Chapter 191 NBA Exclusive Broadcasting Rights

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The goodwill of the Alliance?

"Huh. ”

Su Chenyu is really powerless to complain, I wiped it, old man, are you a fool for me?-I want to play with the white wolf with empty gloves.

Sue you, play the trick of "empty gloves white wolf", your Uncle Su is your grandfather, didn't you see that you just came to the "√ Company" not long ago?

But the old man's selling is still very good, if you change to a rookie, you may really be fooled by the old Jewish man's momentum, the goodwill of the alliance?-I want to ask how many cents this thing is worth?

"David, the weather is good today!What did you eat this morning?" Su Chenyu said with a smile.

David Stern was bewildered by Su Chenyu's rapidly changing painting style, and then asked uncertainly, "Sue, what are you talking about?" ”

"Okay. Su Chenyu didn't plan to tease the old man, so he said directly: "David, I just want to ask how many cents is the 'goodwill of the alliance' in your mouth? If that's the case, let's talk about the weather in Chicago. ”

Hearing Su Chenyu's words, Stern couldn't help but feel embarrassed, but fortunately, the old man was also a master of thick black science, his face did not change at all, and he continued to flicker calmly: "After the new season starts, you and your team will know how many cents the 'goodwill of the league' is worth?"

Su Chenyu really wondered, I really didn't know that little thing in the Dark Dao League, it was nothing more than taking care of the Bulls in terms of referees, schedules, and broadcasts.

The key is these things, do I Su Dashao care? Do you care? Do you care? -- Ask important things three times.

You must know that with the "king" of "Qiao Gang Leader" in hand, coupled with his huge power Su Dashao, these off-the-field things don't need to be cared about at all.

"David, if you and the alliance only have this hole card, then this is the end of our meeting today. After Su Chenyu finished speaking, he stood up and made the appearance of sending off the guest.

It's really a joke, my brother is a man who earns tens of millions of dollars in minutes, how can I have time to listen to you fooling around here - I am really the "Kaizi" who was slaughtered.

Seeing that Su Chenyu really wanted to send off the guests in earnest, David Stern thought about it and said, "So, what do you want?"

This is like words, this is the attitude of negotiation, the corners of Su Chenyu's mouth curled, and then said: "In addition to the goodwill of the league, I also want the exclusive broadcasting rights of the NBA in Greater China for the next 50 years, and I also want a position as a top sponsor of the NBA." ”

Listening to Su Chenyu's conditions, Stern was not too surprised, these things are currently within the tolerance of the old Jewish man.

But since it is a negotiation, what is important is to ask for a price and repay the money on the ground, so the old man said lightly: "Everything else can be negotiated, but the exclusive broadcast rights for 50 years are completely impossible." ”

"If I don't help the league expand the Chinese market, do you think the NBA's exclusive broadcast rights in China are worth a penny? Or do you and the league like to continue to engage in free big giveaways?" Su Chenyu said with a smile, looking like he was holding a pearl of wisdom.

No way, you must know that the promotion of the NBA in the mainland is definitely in a difficult situation, it is difficult to move an inch, and now most Chinese people are watching football events, and football games like Serie A are everyone's favorite.

The old Jewish man was not a vegetarian either, so he said: "Even without your help, I believe that the alliance will slowly open up the Chinese market." ”

"No, no, no, David, you don't know China too well. Su Chenyu's face suddenly turned cold, and then he said sharply: "It's not that I'm talking big, as long as I say a word, no one dares to broadcast the game video that you are giving away for free now." Moreover, NBA broadcasts will never appear on Chinese television screens for at least two decades. ”

At this moment, the old Jewish man was really moved, he knew that what Su Chenyu said was definitely not a big word, let alone to threaten him.

David Stern knows some of Su Chenyu's background and knows some of the situation in the mainland, so he knows that if the two sides can't get along, the NBA may not be able to open the mainland market for 20 years -- that is a "supermarket" with huge potential.

"I can give you exclusive broadcasting rights, but it's definitely not possible in 50 years. "The old Jewish man has finally bowed his head for the sake of his NBA globalization path.

Su Chenyu waited for Stern's next words: "Ao?"

David Stern struggled to spit out a number: "30 years." That's the maximum number of years we can accept. ”

"Well, plus the right of first refusal. ”

Su Chenyu felt that there was no need to tear up with the old man in a year or two, so he agreed directly.

"Yes. ”

In fact, 30 years of exclusive broadcasting rights seems to be a lot, but from the perspective of short-term benefits, the NBA has not suffered much.

Now, the Chinese broadcast rights that no one bought have finally been sold, and there is no longer any need to give away the game video for free with a hot face and a cold ass, as if the boss is not happy.

However, in the long run, this is a deal that will lose to the grandmother's family, when Chinese players open the "NBA copy", especially after the "little giant" lands in the NBA, the exclusive broadcast rights of the NBA will be a super "golden egg".

There is no doubt that David Stern also knows that the exclusive broadcast rights of the entire China region are definitely a "golden egg", and may even be a "diamond egg".

But just knowing that this thing will be a "golden egg" in the future is a fart, you must know that the so-called "golden egg" is just a dung ball wrapped in "Xiang" on the outside. If the Chinese market cannot be developed, this "golden egg" can only be a "dung ball" forever.

So, don't think that all gold will always shine, and if no one finds him and washes him - he may be a dung ball forever.

David, believe me, you're going to see the NBA all the rage on Chinese soil. ”

After getting what he wanted, Su Chenyu smiled and drew a big cake for David Stern - it didn't cost money anyway.

I don't know if David Stern, the old Jewish man, is really stupid or pretending to be stupid, but he really believes what Su Chenyu said about pretending to be 13.

No way, the experience of the trip to China 2 years ago, the old Jewish man deeply experienced what it means to "have a hot face and stick to someone's cold buttocks", and he understood a truth - where, the power of capital is not omnipotent.

Fortunately, David Stern was not fooled by Su Dashao, and remembered his most important purpose, so he said: "Su, I hope that next season's NBA game can meet the Chinese audience." ”

Su Chenyu nodded, and then gave the old Jewish man an expression of "I'll do something, you can rest assured", and said with a smile: "Don't worry, after our contract is signed, I will let the TV station over there start to warm up for the new season." ”

In fact, without Stern's stubble, Su Chenyu will also start broadcasting next season's NBA games in Chinese mainland, especially the Bulls' games, which will not be less - this is an excellent time for fans.

"I have one request, though, that the Bulls' game time be as close as possible to the rest of the other side. After thinking about it, Su Chenyu said to David Stern.

The old Jewish man is naturally Su Chenyu's little Jiujiu, but this is exactly what he is happy to see, because after all, the current "Qiao Gang Leader" is the best "propaganda pacesetter" of the alliance. There is no need for Su Chenyu to bring it up, David Stern will take care of the Bulls' schedule as much as possible.

David Stern nodded and said, "That's perfectly fine. ”

"Okay, now that we're done talking about this, let's move on to the next topic. David, I have another good thing I want you to cooperate with......"