Chapter 445: "Qiao Gang Leader" Retires (Part II)
Yes, in the hearts of fans, Michael Jordan's retirement is like the sky has fallen, after all, they can no longer watch "gods" play on the court. Pen ~ fun ~ Pavilion www.biquge.info However, for Su Chenyu, David Stern and Phil Knight, the retirement of "Joe Gang Master" is not an extremely bad thing.
You know, whether it's the Bulls and the NBA League, or Nike, Air Jordan, and Anta Sports, the "Joe Gangster" is a "cash cow" for them. In the body of the "Qiao Gang Leader", the three parties have invested a lot of resources, and of course, they have also reaped a lot of benefits.
Therefore, the cash cow of the "Qiao Gangster" cannot be said to fall down, it is better to continue to be evergreen and continue to create benefits for everyone - this is the "capitalist".
Unfortunately, although Michael Jordan, the "God of Basketball", is called a "god", the "Joe Gangster" is not a god after all, he is a human being, a man of flesh and blood. Therefore, "Qiao Gang Leader", like ordinary people, also has seven emotions and six desires, and has all kinds of shortcomings, not to mention that even "gods" are not perfect existences.
From the involvement in the "murder of the nightclub owner", to the FBI's suspicion that Jordan was suspected of drug use - the FBI found a check signed by Jordan for $57,000 when arresting a drug dealer, and finally the "gambling" incident that has been entangled, the glorious image of the "Joe Gangster" has always been in jeopardy. Even, before that, reporters and fans have been holding on to Jordan's gambling, if it weren't for the Bulls coming to a wave of three consecutive championships, the current "Joe Gang Leader" is estimated to have been ruined.
Even, the murder of the old Jordan, some reporters dug up that the matter was related to Jordan's gambling - the two murderers had known Jordan before, and had financial interests at the gambling table, and the most important thing was that the two murderers were still die-hard fans of Jordan and the Bulls.
All kinds of scandals entangled the "Joe Gang Leader", almost pushing him into the abyss, in the face of this situation, whether it is Su Chenyu or David Stern and Phil Knight, they will definitely not allow this situation to happen.
As the "spokesperson" of the NBA league, "Joe Gang Leader" almost changed the bad image of "dirty, messy, and poor" in the hearts of the American people in the American professional basketball team, so David Stern will never allow the league spokesperson to fall.
As the most important help on the road to Nike's rise, although Su Chenyu snatched the golden rooster of Air Jordan, Phil Knight will definitely not let Jordan, who is still the spokesperson of Nike, fall.
As for Su Chenyu, it is even more impossible for him to let the "cash cow" of "Qiao Gang Leader" fall - whether it is from the perspective of the Bulls, or from the perspective of Air Jordan and Anta, the glorious image of "Qiao Gang Leader" must be preserved.
In fact, Su Chenyu has always known the "Qiao Gang Master" who loves to gamble, and even those "bad things" of Jordan, he also knows it clearly. However, to put it mildly, he Su Chenyu is not Jordan's person, what reason does he have to interfere in other people's private lives?
Therefore, in such a dangerous situation, since the "Joe Gang Leader" wants to retire, it is okay to temporarily avoid the limelight, and also let Jordan think about how to go in the future.
Therefore, in this case, Su Chenyu, David Stern, and Phil Knight don't think it's a bad thing, but they still have to find a way to minimize the adverse effects of Jordan's retirement.
"After Michael's retirement, it will definitely cause dissatisfaction among fans and investors, so the company's stock price ......"
Phil Knight was the first to voice his concerns, and indeed, the retirement of "Joe's Gang Leader" would definitely bring a huge blow to Nike's stock price. However, Phil Knight is not too afraid, after all, Su Chenyu is one of Nike's major shareholders, and with such a "financial giant" as the backing, is he still afraid of hanging?
Nodding, Su Chenyu said with a smile: "Phil, you don't have to worry about this, you can just take advantage of this matter to increase your holdings of Nike shares at a low price, isn't this a good thing? ”
"Well, I'm relieved. Assured by the "financial giant", Phil Knight spread his hands and said with a smile.
At this moment, Phil Knight felt that Su Chenyu, a "barbarian", might not be a bad thing when he invaded Nike, no, the effect can be seen today. Otherwise, the retirement of Jordan alone would have cost Nike's market value by more than 10 points - something that had happened in a previous life.
"David, after losing Michael, the Bulls need new superstars to make up for our shortcomings, so, next ......"
