Chapter 864 - Serious losses
"The recession now does not mean the recession in the future, our two companies have joined forces, there are technologies, production lines, sales channels, publicity platforms, almost everything. My goal is to sell my products all over the world, and the technology field is the winner, as long as I achieve my goal, I don't have to worry about making money. Hang Yu said.
"Young people have courage, but we still lack one thing. Wang Dongsheng said.
"What is it?" asked Hang Yu.
"LCD screens are product devices, and our customers are brand owners, not the general public. Wang Dongsheng said.
It means that Hangyu's propaganda platform is useless, and Weibo users can't buy LCD screens directly. The most important thing is that they need customers, and most of them are in the hands of some established companies.
Hang Yu didn't see it that way, he smiled lightly and said: "The brand is our customer, but our customer is the general public after all." As long as our products are of high quality and low price, are you afraid that the brand owners will not choose us?"
Wang Dongsheng pondered: "That's the truth. ”
Hang Yu said: "In June next year, I will open an LCD screen exhibition and invite relevant companies from all over the world to participate in the exhibition. Of course, brand owners will be invited to purchase, which is better or worse, use it on the spot and test it on the spot, and are you afraid that it will not be sold?"
He does not look for established companies at all, but finds customers through public exhibitions and competition. With Jiangyan's current influence, even if there are no other companies to compete, it can attract a large number of brands to investigate.
Wang Dongsheng continued to nod, exhibiting products is a very popular way at present, especially this kind of technology that is internationally competitive and only a few companies in the world have mastered.
It's just that in that case, wouldn't BOE want to be a little brother to Jiangyan Company, because in terms of the scientific and technological content of the LCD screen, BOE is now inferior to Jiangyan Company, lacking fundamental competitiveness.
BOE is now stronger than Jiangyan Company, mainly because of production technology and more production lines.
This is not that Hangyu is not angry, but that there is a lack of money, because the construction of a production line costs tens of billions of dollars. Hang Yu invested most of the funds in technology research and development, and there was no way to build a new production line due to lack of money.
However, BOE has invested less in technology research and development, but the production line has been built a lot, after all, there is government support behind it.
"There is still a big gap between the laboratory and the mass production, and your company is sure to be able to launch it in June next year. Wang Dongsheng expressed doubts that he admired Jiangyan Company's ability to make the world's leading LCD screen by itself. However, Jiangyan lacks high-end equipment and the technology is not mature, so it is still very difficult to compare with an established company like Samsung.
"That's why I hope to cooperate with your company, we have invested a lot of money in the front line, and you are more mature in the production process. Our cooperation is equal to complementarity, Mr. Wang thinks how. Hang Yu said.
Thanks to his understanding of future trends, Jiang Yan started with OLED screens at the beginning.
You must know that at this time, the LED screen is a mature technology, reliable and easy to produce, and this kind of screen can be applied as soon as possible. And OLED screens have some process defects, and even companies like Samsung have not perfected them.
Apple uses LED screens, which can be said to lead the trend.
When I learned that Hang Yu did not make a mature LED screen, but actually made an OLED screen, the opposition within the company was very strong. But Hang Yu used his power to suppress it, like a gambler, and pressed all his bets on the OLED screen.
Many people think that Samsung was the first to realize the application of OLED screens, but in fact, Nokia launched the first mobile phone with OLED screens in 08, but after that, it was also the end of Nokia's mobile phones.
Because of the wrong choice in the intelligent era, Nokia mobile phones had already begun to decline at that time, and after the financial crisis, its failure was exacerbated. Then Jiang Yan Company took action, taking advantage of the fact that everyone did not pay attention to the OLED screen, and copied Nokia's related technology.
Taking advantage of the sharp decline in Nokia's mobile phone business, it dug into the wall and then acquired related technologies at a high price. Because the OLED screen has not been well received in the market, and has even become one of the culprits of the defeat of Nokia mobile phones, the other party does not pay special attention to it.
As a technology that has not yet been perfected and has not been recognized by the market, Nokia has generously sold it to Jiangyan. At that time, Jiangyan Company already had a certain foundation in this regard, and also made low-end finished screens.
After getting Nokia's technology, combined with research and development, it quickly made a high-end screen.
It has made a breakthrough this year, overtaking in corners, and surpassing Samsung in the field of OLED screen technology. Of course, it's not in production yet, and Samsung hasn't released a new phone yet, so it's not entirely certain yet.
However, Hang Yu is personally very confident, in the OLED screen, Jiang Yan Company is definitely at the forefront, solving many immature process problems of OLED screens.
"The OLED screen you make still has some flaws, IMHO, and it is not suitable for high-end products. And building a new production line specifically for OLED screens is too expensive, and in case sales are not good, it will be a huge loss for you and me. "Wang Dongsheng has been making screens for so many years, and he still has some understanding of these technologies.
He had seen the new screen in Yanjing Technology Company before, and the process did exceed Samsung's current level, but it was not mature, at least not as mature as the LED screen.
To build a new production line for an immature product, Rao is BOE has a backer, and he does not dare to take this risk.
"I have been thinking about this issue for a long time, although OLED screens are not yet perfect, and in some aspects they are not as good as led screens, but the future must be a general trend. Now that we're ahead of others, it's worth taking a risk to gain experience. Besides, that flaw is not a big deal, and I think users should be able to accept it. Hang Yu said.
"Just because you think it's acceptable doesn't mean it's acceptable. Wang Dongsheng said.
Hang Yu smiled, he couldn't tell the user about this kind of thing, otherwise the user would have accepted it, and he would have a pimple in his heart after knowing that defect, but he couldn't accept it.
"The reason why I made this judgment is based on the audience of cats' mobile phones. Hang Yu said: "The price of the cat's mobile phone is not expensive, and most of the users who choose it are not very rich people. Another part is because I like Jiangyan company, or I like one of our products, love house and Wu. Cat phones have never been the highest-end, and although sales have been high, they can't be compared with the high-end phones of Apple and Samsung. Users who buy it also know that the cats can't compare the performance with Apple, even if there are some flaws, it's acceptable. ”
Wang Dongsheng nodded slightly, although there is a suspicion of treating users as Kaizi in saying this, but this is the case.
Since you have chosen a relatively cheap cat mobile phone, you are naturally mentally prepared to face some places where the performance is not as good as Apple's. If the performance of the cats in all aspects can be comparable to Apple, Hang Yu will not sell for more than 3,000.