In fact, after it was rumored that the MM super blockbuster "2012" crashed into "Avatar", the media came from fans, hyping up what "2012" vs. "Avatar", Emmerich vs. Cameron, MM bloody war Twentieth Century Fox, among these elements, there are gimmicks suitable for media hype, they are naturally excited, adding fuel and vinegar, fanning the wind and lighting the ghost fire, eager to stab each other with a knife.

This super blockbuster collided, two top directors fought bloodily, whether it was the media or the audience, they were ready for popcorn and soda, just waiting for them to poke each other.

In fact, MM and Twentieth Century Fox are afraid of beating wolves, and Mark is well aware of the power of "Avatar".

The film "Avatar" was released in North America, and the box office on the first day was 27 million US dollars, which is almost the same as the total box office of "Titanic" in the three days of the opening weekend that year.

December 21, 2009: "Avatar" won 73 million at the box office in 3,452 theaters and topped the North Rice weekend box office for the first time, earning 232 million worldwide in three days.

December 28, 2009: During the Christmas schedule, "Avatar" in the second week of release continued to sit on the top spot with a slight decline of 2.6%, and the box office of the following weekend was 75 million, so that within ten days, the box office of "Avatar" exceeded 200 million, and the overseas box office has reached 405 million US dollars.

In just 15 days after the film was released, it has earned 352 million US dollars in North America alone, with a global cumulative total of more than 1 billion, and the speed of gold absorption far exceeds that of "Titanic".

Five days later, "Avatar", which was released only 20 days later, officially surpassed "Lord of the Rings 3" at the global box office, ranking second in history, and so far, the top two positions in the global box office are occupied by James Cameron's films.

January 25, 2010: After maintaining the North American box office for eight weeks, "Avatar" easily surpassed "The Dark Knight" with $660 million to rank second in film history. Overseas, it earned 1.28 billion US dollars, surpassing "Titanic", which held a record for 12 years (1.24 billion), setting a new overseas box office record in history.

In the end, it set an astonishing box office result of 750 million in North America and 2.75 billion in the world.

Even if he doesn't care about making hundreds of millions less, the market won't see it that way, they will only think that Mark has watched the movie wrong, which will affect the confidence of investors and the market in MM, so that the stock market will fall, which is another loss, and it will be hundreds of millions.

As for the confident Emmerich, Mark was inconvenient to hit his confidence, so he could only say euphemistically: "Who would joke about a movie with an investment of 200 million? Of course, it is mainly to make money, first in 2012, and then to release Avatar to make money, so why not do it?"

Whether it is James Cameron or Mark, there are amazing results there, this Emmerich is crazy, and he doesn't dare to be the other party, he had to acquiesce to Mark's proposal, Mark finally comforted him: "It's not easy to compare, whoever has the highest box office in the end will be the winner." ”

And what is Fox afraid of in the twentieth century? "Avatar" will definitely be a hit, and it will definitely break one billion, but its cost will reach 500 million, and it is not a joke to make a work that exceeds 500 million.

What's even worse is that "Avatar" has 2D, 3D, IMXA3D versions, of which the 3D and IMXA3D versions are the ones that best reflect his unique charisma, Mark controls 20% of the world's 3D theaters, and IMXA theaters are an astonishing one-third, without their full support, the box office of "Avatar" will definitely be greatly reduced.

As for your use of the traditional one against Mark (this is a big-selling movie, it's your fault for not releasing it), it doesn't work for Mark at all, he's not bad for money, he doesn't care, and he's praising his own super blockbuster "2012", a super sci-fi blockbuster that scares people to death, and even the earth is almost dead, this special effect is amazing, it really scares people to death.

Even News Corp.'s crown prince, James Maddow, has come out of the way, and with sincerity, the Mark cheating scandal will not appear in News Corp.-controlled television, radio, the Internet and print media.

The confident little Mei Duo was ruthlessly rejected by Mark: "This is a Christmas file, the film company must fight, I want money and shameless." ”

In the end, it was the king of the world, James Cameron, who came out to convince the donkey, and came to a happy result.

"2012" has been moved to November, while the schedule of "Avatar" remains unchanged, and since the release of "Avatar", all MM 3D theaters and IMXA theaters have been fully screening "Avatar".

When this agreement was signed, Twentieth Century Fox breathed a sigh of relief, "Avatar" was made to 300 million, and the estimated publicity cost was 200 million, and only after Mark nodded, they dared to invest funds in the follow-up.

