It's been nearly a decade since "The Lord of the Rings 1: The Lord of the Rings", and now its prequel "The Hobbit" is officially in preparation, and the director is still Peter Jackson, which is a long-cherished wish of his life.

Despite many unpleasantness, he still took the job, he knew that with the intervention of Mark, a strongman, he forcibly suppressed the conflict between MGM and Warner Bros., and there would no longer be so many entanglements and as before, if he didn't take over, Mark would immediately find someone to take over, although he was confident, but he was not arrogant to the point that Middle-earth did not have him to play.

Even the new line dares to find someone else to take over, and Mark, who is more powerful and has more resources, will not be coerced by others, Mark has always been strong, and since his debut, there is no record of being threatened.

This person is extremely lucky, extremely strong, as long as his movie project is established, it can always be completed smoothly, there are not so many tearing ratios and goosebumps, the more troublesome is "The Dark Knight", Xiao Li Zi twisted, I don't want to play it anymore, and this bit of bad things, for "The Hobbit", is not a thing at all, Jackson knows that Mark is quite polite to him, but if he says no or hesitates, Mark will immediately find someone else to take over, and this "The Hobbit" has nothing to do with him and Weta Digital.

If it were another company, without the support of Weta Digital, it would not be possible to play a special effects blockbuster like "The Hobbit", but Mark has industrial light and magic, and the digital field is also ready to listen to his call, Genbu is difficult for him, Mark has grown to the point where others are afraid of others in less than ten years, and has become the core force of Hollywood, even if Weta Digital is far away in New Zealand, it is also shrouded in his influence.

On the same day, they released a joint press conference at the Shire's Village Cave Scenic Area, announcing that Warner Bros., MGM, and Weta Digital would jointly establish a new company called "The Hobbit Pictures", which will be responsible for the production, distribution, and development of the surrounding market of "The Hobbit".

As a super IP series, it has a large number of avid fans, and it would be a huge waste if it was not developed for the surrounding market, so they set up a dedicated company to take care of it.

And the trilogy invested 750 million, with an average of 250 million, setting a new peak for the series of movies, although it is not as scary as "Avatar" and "Pirates of the Caribbean 3" breaking through 300 million in a single film, but this investment is large enough.

Of course, this is the production cost of the so-called trilogy, which does not mean that they have to come up with so much money at once, they only need to prepare the production costs of the two parts first, and after the first part is released, they can gradually feed back to the crew, and the production costs of these two parts are enough to be amazing.

Jackson told reporters: "We have a lot of money, and our crew will be the most luxurious, and we can even have an orchestra in the restaurant." ”

Mark also said: "I am very comfortable to hand over the 'The Hobbit' franchise to Peter, his success in 'The Lord of the Rings' is evident to all, and I am confident that he and his team will do it again and again." ”

After solving "The Hobbit" in New Zealand, Mark returned to the United States after a day of playing in Queenstown, New Zealand, and as for the problems of "The Hobbit" in terms of taxes, tax refunds, and government subsidies, Warner and Weta Digital talked to them.

This year's first summer blockbuster, "Iron Man 2," did not reach the heights of 2008's "The Dark Knight" ($158 million in its opening weekend) as expected by the outside world, and even "Iron Man 2" grossed slightly less than 2007's "Pirates of the Caribbean 2" ($135 million in its opening weekend). So what was the opening weekend box office of "Iron Man 2"? $133 million!

But as the media in the United States said, this number did not set any records, and this overview somewhat shows everyone's disappointment with the box office of this blockbuster. However, the film's overseas box office is very good, and it has now grossed $194 million overseas, which means that the film, which cost $200 million, has now grossed $327 million worldwide.

"Iron Man 2" was released on about 10,000 screens in 4,380 theaters in the United States last Friday, and recovered $133.6 million at the box office in three days over the weekend, with a single box office of $30,502, and it was undoubtedly the top of the weekend box office list. The sequel's box office is about 15 percent higher than 2007's Iron Man opening weekend ($120 million), which is good for a typical film, but only a modest for a blockbuster like Iron Man 2.

Judging from the previous blockbusters, the opening weekend box office of "Pirates of the Caribbean 1" was $46.63 million, while the opening weekend box office of "Pirates of the Caribbean 2" soared to $135 million, an increase of almost 190%, the opening weekend box office of "The Matrix 1" was $27.78 million, and by the time of "The Matrix 2" it was $91.77 million, and the opening weekend box office of "Batman: Time to War" was $48.74 million, and "The Dark Knight" became $158 million; "X-Men 1" The opening weekend box office was $54.47 million, while "X-Men 2" had $85.55 million, so it's no wonder that the outside world had high hopes for the box office of "Iron Man 2" in the opening weekend, expecting it to compete with "The Dark Knight".