David Stern's natural meaning of Su Chenyu's words is nothing more than to let the NBA league take more care of him in terms of player trading.
"Sue, you should also know that the league is not for just one team after all, and besides, all the teams are staring at the league, and I am also very embarrassed. ”
Listening to David Stern's somewhat embarrassed words, Su Chenyu said with a smile: "David, you should know how much influence the Bulls have in China now? How many fans are there? If there is no new superstar to fill the vacancy left by Michael's departure, you should know what it means?"
David Stern naturally knows that Su Chenyu is threatening him, but he also knows that this is the truth, Su Chenyu has indeed opened up a huge Chinese market for the NBA in recent years, especially the Bulls have harvested countless fans.
"yes, David, the NBA needs the Bulls, and the Bulls need superstars. ”
Phil Knight also laughed and beat the side drum, which is in his vital interest with Nike, which is the main sponsor and partner of the Bulls after ANTA.
After a moment of silence, David Stern whispered, "Okay, but it's better to be restrained." ”
Hearing that David Stern finally relented, Su Chenyu smiled, with the guarantee of this big boss, his big plan could go on smoothly.
After the three "capitalists" Su Chenyu, David Stern and Phil Knight discussed, the adverse impact of the retirement of the "Joe Gang Leader" was minimal. Even, in order to keep this explosive news from being too shocking and not causing a violent reaction, the Bulls, the NBA League, Nike, and ANTA have arranged for their own media to "leak" some rumors of this matter.
"Old Jordan suffered an accident, Jordan may bid farewell to his career early!" - Sports Illustrated
"The Bulls dynasty is about to be upended, and Jordan's retirement is a foregone conclusion!" - ESPN Sports
"Shocking, Jordan is about to hold a retirement press conference at Suning Center!" - CBS Sports
"Retired, why did Jordan choose so much after three consecutive championships?" - Chicago Tribune
……
Overnight, sports newspapers and television broadcasts across the country seemed to be reporting the news of Jordan's retirement, and although there was no evidence to back it up, the major newspapers and television broadcasts were telling the truth. All of a sudden, the whole of America seemed to be talking about Jordan's retirement, and at first the fans were naturally horrified and couldn't believe it, thinking that this was just newspaper nonsense - you know, Jordan, the Bulls, and the NBA didn't say anything about it. Slowly, with the bombardment of news reports from major newspapers, TV channels, radio, etc., this baseless incident seems to have a bit of a "three-man tiger" meaning.
Sometimes that's how you hear about something so impactful that even when it does happen, you think it's just a normal thing - after all, you've been exposed to it for so long.
Just when the fans in the outside world were bombarded by the media, the Bulls, NBA officials, Nike, Air Jordan, ANTA and other parties have formulated all the follow-up plans for the retirement of the "Joe Gang".
things, it's time to settle ......
October 6, 1993, this day was just an ordinary day, but no one expected that Michael Jordan, who had been refusing to accept all media interviews before, suddenly spoke out - to announce his retirement at Suning Center Arena.
No one expected that the news that everyone thought was made up by unscrupulous media would actually become true, and even many reporters did not expect that - although the previous articles had something to do with them, they did not expect that Jordan would really retire.
It was absolutely unprepared, and all parties were caught off guard, so much so that both the ABC and ESPN had to change their broadcast plans to broadcast the press conference live.
Accompanied by agent David Falck and Bulls presidents Andy Brent and Jerry Kraus, Jordan officially announced his retirement to the world's media at Suning Center.
"I've reached the pinnacle of basketball, and there's nothing on this court that stirs my passion. ”
"Perhaps, what I should do now is to rest, rest, ......"
That's the explanation that Michael Jordan left the world, but there is no doubt that it is not a reason that can be convincing to everyone.
Anyway, when the TV footage of Jordan's retirement was broadcast by ABC and ESPN all over the United States, everyone couldn't believe it was true, and even countless fans felt as if the sky had fallen above their heads.
Although too many media have exposed Jordan's retirement before, fans thought it was just a rumor, and no one thought it was true?
Not only did fans feel unacceptable about Jordan's retirement, but just minutes after Jordan announced his retirement, Wall Street investors gave their own reactions to the matter!
Nike's stock price is like a laxative, and there is a wave of soaring 3,000 feet, and not only that, but the stock prices of all companies related to Jordan are all falling, driving the Dow Jones and Nasdaq all the way down - this is the influence of the "God of Basketball".
No one expected that Jordan, a god-like player, would choose to retire at this age......