This is the result of great joy for both sides, but the media are not happy, what about the big blockbuster that is good? What about the top celebrity director showdown? We are all ready, you don't play anymore, this is a monkey? But the parties don't want to play, no matter how enthusiastic others are, there is no way, Bi Jing is now profit-first, and two super blockbusters are on the same time, which is quite uneconomical, this is to take money against it.

In Hollywood, it is actually a process of constant compromise, between the six majors, fierce confrontation, but profitable, they can cooperate, even if they are arrogant like Mark, they will not really fight against money, Bi Jing has tens of thousands of people to eat.

During this period, MM has lost a lot, mainly due to the Mark scandal, the company's stock price fell, and then attacked and suppressed Weinstein Pictures, which all have expenses but no income, and what's worse is that Mark, who is caught in the divorce turmoil, has an uncertain future and may lose half of his property at any time.

Even if there is a family fund, the property will not be divided by the reason for divorce, but alimony must be paid, and Mark will not bear to go to the point of not pulling out a dime, so now it is necessary to strictly control expenses and strengthen income.

The progress of the divorce case is one of the most watched events in North America, after Giselle filed for divorce, David's legal team submitted a plea and rejected the other party's unreasonable demands.

They submitted relevant evidence and information, Mark's income and assets are all controlled and owned by the family fund, and only the members of the family fund can use it, if Giselle wants to divorce, he cannot use this part of the funds, even if they do not have a prenuptial agreement, there are no rules and restrictions on the table, this is a rule that must be followed.

Mark and his family's reaction was expected by the media and the public, and in the divorce cases of the super-rich, there is basically no case where the weaker party can get the real half of the property.

Like the famous Lei Shidong divorce case, 55 years of marriage, 30 years of divorce battle, in the end, Phyllis got 2.8 billion US dollars, far less than originally planned.

This is because the strong party, which controls all the resources, they can afford to drag it, and the other party can't afford it, if it is an ordinary family and does not have complex common property, the court can directly rule that assets like Mark are all over the world, and it is the most normal thing to drag on for three or five years, and it will end with a settlement agreement.

Now Mark is unhappy that he can't see Martin and Margaret, Giselle has refused their visit, and now Mark's legal team is applying for a writ of enforcement, as a father, he is entitled to see them, and they are applying for temporary custody of one of the children.

When his parents divorced, it was always the children who were hurt the most, and with the sensibility of little Martin, the wounds in his heart would be even more serious.

Giselle is still restrained, she knows that Mark has a lot of bad things, and if it is announced to the media, Mark's crisis public relations will be in vain, but she didn't do it, she just wanted to end the relationship and get what she deserved.

Weinstein's sneak attack caused Mark to suffer a big loss and a big somersault, although he destroyed everything they had and personally beat Harvey, but his losses had been inflicted, and it was impossible for them to go back to the past.

Mark loves Giselle, but he has lost her, all this is irreparable, fortunately he still has the support of family and friends, so that he will not betray his family, Mark hopes to use work to anesthetize himself, so that life is better.

Mark made a phone call to Martin, saying that he wanted to visit him in South Africa to discuss cooperation, he said: "The things in my hands, only you know the goods, only you can give up a big price, rather than wasting it in vain, it is better to sell it for a good price, we will meet and have a good talk." ”

Martin said: "As long as there is no problem with the quality of your goods, the price is negotiable." ”

Mark said: "Of course there will be no problem with quality, I hope to do this kind of business for a few more years, I will visit you?"

Martin snorted and said, "South Africa is poor and broken, there's nothing fun about it?" Unless you like black pearls, you shouldn't be short of women now, right?"

Mark said: "The second person Gisele hates the most is you. ”

Martin said: "I know, she refused to let me call Martin and Mary. ”

Green was introduced to Mark by Martin, of course, the main reason is that Mark is lustful and can't take a step when he sees a woman.

Mark said, "I'll take back custody!"

Martin said, "Yes! I'll make a couple of phone calls to help you out." ”

Mark said, "What's so fun in South Africa?"

"Unless you like to hunt lions and rhinos, there's nothing to do," Martin said. ”

Mark could hear the rejection in the other party's words, and he said, "You have discouraged me, maybe our business is ruined." ”

"We can sign a three-year partnership, three deliveries, three payments, I have 30% Time Warner shares, and after three years, he's yours, congratulations on being the person with the most media assets on the planet," Martin said. ”

Mark was so angry that he scolded in his heart: "Damn, how can you seduce me like this?"

This attracted Mark, as drugs are as deadly to addicts as they are, and this is a price he cannot refuse.