Week on November is less than 20 days away!"

I don't know what's going on with the topic, and soon it was crooked to "Seven Days of Domineering President".

Several movies were released during the 11th Golden Week during the same period.

There are overseas large-scale special effects popcorn films, domestic literary films, suspense films, fantasy costume movies with big directors and famous actors, and so on.

It's more competitive than the summer file.

After the summer vacation, especially during the 11th Golden Week, all parties have to invest to grab this huge ticket pool, and even foreign films have to get a piece of the pie.

In mid-to-late September, netizens casually opened the scarf of a well-known actor, and it is estimated that half of them may be able to see the movie they are promoting the release of October Golden Week.

All kinds of movie publicity can be described as overwhelming.

Two of these films are the most hyped.

One is the fantasy costume movie "Fairy Mountain" played by actor Tang Yi and actress Xu Manxi.

One is the suspense thriller "Sixth Sense Test" invested by Tang Zhu.

"The Sixth Sense Test" is the main work of the famous suspense writer Hui Sange, which has been famous for a long time, and has even been translated into many Chinese languages and exported overseas, and is a big IP movie with a broad foundation.

This IP alone has a lot of development value, and listening to Tang's huge investment in production this time, the crew officially released some shooting scenes and crew stories from time to time, and when it didn't start official publicity, it had already circled a large number of fans of "The Sixth Sense Test".

There are even fans of the original book who automatically give Amway to the people around them.

Now, coupled with this kind of publicity, it is the icing on the cake.

Bifer has already predicted that "The Sixth Sense Test" will be the biggest winner of the October Golden Week box office.

Although this movie does not have top-level actors and traffic stars, the leading actors are all old actors, and their acting skills are needless to say, leaving most of the young actors behind, and many netizens said that they would go to the theater to support these powerful actors.

And the publicity of "Fairy Mountain" is even more terrifying than "The Sixth Sense Test".

The month before the premiere has already covered the opening screens and banners of major apps, because there are two heavyweight actors, Tang Yi and Xu Manxi, Xianshan will be on several hot searches every three or five times.

For the promotion of this movie, Tang Yi, who didn't participate in variety shows much before, almost went on all the variety shows screened during the summer.

So much so that "Fairy Mountain" has not yet premiered, and half of the netizens who often go online already know about this movie.

Tang Yi plays the male number one in "Immortal Mountain", and he is a pure and arrogant Shangling Immortal.

The classic shape is a wide-sleeved green coat, holding a sword in one hand, standing on a huge Dapeng golden eagle.

Actress Xu Manxi's appearance is also fairy-like, the role she plays is the Penglai ancestral god Hong Xi, and the body is a red boundary stone spirit, so she is dressed in ethereal red, with a red mark on her eyebrows, sometimes innocent and cute, sometimes charming and enchanting.

When the makeup photos of the two came out, they amazed a large number of netizens.

Although Tang Yi and Xu Manxi are over thirty years old, their appearance is still online, and many netizens are clamoring to lick the screen, especially Tang Yi's girlfriend fans, "Fairy Mountain" has not been released, and they have already been called on Lingzun.

Compared with these two movies, "Seven Days of Domineering President" is much more low-key.

So far, only director Xu You has taken his beloved wife Qi Haixuan to a variety show to promote, and the other is the official Weibo of "Seven Days of Domineering President" breaking the news from time to time.

Although "Seven Days of Domineering President" is Xu You's transformation work, compared with "Immortal Mountain" and "Sixth Sense Test", whether it is investment or publicity, it is not an order of magnitude at all.