Recent Assignments
I have to write a lot of homework recently, and the update of the text may be affected, because the code word time will be taken up by the homework time, so let's talk about it first.
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1. News report planning
Topic: Find the hidden folk art scholars and ask them what they think about the craft.
Purpose of the report: In the 5,000-year-old history of China, there are too many traditional skills that have almost died in the process of inheritance. They need more attention than being obscurated in the dust.
Report preparation: 1 notebook, 1 camera, 2 voice recorders, 2 notepads.
Before you go, check the relevant technical information videos and have a good idea of the skilled people you are interviewing.
Dress neatly when you set off, don't be sloppy.
Report subject: Shi classmates who have studied Peking Opera at SH Sports Institute.
Interview method: face-to-face question-based interview.
Interview time: "April 8, 1 p.m. to 3:15 p.m.
Interview Questions: 1. Peking Opera is very broad and profound, what kind of idea did you have in mind to learn it? Or did you come into contact with it by chance?
2. When I first learned, there must have been many difficulties, is there anything you want to share with us?
3. In the process of learning, you must not only learn, but also understand it and talk about your views on Peking Opera.
And so on and so forth......
Problems that may be encountered: conflict with the life time of classmate Shi, the nearby environment is too noisy, and you need to change places for interviews.
Envisioning a solution: Adapting to change.
Reporting method: The content of the text interview is submitted to newspapers, magazines, and text websites, and the video interview is published on Weibo, public account and other self-media channels.
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Second, Yucheng Niuba promotion plan
1. Theme: Promote Yucheng Niuba
2. Purpose: Through a series of publicity, let Yucheng's beef bar enter the eyes of more people and include it in their dietary considerations.
3. Main products: Yucheng's major brands of cowbuck.
Fourth, the way and way of publicity:
(1) Hold large-scale product sales meetings in densely populated areas, such as shopping malls, parks and other places, and set up tasting booths at the same time, and arrange product introducers to guide customers to understand the products.
Since it is a large-scale event, the organizer should also set preferential conditions, such as buy a few get a few free or a few discounts.
(2) Appropriately buy advertising space in the transportation industry such as buses and taxis.
(3) Buy advertising space in the prime time of the TV station.
(4) Operate the official account of the product, Weibo and other major self-media, launch a momentum, and try to build momentum for the product.
(5) The horizontal strips on the side of the street can also be printed with relevant advertisements.
(6) There are programs about food all over the country, and the relevant person in charge of the product can bring his own products to participate, so as to better promote the product.
(7) You can submit magazines related to food and snacks, so that readers of the publication can also learn about Yucheng Niuba.
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