Is the $133 million opening weekend box office of "Iron Man 2" really so bad? Absolutely not, it's just not as amazing as it could be. "Iron Man 2" is now ranked No. 5 on the list of the strongest opening weekends in history, ahead of "The Dark Knight" ($158 million), "Spider-Man 3" ($151 million), "Twilight: New Moon" ($142 million) and "Pirates of the Caribbean 2" ($135 million). In terms of the number of audiences, "Iron Man 2" ranked 9th.

In addition, on the box office list this year (as of May 9), the box office of "Iron Man 2" in 3 days has been able to squeeze into the 4th place. If you have to find a record to break for "Iron Man 2", then the film collected $18.2 million at the box office in 281 IMAX theaters is also a new record: the 2D+IMAX theater opening weekend box office record, the previous holder was "The Dark Knight" ($18.5 million), which was released last year.

Splitting the weekend box office into single-day box office, the box office of "Iron Man 2" on the opening day was 52.25 million US dollars, ranking 7th in the strongest premiere box office list in history, and its box office in the next two days was 46.5 million US dollars and 34.85 million US dollars respectively, with a single-day decline of 11% and 25.1% respectively, which is comparable to "Pirates of the Caribbean 2" and a little better than "X-Men 3", both films and "Iron Man 2" have a Boxofficemojo audience score of B, and then "Iron Man 2" The direction of the box office may also be able to see some trajectories from it.

Speaking of the fact that the box office of "Iron Man 2" on the opening weekend was not as expected, the media in the United States believes that the main reason for losing is that the sequel failed to expand the audience base, and among the audiences who came to cheer on "Iron Man 2" this weekend, men accounted for 6 percent, and audiences over 25 years old also accounted for 6 percent. For this kind of blockbuster to become a box office predator, it must be liked by men, women and children. This sounds like nonsense, but it is very useful in commercial operations, "Iron Man 2" attracted more female audiences of higher age than the first part, and it is certain that these people are coming to Robert Downey Jr., as for the little boys and girls, they are interested in the film, because they did not find the excitement (such as the little handsome guys and little beauties, such as the tangled story, and the strong confrontation between good and evil, etc.), which also explains the fact that the film did not set a record at the box office at the zero o'clock premiere. On the other hand, the audience distribution of "The Dark Knight" in the film's opening weekend was 52% male, and 50% of the audience under the age of 25. "Spider-Man 3" had 54% male viewers in its opening weekend, and 63% were under the age of 25. These data show that in order to achieve a breakthrough box office, the audience of anime blockbuster adaptations cannot be targeted only at men, and "Iron Man 2" just ignores female audiences and teenagers.

In terms of word-of-mouth, the comprehensive score given by 40 Mi media is 57 points, which is far lower than the evaluation of 79 points in the first part. The New York Daily News gave it a score of 80, believing that because of Robert Downey Jr.'s outstanding performance, "Iron Man 2" set a higher standard for similar blockbuster sequels. The Chicago Sun-Times gave it a score of 75, believing that the film was decent but not as good as the first, and Robert Downey Jr.'s acting skills were the highlight.

"Premiere" also gave a score of 75, believing that the film, like the first episode, can make people feel happy from beginning to end. "The New Yorker" gave it a score of 70, citing Mickey Locke's whiplash as a highlight. "Variety" gave a score of 60, thinking it wasn't as fun as the first episode, but it wasn't bad. "Empire" also gave a score of 60, and the points of praise were Mickey Rourke and Sam Rockwell. "Time" gave it a score of 50, believing that Tony Stark, a self-destructive superhero character, was comparable to Dostoevsky or Norman Mailer, but the other side stories were nothing to do.

The most dissatisfied with the film was The Hollywood Reporter, which gave it a score of 30, believing that all the wow that "Iron Man" brought about two years ago was swept away by this sequel, replaced by noise, chaos, more villains, pointless stunt scenes, and an incomprehensible story. However, although media critics did not have a good attitude towards the film, IMDB netizens seemed to have different opinions, and more than 20,000 netizens currently gave a rating of 7.6 points, which is quite popular.

This "Iron Man 2" North Mi exceeded 300 million, which is never a problem, and Robert Downey Jr. has become a popular fried chicken in Hollywood because of two consecutive blockbusters, and he is really stepping into the ranks of superstars, and his momentum is directly Captain Jack Depp.

The media believe that with MM's full pursuit, it will not be difficult for Robert Downey Jr. to catch up with Depp.