Chapter 144: Beer and Diapers
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Bei Changan glanced at him and asked, "What website?"
“.”
"Is it reliable?"
"I don't understand, I pushed it. Eh, what's the boss, where's the second?"
Don't Chang'an said intently: "Go out to wave, why did you come back and what did you do?"
Su Xiao said: "I went to the Internet café to play for a while. ”
Don't Chang'an nodded and asked, "You all go home for the New Year, right?"
"Well, go back, I'll leave after the exam. ”
Don't Chang'an said: "Before leaving, you go to the company to settle this month's salary and the next month's salary together, and have a good New Year." ”
The three of them nodded frequently.
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The next day, the two subjects were completed.
Don't Chang'an was relieved and let out a long sigh.
In the school's forum, there are many people who reply to the post posted by Don't Chang'an.
The content is mixed.
Some are passing by for support, some want to sign up, and of course there are also slanderous ones.
Many of these people have already graduated.
Since 98 years, the National Football Federation began to hold the college league, the National People's Congress almost ended at the bottom every year, and then with the departure of some of the main players of the school team, the team was finally officially disbanded in May 2001.
It is said that when the team was disbanded, there was not even a single team to play the game, and there were only 8 people left.
In fact, not only the National People's Congress, but also many liberal arts universities do not have a very good football atmosphere.
The level of student participation is not high, and no matter how good the format of the league is, no matter how professional it is, it cannot change the fact that few people watch it.
Even if a team has its own school, it is estimated that the most it will do is win more publicity, and few people will pay attention to it at all.
In China, football has not become a part of the life of college students at all, it is a game of a small circle, and it has nothing to do with most students.
This is also an important reason why Chinese football has not been able to rise.
No atmosphere.
Open the mailbox, don't Changan received a lot of school emails, all of them want to sign up for the team, a cursory glance, there are about twenty or thirty people, don't Changan replied to these people one by one, and told that after the start of school, the official selection will begin.
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January 10th.
Don't Chang'an go to the company to arrange everything, if there is nothing to do, he wants to go back a few days early.
After all, I haven't been back to Jiangzhou for a year.
Don't Chang'an, want to make an appointment with Wang Yifan.
Wang Yifan said on the phone that he was not going home this year and wanted to take advantage of the winter vacation to make more money.
In addition, due to the Spring Festival, tickets are not easy to buy, and some studio members who are based in the south don't want to go back, so everyone is ready to celebrate the New Year in Yanjing.
There are a lot of people, and it's lively.
Another is that during the Chinese New Year, the number of people playing games will definitely surge, and the number of people online is definitely the largest in the year, and this is true for any game, including private servers.
During this time, if the operation is done well, it will definitely make a lot of money.
This is also the reason why many online games in later generations will frequently launch various recharge activities and promotional discount activities during the holidays.
The stall for the New Year and the festival is the peak season for online games.
Chinese people are like this, big and small festivals are to be "passed".
Taking advantage of this opportunity, Wang Yifan designed a variety of operational activities to meet the needs of operations.
It's not so much about celebrating the holidays as it is about meeting KPIs, and it's more appropriate to complete monthly or quarterly targets.
Pulling income through activities is the fastest thing, different festivals, the only thing that changes is the appearance and packaging, but the truth is the same.
On January 12, Bei Changan and Tang Wan returned to Jiangzhou.
After arriving home, what Bei Changan talked to his parents about the most was Bei Dad's leg injury.
The injury is no longer a big deal, but after all, the bone has been injured, and it is really hard to say whether there will be any sequelae left.
In the past few days after returning home, Bei Changan gave his parents another sum of money, saying that after the New Year, let them invite two people to help in the fruit store, so that they could share the burden.
Don't dad kept saying no, but don't Chang'an didn't let him go this time, and analyzed the pros and cons of the matter for him.
The store is getting bigger and bigger, the business is getting better and better, the two of them are too busy, and it is not a bad thing to have two more people to take care of them.
In addition, if you can, don't Chang'an is ready to invest some money in Zai's father, let him expand his store a little, enrich the variety of fruits, and within the scope of his ability, also deal in some vegetables, dried fruits, or some other related goods.
Don't dad said: "Now the business of our fruit store is already very good, but the daily sales are still not stable." If I add a new product now, I don't think it's good, and it's not necessary, once the effect is not obvious, it will delay the original business. ”
Don't Chang'an thought about it and told his father about a classic case he saw in the book.
That's the story of Walmart's beer and diapers.
When Walmart analyzed sales data, it found that beer and diapers were two seemingly unrelated items that often appeared in the same shopping basket in certain situations.
It turned out that when young fathers went to the supermarket to buy diapers, they often bought beer for themselves.
Walmart spotted this unique phenomenon and began experimenting with placing beer and diapers in the same area of the store, so that young fathers could find both items at the same time and quickly complete their purchases.
And Walmart supermarkets can also allow these customers to buy two items at a time instead of one, resulting in more sales revenue.
Don't dad listened to the story told by Don't Chang'an, and he was always smiling.
Bei Changan continued: "Dad, don't underestimate the connection between this kind of goods. If you can make good use of the relationship between these products and discover the relationship between them, you can increase sales by increasing the number of products in the shopping basket without significantly increasing the number of customers in the store, so as to obtain greater operating income. ”
"When we sell fruits, we must subconsciously pay attention to which fruits your customers will buy when they come to buy fruits, and then slowly and reasonably plan their relationship and sales. For example, when you find that people who buy watermelons often buy sharp, then you should pay attention to whether you can enjoy 9% off pineapples when you buy watermelons? If people who often buy these two things see this news, they will not hesitate to pay for it. ”
Don't dad looked at his son and said with a smile: "Well, it makes sense. Okay, do whatever you say, Dad will listen to you this time. ”
During the days when he stayed at home, as long as he had time, he would cook a meal for his parents.
In addition, as long as the weather is good and it doesn't snow, after eating, Don't Chang'an will always accompany his father downstairs for a walk and move his body.
While walking, Bei Chang'an very vaguely mentioned the idea of buying a house to his father.
The father was surprised, but he didn't say anything, just told him to study hard and not think about these things yet.
Don't Chang'an agreed, but in his heart, the idea of buying a house is getting stronger and stronger.